Campaign Planning Jobs in Bengaluru
606 Jobs Found
Talent Acquisition Partner
Locus
Talent Acquisition Partner Location: Bengaluru Work Type: Full-Time About Locus Locus is a battle-tested, agentic Transportation Management System powering all-mile, all-channel logistics across 30+ countries and 350+ deployments. Our platform unifies orders, capacity, and carrier networks into a single living plan aligning planning, execution, and settlement so promises become proof. In 2025, Locus joined the Ingka Group (IKEA Retail), combining startup agility with the scale and stability of a global enterprise while continuing to operate independently. Our Global Footprint Headquartered in Bangalore, with teams across the U.S., U.K., UAE, and Southeast Asia, Locus brings together 170+ engineers, designers, and problem-solvers united by a shared mission to reinvent how the world moves goods. What We Value Global in mindset: Curious about diverse markets and ideas Driven: Energized by complex challenges Thoughtful: Analytical, creative, and intentional Adaptive: Decisive in fast-moving environments Exact in craft: Detail-oriented and committed to excellence Role Overview As a Talent Acquisition Partner at Locus, you won t just fill roles you ll help build the teams that shape our technology and culture. You ll own end-to-end hiring across critical roles and continuously experiment with sourcing strategies to strengthen Locus s employer brand in the tech ecosystem. What You ll Do Full-Cycle Hiring: Own recruitment for tech roles across Engineering, Product, Data, and related functions. Innovative Sourcing: Design strategies beyond traditional channels, leveraging communities, referrals, and creative outreach. Stakeholder Partnership: Partner closely with hiring managers to define clear hiring criteria and team needs. Candidate Experience: Deliver a seamless, human, and transparent experience for all candidates. Data & Branding: Experiment with new campaigns to increase brand visibility and analyze metrics to improve hiring quality. What You Bring 3 6 years of experience in tech hiring, preferably in a product startup or high-growth environment. Sourcing Instincts: Creativity in identifying and engaging passive talent. Storytelling: Excellent communication skills to sell a vision, not just a role. Technical Tools: Hands-on experience with ATS tools (Freshteam experience is a plus). Adaptability: High ownership and the ability to thrive in a fast-paced environment. Why You ll Love It Here You will play a direct role in shaping the future of Locus by hiring mission-critical talent within a flat structure that values autonomy, experimentation, and speed.
Lead -regional Field Marketing
Exotel
Lead Regional Field Marketing Location: Bengaluru Employment Type: Full-time About Us Exotel is the leading full-stack customer engagement platform in emerging markets, recently licensed as a virtual telecom operator to provide end-to-end VoIP telephony services. Founded in 2011, Exotel s cloud-based product suite drives 70 million conversations daily for over 6,000 businesses across India, Southeast Asia, the Middle East, and Africa. Our offerings include: Omnichannel Contact Centre Communication API Suite Conversational AI Platform Exotel has achieved a $50M ARR and successfully raised $100M in Series D funding, winning recognition such as The ET Startup Awards 2022 Comeback Kid. Role Overview We are looking for a Lead for Regional Field Marketing to manage global field marketing initiatives, develop integrated marketing plans, and drive demand and pipeline growth across multiple regions, market segments, and target audiences. You will collaborate closely with sales, product, and marketing teams to execute campaigns and ensure alignment between marketing and sales priorities. Key Responsibilities Lead global field marketing efforts, developing and executing integrated marketing plans to meet demand & pipeline goals. Drive brand awareness and thought leadership across CXO communities and industries. Manage programs such as industry events, webinars, digital marketing, ABM, and customer advocacy to grow pipeline momentum. Partner with sales leadership on territory planning and act as a bridge between sales and marketing. Collaborate with product marketing, content, digital, creative, customer advocacy, and paid media teams to optimize marketing mix across channels. Communicate key campaigns and assets internally and externally, establishing structured feedback loops for campaign GTM success. Conduct analysis, goal reviews, and adjustments quarterly and annually to stay on track for campaign and pipeline targets. Experience: 6 10 years in marketing, ideally with B2B SaaS companies. Proven Track Record: Experience in building, scaling, and optimizing integrated marketing campaigns, preferably globally. People Management: Experience in hiring, mentoring, and leading high-performing teams. Demand Generation Expertise: Ability to drive enterprise segment demand generation. Communication Skills: Strong ability to collaborate and overcommunicate with internal and external stakeholders. Analytical & Strategic Thinking: Use market intelligence and data to develop strategies. Cross-functional Leadership: Experience leading teams across digital marketing, ABM, partner marketing, and other functions. Partner Ecosystem Knowledge: Understanding best practices in partner marketing and co-marketing. Operational Excellence: Responsible for organizational alignment, planning, and budget management. Technical Skills: Deep understanding of campaign management and marketing automation tools. Market Knowledge: In-depth understanding of Indian markets, vendor and agency relationships. Lead high-impact marketing initiatives for a high-growth SaaS company. Collaborate with a global, cross-functional team and drive measurable results. Opportunity to shape marketing strategy, scale programs, and build high-performing teams. Work in a fast-paced, innovative environment with cutting-edge AI and communication solutions. This role is ideal for someone with strong SaaS marketing experience, a strategic mindset, and proven leadership skills to drive regional and global field marketing success.
Test Engineer
Acqueon
Test Engineer (Senior QA Engineer / SDET) Department: R&D - Engineering Location: Bangalore About Acqueon: Acqueon is a leading provider of Generative AI-powered Revenue Execution Platforms. We empower customer-centric brands to orchestrate multi-channel campaigns and proactively engage consumers through voice, messaging, and email. Trusted by over 200 clients globally, we help enterprises elevate their customer experience, improve revenue recovery, increase sales, and build lasting loyalty. At the heart of Acqueon is a relentless focus on creating delightful, friction-free, and referral-worthy customer experiences using cutting-edge AI and data-driven technology. Position Overview: We are seeking a talented and experienced Senior QA Engineer / SDET to join our growing engineering team. This role focuses heavily on performance testing and test automation, ensuring our applications meet the highest standards of scalability, reliability, and usability. You will work in a collaborative environment with developers, DevOps engineers, and product teams, taking ownership of designing and executing complex test strategies using tools such as JMeter, Gatling, k6.io, and Selenium WebDriver. Key Responsibilities: Design, develop, and execute performance tests for web applications and backend APIs using JMeter, Gatling, or k6.io. Create realistic test scenarios and simulate workloads to evaluate system behavior under varying conditions. Conduct performance tuning and optimization, identify system bottlenecks, and provide recommendations for improvement. Work closely with development teams to analyze test results, diagnose issues, and drive resolutions. Build and maintain automation frameworks using Selenium WebDriver with Java, Cucumber, JUnit, TestNG, or Playwright. Contribute to the integration of performance and functional tests into CI/CD pipelines. Participate in architectural and design discussions to ensure performance considerations are included from the outset. Document test strategies, metrics, and findings, and communicate them clearly across teams. Required Qualifications: Bachelor s degree in Computer Science, Engineering, or a related field. 6 7 years of experience in performance testing and test automation. Strong hands-on experience with JMeter, Gatling, or k6.io. Expertise in building and executing performance test plans for web applications and APIs. Deep understanding of performance metrics, system tuning, and capacity planning. Proficiency in automation using Selenium WebDriver with Java, and frameworks like Cucumber, JUnit, TestNG, or Playwright. Solid knowledge of web technologies, protocols (HTTP/S), and application architecture. Strong analytical skills, attention to detail, and ability to work in dynamic, fast-paced environments. Excellent communication and collaboration skills. Preferred Experience: Experience with Agile/Scrum methodologies. Familiarity with CI/CD pipelines and tools like Jenkins, GitHub Actions, or GitLab CI. Exposure to cloud-based performance testing environments. Experience with monitoring tools (e.g., Grafana, Prometheus, New Relic) is a plus. What We Offer: A fast-paced, high-growth environment working on next-gen customer engagement products. The opportunity to work with cutting-edge technologies and global enterprise clients. A collaborative, people-first culture that values curiosity, ownership, and excellence. If you re passionate about quality, performance, and automation and love solving complex challenges we d love to hear from you. Qualification : Bachelors degree in Computer Science, Engineering, or a related field
Marketing Manager / Deputy Manager
Ajax Engineering
Position: Marketing Manager / Deputy Manager Type: Full Time Experience: 8 10 Years Location: Bangalore Role Purpose To lead integrated marketing efforts that drive lead generation, customer engagement, and sales enablement across digital platforms, marketing automation systems, and sales operations. This position is crucial in aligning marketing initiatives with sales productivity, ultimately boosting market share and customer reach for the organization. Key Responsibilities Market Analysis & Product Communication Conduct competitive benchmarking, market research, and customer insight gathering for the concrete equipment sector. Develop technical marketing collateral and product content in collaboration with Product Management & Engineering teams. Create newsletters, mailers, and presentations aligned with brand guidelines to support sales efforts. Sales Operations Support Partner with Sales teams to improve CRM usage, lead tracking, and pipeline visibility. Enhance customer journey mapping and conversion processes with sales and product teams. Analyze sales data for trends, opportunities, and engagement gaps. Support the design and implementation of sales enablement tools and mobile sales apps. Digital Marketing & Lead Generation Run and optimize SEO, SEM, and paid media campaigns to increase inbound leads. Manage digital presence across social media, email, and landing pages. Drive performance from platforms like IndiaMART and apply corrective actions where needed. Marketing Automation & Tools Implement and manage platforms such as HubSpot, Zoho Marketing Plus, Salesforce Marketing Cloud, or Marketo. Automate campaigns, lead scoring, and segmentation to enhance efficiency. Track campaign performance and optimize for improved ROI. Events, Exhibitions & Campaigns Plan and execute industry event participation (e.g., EXCON, BAUMA, Concrete Show) in coordination with marketing leadership. Support product launches, roadshows, BTL activities, and customer meets. Oversee vendor coordination and logistics for successful event execution. After-Sales Marketing & Customer Engagement Partner with After-Sales and Parts teams to roll out service campaigns, loyalty programs, and feedback initiatives. Design post-sale campaigns and customer health check content to maintain engagement. Reporting & Analytics Maintain dashboards to track digital, lead conversion, and sales enablement KPIs. Ensure CRM data hygiene and provide actionable insights. Assist with marketing budgeting and monthly expense tracking. Desired Skills & Competencies Strong B2B marketing background, preferably in industrial or capital goods sectors. Proficiency in CRM platforms (Salesforce, Zoho CRM) and marketing automation tools (HubSpot, Marketo). Excellent content creation skills for technical and product marketing. Strong analytical mindset with data-driven decision-making. Effective collaboration with cross-functional teams. Experience with SEO tools, Google Analytics, and LinkedIn Campaign Manager. Educational Qualifications MBA/PGDM in Marketing, Sales, or Business Analytics from a reputed institute. Preferred Industry Background B2B Industrial, Capital Goods, Construction Equipment, or Automotive Components. Qualification : MBA/PGDM in Marketing, Sales, or Business Analytics from a reputed institute
Area Manager
Bajaj Finance
Job Title: Area Manager PL Prime Location: Bengaluru Experience Required: 1 2 years Minimum Qualification: Graduate Job Purpose This position at Bajaj Finance Ltd. is designed for a driven professional to lead and manage Personal Loan (PL) Prime operations. The role involves data-driven decision-making, campaign execution, cross-functional coordination, and frontline team leadership to drive loan and insurance business through lead conversion and field activity. Key Responsibilities Achieve and exceed business targets across products, including bundled and non-bundled loans and insurance, through lead fulfilment and on-ground field activity. Own and manage all business channels under your purview. Recruit, manage, and develop a high-performing team of off-roll field executives (FOS). Monitor and maintain delinquency levels in line with product segment norms. Address customer complaints and ensure timely resolution of escalations. Drive and monitor key performance indicators such as conversion rates, productivity, and data penetration. Collaborate effectively with internal teams including Credit, Operations, Risk, Marketing, and Business Intelligence (BI) for campaign success and seamless execution. Lead FA (Field Activity) data campaigns and manage sales query resolution regularly. Qualifications & Skills Required Graduate with 2 3 years of experience in direct or channel sales, preferably in loans; experience in insurance is a plus. Strong team management skills with the ability to recruit and lead a field team. Proficient in data handling, reporting, and MS Office tools. Demonstrated ability to solve problems effectively and work cross-functionally. High levels of motivation, self-drive, and ownership. Strong leadership capabilities with a focus on achieving results. Qualification : Graduate
Manager - Marketing
Larsen & Toubro (l&t)
Job Title: Manager Marketing Location: Bengaluru Experience Required: 6 to 10 years Minimum Qualification: MBA (Marketing/Strategy) B.Tech or M.Tech (Electronics preferred) Key Skills Business Development Marketing Communications Competitive & Market Analysis Strategic Planning B2B Marketing Digital Marketing & Lead Generation Budget & Project Management Marketing Automation Tools Job Summary We are seeking a dynamic and strategic Marketing Manager with 6 10 years of experience, preferably in the industrial electronics or EMS (Electronics Manufacturing Services) sector. The ideal candidate will lead marketing initiatives, manage cross-functional collaboration, and support business growth through market insights, effective campaigns, and customer engagement. Key Responsibilities Drive customer relationship management with strong communication and interpersonal skills. Develop and execute business and marketing strategies aligned with organizational goals. Conduct in-depth market research and competitive analysis to guide decision-making. Plan, implement, and track targeted marketing campaigns to generate quality leads. Manage marketing budgets and ensure cost-effective execution. Oversee digital marketing efforts and work closely with the sales team to align messaging. Manage multiple projects simultaneously while meeting tight deadlines. Utilize marketing automation tools to improve efficiency and reporting. Collaborate with value chain functions including TLS, SCG, QC, and PMG to align marketing efforts. Provide support in contract and project management where required. Preferred Experience Experience in the EMS industry or industrial electronics domain. Strong exposure to B2B sales and marketing strategies. Familiarity with project or contract management processes. Hands-on experience with marketing automation platforms and CRM tools. Qualification : B.Tech or M.Tech (Electronics preferred)
Team Leader- Marketing
Bajaj Capital
Position: Team Leader Marketing Location: Bangalore Department: IPC Marketing Function: Business Development Entity: Bajaj Capital Insurance Broking Ltd. Number of Positions: 1 Company Overview Bajaj Capital Insurance Broking Limited (BCIBL) is a licensed insurance broker (License No. 241, Code CB042/02), registered under the Companies Act, 1956. Since its inception in 2004, BCIBL has been a trusted name in the insurance broking industry, serving over 600,000 clients nationwide. The company offers a comprehensive portfolio of both life and general insurance products, backed by regulatory compliance and a customer-first approach. Role Summary We are looking for a proactive and results-driven Team Leader Marketing to manage on-ground data collection operations and ensure effective lead generation through field teams. The ideal candidate will have team management skills and be comfortable working in a target-oriented environment. Key Responsibilities Supervise and coordinate all data collection and lead generation activities Ensure achievement of daily/weekly targets by data surveyors Maintain high-quality lead databases for tele-calling and follow-up teams Ensure manpower availability and scheduling for consistent field operations Compile, review, and submit MIS reports to the Head Office on time Motivate and guide team members to optimize performance and efficiency Qualifications & Requirements Minimum Qualification: 12th pass (+2 and above) Strong verbal communication skills, with fluency in Kannada (mandatory) Ability to lead field teams and ensure execution of on-ground marketing activities Basic understanding of data entry, MIS reporting, and lead management Prior experience in field marketing or survey coordination is a plus Lead a high-energy field team at one of India's most reputable insurance brokers Gain valuable leadership experience in on-ground marketing and data operations Contribute to the company s growth by playing a key role in lead generation and market outreach
Manager Adobe AEM
Publicis Sapient
Manager Adobe AEM Engineering Location: Bengaluru, India Department: Experience Engineering | Adobe AEM Type: Full-Time About the Role As a Manager Adobe AEM, you will lead the delivery of end-to-end digital experience platforms for global clients using Adobe Experience Manager and other Adobe Experience Cloud solutions. You will architect, implement, and optimize scalable enterprise content management solutions, while mentoring technical teams and working directly with clients to understand and translate business requirements into robust, scalable systems. Key Responsibilities Lead design, architecture, and implementation of large-scale AEM projects (Sites, Assets, AEM as a Cloud Service). Architect AEM components, templates, workflows, tagging, publishing, and metadata models. Define and implement cloud-native, SEO-optimized, accessible, secure, and performant digital platforms. Oversee quality processes, including CI/CD (e.g., Jenkins, Bamboo, Cloud Manager), code reviews, SonarQube, and automated testing. Manage infrastructure setup and configurations: Load Balancers, Apache, CDN, DR, and AEM environments. Collaborate across cross-functional teams including frontend (React, Angular, HTL), backend (Java), QA, and DevOps. Support content migration, integrations with eCommerce platforms (Hybris, Magento), and Digital Asset Management systems. Ensure adoption of best practices in performance, scalability, monitoring, and responsive design. Interface directly with clients for technical consulting, requirement gathering, and delivery oversight. Lead and mentor development teams (20+ members) across all project phases in Agile/Scrum environments. Required Skills & Experience 10+ years of experience in software engineering with at least 5+ in AEM development. Deep expertise in AEM architecture (including SaaS/Cloud Service, SDK), deployment (Maven), and migration planning. Proficient in Java 8/11, JCR, OSGi, Sling Models, HTL, JSP, and server-side integrations. Strong understanding of frontend development (ReactJS, Angular, Bootstrap, HTML5, CSS3, JS frameworks). Familiarity with Adobe I/O Runtime, Adobe Events, and cloud platforms (AWS, Azure, GCP). Experience with Adobe Experience Cloud tools: Target, Analytics, Campaign, Launch, Scene7. Proven success in leading full-stack delivery teams including frontend, backend, QA, and PM. Knowledge of SEO, accessibility (WCAG A, AA, AAA), performance monitoring (New Relic, AppDynamics), and analytics integration. Hands-on with monitoring and observability tools: Squid, Nagios, Zabbix, Ganglia, etc. Exposure to Agile methodologies and estimation/planning across digital project lifecycles. Bonus / Preferred Qualifications Experience integrating AEM with eCommerce (Magento, Hybris, ElasticPath). Working knowledge of microservices, containerization, and RESTful services. Adobe certifications (e.g., Adobe Certified Expert AEM Developer/Architect). Familiarity with Adobe I/O integrations and Adobe Dynamic Media. Benefits Gender-Neutral Policy 18 Paid Holidays per year Parental Leave and New Parent Transition Program Flexible Work Arrangements Employee Wellness Programs About Publicis Sapient Publicis Sapient is a premier digital transformation partner helping global enterprises redefine their future with technology. With over 20,000 professionals across 53 offices worldwide, we deliver bold digital solutions across strategy, customer experience, data, and engineering.
Audience Platform Lead
Merkle B2b
Job Title: Audience Platform Lead Insights & Analysis Location: Bangalore Employment Type: Full-Time About the Role We re seeking a strategic and technically skilled Audience Platform Lead to join our Insights & Analysis team. This role will focus on leveraging platforms like Adobe Analytics, Google Analytics, WebTrends, and various Customer Data Platforms (CDPs) to enable data-driven marketing and customer insights. As a subject matter expert in tag management, audience creation, and marketing technology integration, you will play a key role in shaping and implementing audience strategies across platforms. Key Responsibilities Lead the design, development, and implementation of solutions on Customer Data Platforms (CDPs) such as Adobe Experience Platform (AEP), Tealium, Segment, Lytics, ActionIQ, or C360. Drive data ingestion workflows via batch and real-time modes using ETL tools, APIs, and JavaScript. Build data models and define audience segments and customer journeys based on business requirements and architecture. Collaborate with internal teams and stakeholders to translate BRDs into actionable CDP use cases for marketing activation. Enable data extraction and outbound flows to reporting tools, other Adobe products, and third-party systems. Define and apply business rules and data transformations aligned with privacy and compliance standards. Guide and mentor other team members on platform capabilities, integration best practices, and scalable solutions. Ensure alignment with data privacy laws such as GDPR, CCPA, and others. Required Qualifications Proven experience in leading CDP-related development projects. Strong scripting experience with Python, Java, or Node.js. Hands-on experience with REST APIs, Open APIs, and tools like cURL. Proficiency in data analysis, data modeling, and data mapping. Experience working with unstructured data using formats such as JSON and Parquet. Preferred Qualifications: Familiarity with data privacy regulations including GDPR and CCPA. Experience in client-facing roles or stakeholder engagement. Working knowledge of reporting technologies and visualization tools. Experience with Big Data ETLs and cloud-based data platforms. Background in customer journey orchestration, audience activation, and segment development. Exposure to MLOps, data governance, or MarTech strategy is a plus. Work at the intersection of data, marketing, and technology. Lead cutting-edge customer data platform initiatives. Be part of a collaborative, innovative, and growth-driven environment. Make a measurable impact on customer engagement and digital transformation.
Regional Manager Acute Care
Agappe Diagnostics Ltd
Job Title: Regional Manager Acute Care Locations: Bangalore Experience: 2 4 Years Industry: In Vitro Diagnostics (IVD) / Healthcare / Medical Devices Employment Type: Full-Time Role Summary We are seeking a highly motivated Regional Manager Acute Care to lead sales efforts and business growth across multiple key territories. The successful candidate will be responsible for achieving sales targets, executing marketing strategies, managing CRM reporting, and driving secondary sales activities in the acute care diagnostics segment. Key Responsibilities Achieve and exceed sales targets for Acute Care products in the assigned regions. Drive secondary sales through initiatives such as UCP/UCV, BCL coverage, roadshows, demo campaigns, CMEs, and conference participation. Maintain accurate and timely reporting using CRM tools and manage the sales funnel efficiently. Implement and monitor marketing strategies to increase market penetration and brand visibility. Ensure sound financial discipline in territory management and sales operations. Lead the successful launch of new products within the territory, ensuring smooth market entry. Manage the liquidation of short shelf-life products following company guidelines. Continuously enhance product knowledge through self-learning and company-provided training programs. Monitor and report competitor activities and market trends within the assigned region. Submit timely and accurate sales and closing statements to management. Qualifications & Skills Educational Qualification: Degree in Medical Laboratory Technology (MLT), Biomedical Engineering, or Pharmacy. Experience: Minimum 2 years of proven experience in IVD sales, preferably with acute care products. Strong understanding of the acute care diagnostics market and healthcare sales cycles. Proficient in CRM software and sales reporting. Excellent communication, negotiation, and relationship-building skills. Ability to work independently and manage multiple territories efficiently. Willingness to travel extensively within assigned locations. Core Competencies Target-driven and result-oriented Strong stakeholder and customer management Expertise in secondary sales and marketing campaign execution Effective lead and funnel management Product launch and lifecycle management Be part of a leading organization in the IVD acute care diagnostics space. Competitive salary with performance incentives. Opportunities for professional growth and development. Collaborative work culture focused on innovation and excellence. Apply now and become a key contributor to our regional business success. Qualification : Degree in Medical Laboratory Technology (MLT), Biomedical Engineering, or Pharmacy.
Marketing & Content Associate
Goavega Software India
Job Title: Marketing & Content Associate | 6-12 Months Experience | Social Media, Content Creation | Bangalore, India Location: Bangalore, Karnataka, India About the Role: We re looking for a passionate Marketing & Content Associate to join our dynamic team in Bangalore. If you love crafting compelling stories, managing social media, and shaping brand voices, this role offers you ownership, variety, and real impact. You ll work closely with leadership and cross-functional teams to bring our brand to life across channels from social media posts to website content and podcasts. Key Responsibilities: Social Media Management: Plan, write, and publish engaging posts across LinkedIn, Twitter, and Instagram Content Creation: Produce short-form and long-form content including blog posts, taglines, website copy, and podcast blurbs Website Management: Coordinate with teams to make minor updates on our WordPress website Podcast Support: Assist in planning, scripting, and promoting podcast episodes Presentation Design: Create visually appealing decks for both internal and external use using tools like Canva or Figma Marketing Coordination: Support marketing campaigns, events, newsletters, and brainstorming sessions Analytics & Optimization: Track performance metrics, analyze what works, and continually improve marketing efforts Collaborate closely with leadership and contribute creative ideas that translate into real campaigns Requirements: 6 to 12 months of experience in marketing, content writing, or communications (internships count!) Excellent writing and storytelling skills with strong attention to grammar and detail Comfortable using or eager to learn tools like Canva, WordPress, PowerPoint, and Figma A social media native who understands platform trends and audience engagement High-energy self-starter with a curious mind and passion for learning Ability to thrive in a fast-paced, evolving environment Education: Bachelor s or Master s degree in Marketing, Communications, Journalism, or related field Desirable Skills: Experience with marketing analytics and data-driven learning Open Positions: 1 Be part of a vibrant team where your ideas make a difference Gain hands-on experience across multiple marketing channels Grow your skills and career with a company that values creativity and innovation Qualification : Bachelors or Masters degree in Marketing, Communications, Journalism, or related field
Pr & Brand Manager
Kredx
PR & Brand Manager Location: Bangalore Experience: 4 - 6 Years About KredX Founded in 2015 with the mission to solve working capital challenges, KredX has grown into India s leading integrated supply chain finance solutions provider. Holding both RBI s TReDS license and IFSCA s ITFS license, KredX is among the few double-licensed entities in India. We power domestic trade financing through our Domestic Trade Exchange (DTX) platform and facilitate cross-border trade financing via our Global Trade Exchange (GTX). Our AI-powered Cash Management Solutions (CMS) automate financial operations for enterprises globally. About the Role We are seeking a strategic and creative PR & Brand Manager to shape and amplify KredX s brand positioning, communications, and thought leadership. You will be instrumental in crafting compelling stories, managing media relations, and delivering consistent messaging across channels to boost brand awareness and market presence. Key Responsibilities Develop and implement data-driven brand strategies that support growth, market expansion, and profitability. Manage production and oversight of digital and print branding materials, maintaining brand consistency. Monitor market trends, competitor activities, and industry shifts to optimize messaging and positioning. Serve as the primary point of contact for external agencies and partners on PR and branding projects. Plan and execute communication strategies aligned with KredX s vision and marketing goals. Create and distribute promotional content including press releases, blog posts, email campaigns, and social media updates. Promote company initiatives such as product launches, leadership announcements, and community engagement. Lead thought leadership content creation for KredX s C-suite executives across multiple platforms. Collaborate closely with marketing, product, and leadership teams to ensure brand alignment. Handle additional PR and branding responsibilities as needed. Requirements 4-6 years of experience in PR, branding, or related fields, preferably in B2B or startup environments. Bachelor s or Master s degree in Communications, Marketing, Journalism, or a related discipline. Skills Excellent verbal and written communication skills. Strong organizational skills with high attention to detail. Ability to manage multiple projects efficiently in a fast-paced environment. Proven experience in media relations, content creation, and executive branding. Self-motivated, proactive, and an effective team player. Qualification : Bachelors or Masters degree in Communications, Marketing, Journalism, or a related discipline.
Performance Marketing Specialist
Kredx
Performance Marketing Specialist Location: Bangalore Experience: 3-5 Years Company: KredX About KredX Founded in 2015, KredX has grown into a comprehensive financial solutions ecosystem, helping businesses of all sizes manage working capital efficiently. KredX is India s leading integrated supply chain finance solutions provider, uniquely holding both RBI s TReDS license and IFSCA s ITFS license. Our key platforms include: DTX (Domestic Trade Exchange): RBI-licensed platform enabling MSMEs to access early payments through invoice discounting. GTX (Global Trade Exchange): IFSCA-licensed platform offering seamless cross-border trade finance. CMS (Cash Management Solutions): AI-driven finance automation for streamlined enterprise financial operations. DTX (dtxindia.in) is powered by KredX, enabling MSMEs to get paid early with the lowest cost, supported by advanced finance automation technology for a secure and fast process. Role Overview We are seeking a Performance Marketing Specialist to lead and optimize paid marketing campaigns while contributing to the broader digital marketing strategy. This hands-on role requires expertise in platforms like Google Ads and Meta Ads, a strong analytical mindset, and a passion for driving measurable growth. Key Responsibilities Plan, execute, and optimize paid advertising campaigns across Google, Meta, and other digital platforms. Contribute to overall digital marketing strategies including campaign planning and channel mix decisions. Manage budgets effectively, tracking key performance indicators like CPC, CPA, and ROAS. Conduct A/B testing on creatives, copy, and targeting to maximize campaign effectiveness. Collaborate with content and design teams to create impactful marketing assets. Analyze campaign performance data and prepare actionable reports with insights and recommendations. Monitor brand presence across paid and organic social channels, coordinating with internal teams for cohesive messaging. Stay updated on the latest platform features, industry trends, and best practices to continuously improve campaigns. Requirements 3 to 5 years of experience in paid digital marketing. Proven track record managing performance campaigns with measurable ROI. Strong analytical skills and comfort with campaign data analysis. Proficiency in Google Ads, Meta Ads Manager, and Google Analytics. Strategic thinker with strong execution capabilities. Experience working in startups or fast-paced environments is a plus.
Lead - Gtm Strategy
Glance
Job Title: Lead Go-To-Market (GTM) Strategy Location: Bangalore, India Company: Glance An InMobi Group Company About Glance Founded in 2019, Glance is a pioneering consumer technology company operating disruptive digital platforms including Glance, Roposo, and Nostra. Our flagship Glance Lock Screen powers over 400 million smartphones worldwide, delivering personalized content without the need for searching or downloading apps. Roposo revolutionizes live video experiences with immersive creator-led content, while Nostra stands as the largest gaming platform across India and Southeast Asia, offering gamers engaging ways to discover, play, watch, learn, and compete. Headquartered in Singapore, Glance is an unconsolidated subsidiary of InMobi Group. At Glance, we encourage you to dream big, innovate boldly, and take ownership from day one. Work alongside highly skilled and passionate peers on mission-critical projects. Enjoy a culture that rewards autonomy, creativity, and collaboration, supported by wellness programs, tech tools, daily meals, gym access, and a family-friendly workspace welcoming your kids and pets. Role Overview As the Lead GTM Strategy, you will craft and execute monetization strategies for Glance Media offerings, serving as a Brand Solutions Specialist. You ll partner with clients to understand their business goals, challenges, and opportunities, aligning Glance s innovative media products to drive impactful marketing results. Key Responsibilities Collaborate with GTM, creative, and client solutions teams to identify mobile marketing challenges and opportunities for diverse client portfolios. Design tailored, effective solutions leveraging Glance Lock Screen Media offerings including Display, Video, Interactive Units plus Gaming and Content products, aligning with client objectives and addressing business and technical challenges. Conduct training workshops to articulate Glance Media and Content capabilities to brands and agencies. Partner closely with Sales, Marketing, and Client Services teams to ensure successful client engagements, leveraging insights and feedback loops. Develop compelling, research-driven presentations that combine data and creative storytelling. Empower Sales Managers with data-backed programs and product solutions aimed at driving business growth. Proven experience (4+ years) in content marketing, brand marketing, media planning, strategy, or digital advertising within dynamic environments. Creative, energetic self-starter with the ability to work independently and lead initiatives with minimal supervision. Proficiency in brand marketing frameworks and simplifying complex concepts into clear, actionable insights. Strong business acumen with the ability to quickly understand client needs and leverage market research effectively. Excellent communication skills both oral and written including brand storytelling and workshop facilitation. Comfortable managing projects across multiple teams, geographies, and strict timelines in a fast-paced setting. Required Qualifications 4+ years of professional experience in business solutioning, consulting, digital advertising, media planning, or pre-sales. Bachelor s degree required; MBA preferred. Location: Bangalore, India Take the lead in shaping groundbreaking GTM strategies with Glance. Apply now and join a visionary team transforming mobile consumer experiences! Qualification : Bachelors degree required; MBA preferred.
Sr. Product Manager / Product Manager
Pharmed Limited
Sr. Product Manager / Product Manager Location: Bangalore Experience: At least 4-5 years in Pharma Marketing Industry: Pharmaceutical Portfolio: Gynae/CP Portfolio Education: Bachelor of Pharmacy (B. Pharma) Master of Business Administration (MBA) in Marketing Role Overview We are looking for an experienced Product Manager or Senior Product Manager to join our team in Bangalore. In this role, you will be responsible for developing and implementing marketing strategies for our Gynae/CP portfolio, collaborating with various teams to drive successful product launches and ensuring the ongoing growth and profitability of our pharmaceutical brands. Key Responsibilities Develop Marketing Strategies: Create and implement effective marketing strategies and communication plans for assigned brands, ensuring alignment with overall business goals. Collaboration with Sales Team: Work closely with the sales team to ensure the successful execution of marketing strategies and initiatives. Campaign Planning and Execution: Plan and execute both strategic and tactical marketing campaigns, ensuring successful product promotions and achieving objectives. Track ROI: Monitor and analyze promotional investments to ensure maximum return on investment (ROI). Cross-functional Coordination: Coordinate with internal departments (such as R&D, supply chain, regulatory, and sales) to ensure smooth marketing operations. Provide Support to Field Colleagues: Offer promotional support, medical advice, and strategic insights to field teams. Review Meetings: Organize and participate in meetings with field colleagues and head office to track progress and results. Monitor Brand Progress: Collaborate with senior sales managers to monitor the progress of assigned brands and ensure business goals are being met. New Product Launches: Identify new product opportunities and successfully launch new products in accordance with company strategies. Brand and Therapy Plans: Develop and prepare annual brand and therapy plans, ensuring timely execution. Market Research: Conduct research using both external and internal data sources to identify opportunities for growth and product improvements. Customer Relationship Management: Manage relationships with Key Opinion Leaders (KOLs) and Key Business Influencers (KBIs) in collaboration with the CRM and sales teams. Conference & CME Participation: Plan and execute participation in national and state conferences and Continuing Medical Education (CME) programs, driving innovation in participation and execution. Sales Review Meetings: Actively participate in sales review meetings and strategy meetings to ensure the alignment of marketing initiatives with sales objectives. Budget Management: Ensure the optimal utilization of promotional expenses within allocated budgets. Sales Team Training: Conduct fieldwork and on-the-job training with the sales team to improve performance and achieve business goals. Skills Required Brand Management: Experience managing brands throughout their lifecycle, from inception to market growth and maturity. Communication Skills: Strong verbal and written communication skills to effectively interact with internal teams, clients, and stakeholders. Analytical Skills: Ability to analyze data, extract actionable insights, and drive decisions based on those insights. Scientific Knowledge: A solid understanding of scientific concepts and the ability to translate them into actionable marketing strategies. Leadership Skills: Strong leadership capabilities to drive cross-functional collaboration and manage teams effectively. Interpersonal Skills: Excellent interpersonal skills, fostering collaboration and maintaining positive relationships with various stakeholders. Adaptability: Ability to unlearn and re-learn, staying open to new ideas and strategies. Presentation Skills: Ability to effectively present ideas, strategies, and insights to internal and external stakeholders. New Product Launch Experience: Proven experience in launching new products and managing their growth within the market. Preferred Qualifications A Bachelor of Pharmacy (B. Pharma) degree combined with an MBA in Marketing. 4-5 years of experience in Pharma Marketing, specifically in the Gynae/CP portfolio. Proven track record in product management, brand development, and successful marketing campaigns. Ability to work in a high-paced, target-driven environment. If you're passionate about the pharmaceutical industry and enjoy managing products that make a difference, this is the perfect opportunity for you. We offer a dynamic and collaborative work environment where you will have the opportunity to make a direct impact on the success of our products. Join us in driving meaningful innovations and delivering life-changing solutions to our customers. Qualification : A Bachelor of Pharmacy (B. Pharma) degree combined with an MBA in Marketing.
Content Writer
Aezion Technologies Pvt Ltd
Role: Content Writer Experience Required: Minimum of 5+ years of relevant experience Location: Bangalore Notice Period: Open Immediate joiners preferred Employment Type: Full-Time About Aezion: Aezion is a leading provider of technology solutions, specializing in custom software development, AI-driven solutions, and enterprise digital transformation. Trusted as a premier digital engineering partner in the USA, we pride ourselves on delivering exceptional value, from initial concept through development, hosting, maintenance, and ongoing support. At Aezion, we operate by the principle that "Our word is our bond," committing to exceed client expectations with integrity and dedication. Our Culture: Aezion is a mission-driven company where our Purpose Love others like Christ guides everything we do. We are rooted in values like Love, Dependability, Humility, Diversity, Speed, and Innovation. Service excellence is at the heart of our operations, and our 200+ team members work passionately to transform our customers into lifelong partners. Role Overview: We are seeking a skilled Content Writer to craft high-quality, engaging, and SEO-optimized content across various platforms. As a key member of our marketing team, you will be responsible for creating compelling content that resonates with our target audience and drives organic traffic to the website. Your work will span blogs, website content, social media posts, email campaigns, and potentially more in-depth assets such as white papers, e-books, and case studies. The ideal candidate will have the ability to simplify complex IT concepts and present them in a clear, engaging way for a business audience. Key Responsibilities: Content Creation: Develop high-quality, SEO-optimized content for blogs, websites, social media, email campaigns, and potentially more detailed assets like white papers, e-books, and case studies. Content Strategy & Planning: Maintain and manage the content calendar, ensuring timely delivery of engaging and relevant content across all platforms. SEO Optimization: Write SEO-friendly content to improve Aezion s visibility in search engines and attract more organic traffic. Complex IT Concepts Simplification: Understand complex IT services and translate them into clear, compelling, and accessible content for a business audience. Error-Free Content: Ensure all content is free from grammatical errors, properly structured, and aligns with Aezion s style guidelines. Content for Buyer s Journey: Craft content tailored to all stages of the buyer s journey, from awareness through consideration to decision-making, focusing particularly on B2B IT services. Research & Interviews: Conduct thorough research and interviews to produce in-depth, technical content that aligns with the needs of our audience. Required Skills and Experience: Writing Expertise: Exceptional ability to write clear, compelling, and grammatically correct content. Content Creation Across Formats: Proven experience in creating various types of content, including blogs, white papers, case studies, and other forms of long-form content. B2B IT Knowledge: Strong understanding of B2B IT services and the ability to write for a business audience, simplifying technical topics for broader understanding. SEO Proficiency: Expertise in creating SEO-friendly content specifically for the B2B IT sector, including keyword research, on-page SEO, and optimization techniques. Research & Interview Skills: Proficient in researching technical subjects and conducting interviews to gather insights and produce well-informed, in-depth content. Attention to Detail: A keen eye for detail in writing and editing, ensuring content is free of errors and meets the company's style and tone guidelines. Preferred Qualifications: Experience in B2B IT Industry: Prior experience writing for the IT services or technology sector is highly desirable. SEO Certifications: Certifications in SEO or content marketing (e.g., Google Analytics, SEMrush, HubSpot) would be a plus.
Content Writer
Bigappcompany
Job Title: Content Writer Location: Bengaluru, India Type: Full-Time Job Description We are looking for a Creative and Talented Content Writer to join our team in Bengaluru. As a Content Writer, you will be responsible for crafting engaging and informative content for websites, mobile apps, blogs, and social media campaigns. If you have a flair for creative writing, an eye for detail, and a passion for delivering content that resonates with audiences, we d love to hear from you! Key Responsibilities Content Creation: Develop and edit content for various websites and mobile apps. Write engaging blog posts on diverse topics, ensuring high-quality content that attracts and retains users. Produce creative writing for social media campaigns to support brand messaging and customer engagement. Content Planning: Assist in planning and implementing the monthly content calendar to ensure timely and relevant content delivery. Work collaboratively with the marketing team to align content with business goals and campaigns. Newsletter Development: Write and distribute regular newsletters to internal and external customers, keeping them informed and engaged with the latest company updates and product developments. Simplifying Complex Concepts: Translate complex product and policy concepts into simple, jargon-free language that is easy for readers to understand. Collaboration & Communication: Work closely with cross-functional teams (marketing, design, development) to ensure content aligns with branding and goals. Contribute to brainstorming sessions for new content ideas. Skills & Qualifications Strong Writing & Editing Skills: Exceptional writing skills with an ability to edit and craft clear, concise, and engaging content. Creative Writing: Ability to write creatively for social media and other platforms to drive engagement. Content Planning: Experience in content strategy and ability to help plan and implement a content calendar. Communication Skills: Strong interpersonal skills with an ability to collaborate effectively with various teams and stakeholders. Time Management: Comfortable working under challenging deadlines and able to prioritize tasks effectively. Educational Background: A graduate degree in Literature, Marketing Communications, Mass Media, Journalism, or any other relevant field will be a plus. Creative Environment: Work in a creative and dynamic team that encourages new ideas and innovation. Growth Opportunities: Opportunity to contribute to the company s content strategy and grow as a writer. Flexible Work Environment: Enjoy a collaborative environment with a healthy work-life balance. Diverse Projects: Work on a variety of content including blogs, newsletters, website copy, and more! If you have a passion for writing, creative content creation, and want to be a part of a fast-paced team, apply now! We d love to see your creative skills shine!
Creative Lead
Captain Fresh
Creative Lead Company Description: Captain Fresh is a tech-led, vertically integrated global powerhouse of multi-species seafood brands. Founded in 2020 and headquartered in Bengaluru, India, Captain Fresh s brand portfolio includes CenSea, Ocean Garden in the US, SuperFish in Poland, and Senecrus in France. As a creative leader, you will play a pivotal role in shaping and elevating the brand identity across multiple markets, ensuring consistency, storytelling, and engagement across digital, print, and experiential channels. In a world where technology has reshaped the core of every industry, Captain Fresh leads the charge in bringing tech-led innovation to the highly fragmented and traditional seafood sector. The group vertically integrates key nodes of the seafood value chain procurement, processing, distribution, and retail across species, enabling high standards of traceability and sustainability through its proprietary tech platforms. The flagship multi-species, multi-origin conglomerate sources and distributes over 100 species of seafood across 30 countries worldwide. Unified in purpose, Captain Fresh is committed to nourishing the world with responsibly sourced seafood, empowering communities, and protecting ecosystems through innovation and foresight. Job Description: As the Creative Lead at Captain Fresh, you will shape and elevate the brand identity across multiple markets. You will ensure the consistency and effectiveness of brand storytelling, leading creative initiatives across digital, print, and experiential channels, while balancing creativity with commercial impact. The role will require strategic thinking, hands-on execution, and leadership in managing a team of creatives and external agencies. Roles & Responsibilities: Brand Strategy & Creative Direction: Lead and define the brand vision, ensuring consistent storytelling and visual identity across all channels (digital, print, social, packaging, etc.). Creative Development & Execution: Oversee the execution of digital campaigns, marketing materials, packaging, and social media initiatives. Collaborate with internal and external teams to produce high-quality assets. Cross-Functional Collaboration: Work closely with product marketing, sales, and leadership teams to align creative strategies with business objectives and support new product launches. Innovation & Trend Spotting: Stay ahead of design and digital trends, experimenting with new formats, techniques, and platforms to enhance brand engagement and impact. What We re Looking For: Experience: 7+ years of experience in creative leadership roles, ideally with a background in global consumer brands or the B2B/B2C food industry. Portfolio: A strong portfolio showcasing brand storytelling, digital and print design, campaign execution, and a clear understanding of brand identity. Design Tools: Hands-on experience with design tools such as Adobe Creative Suite, Figma, etc., and content production for both digital and print. Team Leadership: Ability to lead a small, dynamic creative team and manage relationships with external creative agencies/partners. Strategic Mindset: A strong strategic thinker who can connect creative outputs to business objectives and measurable outcomes. Communication Skills: Excellent communication and presentation skills, with the ability to effectively convey creative ideas and strategies. Industry Experience: Experience in the seafood, food service, or retail industry is a plus but not mandatory. Global Exposure: Influence the creative direction of brands across the US, EU, and beyond. Fast-Growing Industry: Work with a fast-growing global house of brands in the seafood industry, leading innovation in a traditionally fragmented sector. Collaborative Environment: Be part of a high-energy, entrepreneurial marketing team that values creativity and growth. Impact: Contribute to a company committed to responsible sourcing, sustainability, and community empowerment.
Manager, Software Engineering, Ais Coe
Bain & Company
What Makes Us a Great Place to Work We are proud to be consistently recognized as one of the world's best places to work, a champion of diversity, and a model of social responsibility. We are currently ranked #1 on Glassdoor's Best Places to Work list, and we have maintained a spot in the top four for the last 13 years. We believe that diversity, inclusion, and collaboration are key to building extraordinary teams. We hire people with exceptional talents, abilities, and potential, then create an environment where you can become the best version of yourself and thrive both professionally and personally. We are publicly recognized by external parties such as Fortune, Vault, Mogul, Working Mother, Glassdoor, and the Human Rights Campaign for being a great place to work for diversity and inclusion, women, LGBTQ, and parents. Who You ll Work With Vector is Bain s integrated digital and analytics capability, bringing together Enterprise Technology and AI, Insights & Solutions (AIS) to deliver cutting-edge innovation. AIS, formed through the merger of Bain's Advanced Analytics and Innovation & Design teams, is a diverse group of experts in analytics, engineering, product management, and design. Together, we create human-centric solutions that leverage the power of data and artificial intelligence to drive competitive advantage for our clients. As part of AIS, the India-based Center of Excellence (COE) specializes in delivering Generative AI (Gen AI) and advanced engineering solutions for our clients globally. The COE will also lead the charge on building solution accelerators for our clients. What You ll Do As a Manager, AIS Software Engineering, you will lead the development and application of technical solutions to address complex problems in various industries. You will guide a diverse engineering team through the entire engineering lifecycle while collaborating with remote and distributed teams, including both technical and consulting teams across the globe. Your responsibilities will include designing, developing, optimizing, and deploying cutting-edge software engineering solutions and infrastructure at the production scale required by the world s largest companies. Collaboration: Work closely with colleagues in the AIS COE (e.g., data scientists, ML engineers, software engineers, platform engineers) to build software solutions that solve clients business problems. Technical Leadership: Serve as the overall technical leader, providing deep expertise in software engineering, distributed systems, AI, and application architecture design. Lead the development and delivery of end-to-end solutions for client cases. Development Lifecycle: Lead key parts of the software development life cycle, including architecture design, writing clean code, conducting code reviews, writing documentation, and identifying issues and resolutions. Framework Development: Collaborate on (or lead) the development of re-usable common frameworks, models, and components to address common software engineering problems across industries and business functions. Best Practices & Innovation: Drive best practices in software engineering and share learnings with team members in AIS. Promote industry-leading innovations to create significant client impact. Team Management: Contribute to creating a great working environment that attracts talented engineers. Act as a PD Advisor as needed and support recruiting and onboarding new team members. Travel Requirements: Minimum travel, based on project needs and training opportunities. About You Education & Experience: Bachelors/Master s degree in Computer Science, Engineering, or a related technical field. 8+ years of hands-on experience in web development, programming languages, version control, software design patterns, infrastructure, deployment, integration, and unit testing. 3+ years of experience managing software engineers. A proven track record of leading a team and collaborating on strategic initiatives, with experience in shipping production applications and software analytics products. Technical Expertise: Expert knowledge (5+ years) of Python. Deep experience with server-side frameworks and technologies such as FastAPI, Node.js, Flask. Familiarity with cloud platforms like AWS, Azure, or GCP. Strong understanding of software architecture, DB design, scalability, and SQL, with experience in RDBMS (e.g., MySQL, PostgreSQL) and NoSQL (e.g., MongoDB, Cassandra, Elasticsearch). Experience with client-side technologies such as React, Vue.js, HTML, and CSS. Familiarity with DevSecOps principles, CI/CD tools, MLOps, LLMOps, and infrastructure as code (Jenkins, Docker, Kubernetes, Terraform). Knowledge of software security, privacy regulations, and cybersecurity. Soft Skills: Strong interpersonal and communication skills, including the ability to explain technical concepts to colleagues and clients from other disciplines. Curiosity, proactivity, and critical thinking. Ability to collaborate effectively with people at all levels and with multi-office/region teams. Ability to work independently, manage multiple priorities, and thrive in a fast-paced and ambiguous environment. About Us Bain & Company is a global consultancy that helps the world s most ambitious change makers define the future. Across 65 cities in 40 countries, we work alongside our clients as one team with a shared ambition to achieve extraordinary results, outperform the competition, and redefine industries. We complement our tailored, integrated expertise with a vibrant ecosystem of digital innovators to deliver better, faster, and more enduring outcomes. Our 10-year commitment to invest more than $1 billion in pro bono services brings our talent, expertise, and insight to organizations tackling today s urgent challenges in education, racial equity, social justice, economic development, and the environment. We earned a platinum rating from EcoVadis, the leading platform for environmental, social, and ethical performa...
Senior Marketing Manager, India, Dme Digital
Adobe
About Adobe: At Adobe, we re dedicated to changing the world through digital experiences. We empower everyone from emerging artists to global brands with the tools they need to design and deliver exceptional digital experiences. We are passionate about enabling people to create beautiful, powerful images, videos, and apps, while transforming how companies engage with their customers across every screen. Our mission is to hire the best talent and foster an environment where everyone is respected and has access to equal opportunities. We believe that new ideas can come from anyone within the organization, and the next big idea could be yours! Role Overview: As part of the APAC Marketing team, you will play a senior role in driving the India DME Digital Marketing Strategy for Adobe s Creative Cloud and Document Cloud. With your expertise in B2C digital marketing, you ll lead the development, execution, and optimization of strategies that will help achieve business goals for these key products in the Indian market. You will be a data-driven marketer with a deep understanding of the India market, able to craft breakthrough marketing campaigns that inspire, drive product adoption, and build long-term customer value. As a customer-focused leader, you ll thrive in a fast-paced, matrixed organization and work closely with cross-functional teams to execute your vision. What You ll Do: Drive India Marketing Strategies: Develop and implement strategies that drive awareness, engagement, and conversion for Adobe Creative Cloud and Acrobat portfolios in the Indian market. Lead Full-Funnel Marketing Programs: Collaborate with cross-functional teams including Media, PR & Social, Lifecycle Marketing, and Adobe.com to deliver integrated marketing campaigns aligned with business goals. Champion Innovation and Creativity: Leverage audience insights and marketing analytics to continuously innovate and refine campaigns that achieve business targets and key performance indicators (KPIs). Cross-Functional Collaboration: Work closely with Product Marketing and Go-to-Market teams to ensure alignment on annual strategies and business goals. Project Management: Lead campaign launches, manage creative agencies, and coordinate with teams across the business to communicate timelines and deliverables effectively. Forecasting and Budget Management: Plan and manage the budget for marketing programs, ensuring performance is tracked and aligned with defined metrics. Business and Marketing Reviews: Play a key role in quarterly reviews, presenting the marketing narrative for India and influencing the Executive team on strategic adjustments and trade-offs. Data-Driven Insights: Use data analytics and market insights to identify opportunities for growth and optimization, continually improving the customer journey. What We re Looking For: Proven Success: A track record of delivering significant business growth through successful marketing programs. Experience: 10+ years of B2C digital marketing experience, particularly within software or technology brands, and a deep understanding of the Indian market. Analytical Skills: Strong ability to make data-driven decisions and optimize marketing strategies based on key insights. Clear Communication: Excellent communication skills with the ability to convey ideas clearly and effectively to diverse stakeholders. Strategic Thinking: Strong critical thinking abilities, with experience translating market insights into actionable strategies focused on achieving business outcomes. Campaign Management: Expertise in running full-funnel campaigns that include digital, social media, influencer marketing, and localizing global campaigns for the Indian market. Agency Collaboration: Experience working with agencies to create compelling messaging and solutions that resonate with audiences. Customer-Focused: A deep understanding of customer needs and motivations to build exceptional marketing experiences and customer journeys. Creativity & Commercial Acumen: The ability to balance creativity with a strong commercial understanding. Project Management Skills: Excellent ability to manage multiple projects in a fast-paced environment with a keen attention to detail. Influence in a Matrix Organization: Ability to navigate and influence within a matrix organization and at all levels of the company. Education: Relevant bachelor s degree required. Product Knowledge: Familiarity with Adobe products is highly desirable. Language Skills: Proficiency in spoken and written English is required; additional languages spoken in India are a plus. At Adobe, you ll be part of an exceptional team and workplace that is recognized globally for its positive environment and culture. We are committed to fostering an atmosphere where everyone has the opportunity to grow and contribute. With our unique Check-In approach to feedback, we support each other s development and success. Adobe is an Equal Employment Opportunity and Affirmative Action Employer. We do not discriminate based on gender, race, ethnicity, national origin, age, disability, religion, sexual orientation, gender identity or expression, veteran status, or any other characteristics protected by law.
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