Click Through Rate CTR Jobs in Ahmedabad

Job Title: PPC Executive Career Level: IC1-IC2 | Department: Digital Marketing | Location: Ahmedabad | Experience: 2+ years Position Summary We are seeking a detail-oriented and results-driven PPC Executive to join our dynamic marketing team. The ideal candidate will be responsible for managing and optimizing pay-per-click campaigns across various platforms to drive traffic, increase brand awareness, and achieve conversion goals. This role requires a strong analytical mindset, creativity, and a passion for digital marketing. Key Responsibilities Develop, implement, and manage PPC campaigns across Google Ads, Bing Ads, and social media platforms. Conduct keyword research and selection to optimize campaigns for maximum ROI. Monitor and analyze campaign performance, making data-driven adjustments to improve results. Create compelling ad copy and landing pages that drive conversions. Manage budgets and bids to ensure efficient allocation of resources. Stay up-to-date with industry trends and best practices in PPC and digital marketing. Collaborate with cross-functional teams, including SEO, content, and design, to align marketing strategies. In-depth knowledge of Google Analytics 4 to understand user behavior and define custom events to track conversion. In-depth knowledge of Google Tag Manager to implement custom events based on user behavior and track conversion. Prepare and present regular performance reports and insights to stakeholders. Personal Attributes Strong analytical and problem-solving skills. Excellent attention to detail and organizational abilities. Ability to work independently and as part of a team. Creative thinker with a passion for digital marketing. Strong communication skills, both written and verbal. Results-oriented with a focus on achieving targets. Education and Qualification Bachelor s degree in Marketing, Business, or a related field. Proven experience in managing PPC campaigns (1-2 years preferred). Familiarity with Google Ads, Bing Ads, and Meta advertising platforms. Knowledge of web analytics tools (e.g., Google Analytics, Google Tag Manager, Taboola). Google Ads certification is a plus. Join our team and be part of creating impactful campaigns that make a difference for our clients. If you re a creative thinker with a passion for words and a drive to succeed, we d love to hear from you! Qualification : Bachelors degree in Marketing, Business, or a related field.

Job Description: We are seeking an experienced and detail-oriented Email Marketing Specialist to join our team. In this role, you will be responsible for managing and executing email marketing campaigns across various customer lifecycles, including prospecting, win-back, nurturing, retention, and transactional emails. You will work closely with other teams to create impactful email campaigns, analyze performance data, and optimize strategies to maximize engagement and revenue generation. Key Responsibilities: Campaign Execution: Produce and execute all email and SMS campaigns, including creating emails from templates, HTML coding, copywriting, asset coordination, quality assurance, and scheduling. Lifecycle Management: Support various strategic programs through manual and triggered campaigns targeting different customer lifecycle stages, including prospecting, win-back, nurturing, post-purchase, loyalty, and retention. Segmentation & Personalization: Build effective target audiences and segments for each campaign, leveraging customer data (e.g., web behavior) to personalize messaging. A/B Testing & Optimization: Develop and execute A/B tests, including subject lines, message content, CTAs, customer cohorts, send times, and new features to optimize performance. Record results and recommend improvements based on testing outcomes. Collaboration: Work with designers and copywriters to optimize email creative and templates, ensuring best practices for engagement and performance. Performance Reporting: Provide regular reports on campaign performance, including opens, clicks, conversions, revenue, and unsubscribes, and recommend strategies for improvement. Rendering & Quality Assurance: Test emails across devices, email clients, and ISPs to ensure proper rendering and user experience for the majority of subscribers. Frequency Management: Mitigate email and SMS frequency to minimize churn while maintaining engagement and aligning with business priorities. Trend Analysis & Strategy: Stay updated on global email marketing best practices, trends, and tools to continually improve campaign effectiveness and customer acquisition, nurturing, and retention. New Technology & Tools: Look for innovative ways to improve email marketing programs, integrating new technologies, tools, and best practices. Skills and Qualifications: Proven experience managing and executing successful email marketing programs. Hands-on experience with marketing automation platforms (e.g., Mailchimp, HubSpot, Marketo). Strong understanding of email regulations and compliance (e.g., GDPR, CASL). Experience with growing, engaging, and analyzing the performance of large email databases. Familiarity with building email marketing campaigns from scratch. Proficiency in Google Analytics, HTML/CSS, A/B testing, and other CMS platforms. Ability to use SQL or similar queries to analyze and report on data. Strong skills in data analytics to interpret data, suggest improvements, and optimize performance. Knowledge of SEO/SEM and how it integrates with email marketing. Excellent written communication and copywriting skills for creating compelling email content. Strong project management skills with attention to detail and ability to manage multiple projects. Experience with email creative, template creation, and testing. Desired Skills: Experience in lead generation through email marketing. Knowledge of testing tools and methods for improving email performance. Ability to suggest innovative strategies based on competitor analysis and global trends. Competitive salary, up to 10,00,000. Be a key player in a dynamic, fast-growing team. Opportunity to drive impactful campaigns with measurable outcomes. Continuous professional development in the latest email marketing tools and best practices. Collaborative environment with a focus on innovation and results. If you are an experienced Email Marketing Specialist with a passion for creating engaging campaigns and driving measurable success, we d love to hear from you. Apply now to join our team and take your career to the next level!

Job Title: Digital Marketing Executive Location: Ahmedabad, India Job Type: Full-time About Rapidops: Rapidops Inc. is one of the fastest-growing digital products and software companies in the USA. At Rapidops, we re passionate about enabling companies and individuals to thrive in their work. We partner with leading companies of all sizes and shapes to help transform their businesses and industries with our advanced digital products, software, and services. Our products touch millions of lives daily, solve tough problems, and help to make the world a better place. And there is a lot more to build and transform. Job Description: We are looking for a Digital Marketing Executive with 2 to 5 years of experience, particularly in content writing and SEO. The ideal candidate will play a key role in developing and executing digital marketing strategies to drive engagement, leads, and revenue. If you re passionate about content marketing, SEO, and digital campaigns, this is the perfect opportunity for you! Key Responsibilities: Content Creation: Write high-quality content for the website, blog, social media, email campaigns, and other marketing channels. Ensure all content is SEO-optimized and aligned with the brand s voice and style guidelines. Edit, proofread, and refine existing content for consistency and quality. Develop content that resonates with the target audience, driving engagement and interest. Digital Marketing Campaigns: Develop and manage digital marketing campaigns across various platforms such as social media, email marketing, and PPC (Pay Per Click). Track and analyze campaign performance, providing insights and recommendations for optimization. Stay updated on digital marketing trends and best practices to inform future campaigns. Optimize on-page and off-page SEO to improve website visibility and traffic. SEO Management: Use tools like Google Analytics, Google Search Console, and other SEO software to monitor and analyze SEO performance. Conduct keyword research and implement SEO strategies to enhance organic search rankings. Social Media Strategy: Develop and implement social media strategies to increase brand awareness and engagement. Manage social media content, schedule posts, and interact with followers across various platforms. Monitor trends, feedback, and engagement opportunities on social media. Email Marketing: Design and execute email marketing campaigns to nurture leads and increase conversions. Segment email lists and personalize content to enhance engagement. Analyze email performance metrics to improve campaign effectiveness. Collaboration & Reporting: Collaborate with the marketing team, sales, and product teams to develop integrated marketing strategies. Coordinate with designers, developers, and external vendors to ensure cohesive and effective campaign execution. Report on key metrics and suggest improvements for future campaigns. Requirements: Education: Bachelor s degree in Marketing, Communications, or a related field. Experience: 2 to 5 years of experience in digital marketing, with a strong emphasis on content writing and SEO. Skills & Expertise: Proven experience in creating engaging, high-quality content across various digital channels. Strong knowledge of SEO principles and best practices. Excellent writing, editing, and proofreading skills. Proficiency in using digital marketing tools (e.g., Google Analytics, Google Ads, SEMrush, Ahrefs, WordPress). Ability to create content that drives engagement by understanding the target audience. Strong analytical and problem-solving skills. Ability to manage multiple projects and meet deadlines in a fast-paced environment. Excellent communication and teamwork skills. Growth Opportunities: We offer a chance to expand your skills and career in digital marketing in a fast-growing company. Collaborative Environment: Work with a dynamic team of marketing professionals, designers, and developers. Impactful Work: Your campaigns will directly impact the brand s growth and customer engagement. Work-Life Balance: We believe in a balanced work culture that supports both personal and professional growth. Qualification : Bachelors degree in Marketing, Communications, or a related field.

Job Title: Facebook Ads Executive Location: Ahmedabad, India Education: B.E., B.Tech, MCA, M.E., M.Tech or equivalent technical degree About Media NV Established in 2014, Media NV is a multinational company headquartered in North America, with offices in Ahmedabad and Chandigarh. At Media NV, we operate like a family your success is our growth. Our passionate team combines creativity, technology, and marketing expertise to help businesses thrive online. Whether you seek local or outsourced digital marketing solutions, we align our efforts to meet your unique goals and maximize your brand s potential. Job Summary We are looking for a results-oriented Facebook Ads Executive to manage and optimize Facebook and Instagram advertising campaigns. The ideal candidate will have strong expertise in Facebook Ads Manager, experience designing successful campaigns, and a data-driven approach to maximize return on ad spend (ROAS). You will collaborate closely with the marketing team to align ad strategies with business objectives and drive measurable growth. Key Responsibilities Plan, create, manage, and optimize Facebook and Instagram ad campaigns to increase traffic, conversions, and brand awareness. Target audiences effectively using demographic, behavioral, and interest-based data. Collaborate with the creative team to develop compelling ad copy, visuals, and video content. Monitor and manage ad budgets, ensuring efficient spend and optimal ROI. Conduct A/B testing to improve campaign messaging, creatives, and overall strategy. Track and analyze key performance indicators (KPIs) such as CPC, CTR, ROAS, and conversions. Provide detailed campaign performance reports with actionable recommendations. Continuously optimize campaigns based on performance data, audience insights, and testing results. Work collaboratively with designers, content creators, and marketing managers to ensure brand consistency. Stay updated on Facebook Ads Manager changes, algorithm updates, and emerging paid social media trends. Preferred Qualifications Experience working in e-commerce or a digital marketing agency environment. Familiarity with Google Ads or other paid media platforms. Certifications in Facebook Blueprint, Google Analytics, or similar platforms. Competitive salary with guaranteed increments. 5-day workweek (Monday to Friday) with no sandwich leave policy. Comprehensive health insurance benefits. Regular team gatherings and outings. Supportive and growth-oriented work environment. Generous leave policy. Excellent opportunities for learning and professional development. Employee rewards and recognition programs. Take the next step in your digital marketing career! Join Media NV Ahmedabad as a Facebook Ads Executive and drive impactful social media advertising campaigns. Apply now! Qualification : B.E., B.Tech, MCA, M.E., M.Tech or equivalent technical degree

Company Description XcelTec is an enterprise solutions provider based in Ahmedabad, specializing in Microsoft technology, E-Commerce, Mobile Commerce, Mobile Development, and Open Source Technology. Serving clients primarily in the USA, Australia, and Europe, XcelTec is committed to delivering innovative solutions that meet client needs, with a focus on transparency, satisfaction, and integrity. Job Brief We are seeking an experienced SEO and Digital Marketing (DM) Manager to oversee all search engine optimization and digital marketing activities. You will manage SEO strategies including content planning, link building, and keyword optimization to boost rankings across major search networks. Additionally, you will manage SEM campaigns across Google, LinkedIn, and social media platforms. Designation: Team Lead SEO Specialist Experience: 4 to 5 years Location: Ahmedabad Number of Openings: 1 Roles and Responsibilities Demonstrate proven expertise in Technical SEO. Lead and mentor the SEO team to ensure the successful execution of SEO strategies. Oversee On-Page, Off-Page, Content Writing, and Social Media Marketing initiatives. Track, report, and analyze website analytics, PPC campaigns, and overall digital marketing performance. Manage campaign budgets, estimate costs, and reconcile discrepancies. Optimize website copy and landing pages for better search engine marketing performance. Perform continuous keyword discovery, expansion, and optimization. Research and implement recommendations for search engine optimization. Analyze and monitor competitor advertising and link-building strategies. Develop and implement a comprehensive link-building strategy. Collaborate with the development team to ensure SEO best practices are integrated into new website code. Work with editorial and marketing teams to enhance SEO efforts in content creation and planning. Recommend changes to website architecture, content, and linking to improve SEO rankings for target keywords. Manage SEM campaigns across Google, LinkedIn, and social media platforms. Understand performance marketing, conversion optimization, and online customer acquisition strategies. Utilize website analytics tools (e.g., Google Analytics, Net Insight, Omniture) to drive performance improvements. Use bid management tools (e.g., Click Equations, Marin, Kenshoo) for efficient SEM management. Conduct A/B and multivariate testing to optimize marketing efforts. Stay up-to-date with the latest trends and best practices in SEO and SEM. Qualifications 4-5 years of hands-on experience in SEO and SEM. Proven experience leading a team and managing digital marketing campaigns. In-depth knowledge of SEO, including technical SEO, content strategy, link building, and keyword optimization. Solid understanding of PPC campaigns, bid management tools, and performance marketing. Familiarity with website analytics tools such as Google Analytics, Omniture, or Web Trends. Experience with A/B testing and multivariate experiments. Knowledge of search engine algorithms and ranking factors. Up-to-date with the latest SEO and SEM best practices and trends.