Campaign Management Jobs in Bengaluru

Creative Lead Location: Bengaluru Type: Full-Time Experience Required: 3+ Years (including 1 2 years in Leadership) Role Overview: Driving Brand Growth We are seeking a Creative Lead to spearhead digital marketing projects at LEAP. You will oversee the production of high-impact creative assets for performance-driven campaigns while leading and mentoring a small, agile creative team. Your goal is to align creative strategy with brand objectives to drive measurable growth and engagement. Technical & Creative Requirements Campaign & Asset Mastery: Digital Assets: Expertise in leading the creation of video ads, static ads, and multi-channel content. Performance Focus: Deep understanding of how creative content directly impacts performance metrics and campaign results. Platform Optimization: Ability to tailor and optimize assets for diverse digital platforms and specific campaign needs. Leadership & Collaboration: Team Management: 1 2 years of experience mentoring a team and driving creative excellence under tight deadlines. Stakeholder Management: Proven ability to navigate cross-functional teams (Marketing, Tech, Product) and align with business goals. Problem Solving: Strong ability to thrive in a fast-paced, dynamic environment and tackle complex creative challenges. Key Responsibilities Strategic Development: Formulate creative strategies for digital campaigns that deliver measurable results. Production Management: Oversee the end-to-end development of performance-focused marketing assets. Quality Control: Ensure all deliverables meet the highest creative standards and brand guidelines. Cross-functional Alignment: Maintain clear communication across departments to ensure creative output supports overall product and tech roadmaps. What Makes You a Great Fit You have a portfolio that proves you can merge aesthetic quality with conversion-led design. You are a natural mentor who enjoys helping junior designers and creators level up. You are comfortable moving between high-level strategy and hands-on asset optimization.

Product Marketing Specialist Experience: 3 5 Years | Location: Bangalore | Employment Type: Full-Time About SecPod SecPod is a pioneering cybersecurity technology company dedicated to a prevention-first approach. Our core portfolio, the Saner Platform, provides a comprehensive suite of solutions that protects endpoints, servers, networks, and cloud infrastructure by combining security intelligence with automation. About the Role We are looking for a Product Marketing Specialist to craft compelling narratives, sharpen product positioning, and drive adoption. You will create high-impact content across websites, blogs, ebooks, and social media to communicate product value and influence buying decisions. Key Responsibilities Content Creation: Develop and manage marketing assets including blogs, web pages, ebooks, email campaigns, and sales collateral. SEO & Optimization: Optimize content for SEO to improve organic visibility and refine content to increase engagement across channels. Go-to-Market (GTM) Strategy: Collaborate with Sales, Product, and Partner teams to develop demand-generation and GTM campaigns. Messaging & Positioning: Build compelling product stories and positioning that highlight differentiation and resonate with buyer personas. Performance Analytics: Track and analyze content performance metrics to measure effectiveness and drive improvement. Qualifications & Experience Education: MBA in Marketing or Bachelor s degree in Engineering. Professional Background: 3 5 years of experience in content writing, product marketing, or B2B SaaS marketing. Domain Expertise: Preferred experience in cybersecurity or enterprise technology. Skill Set: Strong understanding of audience targeting, content-driven demand generation, and exceptional storytelling skills. What You ll Gain Hands-on experience shaping product marketing strategy and messaging. Deep exposure to enterprise cybersecurity products and global security trends. A clear growth path toward becoming a high-impact marketing leader. Qualification : MBA in Marketing or Bachelors degree in Engineering

Position: Social Media Executive (Graphics & Video Specialist) Location: Bengaluru Employment Type: Full-Time Job Overview We are seeking a highly creative and results-driven Social Media Executive to serve as the voice and visual face of Fracktal across all digital channels. This role combines strategic social media management with hands-on content creation, with a strong focus on producing compelling **graphics and high-quality video content** for a technical and industrial audience. Key Responsibilities Content Creation & Production (Primary Focus on Graphics & Video) Plan, script, shoot, and edit **original video content** for platforms like YouTube, Instagram Reels, and LinkedIn (including product demos, testimonials, and explainer videos). Design professional, on-brand **visual assets** such as infographics, social media posts, stories, and ads using tools like **Adobe Creative Suite or Canva**. Ensure consistent visual identity and brand voice aligned with the additive manufacturing industry. Social Media Strategy & Management Develop and implement a comprehensive social media strategy across **LinkedIn, Instagram, YouTube, and Facebook**. Maintain a dynamic **content calendar** balancing promotional, educational, and engagement-focused posts. Monitor, listen, and respond to user interactions, ensuring professional and timely **community management**. Analytics & Reporting Track, analyze, and report on **key social media metrics** (reach, engagement, traffic, conversions). Use **data-driven insights** to optimize content strategy and enhance future campaign performance. Industry Engagement Stay updated on the latest social media trends, platform updates, and advancements in **3D printing and additive manufacturing** to create relevant and engaging content. Key Skills & Requirements Experience: 1 3 years in social media management, digital marketing, or related roles. Creative Skills: Strong proficiency in **graphic design (Photoshop, Illustrator, or equivalent)** and **video editing (Premiere Pro, Final Cut Pro, or equivalent)**. Portfolio: Must provide a **portfolio** demonstrating experience in creating engaging social media graphics and video content. Technical Aptitude (Optional but Advantageous): Basic understanding of or strong interest in engineering, **3D printing**, or manufacturing technologies. Soft Skills: Excellent written and verbal communication, attention to detail, and ability to work independently in a fast-paced environment. Compliance & Safety Ensure adherence to industry regulations, company policies, and safety protocols. Maintain a clean, organized, and hazard-free work environment.

Lead Regional Field Marketing Location: Bengaluru Employment Type: Full-time About Us Exotel is the leading full-stack customer engagement platform in emerging markets, recently licensed as a virtual telecom operator to provide end-to-end VoIP telephony services. Founded in 2011, Exotel s cloud-based product suite drives 70 million conversations daily for over 6,000 businesses across India, Southeast Asia, the Middle East, and Africa. Our offerings include: Omnichannel Contact Centre Communication API Suite Conversational AI Platform Exotel has achieved a $50M ARR and successfully raised $100M in Series D funding, winning recognition such as The ET Startup Awards 2022 Comeback Kid. Role Overview We are looking for a Lead for Regional Field Marketing to manage global field marketing initiatives, develop integrated marketing plans, and drive demand and pipeline growth across multiple regions, market segments, and target audiences. You will collaborate closely with sales, product, and marketing teams to execute campaigns and ensure alignment between marketing and sales priorities. Key Responsibilities Lead global field marketing efforts, developing and executing integrated marketing plans to meet demand & pipeline goals. Drive brand awareness and thought leadership across CXO communities and industries. Manage programs such as industry events, webinars, digital marketing, ABM, and customer advocacy to grow pipeline momentum. Partner with sales leadership on territory planning and act as a bridge between sales and marketing. Collaborate with product marketing, content, digital, creative, customer advocacy, and paid media teams to optimize marketing mix across channels. Communicate key campaigns and assets internally and externally, establishing structured feedback loops for campaign GTM success. Conduct analysis, goal reviews, and adjustments quarterly and annually to stay on track for campaign and pipeline targets. Experience: 6 10 years in marketing, ideally with B2B SaaS companies. Proven Track Record: Experience in building, scaling, and optimizing integrated marketing campaigns, preferably globally. People Management: Experience in hiring, mentoring, and leading high-performing teams. Demand Generation Expertise: Ability to drive enterprise segment demand generation. Communication Skills: Strong ability to collaborate and overcommunicate with internal and external stakeholders. Analytical & Strategic Thinking: Use market intelligence and data to develop strategies. Cross-functional Leadership: Experience leading teams across digital marketing, ABM, partner marketing, and other functions. Partner Ecosystem Knowledge: Understanding best practices in partner marketing and co-marketing. Operational Excellence: Responsible for organizational alignment, planning, and budget management. Technical Skills: Deep understanding of campaign management and marketing automation tools. Market Knowledge: In-depth understanding of Indian markets, vendor and agency relationships. Lead high-impact marketing initiatives for a high-growth SaaS company. Collaborate with a global, cross-functional team and drive measurable results. Opportunity to shape marketing strategy, scale programs, and build high-performing teams. Work in a fast-paced, innovative environment with cutting-edge AI and communication solutions. This role is ideal for someone with strong SaaS marketing experience, a strategic mindset, and proven leadership skills to drive regional and global field marketing success.

Position: Customer Lifecycle Manager Location: Bengaluru Department: Marketing Job Type: Full-Time About Laundryheap: Laundryheap is a fast-growing tech start-up that is revolutionizing the laundry and dry cleaning industry. We offer fast, reliable service with a 24-hour turnaround, currently operating in 14 global markets. As we expand and grow our dynamic team, we continue to disrupt the industry and deliver exceptional service to our customers worldwide. Role Objective: We are looking for a Customer Lifecycle Manager to drive customer engagement, retention, and long-term value (LTV) in a fast-paced, global environment. This role is crucial in fostering repeat customers on the Laundryheap app and website, utilizing data-driven strategies to enhance customer engagement across various digital channels. The ideal candidate will have a deep understanding of user journeys, retention marketing, and the importance of lifecycle marketing in enhancing customer satisfaction and maximizing customer lifetime value. Your primary objective: How do we make customers place order after order on Laundryheap s app? This will involve leveraging all available resources, including data, tools, cross-functional teams, and marketing channels. Key Responsibilities: Lifecycle Campaign Design & Execution: Define, design, and deploy customer communication journeys aligned with key lifecycle stages, using customer intent signals and lifecycle triggers across multiple channels (SMS, WhatsApp, Email, Push, In-App messaging). The goal is to drive timely actions, leading to habit formation and sustained engagement. Campaign Management: Manage end-to-end campaign setup, including logic, segmentation, creative assets, QA, launch, monitoring, and ongoing optimization. Own campaign design and execution using CRM tools like Braze, defining trigger logic, target audiences, templates, and communication frequency. Performance Analysis & Optimization: Monitor and analyze campaign performance using key platform and channel-specific metrics (e.g., deliverability, conversion rate (CVR), repeat purchase rate, frequency, and LTV). Conduct A/B and multivariate tests to refine messaging, cadence, and channel mix. Localization & Global Collaboration: Ensure all campaigns are localized and relevant to different global markets, working with in-market teams to ensure accurate translations and local insights. Collaborate with Brand, Product, and Customer Research teams to meet campaign goals. Data-Driven Insights & Reporting: Translate customer data and lifecycle metrics into actionable insights for campaign improvement. Leverage data to craft targeted, insight-led campaigns that influence user behavior. Collaboration & Creativity: Work closely with designers and copywriters to create impactful templates that drive customer engagement and conversions. Coordinate with cross-functional teams to ensure a seamless customer experience. Must-Have Experience & Skills: Experience: 3 5 years of hands-on customer lifecycle management experience, preferably in E-commerce or on-demand web and app-based businesses. CRM & Tools Expertise: Proven experience working with CRM tools and content management systems like Customer.io, Braze, or similar platforms. Analytical Skills: Strong analytical skills with the ability to interpret customer data, identify behavioral patterns, and translate insights into actionable strategies. Technical Knowledge: Understanding of email deliverability, push notifications, in-app messaging, and SMS/WhatsApp performance optimization and best practices. Project Management & Organizational Skills: Excellent project management and organizational skills, with the ability to manage multiple initiatives across global markets in a fast-paced, performance-driven environment. Communication & Copywriting: Strong written communication skills with a customer-first mindset, capable of developing persuasive and engaging messaging. Growth Mindset: Comfortable working in a test-and-learn environment, always striving for optimization and efficiency to improve lifecycle outcomes. Be part of a dynamic and fast-growing team in a globally expanding company. Work on innovative projects that push the boundaries of customer engagement. Competitive compensation and benefits in a high-performance culture. Opportunities for personal and professional growth in an international business.

Job Title: Manager Marketing Location: Bengaluru Experience Required: 6 to 10 years Minimum Qualification: MBA (Marketing/Strategy) B.Tech or M.Tech (Electronics preferred) Key Skills Business Development Marketing Communications Competitive & Market Analysis Strategic Planning B2B Marketing Digital Marketing & Lead Generation Budget & Project Management Marketing Automation Tools Job Summary We are seeking a dynamic and strategic Marketing Manager with 6 10 years of experience, preferably in the industrial electronics or EMS (Electronics Manufacturing Services) sector. The ideal candidate will lead marketing initiatives, manage cross-functional collaboration, and support business growth through market insights, effective campaigns, and customer engagement. Key Responsibilities Drive customer relationship management with strong communication and interpersonal skills. Develop and execute business and marketing strategies aligned with organizational goals. Conduct in-depth market research and competitive analysis to guide decision-making. Plan, implement, and track targeted marketing campaigns to generate quality leads. Manage marketing budgets and ensure cost-effective execution. Oversee digital marketing efforts and work closely with the sales team to align messaging. Manage multiple projects simultaneously while meeting tight deadlines. Utilize marketing automation tools to improve efficiency and reporting. Collaborate with value chain functions including TLS, SCG, QC, and PMG to align marketing efforts. Provide support in contract and project management where required. Preferred Experience Experience in the EMS industry or industrial electronics domain. Strong exposure to B2B sales and marketing strategies. Familiarity with project or contract management processes. Hands-on experience with marketing automation platforms and CRM tools. Qualification : B.Tech or M.Tech (Electronics preferred)

Job Title: Assistant Manager Performance Marketing Location: Bangalore Department: Performance Marketing Employee Type: Full-time Experience Required: 3 6 years Position Overview We are seeking a results-oriented Assistant Manager - Performance Marketing to lead our efforts across Google advertising (Web & App), SEO, ASO, and website performance optimization. This role is crucial to driving both paid and organic user growth, enhancing digital discoverability, improving user experience, and boosting conversion rates. The ideal candidate combines strategic vision with hands-on execution skills and has deep expertise in performance marketing, search optimization, and mobile growth strategies. Key Responsibilities Google Campaigns (Web & App): Strategize, execute, and optimize Google Ads campaigns across platforms including UAC, Performance Max, Search, and TROAS. Manage cross-channel ad campaigns to acquire high-intent users for both websites and mobile apps. Define audience segments, manage bidding strategies and budgets, and conduct creative testing to improve engagement and ROI. Collaborate with creative, product, and data teams to deliver targeted, performance-driven campaigns. Search Engine Optimization (SEO): Own and evolve the SEO roadmap to enhance organic rankings, traffic, and search visibility. Conduct technical, on-page, and off-page SEO audits and coordinate implementation with content and development teams. Develop content strategies aligned with keyword research, user intent, and business goals. Track and analyze key SEO metrics using tools such as Google Search Console, SEMrush, Ahrefs, and Screaming Frog. Hands-on experience managing CMS and web hosting platforms. App Store Optimization (ASO): Lead ASO initiatives for the Google Play Store to increase app visibility and installs. Optimize app metadata including titles, descriptions, keywords, screenshots, and videos based on data insights. Run A/B tests using Store Listing Experiments and ASO tools like AppTweak or SensorTower. Monitor app store rankings, user reviews, and competitor performance to inform strategy. Experience: 4+ years in digital marketing with proven success in Google Ads, SEO, ASO, and website performance optimization. Expertise: Deep understanding of web and app acquisition strategies, Google Ads platforms (including Firebase and GA4), and ASO/SEO tools. Analytical Skills: Strong ability to interpret data and translate insights into actionable marketing strategies. Technical Knowledge: Familiarity with web technologies, mobile user acquisition funnels, and performance measurement tools. Certifications: Google Ads and Google Analytics certifications preferred. Additional Tools: Experience with Firebase, Appsflyer or other Mobile Measurement Partners (MMPs), Google Play Console, Google AdMob, and Adsense. Soft Skills: Excellent communication, collaboration, and project management abilities. If you re passionate about driving growth through performance marketing and thrive in a fast-paced environment, we d love to connect with you.

Job Title: Audience Platform Lead Insights & Analysis Location: Bangalore Employment Type: Full-Time About the Role We re seeking a strategic and technically skilled Audience Platform Lead to join our Insights & Analysis team. This role will focus on leveraging platforms like Adobe Analytics, Google Analytics, WebTrends, and various Customer Data Platforms (CDPs) to enable data-driven marketing and customer insights. As a subject matter expert in tag management, audience creation, and marketing technology integration, you will play a key role in shaping and implementing audience strategies across platforms. Key Responsibilities Lead the design, development, and implementation of solutions on Customer Data Platforms (CDPs) such as Adobe Experience Platform (AEP), Tealium, Segment, Lytics, ActionIQ, or C360. Drive data ingestion workflows via batch and real-time modes using ETL tools, APIs, and JavaScript. Build data models and define audience segments and customer journeys based on business requirements and architecture. Collaborate with internal teams and stakeholders to translate BRDs into actionable CDP use cases for marketing activation. Enable data extraction and outbound flows to reporting tools, other Adobe products, and third-party systems. Define and apply business rules and data transformations aligned with privacy and compliance standards. Guide and mentor other team members on platform capabilities, integration best practices, and scalable solutions. Ensure alignment with data privacy laws such as GDPR, CCPA, and others. Required Qualifications Proven experience in leading CDP-related development projects. Strong scripting experience with Python, Java, or Node.js. Hands-on experience with REST APIs, Open APIs, and tools like cURL. Proficiency in data analysis, data modeling, and data mapping. Experience working with unstructured data using formats such as JSON and Parquet. Preferred Qualifications: Familiarity with data privacy regulations including GDPR and CCPA. Experience in client-facing roles or stakeholder engagement. Working knowledge of reporting technologies and visualization tools. Experience with Big Data ETLs and cloud-based data platforms. Background in customer journey orchestration, audience activation, and segment development. Exposure to MLOps, data governance, or MarTech strategy is a plus. Work at the intersection of data, marketing, and technology. Lead cutting-edge customer data platform initiatives. Be part of a collaborative, innovative, and growth-driven environment. Make a measurable impact on customer engagement and digital transformation.

Digital Marketing Executive Location: Bengaluru, India Experience: 3 - 5 Years Job Type: Full-time About VuNet VuNet pioneers Business Journey Observability using Big Data and Machine Learning to revolutionize digital experiences in financial services. Monitoring over 28 billion transactions monthly and impacting 300 million users, VuNet powers major banks across India and MEA. Role Overview: Digital Marketing Executive You will develop and manage online marketing campaigns to boost brand visibility, drive website traffic, and generate leads via SEO, social media, email marketing, and paid ads. Your work will significantly impact VuNet s growth and market presence. Key Responsibilities Execute email marketing campaigns and nurture sequences using HubSpot or similar tools Create and edit engaging marketing content for social media, newsletters, landing pages, and collateral Support multi-channel campaigns and optimize performance continuously Manage and update social media channels including LinkedIn, YouTube, and Twitter Analyze campaign performance and lead metrics to improve outcomes Basic knowledge of On-Page, Affiliate, and Technical SEO is a plus What You Bring 2-3 years experience in B2B marketing, preferably in tech or SaaS Hands-on experience with marketing automation tools like HubSpot, Zoho, or Mailchimp Strong written communication skills for content creation Comfortable with analytics tools and performance dashboards Collaborative mindset with excellent multitasking skills 100% health insurance covering you and dependents Mental wellness and 1:1 counseling support Culture fostering innovation, growth, and ownership Inclusive and transparent workplace environment Access to new Gen AI and integrated technology workspace Career development with training programs to enhance skills

Job Title: Regional Manager Acute Care Locations: Bangalore Experience: 2 4 Years Industry: In Vitro Diagnostics (IVD) / Healthcare / Medical Devices Employment Type: Full-Time Role Summary We are seeking a highly motivated Regional Manager Acute Care to lead sales efforts and business growth across multiple key territories. The successful candidate will be responsible for achieving sales targets, executing marketing strategies, managing CRM reporting, and driving secondary sales activities in the acute care diagnostics segment. Key Responsibilities Achieve and exceed sales targets for Acute Care products in the assigned regions. Drive secondary sales through initiatives such as UCP/UCV, BCL coverage, roadshows, demo campaigns, CMEs, and conference participation. Maintain accurate and timely reporting using CRM tools and manage the sales funnel efficiently. Implement and monitor marketing strategies to increase market penetration and brand visibility. Ensure sound financial discipline in territory management and sales operations. Lead the successful launch of new products within the territory, ensuring smooth market entry. Manage the liquidation of short shelf-life products following company guidelines. Continuously enhance product knowledge through self-learning and company-provided training programs. Monitor and report competitor activities and market trends within the assigned region. Submit timely and accurate sales and closing statements to management. Qualifications & Skills Educational Qualification: Degree in Medical Laboratory Technology (MLT), Biomedical Engineering, or Pharmacy. Experience: Minimum 2 years of proven experience in IVD sales, preferably with acute care products. Strong understanding of the acute care diagnostics market and healthcare sales cycles. Proficient in CRM software and sales reporting. Excellent communication, negotiation, and relationship-building skills. Ability to work independently and manage multiple territories efficiently. Willingness to travel extensively within assigned locations. Core Competencies Target-driven and result-oriented Strong stakeholder and customer management Expertise in secondary sales and marketing campaign execution Effective lead and funnel management Product launch and lifecycle management Be part of a leading organization in the IVD acute care diagnostics space. Competitive salary with performance incentives. Opportunities for professional growth and development. Collaborative work culture focused on innovation and excellence. Apply now and become a key contributor to our regional business success. Qualification : Degree in Medical Laboratory Technology (MLT), Biomedical Engineering, or Pharmacy.

Job Title: Marketing & Content Associate | 6-12 Months Experience | Social Media, Content Creation | Bangalore, India Location: Bangalore, Karnataka, India About the Role: We re looking for a passionate Marketing & Content Associate to join our dynamic team in Bangalore. If you love crafting compelling stories, managing social media, and shaping brand voices, this role offers you ownership, variety, and real impact. You ll work closely with leadership and cross-functional teams to bring our brand to life across channels from social media posts to website content and podcasts. Key Responsibilities: Social Media Management: Plan, write, and publish engaging posts across LinkedIn, Twitter, and Instagram Content Creation: Produce short-form and long-form content including blog posts, taglines, website copy, and podcast blurbs Website Management: Coordinate with teams to make minor updates on our WordPress website Podcast Support: Assist in planning, scripting, and promoting podcast episodes Presentation Design: Create visually appealing decks for both internal and external use using tools like Canva or Figma Marketing Coordination: Support marketing campaigns, events, newsletters, and brainstorming sessions Analytics & Optimization: Track performance metrics, analyze what works, and continually improve marketing efforts Collaborate closely with leadership and contribute creative ideas that translate into real campaigns Requirements: 6 to 12 months of experience in marketing, content writing, or communications (internships count!) Excellent writing and storytelling skills with strong attention to grammar and detail Comfortable using or eager to learn tools like Canva, WordPress, PowerPoint, and Figma A social media native who understands platform trends and audience engagement High-energy self-starter with a curious mind and passion for learning Ability to thrive in a fast-paced, evolving environment Education: Bachelor s or Master s degree in Marketing, Communications, Journalism, or related field Desirable Skills: Experience with marketing analytics and data-driven learning Open Positions: 1 Be part of a vibrant team where your ideas make a difference Gain hands-on experience across multiple marketing channels Grow your skills and career with a company that values creativity and innovation Qualification : Bachelors or Masters degree in Marketing, Communications, Journalism, or related field

PR & Brand Manager Location: Bangalore Experience: 4 - 6 Years About KredX Founded in 2015 with the mission to solve working capital challenges, KredX has grown into India s leading integrated supply chain finance solutions provider. Holding both RBI s TReDS license and IFSCA s ITFS license, KredX is among the few double-licensed entities in India. We power domestic trade financing through our Domestic Trade Exchange (DTX) platform and facilitate cross-border trade financing via our Global Trade Exchange (GTX). Our AI-powered Cash Management Solutions (CMS) automate financial operations for enterprises globally. About the Role We are seeking a strategic and creative PR & Brand Manager to shape and amplify KredX s brand positioning, communications, and thought leadership. You will be instrumental in crafting compelling stories, managing media relations, and delivering consistent messaging across channels to boost brand awareness and market presence. Key Responsibilities Develop and implement data-driven brand strategies that support growth, market expansion, and profitability. Manage production and oversight of digital and print branding materials, maintaining brand consistency. Monitor market trends, competitor activities, and industry shifts to optimize messaging and positioning. Serve as the primary point of contact for external agencies and partners on PR and branding projects. Plan and execute communication strategies aligned with KredX s vision and marketing goals. Create and distribute promotional content including press releases, blog posts, email campaigns, and social media updates. Promote company initiatives such as product launches, leadership announcements, and community engagement. Lead thought leadership content creation for KredX s C-suite executives across multiple platforms. Collaborate closely with marketing, product, and leadership teams to ensure brand alignment. Handle additional PR and branding responsibilities as needed. Requirements 4-6 years of experience in PR, branding, or related fields, preferably in B2B or startup environments. Bachelor s or Master s degree in Communications, Marketing, Journalism, or a related discipline. Skills Excellent verbal and written communication skills. Strong organizational skills with high attention to detail. Ability to manage multiple projects efficiently in a fast-paced environment. Proven experience in media relations, content creation, and executive branding. Self-motivated, proactive, and an effective team player. Qualification : Bachelors or Masters degree in Communications, Marketing, Journalism, or a related discipline.

Performance Marketing Specialist Location: Bangalore Experience: 3-5 Years Company: KredX About KredX Founded in 2015, KredX has grown into a comprehensive financial solutions ecosystem, helping businesses of all sizes manage working capital efficiently. KredX is India s leading integrated supply chain finance solutions provider, uniquely holding both RBI s TReDS license and IFSCA s ITFS license. Our key platforms include: DTX (Domestic Trade Exchange): RBI-licensed platform enabling MSMEs to access early payments through invoice discounting. GTX (Global Trade Exchange): IFSCA-licensed platform offering seamless cross-border trade finance. CMS (Cash Management Solutions): AI-driven finance automation for streamlined enterprise financial operations. DTX (dtxindia.in) is powered by KredX, enabling MSMEs to get paid early with the lowest cost, supported by advanced finance automation technology for a secure and fast process. Role Overview We are seeking a Performance Marketing Specialist to lead and optimize paid marketing campaigns while contributing to the broader digital marketing strategy. This hands-on role requires expertise in platforms like Google Ads and Meta Ads, a strong analytical mindset, and a passion for driving measurable growth. Key Responsibilities Plan, execute, and optimize paid advertising campaigns across Google, Meta, and other digital platforms. Contribute to overall digital marketing strategies including campaign planning and channel mix decisions. Manage budgets effectively, tracking key performance indicators like CPC, CPA, and ROAS. Conduct A/B testing on creatives, copy, and targeting to maximize campaign effectiveness. Collaborate with content and design teams to create impactful marketing assets. Analyze campaign performance data and prepare actionable reports with insights and recommendations. Monitor brand presence across paid and organic social channels, coordinating with internal teams for cohesive messaging. Stay updated on the latest platform features, industry trends, and best practices to continuously improve campaigns. Requirements 3 to 5 years of experience in paid digital marketing. Proven track record managing performance campaigns with measurable ROI. Strong analytical skills and comfort with campaign data analysis. Proficiency in Google Ads, Meta Ads Manager, and Google Analytics. Strategic thinker with strong execution capabilities. Experience working in startups or fast-paced environments is a plus.

Job Title: Senior Manager Brand Marketing Location: Bangalore, India Company: Glance An InMobi Group Company About Glance Glance is a leading consumer technology company powering innovative digital platforms such as Glance Lock Screen, Roposo, and Nostra. Our products reach millions worldwide, delivering personalized, context-driven content and engaging experiences that redefine mobile interaction. Join a fast-paced, visionary team where you ll lead brand marketing strategies that build strong consumer connections and accelerate business growth. Enjoy a culture of innovation, creativity, and autonomy supported by cutting-edge technology and a collaborative environment. Role Overview As the Senior Manager Brand Marketing, you will drive the overall brand strategy to elevate Glance s market positioning and consumer engagement across B2C and D2C segments. You ll lead brand campaigns, digital marketing, partnerships, and community initiatives that enhance brand awareness, loyalty, and growth. This role demands a strategic mindset, data-driven approach, creativity, and leadership skills to influence internal teams and external stakeholders. Key Responsibilities Brand & Digital Marketing: Define and evolve Glance s brand positioning to stand out in a competitive marketplace and deeply connect with consumers. Develop and implement comprehensive brand marketing plans that drive growth and strengthen brand equity. Lead digital marketing efforts including organic social media, SEO, and content marketing to maximize brand reach and engagement. Oversee relationships with creative and digital marketing agencies to execute impactful campaigns aligned with brand goals. Inspire and mentor a high-performing marketing team, fostering innovation and collaboration. Product Marketing: Craft compelling product positioning, messaging, and value propositions grounded in consumer insights. Analyze market trends, customer needs, and competitive landscape to inform communication strategies and product marketing roadmaps. Drive user engagement through targeted content and brand initiatives based on deep understanding of user pain points and behaviors. Partnerships & Alliances: Identify, develop, and manage strategic brand partnerships and alliances to expand reach and create new opportunities. Conduct market and competitor research to guide partnership strategies and negotiate mutually beneficial contracts. Community Building: Design and implement strategies to grow and deepen engagement within the Glance community, fostering an active and positive user environment. Qualifications 8 to 10 years of experience in brand marketing with demonstrated success in new-age tech companies focusing on B2C or D2C markets. Proven expertise in content marketing, organic growth strategies, and managing marketing/advertising agencies. Deep knowledge of brand positioning and communication frameworks, especially in the D2C sector. Strong leadership and team management capabilities with experience mentoring marketing professionals. Excellent communication, storytelling, and interpersonal skills. Bachelor s degree in Marketing, Business Administration, or related field; Master s degree preferred. Join Glance and lead transformative brand marketing efforts that shape the future of digital consumer engagement. Apply now to be a key driver of our brand success in Bangalore! Qualification : Bachelors degree in Marketing, Business Administration, or related field; Masters degree preferred.

Job Title: Product Marketing Manager Equipment Services (EQS) Location: Bengaluru, India Reports To: EQS Global Product Marketing Director About the Role: We are seeking a Product Marketing Manager to join our Equipment Services (EQS) Marketing team. In this role, you will develop and execute strategic marketing initiatives aimed at driving growth for the OptiRun Services Parts and Upgrades Portfolio. This position will be based in Bengaluru, India, and will report directly to the EQS Global Product Marketing Director. Key Responsibilities: Marketing Strategy: Develop and execute a comprehensive annual marketing growth plan for spare parts and upgrades, with a strong emphasis on eCommerce expansion within the EQS business unit. Campaign Management: Design and implement omnichannel awareness and lead generation campaigns to drive lead funnel growth and conversions. Content & Sales Enablement: Collaborate with product management, sales teams, creative agencies, and Marcom to develop persona-driven content, including sales tools, case studies, and digital assets that align with the buyer's journey. Cross-Functional Collaboration: Align with product management, sales, and regional marketing teams to ensure accurate tracking of installed base data and market visibility. Act as the subject matter expert for services e-commerce and service NPIs, and lead Problem-Solving Projects (PSPs) to enhance performance. Market Insights & Competitive Analysis: Collect customer insights (VOC), monitor industry trends, and analyze the competitive landscape to continuously refine marketing strategies and adjust product positioning. Who You Are: Education: Bachelor s degree in Marketing, Business, or a related field (MBA is preferred). Experience: 5+ years of experience in marketing, service product management, or marketing communications, with a strong understanding of service offerings (such as contracts, qualifications, operator training, spare parts, remote monitoring, and eCommerce catalog expansion). Proven Expertise: Demonstrated experience in building and executing lead generation, awareness campaigns, and developing content aligned with the buyer's journey. Project Management: Strong experience managing marketing projects (eCommerce catalog, NPIs, customer VOC, etc.) and driving results across multiple teams. Effective Communication: Ability to communicate clearly and effectively with stakeholders at all levels within the organization. Preferred Qualifications: Familiarity with Danaher Business Tools (DBS), including Transformative Marketing, Launch Excellence, Strategic Segmentation, and PSP. Prior experience with ServiceMax, Salesforce, and Google Analytics. A collaborative and results-driven mindset with the ability to work cross-functionally to achieve marketing goals. Qualification : Bachelors degree in Marketing, Business, or a related field (MBA is preferred).

Job Title: Digital Marketing Specialist Location: Bangalore Experience: 2-4 Years Qualification: Any Graduate Number of Openings: 2 Joining: Immediately Type: Full-Time Job Summary: We are hiring a Digital Marketing Specialist to join our team. The ideal candidate will be responsible for creating a brand presence for the company through both online and offline marketing strategies. You will be the key player in developing and implementing unique strategies to enhance our digital footprint and engage with our target audience creatively. Roles & Responsibilities: Social Media Management: Maintain and manage a social media calendar to ensure consistent and timely posting. Engage in social media activities, including creating and executing content for all social platforms (Facebook, LinkedIn, Instagram, etc.). Content Creation: Write crisp, clean, and engaging social media copy to promote both new and existing content. Repurpose blog posts, infographics, whitepapers, and other assets into channel-specific microcontent. Collaborate with the design and video teams to produce high-quality creative graphics, GIFs, and videos that align with brand guidelines. Campaign Ideation and Execution: Ideate and execute moment marketing and topical campaigns based on trending topics and industry news. Partner with internal teams (PR, SEO, Content Marketing) to streamline efforts and deliver comprehensive campaigns. Social Media and Digital Trends Monitoring: Stay updated with current social and digital trends and conduct competitor analysis to identify opportunities. Keep track of engagement-driven comments and feedback across social channels, and escalate feedback to the ORM team when necessary. Reporting and Analytics: Maintain social media reports on a weekly/monthly basis, providing insights and updates to the management team. Measure campaign performance and adjust strategies accordingly. Skills & Requirements: Educational Qualification: Bachelor s degree in Business Administration or a related field; Master s degree preferred. Experience: Demonstrable 2+ years of experience in business social media management. Strong understanding of the social media landscape and how to leverage it for brand marketing. Creative Skills: Strong portfolio showcasing creative, advertising, social media, or brand marketing work. Passion for creating social-first content with a strategic mindset on execution. Technical Skills: Proficient in social media publishing tools (Hootsuite, Buffer, etc.). Experience with paid campaigns on Facebook, LinkedIn, and Twitter. B2B marketing and familiarity with video production are a plus. Communication Skills: Excellent written and verbal communication skills in English. Digital Marketing Knowledge: Deep understanding of digital marketing best practices, including content management, brand voice, and customer personas. Social Media Expertise: Experience running campaigns across mediums such as Facebook, LinkedIn, Twitter, Pinterest, and Instagram is a plus. Why Should You Apply?: Dynamic Work Environment: Collaborate with creative and marketing professionals in a fast-paced environment. Growth Opportunities: Opportunity to grow and develop digital marketing skills while contributing to the success of the brand. Innovation-Driven Culture: Work with a team that encourages creativity and innovation in digital marketing strategies. If you re passionate about social media marketing, creating innovative content, and have a proven track record in digital marketing, then apply now! We re excited to have you join our team and bring new ideas to the table. Qualification : Bachelors degree in Business Administration or a related field; Masters degree preferred.

Job Title: Digital Marketer Location: Bangalore (On-site; full-time) About Locus: At Locus, we are redefining logistics decision-making with deep-tech solutions that drive efficiency, consistency, and transparency across industries like retail and FMCG/CPG. Founded in 2015 by Nishith Rastogi and Geet Garg, Locus has evolved from a women s safety geo-tracking app into a globally recognized logistics optimization platform. Our technology has empowered enterprises such as Unilever and Nestl to execute over a billion deliveries across 30+ countries. Guided by our commitment to innovation and sustainable growth, we transform complex supply chains into strategic growth enablers. Join us at Locus and be part of a team shaping the future of global logistics. Job Overview: About the Role We re transforming the way businesses connect with audiences through digital distribution strategies. We are seeking a seasoned professional to lead our digital distribution function, overseeing paid campaigns and multi-channel content delivery that drive measurable impact. In this role, you will architect and execute strategic digital campaigns across platforms such as Google Ads, Meta Ads, and LinkedIn Ads, ensuring every initiative delivers maximum ROI while enhancing our brand s reach and influence. Key Responsibilities: Campaign Strategy & Execution: Design, implement, and refine comprehensive digital distribution strategies that integrate paid, earned, and organic channels. Performance Management: Oversee campaign budgets, bidding strategies, A/B testing, and data analysis to optimize performance and drive conversion metrics. Content Amplification: Collaborate with creative and content teams to ensure high-impact messaging is distributed effectively across digital channels. Stakeholder Collaboration: Act as a strategic partner to internal teams, delivering actionable insights and aligning distribution efforts with broader business objectives. Qualifications: 5 7 years of robust experience in digital performance marketing and distribution strategy, ideally with exposure to large-scale campaigns. Expertise in managing digital advertising platforms, including Google Ads, Meta Ads, and LinkedIn Ads, coupled with a strong analytical foundation using tools like Google Analytics and advanced tracking methodologies. Proven ability to develop and execute strategies that balance creativity with data-driven decision making. Exceptional communication, project management, and leadership skills, with a track record of delivering high-impact results in dynamic, fast-paced environments. Join Locus and become part of a visionary team that is redefining logistics through innovation and smart distribution. We provide competitive compensation, comprehensive benefits, and a collaborative environment where your expertise will drive both your growth and that of the organization. Locus is an equal opportunity employer dedicated to creating a diverse and inclusive workplace.

About Adobe: At Adobe, we re dedicated to changing the world through digital experiences. We empower everyone from emerging artists to global brands with the tools they need to design and deliver exceptional digital experiences. We are passionate about enabling people to create beautiful, powerful images, videos, and apps, while transforming how companies engage with their customers across every screen. Our mission is to hire the best talent and foster an environment where everyone is respected and has access to equal opportunities. We believe that new ideas can come from anyone within the organization, and the next big idea could be yours! Role Overview: As part of the APAC Marketing team, you will play a senior role in driving the India DME Digital Marketing Strategy for Adobe s Creative Cloud and Document Cloud. With your expertise in B2C digital marketing, you ll lead the development, execution, and optimization of strategies that will help achieve business goals for these key products in the Indian market. You will be a data-driven marketer with a deep understanding of the India market, able to craft breakthrough marketing campaigns that inspire, drive product adoption, and build long-term customer value. As a customer-focused leader, you ll thrive in a fast-paced, matrixed organization and work closely with cross-functional teams to execute your vision. What You ll Do: Drive India Marketing Strategies: Develop and implement strategies that drive awareness, engagement, and conversion for Adobe Creative Cloud and Acrobat portfolios in the Indian market. Lead Full-Funnel Marketing Programs: Collaborate with cross-functional teams including Media, PR & Social, Lifecycle Marketing, and Adobe.com to deliver integrated marketing campaigns aligned with business goals. Champion Innovation and Creativity: Leverage audience insights and marketing analytics to continuously innovate and refine campaigns that achieve business targets and key performance indicators (KPIs). Cross-Functional Collaboration: Work closely with Product Marketing and Go-to-Market teams to ensure alignment on annual strategies and business goals. Project Management: Lead campaign launches, manage creative agencies, and coordinate with teams across the business to communicate timelines and deliverables effectively. Forecasting and Budget Management: Plan and manage the budget for marketing programs, ensuring performance is tracked and aligned with defined metrics. Business and Marketing Reviews: Play a key role in quarterly reviews, presenting the marketing narrative for India and influencing the Executive team on strategic adjustments and trade-offs. Data-Driven Insights: Use data analytics and market insights to identify opportunities for growth and optimization, continually improving the customer journey. What We re Looking For: Proven Success: A track record of delivering significant business growth through successful marketing programs. Experience: 10+ years of B2C digital marketing experience, particularly within software or technology brands, and a deep understanding of the Indian market. Analytical Skills: Strong ability to make data-driven decisions and optimize marketing strategies based on key insights. Clear Communication: Excellent communication skills with the ability to convey ideas clearly and effectively to diverse stakeholders. Strategic Thinking: Strong critical thinking abilities, with experience translating market insights into actionable strategies focused on achieving business outcomes. Campaign Management: Expertise in running full-funnel campaigns that include digital, social media, influencer marketing, and localizing global campaigns for the Indian market. Agency Collaboration: Experience working with agencies to create compelling messaging and solutions that resonate with audiences. Customer-Focused: A deep understanding of customer needs and motivations to build exceptional marketing experiences and customer journeys. Creativity & Commercial Acumen: The ability to balance creativity with a strong commercial understanding. Project Management Skills: Excellent ability to manage multiple projects in a fast-paced environment with a keen attention to detail. Influence in a Matrix Organization: Ability to navigate and influence within a matrix organization and at all levels of the company. Education: Relevant bachelor s degree required. Product Knowledge: Familiarity with Adobe products is highly desirable. Language Skills: Proficiency in spoken and written English is required; additional languages spoken in India are a plus. At Adobe, you ll be part of an exceptional team and workplace that is recognized globally for its positive environment and culture. We are committed to fostering an atmosphere where everyone has the opportunity to grow and contribute. With our unique Check-In approach to feedback, we support each other s development and success. Adobe is an Equal Employment Opportunity and Affirmative Action Employer. We do not discriminate based on gender, race, ethnicity, national origin, age, disability, religion, sexual orientation, gender identity or expression, veteran status, or any other characteristics protected by law.

Senior/Customer Success Executive (Ads Management) About the Role: Senior/Customer Success Executive (Ads Management) As a Customer Success Executive (Ads Management), you will work towards enhancing the customer experience throughout their journey of our product usage. This will need you to deep dive into the customer business and the software and help the customers with various insights and the right moment and enhance their product usage experience at the same time work with the product team to define various features. Communicate effectively with both internal and external senior-level management to understand customer needs. This is a highly collaborative role, which requires excellent organization, clear communication and a passion for using data to drive successful partnerships. This role will be based out of Bengaluru, KA. Responsibilities Help our customers automate their digital ad activations using our Universal Ads Manager (across Social, Search, Video and Display) Leverage audience intelligence from our platform to help targeting precision in campaigns Leverage full funnel insights from our platform and help optimize campaigns Build lasting relationships with key customers and agency partners based on product advertising and service quality. Analysing and sharing reports to clients based on campaign performance. Requirements 3 6 years of experience in digital media planning and operations An understanding of campaign setup on popular platforms like Facebook, Google Ads and DV360 Strong data and analytical skills Experience in campaign management, analytics and ad serving technologies Experience in audience solutions like DMP/CDP We understand that not all applicants will have skills that match the exact job description. We value diverse experiences in the relevant industry and encourage everyone who meets the required qualifications to apply. If you lack the desired experience, but do have theknowledge and confidence to leave a mark, go ahead and apply. Experience 3 6 years of Relevant Experience Additional Notes At Shopalyst, we are creating a global workplace that enables everyone to find their true potential, purpose, and passion irrespective of their background, gender, race, sexual orientation, religion and ethnicity. We are committed to providing equal opportunity for all and believe that diversity in the workplace creates a more vibrant, richer work environment that advances the goals of our employees, communities and the business.

Brand Solutions Specialist About the Role: Brand Solutions Specialist To support our fast-growing business in APAC, US & Europe, we are looking for a Business Development lead. This role is a mixture of sales and account management; nurturing, developing and expanding a portfolio of clients globally. This role will be based out of Bengaluru. Responsibilities Establishing new client relationships and winning deals Organising meetings with the identified customers, make powerful, effective presentations Consultative sales of Shopalyst s platform solutions to Marketers & Agencies Negotiating pricing and contractual agreements Building and managing a strong pipeline of potential clients sufficient to exceed annual sales goals Achieving monthly, quarterly and annual sales targets [as defined on an annual basis] Keeping CRM up to date to provide relevant and accurate forecasts Directly managing ongoing relationships with enterprise accounts in region, as appropriate Managing & growing existing accounts through new business, renewals and upsells Requirements Solid B2B sales experience selling into large Enterprise Accounts A track record of meeting annual targets in excess of 1 million USD 3-7 years of relevant experience in sales or Digital Marketing at an agency, technology or media company. A strong technical aptitude to pitch our technically advanced platform A consultative sales style, strong experience selling solutions and the ability to thrive in a fast-paced environment Excellent communication, and interpersonal skills with ability to deal with people at all levels Ability to travel up to 50% of the time. We understand that not all applicants will have skills that match the exact job description. We value diverse experiences in the relevant industry and encourage everyone who meets the required qualifications to apply.If you lack the desired experience, but do have the knowledge and confidence to leave a mark, go ahead and apply. Experience 3-7 yrs of Relevant Experience Additional Notes At Shopalyst, we are creating a global workplace that enables everyone to find their true potential,purpose, and passion irrespective of their background, gender, race, sexual orientation, religion and ethnicity. We are committed to providing equal opportunity for all and believe that diversity in the workplace creates a more vibrant, richer work environment that advances the goals of our employees,communities and the business.