Brand Positioning Jobs in Pune

Digital Marketing Specialist Experience: 1 4 Years Education: BBA, BSc, BTech/BE, BCA, MSc, MTech, MCA Location: Pune About the Role We are looking for a results-driven Digital Marketing Specialist to join our team. The ideal candidate will have hands-on experience in executing digital marketing strategies within the IT or technology domain and a strong ability to generate inbound leads, build brand presence, and drive measurable business outcomes. Required Skills Digital Marketing SEO (On-page & Off-page) Social Media Management Email Marketing Campaigns Website Content Management Good to Have Canva Content Marketing PowerPoint Presentations Key Responsibilities Manage company social media handles and create posts as per the defined social media calendar. Plan, execute, monitor, and optimize paid ad campaigns across multiple digital channels. Generate inbound leads through digital campaigns, landing pages, and content initiatives. Manage website SEO to improve rankings, traffic, and overall visibility. Write and publish blogs, social media content, case studies, and articles. Ensure the website is consistently updated with the latest content. Create and execute email marketing campaigns to nurture and engage warm leads. Design sales, company, and marketing presentations using Canva and PowerPoint. Create high-converting landing pages for inbound lead generation. Preferred Skills & Competencies Strong expertise in Canva for creating engaging social media creatives. Excellent written and verbal communication skills. Solid understanding of content marketing strategies. Hands-on experience with AI tools for content generation and curation. In-depth knowledge of SEO best practices and analytics. Strong storytelling abilities with a creative mindset. Excellent research skills with the ability to simplify technical concepts. Ability to create impactful Canva and PowerPoint presentations. Qualification : BBA, BSc, BTech/BE, BCA, MSc, MTech, MCA

Position: Assistant Manager Marketing Location: Pune Qualification: MBA Experience: Minimum 8 Years Job Description: We are seeking an experienced and strategic Assistant Manager Marketing to lead brand promotion initiatives and execute targeted marketing campaigns that drive sales growth. The ideal candidate will have a strong understanding of market dynamics, excellent project management skills, and a proven track record of delivering impactful marketing solutions. Key Responsibilities: Plan and execute marketing strategies and brand promotion activities to generate leads and boost sales opportunities. Collaborate with sales and project teams to understand business needs and align marketing efforts accordingly. Design and implement marketing campaigns within approved budgets, ensuring ROI and performance metrics are met. Conduct market research and competitor analysis to identify trends, customer preferences, and business opportunities. Provide strategic insights and recommendations to senior management based on market data and campaign performance. Manage and coordinate with external agencies, vendors, and creative partners to ensure timely and quality deliverables. Prepare and present periodic MIS reports on marketing performance, including channel effectiveness and campaign outcomes. Qualification : MBA

Job Title: Executive Business Development Location: Pune Experience: Minimum 3 Years Employment Type: Full-Time Reporting To: Senior Manager Business Development Role Overview: The Executive Business Development supports sales growth and client acquisition in the real estate sector. The role focuses on lead identification, client engagement, coordination with channel partners, and assisting in the execution of business development strategies. The ideal candidate, with an MBA and 3 years of relevant experience, should have strong communication skills, a passion for real estate, and a results-driven approach. Key Responsibilities: 1. Lead Generation & Client Engagement Identify and pursue new client leads via cold calls, field visits, and networking Manage and convert inquiries into site visits and meetings 2. Site Visit Coordination Arrange and conduct property site visits for prospective buyers Effectively explain project features, specifications, and USPs during visits 3. Sales & Conversion Support Assist senior sales team with sales proposals and documentation Follow up with leads through calls, emails, and meetings until closure 4. Channel Partner Interaction Coordinate with brokers and channel partners for project promotion and lead generation Share project updates, brochures, and support materials regularly 5. Market Intelligence Gather data on market trends, competitor projects, pricing, and customer preferences Provide inputs to improve project positioning and sales strategy 6. Reporting & MIS Maintain records of leads, follow-ups, site visits, and conversions Share daily/weekly updates and dashboards with the reporting manager 7. Event Participation Support organization and participation in property exhibitions, investor meets, and promotional events Represent the company professionally at public forums Technical Skills Required: Strong understanding of real estate products and buyer behavior Proficiency in MS Office and CRM systems Basic knowledge of RERA and property documentation processes Good presentation and data handling skills Qualifications & Experience: Education: MBA in Marketing, Sales, or Business Development Experience: Minimum 3 years of experience in business development or sales, preferably in real estate Job Summary: The Executive Business Development plays a critical role in lead generation, prospect conversion, and supporting the sales pipeline within the real estate sector. Leveraging excellent communication skills and market knowledge, this position contributes directly to revenue growth and enhances brand visibility. The role offers strong career progression opportunities within the business development team. Qualification : MBA in Marketing, Sales, or Business Development

Job Title: Business Development Manager Experience: 10+ Years Location: Kharadi, Pune Role Overview We are seeking an accomplished and results-driven Business Development Manager to lead our sales efforts in IT services and solutions. The ideal candidate will bring deep domain knowledge, a strong industry network, and a proven track record in driving revenue growth across global markets. This is a strategic role focused on expanding our footprint in sectors such as BFSI, Manufacturing, Retail, Food Processing, and Pharma. Key Responsibilities Sales Strategy & Planning Develop and execute robust sales strategies aligned with organizational goals. Identify high-growth markets, key technology segments, and new business opportunities. Focus on expanding our presence across technology platforms and marketplace verticals. Lead Generation & Client Acquisition Drive the entire sales cycle from prospecting and lead generation to deal closure and client onboarding. Engage senior decision-makers (CXOs, IT Heads, etc.) with compelling pitches for IT solutions including software development, cloud services, ERP systems, and AI/ML services. Conduct high-impact business meetings and presentations across target industries. Client Relationship Management Build and nurture long-term client relationships by offering tailored solutions and reliable after-sales support. Act as a trusted advisor to clients, ensuring a strong feedback loop and high customer satisfaction. Revenue Growth & Account Management Meet or exceed sales targets through a combination of strategic account mining and new business hunting. Drive consistent revenue generation across multiple service lines and customer segments. Market Research & Analysis Conduct market intelligence and competitor analysis to inform sales strategy and positioning. Adapt go-to-market strategies based on evolving industry trends and client needs. Cross-Functional Collaboration Work closely with marketing, technical, pre-sales, and delivery teams to ensure seamless client experience. Channel client feedback to internal teams to support product and service enhancements. Sales Reporting & Forecasting Deliver accurate sales forecasts, performance reports, and pipeline visibility to leadership. Monitor sales metrics and KPIs to adjust execution strategies in real time. Industry Engagement & Networking Represent the company at industry events, trade shows, and conferences to enhance brand visibility. Leverage your professional network and industry forums to drive lead generation and business expansion. Required Skills & Qualifications Experience: 10+ years in business development, sales, or lead generation within IT services. Industry Expertise: Deep understanding of BFSI, Manufacturing, Retail, Pharma, and Food Processing verticals, with exposure to global delivery models and captive centers (GCCs). Technical Acumen: Familiarity with Salesforce, SAP, ERP systems, AI/ML technologies, and custom software solutions. Stakeholder Management: Proven experience engaging CXOs, founders, IT heads, and procurement leaders. Tools Proficiency: Comfortable using MS Office and CRM platforms such as Salesforce. Sales Skills: Self-starter with a hunter mindset, capable of independently generating and closing opportunities in international markets. Communication: Excellent command of English; proficiency in foreign languages is a strong plus.

Job Title: Senior Marketing Manager Location: Pune, India Employment Type: Full-Time About the Role We are seeking a Senior Marketing Manager to join our dynamic team in Pune. This role is perfect for a strategic thinker with hands-on experience in driving marketing campaigns and shaping brand positioning. As a Senior Marketing Manager, you will craft strategies for multiple marketing teams, including Digital, Advertising, Communications, and Creative, while ensuring a unified brand message across all efforts. Your work will directly contribute to expanding our market share and enhancing our brand s presence. Key Responsibilities Craft Marketing Strategies: Lead and design marketing strategies for all teams Digital, Advertising, Communications, and Creative to align with overall business goals. Branding & Positioning: Develop and execute branding, positioning, and pricing strategies that resonate with our target audience. Brand Consistency: Ensure that the brand message is clear, consistent, and aligned across all communication channels and marketing efforts. Analyze Consumer Behavior: Leverage consumer insights to identify customer personas, and tailor marketing efforts accordingly. Market Expansion: Identify opportunities to reach new market segments and help expand market share. Monitor Competitors: Keep a close eye on competitors activities, including acquisitions, pricing strategies, and new product launches. Sales and Marketing Collaboration: Coordinate closely with sales teams to boost brand awareness and drive customer engagement. Strategic Planning: Participate in the quarterly and annual planning of company objectives and help set priorities for the marketing team. Required Skills and Qualifications Proven Work Experience: Extensive experience as a marketer, preferably with experience working in a startup environment. Marketing Campaigns: Experience in running successful marketing campaigns across multiple channels. Digital Marketing Knowledge: Solid understanding of web analytics and tools like Google AdWords. CRM Expertise: Hands-on experience with CRM software to analyze customer data and enhance targeting. Leadership Skills: Strong leadership capabilities to set priorities, manage a team, and achieve marketing goals. Analytical Mindset: A data-driven approach with the ability to analyze marketing metrics and make informed decisions. Education: A BBA or MBA in Marketing or a relevant field. Opportunity to work with a high-growth startup and shape its marketing strategy from the ground up. Collaborative and innovative environment with the chance to make a significant impact. Competitive salary and benefits package. If you're ready to lead marketing initiatives that drive business growth and brand recognition, we would love to have you on board in Pune!

About Talentica Software: Talentica Software is a boutique software development company founded by industry veterans and alumni from IITB. For over 21 years, we have been helping startups build innovative products using cutting-edge technologies. With a focus on solving real-world problems, we ve worked with over 180+ startups, primarily in the US, leading to numerous successful exits. In 2022, Great Place to Work recognized Talentica Software as one of India s Great Mid-Size Workplaces. What We re Looking For: We are seeking a Growth Marketing Manager to lead Talentica s demand generation strategy through paid advertising and SEO. You will be responsible for executing multi-channel marketing campaigns, optimizing brand visibility, and driving high-quality leads to support our growth. Your expertise in performance marketing, organic growth, and team leadership will be key to scaling our marketing efforts and achieving impactful results. What You ll Be Doing: Develop & Execute Demand Generation Campaigns: Lead high-impact campaigns across platforms like Google Ads, LinkedIn Ads, and other paid channels to generate leads and increase conversions. Optimize SEO Strategies: Enhance organic traffic and improve Talentica s search visibility for key industry-related keywords. Manage the Marketing Funnel: Oversee the entire lead-generation funnel, ensuring consistent lead flow from both paid and organic efforts. Leverage Content Marketing: Collaborate on content creation, landing page optimization, and conversion rate optimization (CRO) to increase engagement and drive MQLs (Marketing Qualified Leads) & SQLs (Sales Qualified Leads). Brand Promotion: Increase brand awareness by promoting Talentica Software across various digital channels, including social media, industry forums, and content syndication platforms. Data-Driven Decision Making: Utilize insights from analytics to refine ad campaigns, reduce Customer Acquisition Cost (CAC), and improve ROI. Collaboration: Work closely with sales teams to ensure marketing efforts are aligned with pipeline growth goals and revenue targets. Agency & Vendor Management: Manage external agencies and vendors to ensure efficient campaign execution. To Be Successful in This Role, You Should Have: Qualification: MBA/PGDM in Marketing + Bachelor's degree in Engineering (mandatory). Experience: 8-10 years in marketing within IT services or software product companies, with at least 4 years in a leadership role. Essential Skills: Proven expertise in B2B demand generation, PPC advertising, and SEO strategies. Strong understanding of platforms such as Google Ads, LinkedIn Ads, GA4, and marketing automation tools like HubSpot. Experience in content marketing, thought leadership, and brand positioning. Analytical mindset with expertise in A/B testing, data interpretation, and performance tracking. Ability to collaborate cross-functionally with sales, engineering, and leadership teams. What You ll Find Here: Culture of Learning: We invest heavily in exploring new marketing tools and channels. At Talentica, you ll have ample opportunities to innovate and grow your skills. Endless Learning Opportunities: We don t limit you by your job description. If you have the drive, we ll support you in taking on new challenges and responsibilities. Performance-Driven Growth: Your growth at Talentica is governed solely by your achievements and contributions, not by your education or past employers. Work-Life Balance: We value your well-being and offer flexible work schedules and remote work options. Great Culture: 82% of our employees recommend Talentica to their friends, according to Glassdoor. You ll love being a part of our team! At Talentica, we re not just about doing things the usual way. We think and do constantly pushing the boundaries of technology and marketing. If you re looking for a dynamic, "think and do" environment with ample room for personal and professional growth, Talentica is the place for you. Qualification : MBA/PGDM in Marketing + Bachelor's degree in Engineering (mandatory).

A Culture of Growth: At Ugaoo, we are GROWERS Growth-oriented, Resilient, Open-minded, Welcoming, Empathetic, and Responsible. These values guide everything we do. Here, your ideas are valued, and your career growth is a priority in a supportive environment. Room to Innovate: We thrive on innovation. If you re someone who enjoys taking ownership, stepping up, and challenging the status quo, Ugaoo is the perfect platform for you. We encourage calculated risks, creative thinking, and provide the space to continuously learn and grow. Performance-Driven Success: At Ugaoo, we celebrate results. Your hard work and dedication will be recognized, and your contributions will directly impact both the company s success and your personal growth. Kinship and Collaboration: Here, you re more than just an employee you re part of a collaborative team. We work together, celebrate together, and support each other every step of the way. The sense of community here is central to who we are. About the Opportunity: We are seeking a driven and innovative individual for a key role in overseeing the end-to-end process of bringing a new product to market, revitalizing an existing product, or introducing a product to a new market. This position will involve setting the product vision, collaborating across teams, and guiding the product strategy to success. Responsibilities: Define the product vision and strategy, and take ownership of its success. Lead the creative process for developing and curating new ideas and determine which should be advanced into features that drive product strategy forward. Define feature requirements and the desired user experience. Collaborate with cross-functional teams to transform customer and market insights into a clear, actionable product roadmap. Develop and execute product launch strategies, including marketing concepts and influencer collaborations, as well as communicating through marketplaces, websites, and social media. Conduct post-launch reviews to identify opportunities for process and product improvements. Act as a product evangelist, raising awareness and understanding of the product across teams and stakeholders. Develop pricing and positioning strategies that align with the product and brand identity. Lead the design and development of innovative, sustainable packaging solutions that align with both product and brand requirements. Evaluate and select vendors who meet Ugaoo s standards for quality, cost, and reliability. Research patents, copyrights, and trademarks to ensure compliance and avoid infringement issues. Requirements: An MBA from a reputed B-school. A passion for plants and gardening. Ability to utilize user insights, data, and statistical analysis to inform product decisions. Up-to-date knowledge of market and technology trends affecting new product development. Excellent communication, interpersonal skills, attention to detail, and the ability to think quickly under pressure. Who We re Looking For: We re seeking individuals who are ready to take the next step in their careers. If you are driven, eager to learn, and excited to take ownership of your work, Ugaoo is the perfect place for you. Join us, and let s grow together, because we believe Plants Grow People. Qualification : MBA from any reputed B-school

The Role As the Marketing Operations Director, you will be responsible for building and implementing our Marketing Operations Strategy globally to make our Marketing activities and programs more efficient and effective, and ultimately help Anchanto s revenue growth. We are looking for someone passionate about B2B marketing and marketing operations, who possesses a keen analytical mindset to drive our data and performance analysis, able to build processes, own our marketing project planning and be responsible for our technology stack. Key Responsibilities: Strategy: Conceptualize and implement the strategy of best-in-class Marketing Operations for a Multi-country SaaS organization. Marketing Project Planning: Ensuring that our global and local programs and activities are properly planned and structured to ensure their coherency, and the best quality and performance from all team members and external stakeholders involved. Process Management: Building optimized SOPs and implementing them globally to guarantee successful collaboration and efficient team work across the teams. Technology Management: Responsible for managing the technical aspects of our marketing tech stack and ensuring its interoperability. Data and Performance Analysis: Responsible for ensuring the production and quality of reports across the different marketing functions and the tracking of their KPIs to assess the effectiveness and performance of our marketing programs. Provide ad-hoc analyses and insights on all ongoing marketing activities. CRM Health and Segmentation: Improve and guarantee the uptake of Anchanto s CRM data s health and segmentation Communication and Nurturing: Support the overall prospect, customer, and user email communications and develop our nurture programs to improve the end-to-end funnel conversion. Budget Management: Track and reconcile spend, ensure optimal exploitation of the marketing budget globally. Essential Requirements: 4+ Years of proven experience in a leadership position in Marketing 6+ years experience overall. Experience working with multi-product Enterprise SaaS products and solutions with global exposure, Understands Strategic Marketing and Messaging Proven Marketing Operations and Demand Generation Experience In depth knowledge and technical expertise of marketing automation tools. Advance knowledge of Demand generation concepts, metrics, and activities. Ability to train other team members and manage projects. Perfect written, presentation, and oral communication skills. Advance analytics and data management capabilities. Personal Attributes: Outcome-focused project management skills. Ability to manage difficult situations with resilience. Well-organized individual with clear prioritization skills. Outcome driven with a go-getter attitude, an ambitious and positive professional able to think strategically.

Executive - Account Management (Marketing) Experience: 1 - 2 Years Location: Pune Employment Type: Full-Time About Company: Amura Marketing Technologies Amura Marketing Technologies is a next-generation MarTech company that delivers end-to-end marketing and sales solutions to leading brands in India. The company's ethos is built upon the philosophy of 'Marketing Engineered', an approach that delivers marketing & sales solutions through innovative ideas in design, engineering, and technology. Connect with us to be a part of Team Amura and the ever-changing, exciting digital world! Job Role The Executive will play a key role in the Marketing & Client servicing department. He/she will be involved in developing strategies & suggesting innovative marketing techniques for Amura's clients on digital platforms, and ensuring high client satisfaction levels. Key Responsibilities & Duties Taking the proper information/brief Objective/Purpose of the brief/activity, plans of the clients, and Budget from the client in face-to-face meetings or Mail or Call. Conduct thorough & detailed secondary research to understand client competition from all possible parameters essential to developing a communication & media plan. Keep learning about the client's industry and business activities to suggest more personalized solutions. Prepare MOM (Minutes of Meeting) of every client meeting/call. Timeline Management Ensure client work -plans/campaigns/reports are shared with the client on time in the format client expects or the agency followed format. Ensure there is 100% error-free execution. Ensure all important parameters before making a campaign live have been checked. Once campaigns are live, review and optimize projects on a day-to-day basis, ensuring that they run smoothly and achieve their potential. Skills Required Digital Marketing experience of 1-2 years. Preferred work in an agency with Hands-on experience on Google & Facebook organic or paid promotions. Team player Managed/Worked with a team of 2+ team members. Excellent communicator and relationship builder. Dynamic: Strong decision-making and prioritization ability. Should be comfortable in dealing with lots of moving pieces. Have attention to detail, and are comfortable learning new technologies and systems. Sense of data: Ability to turn insights into actionable growth initiatives. Accountability: High sense of ownership and relentlessness to deliver projects. Problem-solving: Good in problem-solving and ability to bring in new ideas and drive product agenda from scratch.

Position Title: Presales Engineer Location: Pune Experience: 5+ years Education: BCA / MCA / BE / B.Tech (Preferably in Computer Science or Information Technology) Company: Accops Systems Pvt. Ltd. Accops provides secure workspace access, virtualization, and Zero Trust-based solutions for modern digital workforces. Role Overview: We are seeking an experienced Presales Engineer to support solution consulting, technical sales engagements, and partner enablement. The ideal candidate should bring strong technical expertise, excellent communication skills, and leadership capabilities to guide customers and partners through the technical evaluation and solution design process. Key Responsibilities: Gain certification in Accops products and maintain up-to-date product knowledge Deliver compelling technical presentations and conduct interactive demos (on-site and remote) Lead and manage pre-sales account teams, ensuring project alignment and timely delivery Engage in solution design, sizing, and deployment planning for Accops and third-party products Prepare comprehensive competitive analysis and technical architecture documents Build and maintain a high standard of pre-sales and post-sales support Contribute to the knowledge base, including articles, tutorials, FAQs, and best practices Manage and respond to customer queries promptly, ensuring high satisfaction Provide technical training to partner sales and presales teams Draft and define the Statement of Work (SoW) for implementation teams Stay updated with market trends, product developments, and competitive offerings Collaborate closely with the Sales Account Manager to map customer needs to the best-fit solution Communicate both technical and business benefits of solutions to varied stakeholders Mandatory Technical Skills: Proven team management experience: mentoring, motivating, and aligning with business goals In-depth technical understanding of: Operating systems: Windows, Linux (Ubuntu, Red Hat, Debian) Networking: DNS, DHCP, routing, VPNs, Active Directory, directory services, SAML, SSL, HTTPS Security technologies: Firewalls, VPN, ZTNA, CASB, SASE, Identity Federation Hands-on knowledge of at least one desktop virtualization platform: Citrix Apps & Desktop, VMware Horizon, Windows Virtual Desktop (WVD), MS RDP Experience in solution architecting and capacity planning Ability to translate customer requirements into solution architectures Strong grasp of real-world product benefits and limitations Good to Have: Presales experience in a startup environment (VDI, VPN, MFA, MDM, Azure, AWS) Prior experience with Accops products Experience in executive-level customer interactions Working knowledge of Windows Server, Windows 10, and RDS licensing Behavioral Competencies: Strong verbal and written communication skills Demonstrated leadership and initiative Clear and structured thinking and problem-solving approach High level of accountability and ownership Proactive and self-motivated with a logical bent of mind Adaptable and able to thrive in dynamic environments Qualification : BCA / MCA / BE / B.Tech (Preferably in Computer Science or Information Technology)

Associate Social Media Experience: 2 4 Years Location: Pune Role Overview: We are looking for a dynamic Social Media Associate with 2 4 years of experience in managing and creating high-performing content for brands or agencies. The ideal candidate is deeply plugged into social trends, has a knack for visual storytelling, and can independently ideate, produce, and manage engaging short-form content across platforms like LinkedIn, Instagram, YouTube, and emerging channels. Qualifications: Education: Graduate or Diploma in Marketing, Media, Communications, or related fields Experience: 2 4 years of hands-on experience managing social media for a brand or agency Proven ability to create viral content, especially Instagram Reels, YouTube Shorts, and other visual-first formats Experience collaborating with design/video teams and creators for content production Comfortable with fast-paced environments and available to support social channels as needed, including outside regular hours Key Responsibilities: Develop and execute a strategic content calendar focused on trending formats like Reels, Shorts, Stories, Carousels, etc. Lead end-to-end campaign development: ideation, scripting, basic shooting, posting, and promotion Collaborate with internal creative teams and external content creators to deliver high-quality social media assets Monitor content performance, derive insights, and optimize campaigns for engagement and reach Engage actively with the online community through comments, DMs, polls, and other interactive tools Stay current with the latest trends, meme culture, viral challenges, and the creator economy Benchmark content strategy and performance against top-performing brands and creators Drive employee-generated content by identifying and amplifying internal stories and talent Performance Metrics: Steady growth in followers and engagement across LinkedIn, Instagram, and YouTube At least one viral "Hero" campaign per quarter, measured by reach and engagement Consistent output of high-performing Reels/Shorts with strong completion rates Achieve #1 performance ranking in social media among India-based ESPs Recognition in digital or social media awards within 12 months of joining Key Skills & Attributes: Excellent communication, interpersonal, and coordination skills Strong visual storytelling and copywriting for social-first content Ability to shoot and edit basic video content independently using a mobile device Strong understanding of social media analytics and data-driven content optimization Highly organized, process-oriented, and able to work under pressure to meet tight deadlines Qualification : Graduate or Diploma in Marketing, Media, Communications, or related fields

Position: Assistant Manager Digital Marketing Location: Pune Experience: 5 10 years Qualification: MBA in Marketing or Digital Marketing (preferred, not mandatory) About the Role We are seeking an experienced and result-driven Assistant Manager Digital Marketing to lead and manage the digital marketing initiatives for Sahyadri Hospitals. This role requires a strong understanding of the digital ecosystem, with a focus on growing our online presence, driving high-quality leads, and enhancing the brand s digital footprint across multiple channels. You will be responsible for developing and executing digital strategies, overseeing content creation, managing vendor relationships, and ensuring ROI on all campaigns. Key Responsibilities Develop and execute comprehensive digital marketing strategies to enhance both organic and paid visibility across platforms Manage website development, maintenance, and performance optimization Lead and monitor the execution of social media campaigns across platforms (Facebook, Instagram, LinkedIn, etc.) Handle Online Reputation Management (ORM) by actively tracking reviews, feedback, and brand perception Run performance marketing campaigns including Google Ads, Facebook Ads, remarketing strategies, and health portal advertising Manage and source content for blogs, web pages, media releases, and digital articles in coordination with internal stakeholders and doctors Drive lead generation from digital channels and ensure conversion tracking and ROI optimization Identify and explore new digital opportunities, including co-marketing, influencer collaborations, and health-tech partnerships Coordinate with multiple vendors such as advertising agencies, web development partners, and media houses for seamless campaign execution Collaborate with internal teams across units and departments to align digital marketing deliverables with business goals Key Skills & Competencies Digital Marketing Strategy & Campaign Planning SEO & SEM (Search Engine Optimization & Marketing) Social Media Marketing & Optimization (SMM & SMO) Performance Marketing (Google Ads, Facebook Ads, Remarketing) Google Analytics & Reporting Tools Content Planning and Management Brand Building & Online Reputation Management (ORM) Vendor & Budget Management Preferred Qualifications MBA in Marketing or Digital Marketing (preferred but not mandatory) Certifications in Digital Marketing (e.g., Google Ads, HubSpot, Meta Blueprint) 5+ years of experience in digital marketing, preferably in healthcare, hospitality, or consumer-focused industries Strong communication, coordination, and analytical skills Qualification : MBA in Marketing or Digital Marketing

Job Title: Advisor Demand Generation Location: Pune (Work From Office) Employment Type: Full-Time Experience: 2 to 3 years About the Role: UnboundB2B is seeking a motivated Advisor for its Appointment Setting and Demand Generation operations. The ideal candidate will have 1-2 years of experience in B2B sales, appointment setting, and lead generation. This role focuses on setting qualified appointments, collaborating closely with the Campaign Manager, and contributing to customer satisfaction (C-SAT) goals. Roles and Responsibilities: Conduct sales pitch calls to prospective customers aimed at appointment setting and generating new business opportunities. Connect and engage with prospects on LinkedIn as part of the lead generation process. Identify, qualify, and generate leads within the defined international market territory. Create and maintain a comprehensive database of prospective clients. Collaborate effectively with internal teams and client-facing teams to align strategies. Manage phone and email interactions with customers to build strong relationships, provide excellent customer service, and develop sales opportunities. Work in coordination with sales and support teams to achieve customer satisfaction, revenue goals, and long-term account growth in line with company strategy. Qualifications & Education: Minimum 1-2 years of experience as a Business Development Executive or in a similar sales role within B2B, Lead Generation, or IT Sales industry. Graduation is mandatory; Post-Graduate/MBA or Diploma/Degree in Sales & Marketing is preferred. Preferred Skills: Excellent verbal and written communication skills in English. Updated with the latest technologies and IT industry trends. Willingness to work night shifts as per business requirements. Graduate preferably in Engineering, Computer Applications, Business Administration, or Marketing. Enthusiastic about growing within the IT sales domain. Experience handling accounts in the B2B international market is highly desirable. Qualification : Graduation is mandatory; Post-Graduate/MBA or Diploma/Degree in Sales & Marketing is preferred

Job Title: Content Writer Location: Pune (Work From Office) Employment Type: Full-Time Experience: 2 to 3 years About the Role: We are seeking a talented Content Writer for our Tech Publishing platform who can create fresh, engaging, and SEO-optimized content. You will be responsible for writing blogs, guides, news articles, and marketing copies focused on tech niches such as AI, IoT, Big Data, FinTech, and more. A passion for technology and the ability to communicate complex concepts in an accessible and enjoyable way is essential. The ideal candidate writes in US English and understands how to balance detailed technical explanations with a compelling narrative. Experience in journalistic writing or working in a publishing media company is a plus. Strong SEO knowledge and content marketing skills are also important. Additionally, you must be a fast learner and skilled researcher to handle diverse tech topics effectively. Roles and Responsibilities: Conduct thorough research on industry-related topics through online sources, interviews, and studies. Write clear, concise, and engaging marketing copies, blogs, and news articles. Proofread and edit content before publication to ensure high quality. Identify and research newsworthy topics relevant to the audience. Submit content to editors for review and approval. Collaborate with marketing and design teams to complement articles with visual elements. Optimize content using SEO best practices, including keyword integration and internal/external linking. Identify content gaps based on customer needs and recommend new topics. Maintain consistency in style, tone, fonts, and images across content. Update website content regularly as required. Requirements and Skills: Proven experience as a Marketing Content Writer with a portfolio of published articles. Strong research skills using multiple sources. Familiarity with SEO guidelines and content marketing best practices. Excellent English writing and editing skills with attention to detail. Ability to work within deadlines and manage time efficiently. Educational background in Mass Media, Journalism, Marketing, or Advertising preferred. Qualification : Educational background in Mass Media, Journalism, Marketing, or Advertising preferred.

Graphic Designer & Visualizer Pune Job Description We are seeking a highly creative, detail-oriented, and passionate Graphic Designer to join our dynamic design team. The ideal candidate should have a strong portfolio, a solid understanding of visual communication, and the ability to turn concepts into compelling visual content. You ll play a key role in conceptualizing and executing graphic designs that align with our brand strategy and client expectations. Key Responsibilities Design and produce high-quality visuals for marketing campaigns, product packaging, branding, logos, social media, and print materials. Create engaging visual content that effectively communicates brand messages and meets strategic marketing objectives. Collaborate with clients and internal teams to understand project goals and deliver customized visual solutions. Develop signage systems, promotional displays, and marketing collaterals with strong visual appeal. Select and arrange colors, typography, images, and layout to enhance user engagement and communication clarity. Review and revise existing design concepts based on client feedback and project requirements. Requirements Minimum 3 years of professional experience in graphic design. Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign, etc.) and CorelDRAW. Strong visual design skills with a keen eye for aesthetics and attention to detail. Understanding of design principles, layout techniques, and current design trends. Excellent communication and interpersonal skills. Basic knowledge of networking protocols is a plus. Work in a collaborative and creative environment. Opportunity to grow your design career and contribute to impactful brand storytelling. Engage in diverse projects that challenge your creativity and push your design skills to the next level. Location: Pune Job Type: Full-time Experience: 3+ years Industry: Design / Marketing / Advertising

Global Digital Marketing Executive (Female) | Pune Job Description We are seeking a motivated and results-driven Global Digital Marketing Executive (Female) who can develop and implement comprehensive sales and marketing plans via digital channels. You will be responsible for identifying new business opportunities globally while maximizing growth within our existing client base to achieve sales targets. Key Responsibilities Generate B2B leads by exploring new digital channels and marketing platforms. Plan and execute multi-channel online marketing campaigns to boost brand visibility and lead generation. Prepare high-quality proposals, drafts, and tenders tailored for potential international clients. Implement direct marketing strategies including email marketing, telesales, and web outreach. Develop compelling value propositions and branding materials for new and existing services. Manage the creation and coordination of marketing collateral including brochures, presentations, newsletters, and case studies. Lead the lead nurturing process through targeted digital marketing efforts. Manage and optimize social media channels such as LinkedIn, Twitter, and Skype. Monitor and advise on local, national, and international business trends. Maintain accurate and up-to-date customer information in the CRM system. Provide daily and weekly productivity reports to measure individual and team effectiveness. Adhere to regional standards and demonstrate strong negotiation skills. Qualifications & Requirements Diploma or degree with minimum 3 years of proven sales experience in client management, B2B lead generation, telesales, or telemarketing. Strong sales orientation with a proactive and positive work attitude. Excellent spoken and written English communication skills are a plus. Smart, professional, and a self-learner able to adapt to rapidly changing business needs. Solid understanding of digital marketing tools, platforms, and technology. Experience with social media management and online marketing campaigns preferred. Work with a globally recognized brand and international clients. Engage in a fast-paced environment with ample opportunities for professional growth. Be part of a supportive team focused on innovation and digital excellence. Competitive salary and benefits. Location: Pune Job Type: Full-time Experience: 3+ years Industry: Digital Marketing / Sales / Business Development

Concept Writer | Pune Job Description We are looking for a passionate, eager, and creative Concept Writer ready to contribute fresh ideas to our growing creative department. In this role, you will be responsible for producing engaging consumer advertising copy that supports branding and marketing efforts across diverse platforms. Key Responsibilities Develop original and persuasive advertising copy for promotional displays, packaging, marketing campaigns, and digital content. Collaborate with clients and internal teams to understand project goals and ensure messaging aligns with the desired brand voice and customer appeal. Provide creative input on visual elements such as colors, typography, artwork, and layout to complement written content. Review, revise, and refine concepts based on client feedback and campaign performance. Manage multiple projects simultaneously while meeting deadlines and maintaining high-quality output. Qualifications & Requirements Minimum 3 years of professional experience in concept writing, advertising, or copywriting. Strong portfolio demonstrating big ideas and well-crafted content. Proficiency in basic software tools like MS Word and content management systems. Excellent written and verbal communication skills. Ability to organize and manage multiple tasks effectively. Strong time management and creative resource management skills. Join a creative environment that values innovation and originality. Opportunity to work on diverse projects and develop your professional portfolio. Collaborate with a dynamic team of marketing and design professionals. Competitive compensation with room for growth and learning. Location: Pune Job Type: Full-time Experience: 3+ years Industry: Advertising / Marketing / Creative Writing

Job Title: Product Specialist (Sales) Location: Pune, India Employment Type: Full-Time About the Role: We are looking for a Product Specialist (Sales) to drive the adoption and sales of scanO Air (AI Robot) within the dental industry. You will be a key player in educating customers, conducting product demos, and participating in on-the-ground sales efforts to promote our AI-powered products for clinics and hospitals. Key Responsibilities: Sales Execution: Lead the efforts to nurture and close leads for scanO Air and other scanO AI products. Drive adoption within the dental industry and ensure consistent revenue growth. Product Expertise: Develop and maintain an in-depth understanding of the scanO AI ecosystem (including scanO Air and scanO Engage). Stay updated on features, benefits, and potential applications to effectively address client needs. On-Ground Sales Efforts: Represent the company at dental conferences, seminars, and exhibitions to market the AI solutions to clinics and hospitals. Product Demos: Provide detailed product demos via Google Meet/Zoom for prospective customers, showcasing the features, benefits, and value of scanO products. Training & Education: Conduct training sessions for dental professionals and staff to ensure they understand the capabilities and advantages of the scanO AI products, driving enhanced usage and satisfaction. Market Research: Continuously monitor industry trends, competitor products, and advancements in dental technology. Provide valuable insights that will help shape the product strategy and positioning. Feedback Collection: Actively collect and analyze customer feedback to improve product features, enhance user experience, and inform future development. Required Skills and Qualifications: Sales Experience: Previous experience in sales within the healthcare, dental, or technology sector (AI products are a plus). Product Knowledge: Ability to quickly grasp and communicate the technical and practical aspects of AI-based products. Strong Communication: Excellent communication and presentation skills, particularly for delivering remote demos and interacting with both technical and non-technical stakeholders. Industry Knowledge: Familiarity with the dental industry and understanding of key challenges faced by dental professionals, clinics, and hospitals. Technical Aptitude: Comfortable learning and demonstrating AI-powered products and tools. Event Participation: Willingness to attend industry events, conferences, and trade shows to engage with potential clients and increase product awareness. Training Skills: Ability to conduct training sessions that enable end-users to maximize product adoption. Market Insight: Ability to stay on top of market trends and provide feedback that supports both sales and product development strategies. Impactful Work: Be part of a growing team and help drive the adoption of cutting-edge AI technology in the dental industry. Growth Opportunities: Work in a dynamic and innovative environment, offering opportunities for career development. Competitive Compensation: Attractive salary with potential bonuses tied to sales performance. Collaborative Team: Work with a motivated, mission-driven team focused on making a difference in dental care. If you are passionate about AI technology, sales, and the dental industry, and are excited about making a real impact, we would love to hear from you!

Job Title: Social Media Manager Job Summary IVS Software is looking to expand its digital footprint and engage both new and existing audiences through compelling social media strategies. We seek a Social Media Manager who will develop and implement content strategies tailored to different social platforms, aiming to increase brand awareness and customer engagement. Objectives of the Role Increase engagement with existing audiences through high-quality content. Acquire new followers by addressing gaps in marketing content. Align the brand with emerging trends. Improve ROI through targeted messaging. Identify new channels to embed the brand. Use monitoring tools to extract valuable insights from social data. Key Responsibilities Use social media tools to craft and post content on platforms. Develop social media campaigns in collaboration with the marketing team. Manage day-to-day handling of all social media channels (Facebook, Instagram, LinkedIn, Twitter, Pinterest). Tailor content to suit different channels and audiences. Serve as an extension of the company s brand to engage with existing customers and attract new ones. Analyze current social strategy and suggest improvements. Launch and manage new campaigns and competitions to promote the brand. Establish KPIs to assess the effectiveness of campaigns and optimize strategies accordingly. Required Skills & Qualifications Extensive knowledge of current social media platforms. Strong multitasking and problem-solving abilities. Clear, confident communication skills. Strong time management and organizational skills. Bachelor s degree in Marketing, Communications, or related field. Proven experience in managing social media platforms for brands. In-depth understanding of social media platforms, algorithms, and best practices. Proficiency with social media management tools (e.g., Hootsuite, Buffer). Excellent written and verbal communication skills. Ability to work independently and meet deadlines. Qualification : Bachelors degree in Marketing, Communications, or related field.

Job Title: Graphic Designer Job Summary We see graphic design as visual storytelling that engages, informs, and inspires. As a Graphic Designer, your role is crucial in developing creative designs that communicate the company s brand and vision. You will collaborate with various teams to produce visually compelling and brand-consistent materials across digital and print platforms. Key Responsibilities Lead and manage the design process from concept to final output. Collaborate with teams to understand project needs and develop effective design solutions. Create visuals for digital platforms, print materials, packaging, and marketing assets. Maintain a consistent brand identity across all design materials. Stay updated on design trends and emerging technologies. Review and refine designs based on feedback to ensure high quality. Work with the marketing team to create promotional graphics. Required Skills & Qualifications Bachelor s degree in Graphic Design, Visual Communication, or a related field. 6 months to 1 year of professional design experience. A strong portfolio showcasing creative and diverse design work. Proficiency in design tools such as CorelDRAW, Canva, and Photoshop. Good understanding of current design trends and visual best practices. Strong communication and collaboration skills. Attention to detail and ability to manage multiple projects. Qualification : Bachelors degree in Graphic Design, Visual Communication, or a related field.