CPC Jobs in Kolkata

Job Title: PPC Expert Location: Kolkata Job Type: Full-time Experience: 3+ years Salary: Up to INR 50,000 Notice Period: 1-2 weeks / 30 days / Immediate About Us: We are a fast-growing IT service outsourcing company specializing in web and mobile app development. Serving clients primarily in the USA and Canada, we deliver high-quality, cost-effective IT solutions. We re looking for an experienced Google AdWords Expert to lead our PPC campaigns and maximize our digital marketing impact. Key Responsibilities: Plan, create, and manage Google AdWords campaigns to drive targeted traffic and maximize ROI Conduct in-depth keyword research and continuously optimize campaigns for performance improvement Write compelling ad copy and execute A/B testing to boost click-through and conversion rates Monitor, analyze, and report on campaign metrics like CTR, CPC, conversions, and ROI Stay abreast of industry trends and competitor strategies to maintain a competitive edge Manage campaign budgets efficiently to ensure optimal spend Collaborate closely with sales and marketing teams to align PPC strategies with business goals Requirements: Proven track record managing Google AdWords campaigns, ideally in IT outsourcing or related sectors Strong understanding of SEO, SEM, and PPC principles Proficiency with Google Analytics and other web analytics tools Excellent analytical skills to interpret data and generate actionable insights Strong communication and ad copywriting skills Ability to juggle multiple campaigns and projects simultaneously Up-to-date with the latest PPC trends and best practices Preferred Qualifications: Experience managing large PPC budgets with high ROI in competitive markets (USA, Canada) Familiarity with other digital advertising platforms such as Bing Ads, Facebook Ads Google AdWords and Analytics certifications What We Offer: Competitive salary with performance-based bonuses Flexible working hours and remote work options Professional growth and development opportunities A collaborative and supportive team environment Salary : 50,000+