Marketing Executive Job in Job Excel
Job Summary
Collaborate with the marketing team to create effective marketing plans that align with the company's goals and objectives. Identify target markets, customer segments, and key marketing channels. Promote the company's electrical engineering products and services to potential clients and key stakeholders. Showcase the unique selling points and benefits of our client's offerings. Conduct market research to identify emerging trends, customer needs, and competitor activities. Utilize data-driven insights to refine marketing strategies and gain a competitive edge. Drive lead generation initiatives through various marketing channels, including digital marketing, social media, events, and cold calling. Follow up on leads and convert them into sales opportunities. Establish and maintain strong relationships with existing and potential clients. Address client inquiries, resolve issues, and provide exceptional customer service to enhance client satisfaction. Collaborate with the content team to develop compelling marketing materials, including brochures, presentations, case studies, and website content, to effectively communicate the company's value proposition. Represent the company at industry events, trade shows, and exhibitions to promote the brand and expand the company's network of contacts. Work closely with the sales team to provide marketing support, including sales collateral, product training, and market insights to aid in their sales efforts. Use relevant marketing analytics tools to track the performance of marketing campaigns and initiatives. Provide reports and recommendations for continuous improvement.
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