ADS Jobs in Gurgaon

Manager, gTech Ads Location: Gurugram, Haryana, India Minimum Qualifications Bachelor s degree or equivalent practical experience 11+ years of experience in developing customer relationships and working with digital media or advertising/marketing solutions 5+ years of experience in team leadership, including mentoring and developing talent Preferred Qualifications Proven experience collaborating across organizational boundaries to align resources and strategies Familiarity with offline media, Brand Lift studies, and marketing measurement and attribution methods Strong understanding of media industry trends and challenges relevant to Google's strategic positioning Exceptional communication and problem-solving skills, with ability to present to executive audiences Skilled in using data and insights to drive business decisions and long-term strategy About the Role As a Manager in gTech Ads, you will lead a high-performing team that delivers media and technical services across Google s advertising products. Your team will work with clients ranging from small businesses to large enterprises, providing strategic guidance and tailored support that drives marketing success and ROI. You ll collaborate closely with Sales, Product, and Engineering to enhance support models and improve product experiences. gTech Ads is the bridge that connects Google s advertising innovation to practical value for customers through thoughtful service, operational excellence, and technical consulting. Your role will ensure that customer needs inform our solutions while growing the impact and capability of your team. Responsibilities Build and lead business strategy in collaboration with senior stakeholders across teams Oversee a team of digital media specialists focused on client success and campaign excellence Guide team performance through strategic mentorship and coaching Support individual growth through career development planning, skills training, and performance evaluation Use data insights to drive business decisions, improve support outcomes, and inform product improvements Qualification : Bachelors degree or equivalent practical experience

Account Strategist, Mid-Market Sales Google Customer Solutions Location: Gurugram, Haryana, India Minimum Qualifications Bachelor s degree or equivalent practical experience. 2+ years of experience in business, advertising, or marketing. Preferred Qualifications Experience launching and managing paid digital advertising campaigns on Google Ads and other platforms. Strong skills in client success techniques, including effective questioning, objection handling, and engaged promoting. Experience working with channel business, advertisers, agencies, or clients. Ability to manage and prioritize a portfolio in an advertising or media business environment. Proven ability to achieve growth goals. Strong storytelling and narrative-building skills for client engagement. About the Role Google s advertising solutions empower businesses of all sizes to thrive in a dynamic marketing environment. As an Account Strategist within Google Customer Solutions, you will bring your passion for sales and deep knowledge of online media to help clients achieve their business objectives. You will act like an owner moving swiftly through change and applying innovative strategies to drive extraordinary outcomes for both Google and its customers. You will build trusted relationships, understand client business goals, improve campaign performance, and promote thoughtful adoption of Google products. Your ability to influence, manage partnerships, and analyze business needs will deliver successful outcomes, driving incremental business growth through Google s leading advertising solutions. Google Customer Solutions teams are trusted advisors focused on the success of small- and medium-sized businesses the backbone of our communities. This role offers a unique opportunity to make a real impact by helping businesses grow and thrive through digital innovation. Responsibilities Deliver quarterly business and product growth targets. Manage a portfolio of medium and large businesses, understanding growth drivers, identifying opportunities, managing risks, and building multi-quarter growth plans. Consult with clients to support annual digital marketing discussions and budget planning. Drive customer growth by providing outstanding business experience and meeting marketing objectives. Build and maintain strong stakeholder relationships with customers and agencies. Qualification : Bachelor's degree or equivalent practical experience.

Assistant Manager / Sr. Executive - Performance Marketing Location: Gurugram, Haryana, India Employment Type: Full-time About ixigo ixigo is a leading travel-tech company based in India, empowering millions of travelers to plan, book, and manage their trips across rail, air, buses, and hotels. Using cutting-edge AI, machine learning, and data science, ixigo helps travelers make smarter decisions. With the inclusion of ConfirmTkt and AbhiBus in 2021, ixigo is positioned as one of the top 10 most downloaded travel apps globally, as per data.ai (2022). We re headquartered in Gurugram, with additional offices in Bangalore and Hyderabad. Job Description We are looking for a Performance Marketer with a creative, analytical mindset to help ixigo continue to grow. In this role, you will manage campaigns across various digital marketing platforms to drive high-quality user acquisition and optimize return on investment (ROI). You will work in a fast-paced startup environment, thrive on problem-solving, and take ownership of driving the growth of one or more of ixigo s products. Your ability to leverage data, craft creative strategies, and test various channels to improve performance will be essential to your success. This is an exciting opportunity to have a direct impact on the growth of our digital platforms. Key Responsibilities Campaign Management: Own and manage paid marketing campaigns across platforms such as Google, Facebook/Instagram, Apple Search Ads, Bing, Snapchat, Twitter, Quora, etc., ensuring the highest possible user acquisition quality. Performance Analysis: Track, report, and analyze performance KPIs across all channels to optimize campaigns and maximize ROI. Highlight potential trade-offs between CPA-based activities, and make data-driven recommendations on budget allocation and strategy adjustments. Growth Strategy Development: Leverage market research and audience insights to segment, target, and engage potential customers effectively. Design creative, data-backed marketing strategies and test campaigns to identify opportunities for improving user engagement and growth. Identifying New Channels & Opportunities: Explore new and emerging marketing channels to drive faster adoption and identify viral growth opportunities. Experiment with new platforms, products, and technologies to uncover strategies that drive growth. Product & Content Optimization: Work closely with product and content teams to identify opportunities for driving viral growth and improving acquisition efforts. Testing and Iteration: Use A/B testing tools, Google Analytics, Adjust, and Firebase to measure, experiment, and refine campaign strategies. Creative Skills: Collaborate with design teams and use tools like Photoshop (or other basic image-editing tools) to create high-quality visual assets for marketing campaigns. Qualifications Must-Have Skills & Experience Education: B.Tech/B.E. from a Tier 1 college (MBA is a plus). Experience: 2 - 4 years of hands-on experience driving user acquisition through digital channels for mobile and internet products. Experience with digital marketing channels such as Google Ads, Facebook/Instagram, Snapchat, Twitter, Apple Search Ads, Quora, etc. Marketing Expertise: Deep understanding of Search Engine Marketing (SEM), Social Media, and Content Marketing strategies. Strong knowledge of A/B testing, Google Analytics, Adjust, Firebase, and other digital marketing tools. Creative & Analytical Skills: Strong creative intuition and analytical thinking akin to a Product Manager. Ability to generate creative marketing solutions while keeping an eye on performance metrics. Technical Acumen: A solid grasp of user behavior and mobile app marketing. Experience using image editing tools (e.g., Photoshop) for campaign assets is a plus. Growth Mindset: Strong curiosity about new apps, web products, SaaS tools, and platforms that can drive faster growth. A knack for identifying trends and testing new ideas to find what works. Behavioral Traits Communication: Exceptional communication skills with the ability to express complex ideas in simple and easy-to-understand terms. Creative Problem-Solver: Ability to come up with creative and effective solutions to marketing challenges. Startup Mindset: Thrive in an an informal startup environment and bring a hands-on, proactive attitude to the table. High Energy & Drive: Possess a high energy level with a commitment to achieving goals and driving team success. Impact: Own and drive the performance marketing strategy for ixigo s products. Dynamic Environment: Work in a fast-paced, high-energy startup culture. Growth Opportunities: Learn and grow in an environment that fosters creativity and innovation. Competitive Compensation: We offer attractive pay and benefits.

About Shiprocket: At Shiprocket, we are on a mission to simplify, democratize, and enhance e-commerce. We empower sellers with AI-driven technology and reliable services that encompass everything from conversion and order fulfillment to shipping, customer communication, and returns management. Our platform leverages data, workflows, and scalable supply chains to equip sellers with everything they need to deliver a delightful customer experience. What It s Like to Work at Shiprocket: At Shiprocket, we embody a unique culture driven by the following success traits, helping us accomplish great things and strive to be a great place to win: Innovation Through Constraints: Learn to work under constraints and use them to fuel innovation. Speed Above All Else: Make decisions based on impact and act quickly. Ruthless Frugality: Being frugal can lead to significant growth. Direct & Honest Communication: We value transparency and candor. A Sports Team, Not a Family: We re here to win together. Customer Obsession: Your priority is always the customer. Role Overview: Shiprocket is looking for a highly driven Performance Marketing Lead to take charge of our performance marketing initiatives across the platform s suite of products. You ll spearhead the strategy and execution of high-impact campaigns, harnessing AI/ML to optimize performance, automate tasks, and unlock new growth opportunities. This role involves exploring new channels and staying ahead of industry trends to scale performance marketing efforts effectively. Key Responsibilities: Campaign Development & Execution: Design and implement high-impact performance marketing campaigns across a variety of channels, including Google Ads, Meta Ads, Affiliates, and emerging platforms like TikTok Ads and programmatic advertising. Innovative Strategies: Continuously experiment and innovate with new channels and technologies to improve campaign performance, including influencer marketing and other emerging trends. AI/ML Optimization: Leverage AI/ML tools to automate tasks, optimize campaign performance, and achieve better results. Customer Insights: Analyze user behavior, track customer journeys, and monitor market trends to inform marketing strategies and improve campaign targeting. Data-Driven Decision Making: Use data analysis to track key metrics, generate insights, and drive performance improvements. Cross-Functional Collaboration: Partner closely with product, engineering, sales, and customer success teams to align marketing strategies with business objectives and ensure cohesive execution. Budget Management: Manage marketing budgets effectively, track ROI, and optimize ad spend to achieve maximum return on investment. Industry Expertise: Stay up-to-date with industry trends, best practices, and the competitive landscape to inform strategy and maintain Shiprocket s competitive edge. Team Leadership: Build, mentor, and grow a high-performing team of performance marketing specialists, ensuring the team stays ahead of the curve in campaign execution. Preferred Skills & Qualifications: Experience: 4+ years of experience in performance marketing, ideally within a fast-paced startup environment. Track Record: Proven success in managing high-volume, high-impact performance marketing campaigns, both independently and as a team lead. Analytical Expertise: Strong analytical skills, with the ability to analyze data, derive insights, and make data-driven decisions. Advertising Platform Expertise: Extensive experience with Google Ads, Meta Ads, and other major advertising platforms. AI/ML Tools: Experience using AI/ML-powered marketing tools, such as Google Ads Smart Bidding or Facebook Ads+. Emerging Channels: Familiarity with emerging marketing channels and new technologies that drive campaign innovation. Growth Mindset: A passion for learning, adapting, and overcoming challenges. Communication Skills: Excellent communication, collaboration, and presentation abilities to work cross-functionally and present ideas clearly. Educational Background: Bachelor s degree in Marketing, Business, or a related field. Bonus Points: New Channels: Experience in unlocking and experimenting with new, untested marketing channels. AI/ML Success: Demonstrated success in using AI/ML to optimize marketing campaigns and enhance performance. Qualification : Bachelors degree in Marketing, Business, or a related field.

Position: Digital Ad Sales Location: Gurgaon Experience: 1 7 years Industry: Digital Media / AdTech / SaaS Employment Type: Full-Time Role Overview: We are looking for a dynamic and driven professional to join our Digital Ad Sales team. The ideal candidate will have experience in publisher acquisition, digital media monetization, or SaaS sales, with a strong understanding of digital ad products and monetization platforms. You'll be responsible for growing our publisher base globally, supporting monetization efforts, and playing a key role in shaping our product offerings. Key Responsibilities: Identify, onboard, and build strong relationships with digital publishers and content owners globally. Pitch ad monetization and optimization services to publishers, creating a strong and sustainable sales funnel. Work closely with internal product teams to contribute to product discussions and feature development based on publisher feedback. Develop and deliver high-impact sales presentations and pitches tailored to different markets. Manage international client relationships, with flexibility to accommodate different time zones. Keep abreast of the latest trends in the digital advertising ecosystem and emerging ad technologies. Must-Have Skills & Experience: Working knowledge of Google monetization products, including AdSense, AdX, and Google Ad Manager. Strong understanding of digital advertising ecosystems especially either demand-side or supply-side operations. At least 2 years of experience in roles such as digital ad sales, publisher acquisition, or SaaS sales. Proficiency in crafting sales pitches, client proposals, and PowerPoint presentations. Excellent communication and interpersonal skills. Preferred Qualifications: B.Tech in Computer Science or a relevant field is preferred. Experience working with international clients and managing accounts across geographies. A passion for digital technology and the evolving advertising landscape. What We Offer: Opportunity to work with global publishers and cutting-edge ad technology. Fast-paced, collaborative, and high-growth work environment. Exposure to product development and international business operations. Qualification : B.Tech in Computer Science or a relevant field is preferred

Sales Specialist, Accelerated Growth Team Google Customer Solutions Location: Gurgaon, Haryana, India Minimum Qualifications Bachelor s degree or equivalent practical experience 5+ years of experience in advertising sales, business development, or online media environments Preferred Qualifications Proven track record driving business growth and maintaining client relationships Strong teamwork skills with ability to collaborate and grow within a team Ability to communicate comprehensive advertising solutions clearly and effectively Excellent prioritization, communication, and organizational skills Passion for educating and working with new advertisers About the Role Google s advertising solutions empower businesses of all sizes to grow and succeed in today s fast-changing marketing environment. As a Sales Specialist on the Accelerated Growth Team, you bring passion for sales, a strong understanding of online media, and a commitment to maximizing customer success. You will act like an owner quickly adapting to change and crafting innovative strategies that deliver extraordinary, incremental results for both Google and customers. You will build trusted relationships by uncovering customer needs and translating them into powerful advertising solutions that drive ambitious growth goals. The Google Customer Solutions (GCS) sales team is a trusted advisor to small- and medium-sized businesses (SMBs), helping shape the future of advertising in the AI era. This role offers an exciting opportunity to make a real impact by helping SMBs grow their businesses through Google s leading advertising products, while collaborating with sellers and partners in a supportive and fun environment. Responsibilities Manage client relationships and identify positive sales leads Develop and manage a sales pipeline with a long-term strategy for sustained success Implement creative strategies to expand existing customer accounts, offer performance-enhancing suggestions, and promote additional Google products Communicate effectively with customers via phone, email, and in-person meetings as needed Achieve sales goals while prioritizing and delivering a positive customer experience Qualification : Bachelors degree or equivalent practical experience

Content Editor Location: Gurgaon Employment Type: Full-Time About the Role We re looking for a detail-oriented and creative Content Editor to join our growing team in Gurgaon. As a key player in our content production process, you will be responsible for reviewing, refining, and elevating the quality of written content across various formats. You'll work closely with content writers, SEO specialists, designers, and marketers to ensure content is engaging, accurate, on-brand, and SEO-optimized. This role is perfect for someone who has a passion for language, a sharp editorial eye, and a desire to shape high-impact content across platforms. Key Responsibilities Review, proofread, and edit articles written by content writers to ensure clarity, coherence, grammar, and tone. Collaborate with the SEO team to optimize website content and ensure alignment with keyword strategies. Provide constructive editorial feedback to writers to enhance content quality and improve efficiency. Work closely with marketing, research, and design teams to bring data-driven stories and visual content to life. Contribute to crafting compelling marketing copy for campaigns, ads, and social media. Identify content gaps and propose new ideas, formats, or editorial processes to enhance user engagement. Maintain stylistic consistency across all content (tone, voice, formatting, branding, and visuals). Preferred Qualifications Bachelor's degree in English, Communications, Journalism, Marketing, Technical Writing, UX Writing, or a related field. Minimum 1 year of experience in content editing, copywriting, or quality control for digital content. Strong editing portfolio with examples of SEO-focused content and writing samples. Familiarity with content management systems (e.g., WordPress), SEO principles, and web publishing tools. Excellent command of English grammar, punctuation, and syntax. Strong organizational and communication skills with the ability to manage multiple projects simultaneously. A grammar geek with an eye for detail. A content perfectionist who can spot inconsistencies a mile away. A team player who enjoys cross-functional collaboration. A creative thinker who s passionate about turning ideas into clean, compelling content. Qualification : Bachelor's degree in English, Communications, Journalism, Marketing, Technical Writing, UX Writing, or a related field

Position: Sr. Executive Marketing (Communications & PR) Location: Gurgaon Work Experience: 4-8 years Education: MBA / PGDM in Marketing Job Purpose The Sr. Executive Marketing (Communications & PR) will be responsible for developing and implementing communication strategies to enhance the company s brand image and public relations. This role involves close collaboration with PR agencies to manage media relations, create press materials, and coordinate internal and external communications. The individual will also oversee digital marketing initiatives, including social media management and digital campaigns, to further strengthen the brand's online presence. Key Responsibilities Core Responsibilities Draft, distribute, and follow up on press releases in collaboration with the regional head office and media agency. Ensure that the PR agency maintains strong relationships with journalists and key media outlets to enhance brand visibility. Coordinate and manage public media events, product launches, media interactions, and press conferences. Monitor media coverage and prepare reports on the impact of PR activities for management. Handle crisis communications when needed, ensuring swift and effective responses to mitigate any potential reputational damage. Additional Responsibilities Integrate digital marketing strategies into the overall communication approach. Plan and execute digital campaigns, including budget allocation for platforms managed by digital agencies. Manage social media accounts (e.g., Google Ads, Meta (Facebook/Instagram) Ads, etc.), and engage with online communities to boost brand engagement. Monitor the company s online reputation, responding to public inquiries and issues through social media (including DMs and comments). Collaborate with the technical team to create and share engaging content, including blogs, articles, and social media posts. Analyze the performance of digital campaigns, prepare reports on metrics, and recommend improvements based on data insights. Key Competencies & Skills Strong communication skills and the ability to build and maintain a network of media contacts. Adaptability to manage changing media landscapes and evolving business needs. Excellent teamwork skills with the ability to collaborate cross-functionally with internal and external stakeholders. Proactive in staying updated on industry trends, PR tactics, and digital marketing innovations. Qualification : MBA / PGDM in Marketing

Quality Control Manager gTech Location: Gurugram, Haryana, India Minimum Qualifications Bachelor s degree in Business, Logistics, Operations, Engineering, or a related field or equivalent practical experience 5+ years of experience managing vendor teams and customer engagement 5+ years of experience with third-party logistics (3PL) relationships 5+ years of experience managing warehousing and supply chain operations Certification or coursework in Operations Six Sigma, COPC, LEAN, or similar methodologies Preferred Qualifications MBA or Master s degree 5+ years of experience using data analysis and business insights to guide strategic decisions Experience in data center logistics Proficiency in SQL and strong data analysis capabilities About the Role As a Quality Control Manager within Google s gTech Ads team, you will lead quality operations efforts that directly impact the customer experience and operational excellence across Google Ads support. Your role will focus on driving efficiency and accuracy in collaboration with vendor partners, operations teams, and product stakeholders. You will be responsible for aligning operational workflows with strategic business goals and ensuring scalable, high-impact solutions through data-driven insights and process optimization. You ll contribute to a dynamic, global support ecosystem that powers advertisers of all sizes from small businesses to global brands while shaping best-in-class customer support quality standards. Responsibilities Lead and improve quality operations with vendor partners, ensuring a frictionless customer experience Translate business and operational requirements into measurable quality outcomes Manage and evolve quality workflows in partnership with internal teams and cross-functional stakeholders Analyze market and business data, financial indicators, and performance trends to inform decision-making Navigate a matrixed, multicultural global environment with effective stakeholder engagement Provide feedback and insights to influence tools, automation, and roadmap decisions Balance business goals and customer needs to optimize performance and service impact Qualification : MBA or Masters degree

Growth Analyst Location: Gurugram, India Employment Type: Full-time About ixigo ixigo is a technology company revolutionizing the way Indian travelers plan, book, and manage their trips. Founded in 2007 by Aloke Bajpai and Rajnish Kumar, ixigo helps travelers make smarter decisions through AI, machine learning, and data science. With apps like ixigo, ConfirmTkt, and AbhiBus, ixigo offers travelers the ability to book train, flight, bus tickets, hotels, and much more. In 2022, ixigo was named one of the Top 10 Most Downloaded Travel Apps worldwide (data.ai). Headquartered in Gurugram, ixigo also has offices in Bangalore (ConfirmTkt) and Hyderabad (AbhiBus). Job Description We are looking for a Growth Analyst to join our dynamic team. As a Growth Analyst, you will help us unlock growth opportunities by analyzing customer behavior and campaign performance. You will collaborate closely with marketing, product, and data teams to develop data-driven strategies that drive user acquisition, activation, retention, and revenue growth. Your work will directly impact how we scale smarter and faster. Key Responsibilities Data Analysis & Insights: Analyze user behavior, campaign performance, and funnel metrics to identify and drive growth opportunities. Reporting & Dashboards: Build and maintain dashboards and reports using BI tools (e.g., Tableau, Power BI, Looker) to track key performance indicators (KPIs). Data Querying & Processing: Develop SQL queries to extract, clean, and aggregate data from various sources and databases. A/B Testing & Experimentation: Design and run A/B tests and experiments to evaluate new growth initiatives and optimize performance across all user touchpoints. Strategic Collaboration: Work closely with marketing and product teams to design data-driven growth strategies that increase customer acquisition, activation, retention, and lifetime value (LTV). Campaign Measurement & Optimization: Support the measurement of paid and organic campaigns (including email, search, social media) and provide actionable insights to improve their effectiveness. Core Technical Skills SQL & Relational Databases: Advanced querying skills, performance tuning, working with window functions and CTEs. Data Visualization & BI: Proficiency in tools like Tableau, Power BI, or Looker for building dashboards and reports. Spreadsheet Modeling: Expert-level proficiency in Excel (pivot tables, macros; VBA is a plus). Scripting Languages: Familiarity with at least one scripting language (e.g., Python or R) for data cleaning, ETL tasks, and basic machine learning prototypes. Marketing Analytics Tools: Hands-on experience with Clevertap and Firebase for user engagement and campaign tracking. Good to Have Marketing Analytics Tools: Experience with tools like Google Analytics 4, Mixpanel, and Clevertap for campaign performance tracking. Ad Platforms: Basic understanding of programmatic ad platforms (e.g., DV360, Meta Ads API). Data Warehouses: Exposure to SQL-based data warehouses like Snowflake, BigQuery, or Redshift. Impactful Work: Directly contribute to the growth and success of a leading travel tech company. Collaborative Culture: Work with talented professionals across diverse teams. Career Growth: Opportunities for fast-paced career development. Competitive Compensation: Enjoy a competitive salary and benefits package. Work-Life Balance: We encourage a healthy work-life balance in a supportive environment.

About Shiprocket: We re on a mission to make e-Commerce simple, accessible and trustworthy. We enable e-Commerce sellers with AI-driven technology and dependable services encompassing conversion, order fulfillment, shipping, buyer communication, returns management, and more. Our platform leverages data, workflows and supply chains at scale, providing sellers with just about everything they need to provide a delightful customer experience. We are committed to the following success traits that embody our culture and how we work together to accomplish great things and be a Great Place to Win! Key to True Innovation Manufacture Constraints & learn to work under them. Speed Above All Else Use your judgement of the impact & react accordingly. Be Ruthlessly Frugal It can lead to growth. Say It Like It is Be direct & honest. We are Not A family We are a sports team! We are here to win. Your Priority Obsess over customers. Role Overview: The role of Marketing Business Partners involves taking charge of scaling and growing our products visibility, user base, and engagement. The ideal candidate will bring a blend of strategic thinking, hands-on execution, and deep expertise in performance marketing, CLM and growth campaigns across web and mobile platforms. The Marketing Business Partner will be responsible for creating and executing comprehensive marketing strategies that drive user acquisition, retention, and overall product growth for our offerings. You will work cross-functionally with product, operations, and engineering teams to understand user behavior, craft tailored marketing campaigns, and optimize performance across both web and mobile channels. This role demands a data-driven mindset and a passion for driving measurable results. Roles and Responsibilities: Develop Marketing Strategy: Lead the development of go-to-market strategies and plans for customer acquisition, engagement, and retention. Understand customer needs and competitor landscape to create compelling propositions and campaigns that resonate with target audiences. Work closely with product teams to integrate marketing initiatives into the product roadmap. Performance Marketing Execution: Design and execute performance marketing campaigns (paid search, social media ads, display ads, retargeting, etc.) across both web and mobile platforms. Continuously optimize ad creatives, targeting strategies, and bidding tactics to drive high-quality user acquisition & engagement. Manage and allocate marketing budgets efficiently across multiple channels to maximize ROI. Data-Driven Decision Making: Leverage analytics tools (Google Analytics, Firebase, Branch, Intercom) to monitor key performance indicators (KPIs), track the success of campaigns, and identify areas for optimization. Provide regular reporting on marketing performance, user acquisition metrics, lifetime value (LTV), customer acquisition cost (CAC), and other relevant metrics. Use A/B testing, cohort analysis, & other growth techniques to improve customer conversion & retention rates. User Engagement & Retention: End to end ownership of the funnel and optimization of the same in alignment with business objectives. Work closely with the product and customer experience teams to develop initiatives aimed at increasing app usage, repeat transactions, and user loyalty. Design and implement push notifications, email marketing, and in-app campaigns to improve user engagement. Collaboration and Leadership Reporting: Collaborate with cross-functional teams (product, design, engineering) to ensure alignment on marketing initiatives and business objectives. Take end to responsibility for cadences and metrics reporting as well business team liaison. Scaling the Product: Focus on rapidly scaling the product s user base through targeted and high-impact marketing strategies. Identify new opportunities for growth, including regional expansion and partnerships. Preferred Skills & Qualifications: Minimum 4-5 years of experience in performance marketing, preferably in a high-growth tech environment or consumer-focused mobile app. Proven track record of scaling up products through digital marketing and performance optimization, ideally in hyperlocal, e-commerce, or delivery-based businesses. Experience with digital marketing platforms and concepts (E.g. Google Ads, Facebook Ads, Instagram). Strong proficiency in data analytics and KPIs (CPA, CPC, CTR, LTV, CAC, etc.). Solid understanding of mobile-first marketing, user acquisition, and app store optimization (ASO). Hands-on experience with growth marketing tactics such as A/B testing, referral programs, CRM, & lifecycle marketing. MBA or equivalent from a top-tier business school (preferred). Strong analytical mindset with a focus on measurable results and data-driven decision-making. Creative problem-solver who can think outside the box to find new marketing opportunities. Excellent communication and leadership skills with the ability to collaborate with diverse teams. Results-oriented with a passion for scaling businesses and achieving ambitious growth targets. Qualification : MBA or equivalent from a top-tier business school (preferred).