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Job Title: Social Media and Performance Marketing Location: Mumbai No. of Positions: 2 Experience: 6 months to 1 year About Us: We are looking for a driven and creative Social Media and Performance Marketing specialist with a proven track record in executing successful social media campaigns. If you are passionate about optimizing performance across various social platforms and analyzing data to drive impactful results, we want you on our team. Position Overview: As a Social Media and Performance Marketing specialist, you will be responsible for executing paid social media campaigns, optimizing performance, and contributing to the overall digital strategy. Your role will involve driving engagement and conversions through a variety of social platforms, ensuring the effectiveness of campaigns, and providing actionable insights based on campaign performance data. Roles and Responsibilities: Execute and manage successful social media campaigns across platforms like Facebook Ads, Google Ads, LinkedIn Ads, and PPC. Develop and implement paid social strategies, including retargeting and performance tactics that drive results. Analyze campaign performance using analytic tools to measure KPIs and continually optimize campaigns. Create engaging and creative social content tailored for each platform while understanding platform algorithms and audience behaviors. Leverage marketing automation tools, CRM systems, and ad platforms for lead generation, retargeting, and building customer journeys. Work closely with both internal and external teams to ensure alignment on campaign goals, messaging, and timelines. Stay up-to-date with the latest social media trends, platform features, and industry best practices. Meticulous reporting and budget management to ensure brand consistency and maximize ROI. Provide case studies and data to demonstrate successful campaigns and results. Skills and Qualifications: Proven hands-on experience in Social Media Marketing (SMM), Search Engine Marketing (SEM), Google Ads, Facebook Ads, LinkedIn Ads, and PPC. Strong analytical skills with experience using analytic tools to track, measure, and report on KPIs. Creativity in developing engaging content that resonates with the audience and adapts to platform algorithms. Familiarity with marketing automation, CRM systems, and ad platforms for lead generation, retargeting, and customer journeys. Excellent communication and collaboration skills to work effectively with cross-functional teams. Eagerness to stay updated on new platform features, social media strategies, and industry trends. Attention to detail in reporting, budget management, and ensuring brand consistency. Bonus experience in additional digital marketing channels like SEO and email marketing is a plus. If you're a passionate marketer looking to make an impact through performance-driven social media strategies in Mumbai, we d love to hear from you!

Job Title: Manager Social Media & Community Engagement Location: Mumbai Department: Digital Marketing Type: Full-Time About the Role We re looking for a creative, data-driven, and proactive Social Media & Community Engagement Manager to own and grow CleverTap s B2B social presence, starting with LinkedIn. In this role, you ll shape our brand voice, drive meaningful engagement, and transform social content into tangible business results. You ll lead strategy, execution, and experimentation across social platforms while building thriving communities and elevating our brand as a thought leader in customer engagement. This is a unique opportunity for someone who s passionate about building influence, driving growth, and turning digital conversations into pipeline impact. Key Responsibilities Social Media Strategy & Execution Own and execute CleverTap s organic and paid social strategy, with a primary focus on LinkedIn (brand and leadership profiles). Create and schedule engaging, high-impact content that reflects brand personality and business goals. Maintain a consistent and compelling brand voice across all social channels. Content Creation & Collaboration Write clear, engaging copy tailored to platform best practices. Collaborate with internal teams, writers, designers, and agencies to produce visual, written, and video content. Trend-jack timely topics and industry conversations to increase brand visibility and relevance. Community Building & Engagement Cultivate a strong B2B community through interactive content, AMAs, webinars, user groups, and discussions. Monitor brand sentiment and proactively manage community feedback and reputation. Partner with thought leaders, influencers, and brand advocates to amplify reach and credibility. Campaign & Growth Management Plan and execute goal-oriented campaigns that drive leads, awareness, and engagement. Test different content types, CTAs, and formats to maximize performance and ROI. Expand into secondary channels (YouTube, Reddit) after establishing LinkedIn success. Analytics, Reporting & Optimization Define KPIs and track social media performance using tools like Sprout, Hootsuite, LinkedIn Ads Manager, and Google Analytics. Analyze campaign performance to generate actionable insights and recommendations. Report outcomes monthly, quarterly, and annually, highlighting growth, engagement, and pipeline contribution. Cross-Functional Collaboration Align social initiatives with broader marketing, product, and brand campaigns. Support launches, events, and announcements with timely, engaging social content. Must-Have Qualifications 6 8 years of experience managing B2B social media and community efforts, with a proven LinkedIn success track record. Bachelor's degree in Marketing, Communications, Journalism, or a related field. Exceptional English writing, editing, and communication skills. Demonstrated ability to grow followers and engagement organically. Hands-on experience with social media platforms, scheduling tools, and analytics dashboards. Experience generating marketing pipeline or demo requests via social. Strong project management and organizational skills. Creative mindset with an eye for design, tone, and storytelling. Comfortable analyzing metrics like CTR, engagement rates, conversions, and reach. Good-to-Have Qualifications Experience working in high-growth startups or managing global social media campaigns. Knowledge of complementary digital channels (SEO, email, events, paid media). Familiarity with influencer programs or brand ambassador initiatives. Understanding of secondary platforms like Reddit, YouTube, and emerging social channels. MBA or advanced degree in Marketing or Communications. Measures of Success LinkedIn Growth: Increase in followers, impressions, and meaningful engagement. Community Engagement: Growth in advocacy, user interactions, and sentiment. Brand Visibility: Improved thought leadership presence and reach. Influencer Impact: Successful partnerships with measurable brand and business outcomes. Pipeline Contribution: Leads and conversions influenced by social campaigns. Operational Excellence: Efficient planning, content delivery, and reporting. Reporting To: Director, Digital Marketing Work on a patent-backed platform with 11 industry innovations at its core. Help scale a product that reaches 3+ billion devices and processes over 30 billion daily events. Be part of a team that champions growth, curiosity, and innovation. Thrive in a dynamic, collaborative environment where your work directly fuels global brand success.

Senior Content Writer Mutual Funds & Finance Location: Mumbai Experience: 3 5 Years Industry: Financial Services / Mutual Funds / Digital Marketing Job Type: Full Time Job Summary: We are seeking a Senior Content Writer with strong experience in the mutual fund or financial services industry to lead the creation of high-quality, SEO-friendly content across multiple digital platforms. The ideal candidate is a strategic thinker with exceptional writing, editing, and storytelling skills who can simplify complex financial concepts for a wide B2C audience. You will play a key role in driving organic traffic, increasing user engagement, and improving search engine rankings. Key Responsibilities: Content Strategy & Execution Create and implement a content roadmap aligned with SEO, engagement, and lead generation goals. Drive content creation across on-page, off-page, and social media touchpoints. Monitor key KPIs such as CTR%, average time on site, and keyword ranking performance. Content Development Write and publish SEO-optimized content including: Blogs & Listicles Product & Support Pages Infographics Newsletters Social media posts Develop engaging hooks and narratives tailored to various customer personas. Curate content for social media platforms like LinkedIn, Twitter, Instagram, Facebook, and Quora. Editorial & SEO Excellence Edit and proofread articles created by other writers for tone, clarity, grammar, and SEO compliance. Conduct content audits and gap analysis to identify opportunities for improvement. Use SEO tools and keyword research to optimize content for search engines. Work closely with SEO, Design, and Product teams to enhance user experience and engagement. Performance Monitoring & Optimization Analyze content performance using Google Analytics, heatmaps, and engagement metrics. Maintain and manage the editorial calendar to ensure timely and relevant content delivery. Recommend content experiments to improve ranking, readability, and conversion. Qualifications & Requirements: 3 5 years of experience in digital content writing, preferably in the mutual fund or finance industry. Deep understanding of SEO best practices, on-page & off-page optimization, and social media trends. Familiarity with Content Management Systems (CMS) and SEO tools like SEMrush, Ahrefs, or Google Search Console. Strong grasp of financial products, investment terminology, and compliance guidelines. Exceptional command over English; ability to simplify complex ideas for a lay audience. Strong research skills with attention to accuracy and detail. Ability to manage multiple projects with tight deadlines. Bonus if you have: Experience in managing or mentoring junior content writers. Prior work in fintech or BFSI startups. Basic understanding of SEM and content performance analytics.

Job Title: Operations Executive Direct Business Location: Mumbai, Maharashtra, India Experience: 0 2 Years (Freshers welcome) Designation: Operations Executive Job Summary: We are seeking a detail-oriented and proactive Operations Executive to support our Direct Advertising and Content Syndication business. This role will focus on managing campaign execution, content delivery, performance reporting, and operational coordination across teams. Ideal candidates will have strong organizational and analytical skills, a solid grasp of digital media processes, and a passion for operational excellence. Key Responsibilities: Content & CMS Management: Oversee the Content Management System (CMS) for direct business operations including ad placements, sponsored content, and special initiatives. Ensure timely and accurate campaign execution, adhering to client specifications and internal deadlines. Troubleshoot CMS-related issues and maintain operational integrity. Reporting & Data Analysis: Generate and maintain reports on campaign performance: impressions, clicks, conversions, content engagement, etc. Use Excel and data tools to analyze trends and deliver actionable insights. Prepare weekly/monthly performance summaries for internal teams and external clients. Conduct market and competitor analysis to inform strategic decisions. Syndication Management: Manage operations related to content syndication agreements, including content distribution, tracking, and reporting. Coordinate with syndication partners to ensure contract compliance and smooth operations. Billing & Campaign Booking: Oversee booking and billing processes for direct advertising campaigns. Collaborate with finance and sales teams to ensure timely and accurate invoicing. Reconcile discrepancies and assist in accounts receivable management. Cross-Functional Coordination: Act as the key operational liaison between sales, content, editorial, tech, and finance teams. Communicate campaign statuses, deliverables, and performance updates to clients and stakeholders. Coordinate with external vendors or partners when required. Process Optimization: Identify and implement improvements in existing operational workflows. Create and maintain Standard Operating Procedures (SOPs) and documentation for repeatable tasks and best practices. Qualifications: Bachelor s degree in Business Administration, Marketing, Communications, or a related field. 0 2 years of experience in operations, ad ops, or campaign management within digital or media environments. Proficiency in Microsoft Excel for reporting, data visualization, and dashboards. Familiarity with CMS platforms (e.g., WordPress, Drupal, or custom CMS tools). Understanding of digital advertising ecosystems and sales processes. Strong communication, coordination, and organizational skills. Ability to work independently, manage multiple tasks, and meet tight deadlines. Preferred Qualifications (Good to Have): Experience with CRM tools like Salesforce. Familiarity with Google Analytics and web analytics platforms. Basic understanding of SEO, digital marketing, or compliance within media. Skills Tags: Operations Management | Excel | Content Syndication | CMS | Digital Media | Campaign Execution | Reporting | Billing | Client Coordination | Backend Operations | Ad Operations Qualification : Bachelors degree in Business Administration, Marketing, Communications, or a related field

Position: Data Analyst Location: Mumbai, India Division: Data & Analytics / Marketing About the Role As a Data Analyst within the Blenheim Chalcot portfolio and Oakbrook, you will be crucial in driving data-driven insights for our consumer lending business. You will analyze marketing performance across direct and third-party aggregator channels, helping optimize spend and strategy. Your work will involve building and maintaining dashboards (SQL, Power BI), monitoring campaign and product performance, and ensuring channel efficiency. Key Responsibilities Campaign & Channel Performance Analysis Track and analyze marketing campaigns (paid search, social, email, display, aggregators). Measure key conversion metrics: impressions → clicks → applications → approvals → disbursals. Identify underperforming campaigns/channels and recommend improvements. Aggregator Performance Monitoring Monitor lead volume, quality, and conversion rates from aggregators (e.g., Clear Score, Compare the Market). Benchmark aggregator ROI and provide actionable insights for partner management. Product Performance Tracking Analyze application, approval, and disbursal trends by product type. Segment performance by demographics, channel, and credit risk tiers (prime, near-prime, non-prime). Identify opportunities for product/pricing optimization. Dashboard Development & Reporting Design and maintain interactive dashboards using SQL and Power BI. Ensure data accuracy and real-time performance tracking. Present weekly/monthly reports and insights to marketing, finance, and product teams. Customer Journey & Funnel Analysis Analyze drop-off points in the customer journey. Collaborate with CRO and UX teams to improve application flows. Support A/B testing with data analysis. Marketing Data Governance Ensure campaign tagging and data standards across platforms (GA, CRM, ad networks). Collaborate with data engineering on data quality and pipeline improvements. About You Technical Skills: Advanced SQL skills (complex queries, joins, CTEs) on relational databases (Snowflake, Big Query, Redshift). Proficient in Power BI (dashboard design, KPI visualization, DAX calculations). Strong Excel/Google Sheets skills (pivot tables, VLOOKUP/XLOOKUP, array formulas). Data cleaning and preparation expertise; familiarity with Alteryx or Python/Pandas is a plus. Understanding of UTM tracking, campaign attribution models, and analytics platforms (Google Analytics, Adobe Analytics). Experience with A/B testing and statistical analysis. Familiarity with CRM and marketing platforms (Google Ads, Meta, email/SMS tools). Awareness of GDPR and data governance best practices. Non-Technical Skills: Commercial awareness in lending context (customer acquisition cost, ROI, bad debt rates). Ability to translate data insights for non-technical stakeholders (marketing, finance, compliance). Strong attention to detail and problem-solving mindset. Excellent time management balancing regular reporting and ad-hoc analysis. Curious and proactive in identifying trends and opportunities. Collaborative working style across marketing, product, risk, and data teams. About Blenheim Chalcot & Oakbrook Blenheim Chalcot is a world-leading digital venture builder with over 26 years of experience creating disruptive businesses in FinTech, EdTech, GovTech, and more. Our India team plays a vital role in our success, fostering innovation and entrepreneurship since 2014. Oakbrook, a fast-scaling FinTech venture in our portfolio, leverages advanced analytics and technology to provide personalized consumer lending solutions. We aim to simplify borrowing with fair, data-driven credit access tailored to individual customers. Join the world s leading digital venture builder. Work with a diverse, talented team in a culture of continuous learning and innovation. Opportunity to work on Gen AI-enabled cutting-edge solutions. A fun, open, and cricket-enthusiast environment (home of Rajasthan Royals IPL team!). 24 days annual leave + 10 public holidays. Private medical insurance for you and your family & life insurance coverage. Our Commitment We value diversity and inclusion, fostering a culture where everyone s skills and talents can thrive. We recruit, develop, and promote based on merit and competence, driven by curiosity and collaboration. Join us to make an impact in a data-driven, fast-paced environment.