Advertising Strategies Jobs in Bengaluru

People Operations Analyst FalconX Location: Bangalore Experience: 1 3 Years Education: Bachelor s degree in Human Resources, Business Administration, or related field About FalconX FalconX is a pioneering team of operators, investors, and builders transforming institutional access to the crypto markets. Operating at the intersection of traditional finance and cutting-edge technology, FalconX addresses the complexities of the digital asset market. Our platform empowers clients to navigate the crypto ecosystem seamlessly, providing the infrastructure, liquidity, and tools needed for institutional strategies from start to scale. Role Overview We are seeking a People Operations Analyst to join our growing People team in Bangalore. You will be responsible for delivering a smooth, efficient, and high-quality employee experience across the full lifecycle from onboarding to offboarding while ensuring our people processes are accurate, scalable, and compliant. Key Responsibilities HR Systems & Administration Maintain accurate and up-to-date employee records and confidential staff information. Prepare and manage employment contracts, policies, procedures, and standard HR letters. Manage employee status changes such as promotions, transfers, and terminations. Identify opportunities to improve people processes, including system enhancements or policy updates. Generate and analyze HR reports to support monthly, quarterly, and annual metrics. Global Onboarding & Offboarding Coordinate pre-joining formalities, documentation collection, and system setup. Support offboarding processes, including checklists, documentation, and system updates. Ensure a smooth onboarding experience for new hires. Initiate background checks and coordinate with vendors and candidates. Recruiting Operations Maintain and update global offer letter templates in line with compensation and legal guidelines. Manage post-offer candidate engagement to ensure a positive pre-joining experience. Support Talent Acquisition on operational projects, including referral bonuses and data hygiene. General HR Support Respond to employee queries regarding HR policies, processes, or documentation. Support HR projects, audits, and initiatives aimed at improving efficiency and compliance. Required Qualifications Bachelor s degree in Human Resources, Business Administration, or a related field. 1 3 years of experience in HR Operations, People Operations, or Recruiting Operations. Strong attention to detail, organizational skills, and time-management abilities. Ability to handle confidential information with integrity. Excellent written and verbal communication skills; comfort working with global teams. Proficiency with HRIS tools, ATS systems, and Google Workspace/Microsoft Office Suite. Experience in a growth-stage startup is a plus. Proven ability to manage multiple projects and priorities in a fast-paced environment. Enable a smooth and positive employee experience across the organization. Drive efficiency and accuracy in HR operations and reporting. Partner with teams across the globe to ensure consistent, compliant, and scalable processes. Play a critical role in supporting a fast-growing organization at the intersection of finance and technology. Qualification : Bachelors degree in Human Resources, Business Administration, or related field

Associate Principal TA Program Manager Location: Bangalore About Tekion Tekion is transforming the automotive industry with the first cloud-native automotive platform, connecting OEMs, dealerships, technology partners, and consumers. Through ARC, AEC, and APC, we deliver seamless, AI-driven digital experiences for the automotive ecosystem. Tekion employs ~3,000 people across North America, Asia, and Europe and is committed to innovation, inclusion, and a high-performance culture. Role Overview As Associate Principal TA Program Manager, you will architect, execute, and evolve global talent acquisition programs that set Tekion apart as an employer of choice. You will design transformative candidate experiences, manage referral and diversity initiatives, lead campus hiring strategies, and leverage AI and automation to streamline TA operations. This is a high-impact, globally visible role where your work directly shapes Tekion s talent brand and hiring excellence. Key Responsibilities Candidate & Employee Experience Deliver a seamless, engaging experience for all candidates and employee referrals. Gather feedback to continuously improve the hiring journey. Maintain accurate candidate data through system-level validations. AI-Driven Talent Acquisition Lead adoption of AI-powered tools and automation to improve speed, personalization, and efficiency. Pilot and scale data-driven hiring solutions in collaboration with tech teams. Process Improvement & Issue Management Identify gaps in TA workflows and ensure smooth, efficient operations. Manage escalations, prioritize issues, and resolve TA-related challenges. Communication & Standardization Design and implement standardized communication templates for scheduling, offers, and feedback. Maintain TA guides, interview kits, and resources for consistency across regions. Strategic Programs & Initiatives Lead global TA programs including referral contests, ambassador programs, and training initiatives. Develop and execute diversity networking, leadership events, and inclusive hiring campaigns. Drive Talent Branding campaigns to strengthen Tekion s employer reputation. Campus Hiring & Early Talent Programs Build immersive, relationship-driven university recruiting programs. Collaborate with campus leads to attract top early-career talent. Execute high-impact 6-month internship programs for early leadership development. Playbook & Process Optimization Govern and continuously improve the TA Playbook with templates, guides, and workflows. Implement automation and bots to maximize efficiency and scalability. Recruiter Enablement & Training Design and deliver structured recruiter training on interviews, negotiation, and candidate engagement. Lead TA certification initiatives and maintain a continuous learning calendar. Reporting, Insights & Continuous Improvement Automate dashboards, scorecards, and KPI reports to provide real-time insights. Track Candidate NPS and use insights to enhance experience across the TA lifecycle. Qualifications Master s degree with 8+ years of measurable impact in TA program leadership in tech-driven organizations, or Bachelor s degree with 12+ years experience. Proven experience architecting and scaling global campus, referral, boomerang, and diversity TA programs. Strong expertise in process improvement, TA workflow optimization, and issue management. Hands-on experience with AI, automation, and modern ATS/HRIS tools (Greenhouse preferred). Track record in communication standardization, playbook creation, and recruiter enablement. Skilled in leveraging data and NPS insights to improve TA outcomes. Excellent stakeholder management, project leadership, and communication skills. Strong drive to innovate, lead change, and create remarkable candidate experiences. Competitive rewards & equity aligned with Radford standards A culture of empowerment, learning, and inclusivity High visibility and impact for your work on a global stage

Manager / Senior Manager - Digital Marketing Location: Bengaluru Type: Full-Time Experience Required: 5 7 Years Role Overview: Vertical Performance Leadership We are seeking a results-driven Digital Marketing Leader to spearhead performance initiatives for a key business vertical. You will take full ownership of Paid Media strategy, driving high-impact campaigns across Google, Meta, and other performance channels to achieve aggressive growth targets. Technical Expertise & Tooling Platform Mastery: Paid Social: Expert-level management of Meta Ads (Facebook/Instagram), including complex setup and scaling. Search & Affiliates: Proficiency in Google Ads (SEM) and managing Affiliate networks. Analytics: Deep experience with Google Analytics and other attribution/tracking tools. Strategic & Analytical Skills: Data-Driven Strategy: Ability to extract insights from complex datasets and translate them into actionable growth strategies. Budget Management: Proven track record of budget allocation, expenditure tracking, and ROI optimization. Market Intelligence: Sharp focus on industry trends, privacy regulations, and emerging AdTech tools. Key Responsibilities Channel Ownership: Lead the full lifecycle of paid social and search channels from campaign architecture to daily optimization. Performance Reporting: Provide regular, high-level performance reports and insights to key organizational stakeholders. Cross-functional Alignment: Partner with Product, Tech, and Creative teams to ensure marketing efforts align with the broader product roadmap. Innovation: Conduct A/B testing and experimentation to keep campaigns "ahead of the curve" in a competitive landscape. The Ideal Profile 5 7 years of experience, ideally within a high-growth startup environment. Exceptional communication skills with the ability to represent the performance marketing function in cross-functional forums. A proactive problem-solver who thrives on measurable results and operational excellence.

Lead Software Engineer - Scale & Performance Location: Bengaluru Experience: 6 12 years About VuNet VuNet is a pioneer in Business Journey Observability, using Big Data and Machine Learning to revolutionize digital experiences in the financial services industry. Our platform delivers end-to-end visibility into customer journeys, helping organizations proactively resolve issues, ensure operational resilience, and deliver superior user satisfaction. With over 28 billion digital transactions monitored every month and serving more than 300 million users globally, VuNet is shaping the future of observability for some of the largest banks and financial institutions. We are Series B funded, part of NASSCOM s DeepTech Club, and recognized by global analysts such as Gartner and Omdia. Your Role: Lead Software Engineer - Scale & Performance As a Lead Software Engineer for Scale & Performance, you ll own the performance and scalability benchmarks for VuNet s observability platform. You will work with cutting-edge technologies, design robust test frameworks, and ensure that our platform scales seamlessly to meet the demands of millions of users. Roles & Responsibilities Own performance and scalability benchmarking for key platform components (ingestion pipelines, data storage, and query services). Design and execute load, stress, soak, and capacity tests across microservices, agents, and ingestion layers. Identify and resolve performance bottlenecks in both infrastructure (CPU/memory/IO) and application layers (API latency, throughput, GC behavior). Develop and maintain performance test frameworks, preferably using Kubernetes-based environments. Collaborate with DevOps and SRE teams to optimize system configurations (Kubernetes, Postgres/TimescaleDB, ClickHouse, Kafka) for scale. Implement OpenTelemetry for service instrumentation to monitor system health and latency (p50/p95/p99 metrics). Contribute to capacity planning, scaling strategies (horizontal/vertical), and resource optimization. Analyze production incidents related to scaling issues and drive permanent fixes. Work with engineering teams to design scalable architecture patterns and define SLIs/SLOs for system performance. Document performance baselines, tuning guides, and scalability best practices for internal use. What You Bring Mandatory Skills: Strong background in performance engineering for large-scale distributed systems or SaaS platforms. Expertise in Kubernetes, container runtimes (containerd/Docker), and resource profiling in containerized environments. Solid understanding of Linux internals, CPU/memory profiling, and network stack tuning. Hands-on experience with observability tools (Prometheus, Grafana, OpenTelemetry, Jaeger, Loki, Tempo, etc.). Familiarity with observability platform datastores like ClickHouse, PostgreSQL/TimescaleDB, Elasticsearch, or Cassandra. Experience with performance benchmarking tools such as k6, Locust, JMeter, or custom Golang/Python scripts. Ability to interpret system metrics (CPU usage, memory, GC, latency) and correlate across different layers. Nice-to-Have Skills: Experience with agent benchmarking (OpenTelemetry Collector, custom data shippers). Exposure to streaming systems like Kafka, NATS, or Pulsar. Familiarity with CI/CD pipelines for performance testing and regression tracking. Knowledge of cost optimization and capacity forecasting in cloud environments (AWS/GCP/Azure). Proficiency in Go, Python, or Bash scripting for automation and data analysis. Life at VuNet: At VuNet, we're building a world-class observability platform, and we re just getting started. You ll be part of a passionate, problem-solving team that embraces collaboration, fast learning, and staying ahead of emerging technologies like Gen AI. We foster a high-trust, inclusive culture where collaboration, ownership, and innovation are central to our success. If you're looking to work on cutting-edge tech, make a real impact, and grow with a supportive team you ll fit right in at VuNet. Benefits: Comprehensive health insurance coverage for you, your parents, and dependents. Mental wellness and 1:1 counseling support. A culture that promotes continuous learning, innovation, and career growth. Transparent, inclusive, and high-trust workplace. Opportunities for skill enhancement with training programs focused on new Gen AI technologies.

Lead Regional Field Marketing Location: Bengaluru Employment Type: Full-time About Us Exotel is the leading full-stack customer engagement platform in emerging markets, recently licensed as a virtual telecom operator to provide end-to-end VoIP telephony services. Founded in 2011, Exotel s cloud-based product suite drives 70 million conversations daily for over 6,000 businesses across India, Southeast Asia, the Middle East, and Africa. Our offerings include: Omnichannel Contact Centre Communication API Suite Conversational AI Platform Exotel has achieved a $50M ARR and successfully raised $100M in Series D funding, winning recognition such as The ET Startup Awards 2022 Comeback Kid. Role Overview We are looking for a Lead for Regional Field Marketing to manage global field marketing initiatives, develop integrated marketing plans, and drive demand and pipeline growth across multiple regions, market segments, and target audiences. You will collaborate closely with sales, product, and marketing teams to execute campaigns and ensure alignment between marketing and sales priorities. Key Responsibilities Lead global field marketing efforts, developing and executing integrated marketing plans to meet demand & pipeline goals. Drive brand awareness and thought leadership across CXO communities and industries. Manage programs such as industry events, webinars, digital marketing, ABM, and customer advocacy to grow pipeline momentum. Partner with sales leadership on territory planning and act as a bridge between sales and marketing. Collaborate with product marketing, content, digital, creative, customer advocacy, and paid media teams to optimize marketing mix across channels. Communicate key campaigns and assets internally and externally, establishing structured feedback loops for campaign GTM success. Conduct analysis, goal reviews, and adjustments quarterly and annually to stay on track for campaign and pipeline targets. Experience: 6 10 years in marketing, ideally with B2B SaaS companies. Proven Track Record: Experience in building, scaling, and optimizing integrated marketing campaigns, preferably globally. People Management: Experience in hiring, mentoring, and leading high-performing teams. Demand Generation Expertise: Ability to drive enterprise segment demand generation. Communication Skills: Strong ability to collaborate and overcommunicate with internal and external stakeholders. Analytical & Strategic Thinking: Use market intelligence and data to develop strategies. Cross-functional Leadership: Experience leading teams across digital marketing, ABM, partner marketing, and other functions. Partner Ecosystem Knowledge: Understanding best practices in partner marketing and co-marketing. Operational Excellence: Responsible for organizational alignment, planning, and budget management. Technical Skills: Deep understanding of campaign management and marketing automation tools. Market Knowledge: In-depth understanding of Indian markets, vendor and agency relationships. Lead high-impact marketing initiatives for a high-growth SaaS company. Collaborate with a global, cross-functional team and drive measurable results. Opportunity to shape marketing strategy, scale programs, and build high-performing teams. Work in a fast-paced, innovative environment with cutting-edge AI and communication solutions. This role is ideal for someone with strong SaaS marketing experience, a strategic mindset, and proven leadership skills to drive regional and global field marketing success.

Senior Regulatory Affairs Specialist Location: Bangalore Company: AliveCor About AliveCor & The Opportunity AliveCor is a pioneer in **over-the-counter medical ECG devices**, dedicated to making heart health accessible. The company s **FDA-cleared medical-grade hardware and software** have enabled millions of heart health measurements, making a life-saving impact. We are seeking a **Senior Regulatory Affairs Specialist** to join our growing team. This is a critical role focused on **shaping regulatory strategy** for innovative mobile health technologies, managing product submissions, and ensuring compliance with international regulatory standards, including **ISO 13485 and FDA** Quality Systems. Role & Responsibilities As a Senior Regulatory Affairs Specialist, you will: Collaborate & Execute Regulatory Strategies: Work with product teams to **develop and execute global regulatory strategies** for registrations in the US, Europe, and other key regions. Manage Regulatory Submissions: Participate in the preparation and review of **global regulatory submissions**, including **510(k), de novo**, and other medical device filings. Support Government Interactions: Serve as the point of contact for regulatory agencies such as the **FDA, EU MDR**, and other international authorities, ensuring timely product approvals and licenses. Global Market Registrations: Drive product **registrations and renewals** for worldwide markets, supporting distributors with compliance documentation. Review & Approve Technical Documents: Assist in reviewing advertising, promotional materials, and technical documentation to ensure **compliance with applicable regulations**. ISO 13485 & FDA Compliance: Help implement and maintain an **ISO 13485 and FDA-compliant Quality Management System (QMS)**. Product Development Support: Collaborate with cross-functional teams (Engineering, Product, Quality) to support regulatory requirements during product development and design changes. Post-Market Compliance: Assist in post-market regulatory actions, including compliance with **reporting requirements and audits**. Requirements & Qualifications Experience & Education Experience: **4+ years in Regulatory Affairs within the medical device industry.** Education: Bachelor s degree in Science, Engineering, Math, or a medical field, or equivalent experience. Regulatory Experience with AI/ML: Experience in regulatory affairs for **software devices with AI/machine learning algorithms (SaMD)**. Core Regulatory Knowledge Global Regulatory Knowledge: Experience with **EU Medical Device Regulations (MDR)** and familiarity with regulatory processes in the US, EU, and Asia-Pacific regions. Regulatory Submissions: Experience preparing **510(k) submissions, pre-submissions, or de novo submissions** for medical devices. Skills Project Management: Ability to manage small projects with a focus on being organized, independent, and results-oriented. Analytical & Communication Skills: Excellent analytical, communication, and team collaboration skills, with a keen **attention to detail**. Preferred Qualifications Advanced Degree: Master s degree or regulatory affairs certifications such as **RAPS** (Regulatory Affairs Professionals Society). International Submissions: Experience in international submissions, especially in Asia-Pacific or LATAM regions. Perks & Benefits Working Model: Hybrid Working Model (Flexibility to work both remotely and in the office). Family Leave: Comprehensive Family Leave policies. Medical Benefits: Above-market family floater medical insurance, including coverage for parents/in-law parents. Office Perks: Complimentary lunch provided at the office and convenient metro connectivity. Qualification : Bachelors degree in Science, Engineering, Math, or a medical field, or equivalent experience

Position: Customer Lifecycle Manager Location: Bengaluru Department: Marketing Job Type: Full-Time About Laundryheap: Laundryheap is a fast-growing tech start-up that is revolutionizing the laundry and dry cleaning industry. We offer fast, reliable service with a 24-hour turnaround, currently operating in 14 global markets. As we expand and grow our dynamic team, we continue to disrupt the industry and deliver exceptional service to our customers worldwide. Role Objective: We are looking for a Customer Lifecycle Manager to drive customer engagement, retention, and long-term value (LTV) in a fast-paced, global environment. This role is crucial in fostering repeat customers on the Laundryheap app and website, utilizing data-driven strategies to enhance customer engagement across various digital channels. The ideal candidate will have a deep understanding of user journeys, retention marketing, and the importance of lifecycle marketing in enhancing customer satisfaction and maximizing customer lifetime value. Your primary objective: How do we make customers place order after order on Laundryheap s app? This will involve leveraging all available resources, including data, tools, cross-functional teams, and marketing channels. Key Responsibilities: Lifecycle Campaign Design & Execution: Define, design, and deploy customer communication journeys aligned with key lifecycle stages, using customer intent signals and lifecycle triggers across multiple channels (SMS, WhatsApp, Email, Push, In-App messaging). The goal is to drive timely actions, leading to habit formation and sustained engagement. Campaign Management: Manage end-to-end campaign setup, including logic, segmentation, creative assets, QA, launch, monitoring, and ongoing optimization. Own campaign design and execution using CRM tools like Braze, defining trigger logic, target audiences, templates, and communication frequency. Performance Analysis & Optimization: Monitor and analyze campaign performance using key platform and channel-specific metrics (e.g., deliverability, conversion rate (CVR), repeat purchase rate, frequency, and LTV). Conduct A/B and multivariate tests to refine messaging, cadence, and channel mix. Localization & Global Collaboration: Ensure all campaigns are localized and relevant to different global markets, working with in-market teams to ensure accurate translations and local insights. Collaborate with Brand, Product, and Customer Research teams to meet campaign goals. Data-Driven Insights & Reporting: Translate customer data and lifecycle metrics into actionable insights for campaign improvement. Leverage data to craft targeted, insight-led campaigns that influence user behavior. Collaboration & Creativity: Work closely with designers and copywriters to create impactful templates that drive customer engagement and conversions. Coordinate with cross-functional teams to ensure a seamless customer experience. Must-Have Experience & Skills: Experience: 3 5 years of hands-on customer lifecycle management experience, preferably in E-commerce or on-demand web and app-based businesses. CRM & Tools Expertise: Proven experience working with CRM tools and content management systems like Customer.io, Braze, or similar platforms. Analytical Skills: Strong analytical skills with the ability to interpret customer data, identify behavioral patterns, and translate insights into actionable strategies. Technical Knowledge: Understanding of email deliverability, push notifications, in-app messaging, and SMS/WhatsApp performance optimization and best practices. Project Management & Organizational Skills: Excellent project management and organizational skills, with the ability to manage multiple initiatives across global markets in a fast-paced, performance-driven environment. Communication & Copywriting: Strong written communication skills with a customer-first mindset, capable of developing persuasive and engaging messaging. Growth Mindset: Comfortable working in a test-and-learn environment, always striving for optimization and efficiency to improve lifecycle outcomes. Be part of a dynamic and fast-growing team in a globally expanding company. Work on innovative projects that push the boundaries of customer engagement. Competitive compensation and benefits in a high-performance culture. Opportunities for personal and professional growth in an international business.

Collections Executive Location: Bengaluru Employment Type: Full-Time About Zolve Welcome to the financial frontier of limitless possibilities welcome to Zolve. We re not just a fintech; we re architects of a financial revolution that transcends borders. As the world s first cross-border neo-bank, Zolve empowers global citizens, migrants, and nomads to access credit and financial services in new countries using their home country credit scores. Our seamless financial products including checking accounts, credit cards, loans, remittances, and insurance help users achieve financial freedom and pursue their ambitions without geographical limits. As we expand into new geographies, product lines, and customer segments, we re looking for a Collections Executive to join our growing team. Role Overview As a Collections Executive at Zolve, you will play a vital role in recovering overdue payments for US-based credit card accounts. You ll engage directly with customers, apply strong negotiation skills, and ensure compliance with US regulations to resolve delinquent accounts efficiently and empathetically. Key Responsibilities Collections Management Manage a portfolio of delinquent US credit card accounts. Contact customers via phone, email, and other channels to recover overdue payments. Negotiate payment plans or settlements within company guidelines. Account & Data Management Maintain accurate and up-to-date records of collection activities and outcomes. Identify accounts requiring escalation or legal intervention and coordinate with relevant teams. Regulatory Compliance Conduct collection activities in strict accordance with US regulations, including the Fair Debt Collection Practices Act (FDCPA). Handle sensitive customer data responsibly and maintain data protection standards. Customer Service Respond professionally to customer queries and concerns related to their credit card accounts. Educate customers on repayment options and potential consequences of non-payment. Performance & Reporting Meet or exceed monthly collection targets and KPIs. Prepare and submit reports on collection progress, payment trends, and account status. Qualifications Education Bachelor s degree in Finance, Business, or a related field. Experience 3 to 6 years of experience in collections, preferably within consumer credit products such as credit cards, personal loans, education loans, auto loans, or home loans. Proven track record of developing and implementing effective debt recovery strategies to minimize losses. Technical Skills Strong knowledge of various collection techniques and debt recovery best practices. Familiarity with MS Office, data interpretation, and collection databases. Experience with alternate collection channels and tools. Soft Skills Excellent communication and interpersonal skills. Empathy and the ability to engage customers respectfully and professionally. Strong problem-solving and critical-thinking abilities. Be part of a mission-driven company redefining global finance. Work in a fast-growing startup environment with exciting challenges. Collaborate with passionate and diverse teams. Opportunity to make a real impact in a pioneering fintech company. Qualification : Bachelors degree in Finance, Business, or a related field

Job Title: Manager Marketing Location: Bengaluru Experience Required: 6 to 10 years Minimum Qualification: MBA (Marketing/Strategy) B.Tech or M.Tech (Electronics preferred) Key Skills Business Development Marketing Communications Competitive & Market Analysis Strategic Planning B2B Marketing Digital Marketing & Lead Generation Budget & Project Management Marketing Automation Tools Job Summary We are seeking a dynamic and strategic Marketing Manager with 6 10 years of experience, preferably in the industrial electronics or EMS (Electronics Manufacturing Services) sector. The ideal candidate will lead marketing initiatives, manage cross-functional collaboration, and support business growth through market insights, effective campaigns, and customer engagement. Key Responsibilities Drive customer relationship management with strong communication and interpersonal skills. Develop and execute business and marketing strategies aligned with organizational goals. Conduct in-depth market research and competitive analysis to guide decision-making. Plan, implement, and track targeted marketing campaigns to generate quality leads. Manage marketing budgets and ensure cost-effective execution. Oversee digital marketing efforts and work closely with the sales team to align messaging. Manage multiple projects simultaneously while meeting tight deadlines. Utilize marketing automation tools to improve efficiency and reporting. Collaborate with value chain functions including TLS, SCG, QC, and PMG to align marketing efforts. Provide support in contract and project management where required. Preferred Experience Experience in the EMS industry or industrial electronics domain. Strong exposure to B2B sales and marketing strategies. Familiarity with project or contract management processes. Hands-on experience with marketing automation platforms and CRM tools. Qualification : B.Tech or M.Tech (Electronics preferred)

Job Title: Assistant Manager Performance Marketing Location: Bangalore Department: Performance Marketing Employee Type: Full-time Experience Required: 3 6 years Position Overview We are seeking a results-oriented Assistant Manager - Performance Marketing to lead our efforts across Google advertising (Web & App), SEO, ASO, and website performance optimization. This role is crucial to driving both paid and organic user growth, enhancing digital discoverability, improving user experience, and boosting conversion rates. The ideal candidate combines strategic vision with hands-on execution skills and has deep expertise in performance marketing, search optimization, and mobile growth strategies. Key Responsibilities Google Campaigns (Web & App): Strategize, execute, and optimize Google Ads campaigns across platforms including UAC, Performance Max, Search, and TROAS. Manage cross-channel ad campaigns to acquire high-intent users for both websites and mobile apps. Define audience segments, manage bidding strategies and budgets, and conduct creative testing to improve engagement and ROI. Collaborate with creative, product, and data teams to deliver targeted, performance-driven campaigns. Search Engine Optimization (SEO): Own and evolve the SEO roadmap to enhance organic rankings, traffic, and search visibility. Conduct technical, on-page, and off-page SEO audits and coordinate implementation with content and development teams. Develop content strategies aligned with keyword research, user intent, and business goals. Track and analyze key SEO metrics using tools such as Google Search Console, SEMrush, Ahrefs, and Screaming Frog. Hands-on experience managing CMS and web hosting platforms. App Store Optimization (ASO): Lead ASO initiatives for the Google Play Store to increase app visibility and installs. Optimize app metadata including titles, descriptions, keywords, screenshots, and videos based on data insights. Run A/B tests using Store Listing Experiments and ASO tools like AppTweak or SensorTower. Monitor app store rankings, user reviews, and competitor performance to inform strategy. Experience: 4+ years in digital marketing with proven success in Google Ads, SEO, ASO, and website performance optimization. Expertise: Deep understanding of web and app acquisition strategies, Google Ads platforms (including Firebase and GA4), and ASO/SEO tools. Analytical Skills: Strong ability to interpret data and translate insights into actionable marketing strategies. Technical Knowledge: Familiarity with web technologies, mobile user acquisition funnels, and performance measurement tools. Certifications: Google Ads and Google Analytics certifications preferred. Additional Tools: Experience with Firebase, Appsflyer or other Mobile Measurement Partners (MMPs), Google Play Console, Google AdMob, and Adsense. Soft Skills: Excellent communication, collaboration, and project management abilities. If you re passionate about driving growth through performance marketing and thrive in a fast-paced environment, we d love to connect with you.

Job Title: Audience Platform Lead Insights & Analysis Location: Bangalore Employment Type: Full-Time About the Role We re seeking a strategic and technically skilled Audience Platform Lead to join our Insights & Analysis team. This role will focus on leveraging platforms like Adobe Analytics, Google Analytics, WebTrends, and various Customer Data Platforms (CDPs) to enable data-driven marketing and customer insights. As a subject matter expert in tag management, audience creation, and marketing technology integration, you will play a key role in shaping and implementing audience strategies across platforms. Key Responsibilities Lead the design, development, and implementation of solutions on Customer Data Platforms (CDPs) such as Adobe Experience Platform (AEP), Tealium, Segment, Lytics, ActionIQ, or C360. Drive data ingestion workflows via batch and real-time modes using ETL tools, APIs, and JavaScript. Build data models and define audience segments and customer journeys based on business requirements and architecture. Collaborate with internal teams and stakeholders to translate BRDs into actionable CDP use cases for marketing activation. Enable data extraction and outbound flows to reporting tools, other Adobe products, and third-party systems. Define and apply business rules and data transformations aligned with privacy and compliance standards. Guide and mentor other team members on platform capabilities, integration best practices, and scalable solutions. Ensure alignment with data privacy laws such as GDPR, CCPA, and others. Required Qualifications Proven experience in leading CDP-related development projects. Strong scripting experience with Python, Java, or Node.js. Hands-on experience with REST APIs, Open APIs, and tools like cURL. Proficiency in data analysis, data modeling, and data mapping. Experience working with unstructured data using formats such as JSON and Parquet. Preferred Qualifications: Familiarity with data privacy regulations including GDPR and CCPA. Experience in client-facing roles or stakeholder engagement. Working knowledge of reporting technologies and visualization tools. Experience with Big Data ETLs and cloud-based data platforms. Background in customer journey orchestration, audience activation, and segment development. Exposure to MLOps, data governance, or MarTech strategy is a plus. Work at the intersection of data, marketing, and technology. Lead cutting-edge customer data platform initiatives. Be part of a collaborative, innovative, and growth-driven environment. Make a measurable impact on customer engagement and digital transformation.

PR & Brand Manager Location: Bangalore Experience: 4 - 6 Years About KredX Founded in 2015 with the mission to solve working capital challenges, KredX has grown into India s leading integrated supply chain finance solutions provider. Holding both RBI s TReDS license and IFSCA s ITFS license, KredX is among the few double-licensed entities in India. We power domestic trade financing through our Domestic Trade Exchange (DTX) platform and facilitate cross-border trade financing via our Global Trade Exchange (GTX). Our AI-powered Cash Management Solutions (CMS) automate financial operations for enterprises globally. About the Role We are seeking a strategic and creative PR & Brand Manager to shape and amplify KredX s brand positioning, communications, and thought leadership. You will be instrumental in crafting compelling stories, managing media relations, and delivering consistent messaging across channels to boost brand awareness and market presence. Key Responsibilities Develop and implement data-driven brand strategies that support growth, market expansion, and profitability. Manage production and oversight of digital and print branding materials, maintaining brand consistency. Monitor market trends, competitor activities, and industry shifts to optimize messaging and positioning. Serve as the primary point of contact for external agencies and partners on PR and branding projects. Plan and execute communication strategies aligned with KredX s vision and marketing goals. Create and distribute promotional content including press releases, blog posts, email campaigns, and social media updates. Promote company initiatives such as product launches, leadership announcements, and community engagement. Lead thought leadership content creation for KredX s C-suite executives across multiple platforms. Collaborate closely with marketing, product, and leadership teams to ensure brand alignment. Handle additional PR and branding responsibilities as needed. Requirements 4-6 years of experience in PR, branding, or related fields, preferably in B2B or startup environments. Bachelor s or Master s degree in Communications, Marketing, Journalism, or a related discipline. Skills Excellent verbal and written communication skills. Strong organizational skills with high attention to detail. Ability to manage multiple projects efficiently in a fast-paced environment. Proven experience in media relations, content creation, and executive branding. Self-motivated, proactive, and an effective team player. Qualification : Bachelors or Masters degree in Communications, Marketing, Journalism, or a related discipline.

Performance Marketing Specialist Location: Bangalore Experience: 3-5 Years Company: KredX About KredX Founded in 2015, KredX has grown into a comprehensive financial solutions ecosystem, helping businesses of all sizes manage working capital efficiently. KredX is India s leading integrated supply chain finance solutions provider, uniquely holding both RBI s TReDS license and IFSCA s ITFS license. Our key platforms include: DTX (Domestic Trade Exchange): RBI-licensed platform enabling MSMEs to access early payments through invoice discounting. GTX (Global Trade Exchange): IFSCA-licensed platform offering seamless cross-border trade finance. CMS (Cash Management Solutions): AI-driven finance automation for streamlined enterprise financial operations. DTX (dtxindia.in) is powered by KredX, enabling MSMEs to get paid early with the lowest cost, supported by advanced finance automation technology for a secure and fast process. Role Overview We are seeking a Performance Marketing Specialist to lead and optimize paid marketing campaigns while contributing to the broader digital marketing strategy. This hands-on role requires expertise in platforms like Google Ads and Meta Ads, a strong analytical mindset, and a passion for driving measurable growth. Key Responsibilities Plan, execute, and optimize paid advertising campaigns across Google, Meta, and other digital platforms. Contribute to overall digital marketing strategies including campaign planning and channel mix decisions. Manage budgets effectively, tracking key performance indicators like CPC, CPA, and ROAS. Conduct A/B testing on creatives, copy, and targeting to maximize campaign effectiveness. Collaborate with content and design teams to create impactful marketing assets. Analyze campaign performance data and prepare actionable reports with insights and recommendations. Monitor brand presence across paid and organic social channels, coordinating with internal teams for cohesive messaging. Stay updated on the latest platform features, industry trends, and best practices to continuously improve campaigns. Requirements 3 to 5 years of experience in paid digital marketing. Proven track record managing performance campaigns with measurable ROI. Strong analytical skills and comfort with campaign data analysis. Proficiency in Google Ads, Meta Ads Manager, and Google Analytics. Strategic thinker with strong execution capabilities. Experience working in startups or fast-paced environments is a plus.

Performance Engineer Location: Bengaluru (Whitefield) Team: Product Engineering Employment: Full-Time | Hybrid About Cognite Cognite is a global SaaS leader driving industrial digital transformation through AI and data. Our flagship products include Cognite Atlas AI and Cognite Data Fusion (CDF), empowering industries such as Oil & Gas, Chemicals, Pharma, and Manufacturing to harness data at scale. Recognized with multiple industry awards, including 2022 Technology Innovation Leader and 2024 Microsoft Energy & Resources Partner of the Year, we lead the way in innovative industrial solutions. Our Values Impact: Deliver meaningful outcomes with focus and purpose. Ownership: Take initiative, embrace responsibility, and collaborate inclusively. Relentless: Innovate persistently, learn from challenges, and improve continuously. Role & Responsibilities Design, develop, and execute performance and load tests to ensure system scalability, stability, and reliability of Cognite SaaS products. Identify performance bottlenecks and provide actionable insights for improvement. Build and maintain testing frameworks, scripts, and tools to support performance testing initiatives. Collaborate closely with engineering teams to align testing strategies with system architecture. Monitor production system performance and assist in root cause analysis of performance issues. Share performance optimization best practices via documentation, training, and team discussions. Qualifications Bachelor s or Master s degree in Computer Science, IT, or related fields. 3-5 years of experience in performance testing and engineering, preferably in SaaS environments. Proficiency with performance testing tools such as JMeter, Gatling, LoadRunner, BlazeMeter, or equivalents. Strong understanding of CI/CD pipelines and container technologies like Kubernetes and Docker. Solid programming skills in Java, Python, or similar languages. Experience with databases like PostgreSQL. Familiarity with performance monitoring and analysis tools such as Grafana and Prometheus. Preferred Skills Agile methodology experience and working in globally distributed teams. Expertise testing large-scale systems and handling high-volume data loads. Knowledge of React and JSON for test data creation and API performance testing. Diverse global community with 70+ nationalities and strong DEI focus. Modern, vibrant office in Whitefield, Bengaluru with hybrid work culture. Flat organizational structure with direct access to leadership and minimal bureaucracy. Collaborate with world-class talent on ambitious and impactful industrial tech projects. Engage with the wider Cognite community through HUB conversations and partnerships. Make an Impact Join Cognite to help build scalable, high-performing SaaS solutions that empower industrial enterprises globally. We welcome candidates from all backgrounds to apply. Qualification : Bachelors or Masters degree in Computer Science, IT, or related fields.

Job Title: Lead Go-To-Market (GTM) Strategy Location: Bangalore, India Company: Glance An InMobi Group Company About Glance Founded in 2019, Glance is a pioneering consumer technology company operating disruptive digital platforms including Glance, Roposo, and Nostra. Our flagship Glance Lock Screen powers over 400 million smartphones worldwide, delivering personalized content without the need for searching or downloading apps. Roposo revolutionizes live video experiences with immersive creator-led content, while Nostra stands as the largest gaming platform across India and Southeast Asia, offering gamers engaging ways to discover, play, watch, learn, and compete. Headquartered in Singapore, Glance is an unconsolidated subsidiary of InMobi Group. At Glance, we encourage you to dream big, innovate boldly, and take ownership from day one. Work alongside highly skilled and passionate peers on mission-critical projects. Enjoy a culture that rewards autonomy, creativity, and collaboration, supported by wellness programs, tech tools, daily meals, gym access, and a family-friendly workspace welcoming your kids and pets. Role Overview As the Lead GTM Strategy, you will craft and execute monetization strategies for Glance Media offerings, serving as a Brand Solutions Specialist. You ll partner with clients to understand their business goals, challenges, and opportunities, aligning Glance s innovative media products to drive impactful marketing results. Key Responsibilities Collaborate with GTM, creative, and client solutions teams to identify mobile marketing challenges and opportunities for diverse client portfolios. Design tailored, effective solutions leveraging Glance Lock Screen Media offerings including Display, Video, Interactive Units plus Gaming and Content products, aligning with client objectives and addressing business and technical challenges. Conduct training workshops to articulate Glance Media and Content capabilities to brands and agencies. Partner closely with Sales, Marketing, and Client Services teams to ensure successful client engagements, leveraging insights and feedback loops. Develop compelling, research-driven presentations that combine data and creative storytelling. Empower Sales Managers with data-backed programs and product solutions aimed at driving business growth. Proven experience (4+ years) in content marketing, brand marketing, media planning, strategy, or digital advertising within dynamic environments. Creative, energetic self-starter with the ability to work independently and lead initiatives with minimal supervision. Proficiency in brand marketing frameworks and simplifying complex concepts into clear, actionable insights. Strong business acumen with the ability to quickly understand client needs and leverage market research effectively. Excellent communication skills both oral and written including brand storytelling and workshop facilitation. Comfortable managing projects across multiple teams, geographies, and strict timelines in a fast-paced setting. Required Qualifications 4+ years of professional experience in business solutioning, consulting, digital advertising, media planning, or pre-sales. Bachelor s degree required; MBA preferred. Location: Bangalore, India Take the lead in shaping groundbreaking GTM strategies with Glance. Apply now and join a visionary team transforming mobile consumer experiences! Qualification : Bachelors degree required; MBA preferred.

Product Marketing Manager, India Location: Bangalore, India Full Time Company: Meta Meta is looking for a Product Marketing Manager to drive the adoption and growth of advertising solutions for customers across Facebook, Instagram, WhatsApp, and future Meta applications. The ideal candidate will have experience partnering closely with product and sales leaders to deliver successful product revenue and product adoption programs within a fast-paced digital marketing environment. The Product Marketing Manager will independently lead strategic planning and execution in support of channel marketing efforts, representing the full product roadmap and Meta s suite of products and solutions to external clients and partners. Success in this role requires a deep understanding of the advertising market and Meta s advertising products, as well as strong client service skills and the ability to work effectively in a dynamic, cross-functional, and distributed team environment. The ideal candidate will also have experience influencing stakeholders within the organization, including product and sales leaders around the world. Responsibilities: Become the product go-to-market expert for priority ad products and drive product growth and adoption for large advertisers in India. Strategically drive business performance and product adoption goals by managing executive-level relationships and navigating internal and external stakeholders to align and drive execution. Plan and execute local go-to-market strategies including delivering product trainings, client segmentation, product positioning, and creating compelling narratives to drive business outcomes. Partner with cross-functional teams to conduct tests, validate proof points for key products, and scale successful learnings. Act as the voice of the market to global product teams, influencing product strategy and roadmapping by providing market feedback and data-backed insights. Minimum Qualifications: BA/BS degree or equivalent. 6+ years of professional experience in product marketing and digital advertising or related fields. Proven track record of setting priorities, problem-solving, and independently executing on strategic initiatives. Experience influencing stakeholders at various levels, including cross-functional teams and C-level executives. Experience working in a fast-paced, entrepreneurial environment, with the ability to adapt quickly and escalate issues as needed. Strong communication and interpersonal skills, with a commercial and data-driven mindset. Experience conducting market research, analyzing data, and building business cases to influence product management decisions. About Meta: Meta builds technologies that help people connect, find communities, and grow businesses. Since the launch of Facebook in 2004, Meta has revolutionized social connectivity. With apps like Messenger, Instagram, and WhatsApp, Meta has empowered billions of users worldwide. Now, Meta is moving beyond traditional 2D screens to create immersive experiences in augmented reality and virtual reality, paving the way for the next evolution in social technology. Join Meta and help us shape the future of digital connection beyond the constraints of screens, distance, and even the rules of physics! Equal Employment Opportunity: Meta is an Equal Employment Opportunity employer. We do not discriminate based on race, religion, color, national origin, sex (including pregnancy, childbirth, reproductive health decisions, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, genetic information, political views or activity, or other legally protected characteristics. Qualification : BA/BS degree or equivalent.

Job Title: Digital Marketing Specialist Location: Bangalore Experience: 2-4 Years Qualification: Any Graduate Number of Openings: 2 Joining: Immediately Type: Full-Time Job Summary: We are hiring a Digital Marketing Specialist to join our team. The ideal candidate will be responsible for creating a brand presence for the company through both online and offline marketing strategies. You will be the key player in developing and implementing unique strategies to enhance our digital footprint and engage with our target audience creatively. Roles & Responsibilities: Social Media Management: Maintain and manage a social media calendar to ensure consistent and timely posting. Engage in social media activities, including creating and executing content for all social platforms (Facebook, LinkedIn, Instagram, etc.). Content Creation: Write crisp, clean, and engaging social media copy to promote both new and existing content. Repurpose blog posts, infographics, whitepapers, and other assets into channel-specific microcontent. Collaborate with the design and video teams to produce high-quality creative graphics, GIFs, and videos that align with brand guidelines. Campaign Ideation and Execution: Ideate and execute moment marketing and topical campaigns based on trending topics and industry news. Partner with internal teams (PR, SEO, Content Marketing) to streamline efforts and deliver comprehensive campaigns. Social Media and Digital Trends Monitoring: Stay updated with current social and digital trends and conduct competitor analysis to identify opportunities. Keep track of engagement-driven comments and feedback across social channels, and escalate feedback to the ORM team when necessary. Reporting and Analytics: Maintain social media reports on a weekly/monthly basis, providing insights and updates to the management team. Measure campaign performance and adjust strategies accordingly. Skills & Requirements: Educational Qualification: Bachelor s degree in Business Administration or a related field; Master s degree preferred. Experience: Demonstrable 2+ years of experience in business social media management. Strong understanding of the social media landscape and how to leverage it for brand marketing. Creative Skills: Strong portfolio showcasing creative, advertising, social media, or brand marketing work. Passion for creating social-first content with a strategic mindset on execution. Technical Skills: Proficient in social media publishing tools (Hootsuite, Buffer, etc.). Experience with paid campaigns on Facebook, LinkedIn, and Twitter. B2B marketing and familiarity with video production are a plus. Communication Skills: Excellent written and verbal communication skills in English. Digital Marketing Knowledge: Deep understanding of digital marketing best practices, including content management, brand voice, and customer personas. Social Media Expertise: Experience running campaigns across mediums such as Facebook, LinkedIn, Twitter, Pinterest, and Instagram is a plus. Why Should You Apply?: Dynamic Work Environment: Collaborate with creative and marketing professionals in a fast-paced environment. Growth Opportunities: Opportunity to grow and develop digital marketing skills while contributing to the success of the brand. Innovation-Driven Culture: Work with a team that encourages creativity and innovation in digital marketing strategies. If you re passionate about social media marketing, creating innovative content, and have a proven track record in digital marketing, then apply now! We re excited to have you join our team and bring new ideas to the table. Qualification : Bachelors degree in Business Administration or a related field; Masters degree preferred.

Job Title: Digital Marketer Location: Bangalore (On-site; full-time) About Locus: At Locus, we are redefining logistics decision-making with deep-tech solutions that drive efficiency, consistency, and transparency across industries like retail and FMCG/CPG. Founded in 2015 by Nishith Rastogi and Geet Garg, Locus has evolved from a women s safety geo-tracking app into a globally recognized logistics optimization platform. Our technology has empowered enterprises such as Unilever and Nestl to execute over a billion deliveries across 30+ countries. Guided by our commitment to innovation and sustainable growth, we transform complex supply chains into strategic growth enablers. Join us at Locus and be part of a team shaping the future of global logistics. Job Overview: About the Role We re transforming the way businesses connect with audiences through digital distribution strategies. We are seeking a seasoned professional to lead our digital distribution function, overseeing paid campaigns and multi-channel content delivery that drive measurable impact. In this role, you will architect and execute strategic digital campaigns across platforms such as Google Ads, Meta Ads, and LinkedIn Ads, ensuring every initiative delivers maximum ROI while enhancing our brand s reach and influence. Key Responsibilities: Campaign Strategy & Execution: Design, implement, and refine comprehensive digital distribution strategies that integrate paid, earned, and organic channels. Performance Management: Oversee campaign budgets, bidding strategies, A/B testing, and data analysis to optimize performance and drive conversion metrics. Content Amplification: Collaborate with creative and content teams to ensure high-impact messaging is distributed effectively across digital channels. Stakeholder Collaboration: Act as a strategic partner to internal teams, delivering actionable insights and aligning distribution efforts with broader business objectives. Qualifications: 5 7 years of robust experience in digital performance marketing and distribution strategy, ideally with exposure to large-scale campaigns. Expertise in managing digital advertising platforms, including Google Ads, Meta Ads, and LinkedIn Ads, coupled with a strong analytical foundation using tools like Google Analytics and advanced tracking methodologies. Proven ability to develop and execute strategies that balance creativity with data-driven decision making. Exceptional communication, project management, and leadership skills, with a track record of delivering high-impact results in dynamic, fast-paced environments. Join Locus and become part of a visionary team that is redefining logistics through innovation and smart distribution. We provide competitive compensation, comprehensive benefits, and a collaborative environment where your expertise will drive both your growth and that of the organization. Locus is an equal opportunity employer dedicated to creating a diverse and inclusive workplace.

About Adobe: At Adobe, we re dedicated to changing the world through digital experiences. We empower everyone from emerging artists to global brands with the tools they need to design and deliver exceptional digital experiences. We are passionate about enabling people to create beautiful, powerful images, videos, and apps, while transforming how companies engage with their customers across every screen. Our mission is to hire the best talent and foster an environment where everyone is respected and has access to equal opportunities. We believe that new ideas can come from anyone within the organization, and the next big idea could be yours! Role Overview: As part of the APAC Marketing team, you will play a senior role in driving the India DME Digital Marketing Strategy for Adobe s Creative Cloud and Document Cloud. With your expertise in B2C digital marketing, you ll lead the development, execution, and optimization of strategies that will help achieve business goals for these key products in the Indian market. You will be a data-driven marketer with a deep understanding of the India market, able to craft breakthrough marketing campaigns that inspire, drive product adoption, and build long-term customer value. As a customer-focused leader, you ll thrive in a fast-paced, matrixed organization and work closely with cross-functional teams to execute your vision. What You ll Do: Drive India Marketing Strategies: Develop and implement strategies that drive awareness, engagement, and conversion for Adobe Creative Cloud and Acrobat portfolios in the Indian market. Lead Full-Funnel Marketing Programs: Collaborate with cross-functional teams including Media, PR & Social, Lifecycle Marketing, and Adobe.com to deliver integrated marketing campaigns aligned with business goals. Champion Innovation and Creativity: Leverage audience insights and marketing analytics to continuously innovate and refine campaigns that achieve business targets and key performance indicators (KPIs). Cross-Functional Collaboration: Work closely with Product Marketing and Go-to-Market teams to ensure alignment on annual strategies and business goals. Project Management: Lead campaign launches, manage creative agencies, and coordinate with teams across the business to communicate timelines and deliverables effectively. Forecasting and Budget Management: Plan and manage the budget for marketing programs, ensuring performance is tracked and aligned with defined metrics. Business and Marketing Reviews: Play a key role in quarterly reviews, presenting the marketing narrative for India and influencing the Executive team on strategic adjustments and trade-offs. Data-Driven Insights: Use data analytics and market insights to identify opportunities for growth and optimization, continually improving the customer journey. What We re Looking For: Proven Success: A track record of delivering significant business growth through successful marketing programs. Experience: 10+ years of B2C digital marketing experience, particularly within software or technology brands, and a deep understanding of the Indian market. Analytical Skills: Strong ability to make data-driven decisions and optimize marketing strategies based on key insights. Clear Communication: Excellent communication skills with the ability to convey ideas clearly and effectively to diverse stakeholders. Strategic Thinking: Strong critical thinking abilities, with experience translating market insights into actionable strategies focused on achieving business outcomes. Campaign Management: Expertise in running full-funnel campaigns that include digital, social media, influencer marketing, and localizing global campaigns for the Indian market. Agency Collaboration: Experience working with agencies to create compelling messaging and solutions that resonate with audiences. Customer-Focused: A deep understanding of customer needs and motivations to build exceptional marketing experiences and customer journeys. Creativity & Commercial Acumen: The ability to balance creativity with a strong commercial understanding. Project Management Skills: Excellent ability to manage multiple projects in a fast-paced environment with a keen attention to detail. Influence in a Matrix Organization: Ability to navigate and influence within a matrix organization and at all levels of the company. Education: Relevant bachelor s degree required. Product Knowledge: Familiarity with Adobe products is highly desirable. Language Skills: Proficiency in spoken and written English is required; additional languages spoken in India are a plus. At Adobe, you ll be part of an exceptional team and workplace that is recognized globally for its positive environment and culture. We are committed to fostering an atmosphere where everyone has the opportunity to grow and contribute. With our unique Check-In approach to feedback, we support each other s development and success. Adobe is an Equal Employment Opportunity and Affirmative Action Employer. We do not discriminate based on gender, race, ethnicity, national origin, age, disability, religion, sexual orientation, gender identity or expression, veteran status, or any other characteristics protected by law.

At Jupiter, we understand that money isn t just a subject it s a part of life that triggers a wide range of emotions. Our mission is to help people improve their relationship with money. As a financial services platform, we use technology to offer user-friendly products related to banking, loans, and investments. Whether it s a savings account, credit cards, investments, or payments, it s all on Jupiter. We simplify complex banking jargon, offer intelligent insights based on spending habits, and provide users with innovative tools to make sense of their finances. Our Journey So Far Founded in 2019 by Jitendra Gupta, best known for creating Citrus Pay, Jupiter was born from a simple idea: to create a modern, customer-first experience for managing money. In 2021, when we launched, we had a waitlist of 100,000 eager users, and within just 10 months, we grew to 1 million users. Today, we proudly serve 2.8 million+ happy customers. Our Insights feature automatically tracks and categorizes spending, even across external savings accounts. Our Edge CSB Bank RuPay credit card is loved for its transparent design and rewarding experience. And our No-Penalty SIP and Daily SIP at Rs 10 have made investing accessible to over 100,000 users. We embrace cutting-edge technology, data analytics, and a diverse, talented team that shares our vision of a more accessible, transparent, and inclusive financial ecosystem. Now, we re looking for passionate individuals to join us on this exciting journey. Who We're Looking For We re seeking a Performance Marketing Associate / Associate Manager to drive user acquisition and engagement through paid digital channels. If you re passionate about performance marketing, data-driven decisions, and campaign optimization, this is the role for you! Depending on experience, you will either lead execution or own the end-to-end campaign strategy. Roles and Responsibilities Campaign Strategy & Execution: Plan, set up, and optimize paid campaigns across Google Ads (Search, Display, YouTube), Meta, Programmatic, and other acquisition channels. Budget & Performance Management: Allocate and optimize marketing budgets to maximize ROI and improve Customer Acquisition Cost (CAC) efficiency. Data & Analytics: Monitor campaign performance using Google Analytics, Ads Manager, and internal tools, and generate insights to improve KPIs. Experimentation & Optimization: Conduct A/B tests on creatives, audiences, and bidding strategies to ensure continuous campaign improvement. Collaboration: Work closely with the Product, Brand, Content, and Design teams to align marketing efforts with business objectives. Reporting & Insights: Track performance metrics, identify trends, and recommend improvements to drive growth and efficiency. What s Needed for This Role Experience: 1-3+ years of performance marketing experience (either in-house or at an agency), depending on the role level. Technical Expertise: Hands-on experience running and optimizing campaigns across Google Ads, Meta Ads, Affiliates, and Programmatic channels. Analytical Skills: Strong analytical skills with experience in tools like Google Analytics, Facebook Ads Manager, and campaign tracking platforms. Data-Driven: Ability to analyze large datasets and translate them into actionable marketing insights. Optimization Expertise: Experience in A/B testing, audience segmentation, and conversion rate optimization (CRO). Bonus: Prior experience in FinTech, startups, or e-commerce growth marketing. Ownership Mindset: Proactive problem-solver who takes initiative and executes efficiently. Why You Should Work With Us Ownership Mentality: We value people who take ownership of their work and see projects through to completion. Meaningful Problem Solving: We love tackling complex problems and creating intuitive experiences that delight our customers. Healthy Conflict & Commitment: We encourage healthy conflict and value individuals who can commit to decisions with confidence. Relentless Excellence: We re always striving to set higher standards and are looking for individuals who want to grow and improve in a dynamic environment. Our Process We evaluate every candidate carefully to build a team of like-minded, passionate, and ambitious individuals. Here s a general overview of our hiring process: The Intro: Our recruitment team reviews all applications to find the best fit. We assess both skills and past work to ensure a great match. Two-Way Street: Interview with the hiring manager to understand your fit for the role and expectations. Assignments may be given. Culture Matters: We assess if you align with our company culture and if it s the right environment for you. The Offer: If we believe you re the right fit, we extend an offer to bring you on board!