Bing ADS Jobs in Thiruvananthapuram

Position: Lead/Deputy Manager SEO/PPC Experience: 9 12 years Location: Thiruvananthapuram About the Role We are looking for a skilled and results-oriented digital marketing professional with strong expertise in SEO and/or PPC to lead and optimize our digital marketing initiatives. Key Responsibilities Develop and execute comprehensive SEO and PPC strategies to increase online visibility and drive targeted traffic. Conduct in-depth keyword research and leverage data-driven insights to shape content strategies aligned with user intent and conversion goals. Perform technical SEO audits to improve site architecture, crawlability, indexing, and mobile usability. Create, manage, and optimize PPC campaigns on Google Ads and social media platforms for maximum ROI. Monitor, analyze, and report SEO and PPC performance, delivering actionable insights and recommendations to stakeholders. Stay abreast of the latest trends and best practices in SEO, PPC, and social media marketing, integrating innovations to continuously improve campaign effectiveness. Required Qualifications & Skills 9+ years of total experience, including 6+ years of hands-on experience in SEO and/or PPC. Strong data analysis skills with the ability to interpret complex datasets, generate insights, and inform strategy decisions. Familiarity with data visualization tools is a plus. Solid understanding of content marketing and user experience principles, and how they complement SEO and PPC to drive engagement and ROI. Excellent verbal and written communication skills, with the ability to clearly explain SEO/PPC concepts and report performance metrics to both technical and non-technical audiences. Proven ability to manage time effectively, prioritize tasks, and meet deadlines while maintaining high-quality output.

Position: Senior Analyst, Digital Marketing Experience: 5 9 years Location: Trivandrum About the Role We are seeking a skilled Senior Analytics Specialist with expertise in web and mobile analytics to join our digital marketing team. You will play a key role in analyzing data, driving insights, and optimizing digital marketing efforts. Key Responsibilities Lead requirement analysis, consultation, and analytics implementation for web and mobile platforms across multiple projects. Collaborate with cross-functional teams to ensure analytics align with business objectives and reporting standards. Define client objectives and develop Key Performance Indicators (KPIs) to measure success. Collect, analyze, and report on data regarding traffic, user behavior, conversion rates, site performance, and campaign effectiveness. Design and build comprehensive dashboards in Google Looker Studio by integrating data from diverse sources. Monitor performance metrics to identify trends and deliver actionable recommendations to improve business outcomes. Independently manage projects with minimal supervision ensuring timely and high-quality delivery. Plan, implement, and analyze A/B tests aimed at Conversion Rate Optimization (CRO). Assess new requirements and provide accurate project estimates. Requirements Google Analytics Certified professional with a minimum of 6 years of hands-on experience in analytics and reporting. Expertise in analytics tools including Google Analytics, Tag Manager, Firebase, Heap, and Mixpanel. Strong analytical skills with the ability to work efficiently with large datasets. Proven project management skills with the ability to thrive in a fast-paced environment. Experience implementing tracking via Google Tag Manager, SDKs, Mobile Measurement Partners (MMPs), or Customer Data Platforms (CDPs). Demonstrated knowledge of user journey mapping, conversion tracking, and trend analysis. Preferred experience with Supermetrics, Google Ads, Google Optimize, or Hotjar. Excellent communication skills with the ability to convey complex insights clearly.