Digital Marketing Executive Job in Appstean Infotech Private Limited

Digital Marketing Executive

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Job Summary

Developing, planning, and implementing digital marketing strategies
Report on all digital marketing campaigns' performance across advertising platforms and measure ROI and KPIs.
Planning and managing budgets for digital marketing
SEO and Google Analytics can both be used to improve and manage online content
Creating an inbound marketing strategy
Collaborate with content writers and designers to improve the users' ad experience.
Monitoring the competition and making suggestions for improvement
Contributing towards the development of policies to build a lasting digital partnership with consumers.
Providing inventive designs for content marketing.
Using web analytics tools such as Google Analytics or WebTrends to track campaign performance.
Managing social media and updates
Launch optimized online adverts through Google AdWords, Facebook, etc. to increase company brand awareness.
Actively involved in SEO, SMO, and SMM efforts (keyword, image optimization, etc.).
Prepare online newsletters and promotional emails and organize their distribution through various channels.
Acquire insight into online marketing trends and keep strategies up-to-date.