Seo Content Writer Job in Leap Finance

SEO Content Writer

Location: Bengaluru
Type: Full-Time
Experience: 3+ Years

Role Overview

We are looking for a strategic SEO Content Writer to take full ownership of content planning, execution, and distribution. You will bridge the gap between creative storytelling and SEO data, optimizing content through experimentation to drive organic growth and ensure brand consistency across all digital channels.

What We re Looking For

Core Writing Expertise:

• Long-Form Mastery: 3+ years of experience crafting high-quality blogs, landing pages, and website copy.
• B2C/D2C Marketing: Proven track record in creating SEO-friendly content that resonates with individual consumers.
• Domain Knowledge: Deep familiarity with the Study Abroad industry; comfortable editing and writing on complex international education topics.

Technical & SEO Skills:

• SEO Tools: Proficiency in Keyword Research; experience with Semrush is a significant plus.
• Content CMS & Design: Hands-on experience with WordPress, Grammarly, and Canva.
• Data-Driven Mindset: Ability to analyze performance metrics and iterate content based on results.

Key Responsibilities

• Strategy Execution: Lead content initiatives that align with SEO goals and broader business objectives.
• Performance Optimization: Conduct content experiments and refine strategies to enhance conversion and reach.
• Brand Governance: Establish and maintain content guidelines to ensure a consistent voice across all touchpoints.
• Cross-Functional Collaboration: Partner with SEO analysts, designers, and SMEs to deliver high-impact long-form content under tight deadlines.

Behavioral Traits

• Problem Solver: Ability to navigate complex content challenges and deliver measurable results.
• Agile & Proactive: A team player who can pivot based on industry trends and organizational needs.
• Effective Communicator: Provides clear feedback and collaborates efficiently across diverse departments.

Bonus Points

• Experience in International Education or a global-focused content team.
• Advanced understanding of Organic Traffic drivers and search engine algorithm trends.