Manager/senior Manager, Digital Marketing Job in Leap Finance
Manager/senior Manager, Digital Marketing
Leap Finance
3 weeks ago
- Bengaluru, Bangalore Urban, Karnataka
- Not Disclosed
- Full-time
Job Summary
Manager / Senior Manager - Digital Marketing
Location: Bengaluru
Type: Full-Time
Experience Required: 5 7 Years
Role Overview: Vertical Performance Leadership
We are seeking a results-driven Digital Marketing Leader to spearhead performance initiatives for a key business vertical. You will take full ownership of Paid Media strategy, driving high-impact campaigns across Google, Meta, and other performance channels to achieve aggressive growth targets.
Technical Expertise & Tooling
Platform Mastery:
- Paid Social: Expert-level management of Meta Ads (Facebook/Instagram), including complex setup and scaling.
- Search & Affiliates: Proficiency in Google Ads (SEM) and managing Affiliate networks.
- Analytics: Deep experience with Google Analytics and other attribution/tracking tools.
Strategic & Analytical Skills:
- Data-Driven Strategy: Ability to extract insights from complex datasets and translate them into actionable growth strategies.
- Budget Management: Proven track record of budget allocation, expenditure tracking, and ROI optimization.
- Market Intelligence: Sharp focus on industry trends, privacy regulations, and emerging AdTech tools.
Key Responsibilities
- Channel Ownership: Lead the full lifecycle of paid social and search channels from campaign architecture to daily optimization.
- Performance Reporting: Provide regular, high-level performance reports and insights to key organizational stakeholders.
- Cross-functional Alignment: Partner with Product, Tech, and Creative teams to ensure marketing efforts align with the broader product roadmap.
- Innovation: Conduct A/B testing and experimentation to keep campaigns "ahead of the curve" in a competitive landscape.
The Ideal Profile
- 5 7 years of experience, ideally within a high-growth startup environment.
- Exceptional communication skills with the ability to represent the performance marketing function in cross-functional forums.
- A proactive problem-solver who thrives on measurable results and operational excellence.
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