Email Marketing Writer Jobs in Bengaluru

Product Marketing Specialist Experience: 3 5 Years | Location: Bangalore | Employment Type: Full-Time About SecPod SecPod is a pioneering cybersecurity technology company dedicated to a prevention-first approach. Our core portfolio, the Saner Platform, provides a comprehensive suite of solutions that protects endpoints, servers, networks, and cloud infrastructure by combining security intelligence with automation. About the Role We are looking for a Product Marketing Specialist to craft compelling narratives, sharpen product positioning, and drive adoption. You will create high-impact content across websites, blogs, ebooks, and social media to communicate product value and influence buying decisions. Key Responsibilities Content Creation: Develop and manage marketing assets including blogs, web pages, ebooks, email campaigns, and sales collateral. SEO & Optimization: Optimize content for SEO to improve organic visibility and refine content to increase engagement across channels. Go-to-Market (GTM) Strategy: Collaborate with Sales, Product, and Partner teams to develop demand-generation and GTM campaigns. Messaging & Positioning: Build compelling product stories and positioning that highlight differentiation and resonate with buyer personas. Performance Analytics: Track and analyze content performance metrics to measure effectiveness and drive improvement. Qualifications & Experience Education: MBA in Marketing or Bachelor s degree in Engineering. Professional Background: 3 5 years of experience in content writing, product marketing, or B2B SaaS marketing. Domain Expertise: Preferred experience in cybersecurity or enterprise technology. Skill Set: Strong understanding of audience targeting, content-driven demand generation, and exceptional storytelling skills. What You ll Gain Hands-on experience shaping product marketing strategy and messaging. Deep exposure to enterprise cybersecurity products and global security trends. A clear growth path toward becoming a high-impact marketing leader. Qualification : MBA in Marketing or Bachelors degree in Engineering

Lead Regional Field Marketing Location: Bengaluru Employment Type: Full-time About Us Exotel is the leading full-stack customer engagement platform in emerging markets, recently licensed as a virtual telecom operator to provide end-to-end VoIP telephony services. Founded in 2011, Exotel s cloud-based product suite drives 70 million conversations daily for over 6,000 businesses across India, Southeast Asia, the Middle East, and Africa. Our offerings include: Omnichannel Contact Centre Communication API Suite Conversational AI Platform Exotel has achieved a $50M ARR and successfully raised $100M in Series D funding, winning recognition such as The ET Startup Awards 2022 Comeback Kid. Role Overview We are looking for a Lead for Regional Field Marketing to manage global field marketing initiatives, develop integrated marketing plans, and drive demand and pipeline growth across multiple regions, market segments, and target audiences. You will collaborate closely with sales, product, and marketing teams to execute campaigns and ensure alignment between marketing and sales priorities. Key Responsibilities Lead global field marketing efforts, developing and executing integrated marketing plans to meet demand & pipeline goals. Drive brand awareness and thought leadership across CXO communities and industries. Manage programs such as industry events, webinars, digital marketing, ABM, and customer advocacy to grow pipeline momentum. Partner with sales leadership on territory planning and act as a bridge between sales and marketing. Collaborate with product marketing, content, digital, creative, customer advocacy, and paid media teams to optimize marketing mix across channels. Communicate key campaigns and assets internally and externally, establishing structured feedback loops for campaign GTM success. Conduct analysis, goal reviews, and adjustments quarterly and annually to stay on track for campaign and pipeline targets. Experience: 6 10 years in marketing, ideally with B2B SaaS companies. Proven Track Record: Experience in building, scaling, and optimizing integrated marketing campaigns, preferably globally. People Management: Experience in hiring, mentoring, and leading high-performing teams. Demand Generation Expertise: Ability to drive enterprise segment demand generation. Communication Skills: Strong ability to collaborate and overcommunicate with internal and external stakeholders. Analytical & Strategic Thinking: Use market intelligence and data to develop strategies. Cross-functional Leadership: Experience leading teams across digital marketing, ABM, partner marketing, and other functions. Partner Ecosystem Knowledge: Understanding best practices in partner marketing and co-marketing. Operational Excellence: Responsible for organizational alignment, planning, and budget management. Technical Skills: Deep understanding of campaign management and marketing automation tools. Market Knowledge: In-depth understanding of Indian markets, vendor and agency relationships. Lead high-impact marketing initiatives for a high-growth SaaS company. Collaborate with a global, cross-functional team and drive measurable results. Opportunity to shape marketing strategy, scale programs, and build high-performing teams. Work in a fast-paced, innovative environment with cutting-edge AI and communication solutions. This role is ideal for someone with strong SaaS marketing experience, a strategic mindset, and proven leadership skills to drive regional and global field marketing success.

Position: Marketing Manager / Deputy Manager Type: Full Time Experience: 8 10 Years Location: Bangalore Role Purpose To lead integrated marketing efforts that drive lead generation, customer engagement, and sales enablement across digital platforms, marketing automation systems, and sales operations. This position is crucial in aligning marketing initiatives with sales productivity, ultimately boosting market share and customer reach for the organization. Key Responsibilities Market Analysis & Product Communication Conduct competitive benchmarking, market research, and customer insight gathering for the concrete equipment sector. Develop technical marketing collateral and product content in collaboration with Product Management & Engineering teams. Create newsletters, mailers, and presentations aligned with brand guidelines to support sales efforts. Sales Operations Support Partner with Sales teams to improve CRM usage, lead tracking, and pipeline visibility. Enhance customer journey mapping and conversion processes with sales and product teams. Analyze sales data for trends, opportunities, and engagement gaps. Support the design and implementation of sales enablement tools and mobile sales apps. Digital Marketing & Lead Generation Run and optimize SEO, SEM, and paid media campaigns to increase inbound leads. Manage digital presence across social media, email, and landing pages. Drive performance from platforms like IndiaMART and apply corrective actions where needed. Marketing Automation & Tools Implement and manage platforms such as HubSpot, Zoho Marketing Plus, Salesforce Marketing Cloud, or Marketo. Automate campaigns, lead scoring, and segmentation to enhance efficiency. Track campaign performance and optimize for improved ROI. Events, Exhibitions & Campaigns Plan and execute industry event participation (e.g., EXCON, BAUMA, Concrete Show) in coordination with marketing leadership. Support product launches, roadshows, BTL activities, and customer meets. Oversee vendor coordination and logistics for successful event execution. After-Sales Marketing & Customer Engagement Partner with After-Sales and Parts teams to roll out service campaigns, loyalty programs, and feedback initiatives. Design post-sale campaigns and customer health check content to maintain engagement. Reporting & Analytics Maintain dashboards to track digital, lead conversion, and sales enablement KPIs. Ensure CRM data hygiene and provide actionable insights. Assist with marketing budgeting and monthly expense tracking. Desired Skills & Competencies Strong B2B marketing background, preferably in industrial or capital goods sectors. Proficiency in CRM platforms (Salesforce, Zoho CRM) and marketing automation tools (HubSpot, Marketo). Excellent content creation skills for technical and product marketing. Strong analytical mindset with data-driven decision-making. Effective collaboration with cross-functional teams. Experience with SEO tools, Google Analytics, and LinkedIn Campaign Manager. Educational Qualifications MBA/PGDM in Marketing, Sales, or Business Analytics from a reputed institute. Preferred Industry Background B2B Industrial, Capital Goods, Construction Equipment, or Automotive Components. Qualification : MBA/PGDM in Marketing, Sales, or Business Analytics from a reputed institute

Job Title: Manager Marketing Location: Bengaluru Experience Required: 6 to 10 years Minimum Qualification: MBA (Marketing/Strategy) B.Tech or M.Tech (Electronics preferred) Key Skills Business Development Marketing Communications Competitive & Market Analysis Strategic Planning B2B Marketing Digital Marketing & Lead Generation Budget & Project Management Marketing Automation Tools Job Summary We are seeking a dynamic and strategic Marketing Manager with 6 10 years of experience, preferably in the industrial electronics or EMS (Electronics Manufacturing Services) sector. The ideal candidate will lead marketing initiatives, manage cross-functional collaboration, and support business growth through market insights, effective campaigns, and customer engagement. Key Responsibilities Drive customer relationship management with strong communication and interpersonal skills. Develop and execute business and marketing strategies aligned with organizational goals. Conduct in-depth market research and competitive analysis to guide decision-making. Plan, implement, and track targeted marketing campaigns to generate quality leads. Manage marketing budgets and ensure cost-effective execution. Oversee digital marketing efforts and work closely with the sales team to align messaging. Manage multiple projects simultaneously while meeting tight deadlines. Utilize marketing automation tools to improve efficiency and reporting. Collaborate with value chain functions including TLS, SCG, QC, and PMG to align marketing efforts. Provide support in contract and project management where required. Preferred Experience Experience in the EMS industry or industrial electronics domain. Strong exposure to B2B sales and marketing strategies. Familiarity with project or contract management processes. Hands-on experience with marketing automation platforms and CRM tools. Qualification : B.Tech or M.Tech (Electronics preferred)

Job Title: Assistant Manager Performance Marketing Location: Bangalore Department: Performance Marketing Employee Type: Full-time Experience Required: 3 6 years Position Overview We are seeking a results-oriented Assistant Manager - Performance Marketing to lead our efforts across Google advertising (Web & App), SEO, ASO, and website performance optimization. This role is crucial to driving both paid and organic user growth, enhancing digital discoverability, improving user experience, and boosting conversion rates. The ideal candidate combines strategic vision with hands-on execution skills and has deep expertise in performance marketing, search optimization, and mobile growth strategies. Key Responsibilities Google Campaigns (Web & App): Strategize, execute, and optimize Google Ads campaigns across platforms including UAC, Performance Max, Search, and TROAS. Manage cross-channel ad campaigns to acquire high-intent users for both websites and mobile apps. Define audience segments, manage bidding strategies and budgets, and conduct creative testing to improve engagement and ROI. Collaborate with creative, product, and data teams to deliver targeted, performance-driven campaigns. Search Engine Optimization (SEO): Own and evolve the SEO roadmap to enhance organic rankings, traffic, and search visibility. Conduct technical, on-page, and off-page SEO audits and coordinate implementation with content and development teams. Develop content strategies aligned with keyword research, user intent, and business goals. Track and analyze key SEO metrics using tools such as Google Search Console, SEMrush, Ahrefs, and Screaming Frog. Hands-on experience managing CMS and web hosting platforms. App Store Optimization (ASO): Lead ASO initiatives for the Google Play Store to increase app visibility and installs. Optimize app metadata including titles, descriptions, keywords, screenshots, and videos based on data insights. Run A/B tests using Store Listing Experiments and ASO tools like AppTweak or SensorTower. Monitor app store rankings, user reviews, and competitor performance to inform strategy. Experience: 4+ years in digital marketing with proven success in Google Ads, SEO, ASO, and website performance optimization. Expertise: Deep understanding of web and app acquisition strategies, Google Ads platforms (including Firebase and GA4), and ASO/SEO tools. Analytical Skills: Strong ability to interpret data and translate insights into actionable marketing strategies. Technical Knowledge: Familiarity with web technologies, mobile user acquisition funnels, and performance measurement tools. Certifications: Google Ads and Google Analytics certifications preferred. Additional Tools: Experience with Firebase, Appsflyer or other Mobile Measurement Partners (MMPs), Google Play Console, Google AdMob, and Adsense. Soft Skills: Excellent communication, collaboration, and project management abilities. If you re passionate about driving growth through performance marketing and thrive in a fast-paced environment, we d love to connect with you.

Position: Team Leader Marketing Location: Bangalore Department: IPC Marketing Function: Business Development Entity: Bajaj Capital Insurance Broking Ltd. Number of Positions: 1 Company Overview Bajaj Capital Insurance Broking Limited (BCIBL) is a licensed insurance broker (License No. 241, Code CB042/02), registered under the Companies Act, 1956. Since its inception in 2004, BCIBL has been a trusted name in the insurance broking industry, serving over 600,000 clients nationwide. The company offers a comprehensive portfolio of both life and general insurance products, backed by regulatory compliance and a customer-first approach. Role Summary We are looking for a proactive and results-driven Team Leader Marketing to manage on-ground data collection operations and ensure effective lead generation through field teams. The ideal candidate will have team management skills and be comfortable working in a target-oriented environment. Key Responsibilities Supervise and coordinate all data collection and lead generation activities Ensure achievement of daily/weekly targets by data surveyors Maintain high-quality lead databases for tele-calling and follow-up teams Ensure manpower availability and scheduling for consistent field operations Compile, review, and submit MIS reports to the Head Office on time Motivate and guide team members to optimize performance and efficiency Qualifications & Requirements Minimum Qualification: 12th pass (+2 and above) Strong verbal communication skills, with fluency in Kannada (mandatory) Ability to lead field teams and ensure execution of on-ground marketing activities Basic understanding of data entry, MIS reporting, and lead management Prior experience in field marketing or survey coordination is a plus Lead a high-energy field team at one of India's most reputable insurance brokers Gain valuable leadership experience in on-ground marketing and data operations Contribute to the company s growth by playing a key role in lead generation and market outreach

Job Title: Inside Sales Executive Location: Bengaluru Job Type: Onsite No. of Positions: 1 2 Joining: Immediate About EBSL Automat Pvt. Ltd. EBSL Automat is a leading provider of home automation and smart living solutions, delivering cutting-edge technologies that enhance comfort, security, and convenience. We are committed to innovation, customer satisfaction, and employee growth. Position Overview We are seeking a dynamic and proactive Inside Sales Executive to support our growing team. In this role, you will manage vendor relationships, negotiate product pricing, and develop tailored proposals to meet customer requirements. You'll play a key role in ensuring customer satisfaction and driving sales through effective coordination and communication. Key Responsibilities Build and maintain strong relationships with vendors and suppliers of home automation products. Obtain product specifications, quotations, and pricing details from vendors in a timely manner. Analyze quotations, negotiate favorable pricing and terms to maximize value and profitability. Collaborate with the sales team to understand customer needs and identify appropriate product solutions. Develop customized proposals based on specific customer requirements using vendor-provided data. Present proposals to customers, handle objections, and answer product-related queries. Follow up with customers to close deals and maintain strong post-sale relationships. Maintain accurate records of all vendor communications, proposals, and sales activities in the CRM. Stay informed about the latest trends, technologies, and product offerings in the home automation industry. Qualifications & Requirements Bachelor's degree in Business Administration, Marketing, Engineering, or related field preferred. Proven experience in inside sales, vendor management, or procurement preferably in home automation or technology sectors. Familiarity with CRM systems and proficiency in Microsoft Office tools (Word, Excel, Outlook). Knowledge of smart home technologies (e.g., KNX, Zigbee, Wi-Fi systems) is a strong advantage. Must-Have Skills Strong Communication: Clear and professional communication with customers, vendors, and internal teams. Negotiation: Skilled in negotiating pricing and agreements with vendors and handling customer concerns. Vendor Management: Capable of evaluating suppliers and ensuring timely, quality product deliveries. Customer Focus: Ability to understand and address specific client needs through tailored proposals. Attention to Detail: Accuracy in analyzing quotes, specifications, and pricing structures. Organization: Well-organized with the ability to manage multiple leads and maintain detailed records. Team Collaboration: Strong team player who can align with sales, marketing, and customer support. Problem Solving: Resourceful and proactive in overcoming challenges and identifying solutions. Good to Have Time management and lead follow-up capabilities. Resilience in handling objections and rejection in a competitive market. Market awareness to identify new sales opportunities and stay ahead of trends. Technical understanding of home automation hardware/software is a plus. Perks & Benefits Comprehensive benefits including health insurance, paid time off, and employee provident fund. Career growth opportunities within a fast-growing technology-driven company. Collaborative and inclusive team environment with a focus on innovation. Company Culture & Commitment At EBSL Automat, we are dedicated to building long-term partnerships with our employees. We expect a minimum commitment of 2 years, ensuring professional development and alignment with our organizational vision. The notice period is 2 months, supporting seamless transitions and planning. Apply Today If you're passionate about technology, sales, and building meaningful customer relationships in a rapidly growing industry, we invite you to join us and help shape the future of smart living. Qualification : Bachelor's degree in Business Administration, Marketing, Engineering, or related field preferred

Content Marketing Manager (SaaS) Location: Bengaluru, India (Work From Office) Experience: 8 10 Years Employment Type: Full Time, Permanent Department: Marketing & Communication Industry: Software Product Role Category: Digital Marketing About the Role We're on the lookout for a strategic Content Marketing Manager who lives and breathes content and knows how to turn words into revenue. You'll craft compelling, high-conversion content tailored to the SaaS space from landing pages to product write-ups and everything in between. This is your opportunity to shape the voice of a growing software brand and lead our content efforts with creative flair and data-driven precision. Key Responsibilities Content Creation & Strategy Create high-quality, engaging content across web, blog, case studies, emails, product pages, and social media. Own the editorial calendar plan, brainstorm, and execute impactful content campaigns. Collaborate with product, sales, and marketing teams to align content with business objectives. Content Execution & Optimization Edit and proofread for clarity, accuracy, tone, and brand alignment. Ensure content is optimized for SEO and performance metrics like engagement, rankings, and conversions. Regularly audit and update existing content for freshness and effectiveness. Performance & Innovation Track content KPIs including organic traffic, bounce rate, time on page, and lead conversions. Explore new formats like video scripts, infographics, or interactive content to boost reach and engagement. Continuously improve messaging based on performance data and audience insights. What You Bring Technical Skills & Tools Strong understanding of SEO best practices keyword research, optimization, and performance tracking. Experience working with CMS platforms like WordPress or Joomla. Familiarity with tools like Grammarly, Hemingway, Google Analytics, Ahrefs, or SEMRush. Bonus: Basic HTML knowledge for tweaking web content. Soft Skills Excellent writing, editing, and communication skills. Strong project and time management you're used to juggling multiple content projects at once. Creative mindset with an eye for compelling storytelling in a B2B SaaS environment. Qualifications Education: UG: Any Graduate PG: Any Postgraduate (preferred but not mandatory) Perks & Benefits Competitive compensation (as per industry standards) Opportunity to lead and innovate in a fast-growing SaaS company Work alongside a creative and collaborative marketing team

Position: Associate Marketing Department: Marketing Extension Location: Bengaluru Role Overview: We are looking for a diligent Associate Marketing professional to manage vendor registrations, monitor government tenders, coordinate with the marketing team on stock and payments, and ensure smooth documentation and follow-up processes. Key Responsibilities: Manage the entire vendor registration process with various vendors. Track announcements of tenders by government organizations and agencies relevant to our products. Prepare and submit tenders to government sector customers accurately and timely. Monitor daily stock levels and coordinate with the marketing team to expedite dispatch of materials that have been in stock for over 7 days. Follow up with marketing team members to finalize comments on NDA drafts issued by customers. Maintain organized files of all important and relevant documents. Follow up on payment collections (receivables) with the marketing team to ensure timely receipt. Circulate monthly statements on overdue payments and receivables to the marketing team, regularly following up to ensure payments are collected within deadlines. Monitor payments related to dispatches made with cash discounts under special approvals, ensuring timely collections. Coordinate with the marketing team to recover overdue interest payments from customers. Qualifications: Bachelor s or Master s degree in Commerce (B.Com./M.Com.) or equivalent qualification. Strong organizational and communication skills. Detail-oriented with good follow-up and coordination abilities. Ability to work collaboratively with cross-functional teams. Qualification : Bachelors or Masters degree in Commerce (B.Com./M.Com.) or equivalent qualification.

Position: Inside Sales Representative Employment Type: Full-time Location: Bangalore, On-site Experience Required: 1 to 5 years Job Summary: As an Inside Sales Representative, you will drive sales growth by identifying and engaging potential customers, primarily healthcare providers and organizations. Your role involves guiding prospects through the sales process and showcasing the value of our AI-powered teleradiology solutions to meet their needs. Key Responsibilities: Lead Generation: Proactively research, cold call, email, and use social media to identify and qualify potential customers. Customer Engagement: Understand prospect needs and pain points, presenting our AI teleradiology solutions effectively to demonstrate value. Sales Pipeline Management: Maintain an accurate and active sales pipeline in the CRM system, tracking progress toward targets. Product Knowledge: Gain thorough knowledge of our AI teleradiology products, industry trends, and competitors to communicate features and benefits confidently. Collaboration: Coordinate with sales, marketing, and customer success teams to align strategies and improve customer experience. Provide feedback to enhance sales materials and tactics. Negotiation & Closing: Manage the entire sales process from contact to contract, handling objections and securing new business. Customer Relationship Management: Build lasting client relationships, ensure satisfaction, and identify upselling or cross-selling opportunities. Required Qualifications: Bachelor s degree in Business, Marketing, Healthcare, or a related field. Proven inside sales experience, preferably in healthcare or technology. Knowledge of the healthcare market, particularly teleradiology and AI applications, is a plus. Excellent communication and interpersonal skills with strong relationship-building abilities. Results-driven with a history of meeting or exceeding sales targets. Proficient in CRM software (e.g., Salesforce) and other sales tools. Strong organizational skills and ability to manage multiple priorities. Self-motivated, proactive, and able to work independently and collaboratively. Benefits: Competitive salary with a performance-based sales incentive structure. Professional growth and development opportunities. Collaborative and innovative work culture. Opportunity to impact the healthcare industry positively.

Digital Marketing Executive Location: Bengaluru, India Experience: 3 - 5 Years Job Type: Full-time About VuNet VuNet pioneers Business Journey Observability using Big Data and Machine Learning to revolutionize digital experiences in financial services. Monitoring over 28 billion transactions monthly and impacting 300 million users, VuNet powers major banks across India and MEA. Role Overview: Digital Marketing Executive You will develop and manage online marketing campaigns to boost brand visibility, drive website traffic, and generate leads via SEO, social media, email marketing, and paid ads. Your work will significantly impact VuNet s growth and market presence. Key Responsibilities Execute email marketing campaigns and nurture sequences using HubSpot or similar tools Create and edit engaging marketing content for social media, newsletters, landing pages, and collateral Support multi-channel campaigns and optimize performance continuously Manage and update social media channels including LinkedIn, YouTube, and Twitter Analyze campaign performance and lead metrics to improve outcomes Basic knowledge of On-Page, Affiliate, and Technical SEO is a plus What You Bring 2-3 years experience in B2B marketing, preferably in tech or SaaS Hands-on experience with marketing automation tools like HubSpot, Zoho, or Mailchimp Strong written communication skills for content creation Comfortable with analytics tools and performance dashboards Collaborative mindset with excellent multitasking skills 100% health insurance covering you and dependents Mental wellness and 1:1 counseling support Culture fostering innovation, growth, and ownership Inclusive and transparent workplace environment Access to new Gen AI and integrated technology workspace Career development with training programs to enhance skills

Job Title: Marketing & Content Associate | 6-12 Months Experience | Social Media, Content Creation | Bangalore, India Location: Bangalore, Karnataka, India About the Role: We re looking for a passionate Marketing & Content Associate to join our dynamic team in Bangalore. If you love crafting compelling stories, managing social media, and shaping brand voices, this role offers you ownership, variety, and real impact. You ll work closely with leadership and cross-functional teams to bring our brand to life across channels from social media posts to website content and podcasts. Key Responsibilities: Social Media Management: Plan, write, and publish engaging posts across LinkedIn, Twitter, and Instagram Content Creation: Produce short-form and long-form content including blog posts, taglines, website copy, and podcast blurbs Website Management: Coordinate with teams to make minor updates on our WordPress website Podcast Support: Assist in planning, scripting, and promoting podcast episodes Presentation Design: Create visually appealing decks for both internal and external use using tools like Canva or Figma Marketing Coordination: Support marketing campaigns, events, newsletters, and brainstorming sessions Analytics & Optimization: Track performance metrics, analyze what works, and continually improve marketing efforts Collaborate closely with leadership and contribute creative ideas that translate into real campaigns Requirements: 6 to 12 months of experience in marketing, content writing, or communications (internships count!) Excellent writing and storytelling skills with strong attention to grammar and detail Comfortable using or eager to learn tools like Canva, WordPress, PowerPoint, and Figma A social media native who understands platform trends and audience engagement High-energy self-starter with a curious mind and passion for learning Ability to thrive in a fast-paced, evolving environment Education: Bachelor s or Master s degree in Marketing, Communications, Journalism, or related field Desirable Skills: Experience with marketing analytics and data-driven learning Open Positions: 1 Be part of a vibrant team where your ideas make a difference Gain hands-on experience across multiple marketing channels Grow your skills and career with a company that values creativity and innovation Qualification : Bachelors or Masters degree in Marketing, Communications, Journalism, or related field

Performance Marketing Specialist Location: Bangalore Experience: 3-5 Years Company: KredX About KredX Founded in 2015, KredX has grown into a comprehensive financial solutions ecosystem, helping businesses of all sizes manage working capital efficiently. KredX is India s leading integrated supply chain finance solutions provider, uniquely holding both RBI s TReDS license and IFSCA s ITFS license. Our key platforms include: DTX (Domestic Trade Exchange): RBI-licensed platform enabling MSMEs to access early payments through invoice discounting. GTX (Global Trade Exchange): IFSCA-licensed platform offering seamless cross-border trade finance. CMS (Cash Management Solutions): AI-driven finance automation for streamlined enterprise financial operations. DTX (dtxindia.in) is powered by KredX, enabling MSMEs to get paid early with the lowest cost, supported by advanced finance automation technology for a secure and fast process. Role Overview We are seeking a Performance Marketing Specialist to lead and optimize paid marketing campaigns while contributing to the broader digital marketing strategy. This hands-on role requires expertise in platforms like Google Ads and Meta Ads, a strong analytical mindset, and a passion for driving measurable growth. Key Responsibilities Plan, execute, and optimize paid advertising campaigns across Google, Meta, and other digital platforms. Contribute to overall digital marketing strategies including campaign planning and channel mix decisions. Manage budgets effectively, tracking key performance indicators like CPC, CPA, and ROAS. Conduct A/B testing on creatives, copy, and targeting to maximize campaign effectiveness. Collaborate with content and design teams to create impactful marketing assets. Analyze campaign performance data and prepare actionable reports with insights and recommendations. Monitor brand presence across paid and organic social channels, coordinating with internal teams for cohesive messaging. Stay updated on the latest platform features, industry trends, and best practices to continuously improve campaigns. Requirements 3 to 5 years of experience in paid digital marketing. Proven track record managing performance campaigns with measurable ROI. Strong analytical skills and comfort with campaign data analysis. Proficiency in Google Ads, Meta Ads Manager, and Google Analytics. Strategic thinker with strong execution capabilities. Experience working in startups or fast-paced environments is a plus.

Job Title: Product Marketing Manager Equipment Services (EQS) Location: Bengaluru, India Reports To: EQS Global Product Marketing Director About the Role: We are seeking a Product Marketing Manager to join our Equipment Services (EQS) Marketing team. In this role, you will develop and execute strategic marketing initiatives aimed at driving growth for the OptiRun Services Parts and Upgrades Portfolio. This position will be based in Bengaluru, India, and will report directly to the EQS Global Product Marketing Director. Key Responsibilities: Marketing Strategy: Develop and execute a comprehensive annual marketing growth plan for spare parts and upgrades, with a strong emphasis on eCommerce expansion within the EQS business unit. Campaign Management: Design and implement omnichannel awareness and lead generation campaigns to drive lead funnel growth and conversions. Content & Sales Enablement: Collaborate with product management, sales teams, creative agencies, and Marcom to develop persona-driven content, including sales tools, case studies, and digital assets that align with the buyer's journey. Cross-Functional Collaboration: Align with product management, sales, and regional marketing teams to ensure accurate tracking of installed base data and market visibility. Act as the subject matter expert for services e-commerce and service NPIs, and lead Problem-Solving Projects (PSPs) to enhance performance. Market Insights & Competitive Analysis: Collect customer insights (VOC), monitor industry trends, and analyze the competitive landscape to continuously refine marketing strategies and adjust product positioning. Who You Are: Education: Bachelor s degree in Marketing, Business, or a related field (MBA is preferred). Experience: 5+ years of experience in marketing, service product management, or marketing communications, with a strong understanding of service offerings (such as contracts, qualifications, operator training, spare parts, remote monitoring, and eCommerce catalog expansion). Proven Expertise: Demonstrated experience in building and executing lead generation, awareness campaigns, and developing content aligned with the buyer's journey. Project Management: Strong experience managing marketing projects (eCommerce catalog, NPIs, customer VOC, etc.) and driving results across multiple teams. Effective Communication: Ability to communicate clearly and effectively with stakeholders at all levels within the organization. Preferred Qualifications: Familiarity with Danaher Business Tools (DBS), including Transformative Marketing, Launch Excellence, Strategic Segmentation, and PSP. Prior experience with ServiceMax, Salesforce, and Google Analytics. A collaborative and results-driven mindset with the ability to work cross-functionally to achieve marketing goals. Qualification : Bachelors degree in Marketing, Business, or a related field (MBA is preferred).

Role: Content Writer Experience Required: Minimum of 5+ years of relevant experience Location: Bangalore Notice Period: Open Immediate joiners preferred Employment Type: Full-Time About Aezion: Aezion is a leading provider of technology solutions, specializing in custom software development, AI-driven solutions, and enterprise digital transformation. Trusted as a premier digital engineering partner in the USA, we pride ourselves on delivering exceptional value, from initial concept through development, hosting, maintenance, and ongoing support. At Aezion, we operate by the principle that "Our word is our bond," committing to exceed client expectations with integrity and dedication. Our Culture: Aezion is a mission-driven company where our Purpose Love others like Christ guides everything we do. We are rooted in values like Love, Dependability, Humility, Diversity, Speed, and Innovation. Service excellence is at the heart of our operations, and our 200+ team members work passionately to transform our customers into lifelong partners. Role Overview: We are seeking a skilled Content Writer to craft high-quality, engaging, and SEO-optimized content across various platforms. As a key member of our marketing team, you will be responsible for creating compelling content that resonates with our target audience and drives organic traffic to the website. Your work will span blogs, website content, social media posts, email campaigns, and potentially more in-depth assets such as white papers, e-books, and case studies. The ideal candidate will have the ability to simplify complex IT concepts and present them in a clear, engaging way for a business audience. Key Responsibilities: Content Creation: Develop high-quality, SEO-optimized content for blogs, websites, social media, email campaigns, and potentially more detailed assets like white papers, e-books, and case studies. Content Strategy & Planning: Maintain and manage the content calendar, ensuring timely delivery of engaging and relevant content across all platforms. SEO Optimization: Write SEO-friendly content to improve Aezion s visibility in search engines and attract more organic traffic. Complex IT Concepts Simplification: Understand complex IT services and translate them into clear, compelling, and accessible content for a business audience. Error-Free Content: Ensure all content is free from grammatical errors, properly structured, and aligns with Aezion s style guidelines. Content for Buyer s Journey: Craft content tailored to all stages of the buyer s journey, from awareness through consideration to decision-making, focusing particularly on B2B IT services. Research & Interviews: Conduct thorough research and interviews to produce in-depth, technical content that aligns with the needs of our audience. Required Skills and Experience: Writing Expertise: Exceptional ability to write clear, compelling, and grammatically correct content. Content Creation Across Formats: Proven experience in creating various types of content, including blogs, white papers, case studies, and other forms of long-form content. B2B IT Knowledge: Strong understanding of B2B IT services and the ability to write for a business audience, simplifying technical topics for broader understanding. SEO Proficiency: Expertise in creating SEO-friendly content specifically for the B2B IT sector, including keyword research, on-page SEO, and optimization techniques. Research & Interview Skills: Proficient in researching technical subjects and conducting interviews to gather insights and produce well-informed, in-depth content. Attention to Detail: A keen eye for detail in writing and editing, ensuring content is free of errors and meets the company's style and tone guidelines. Preferred Qualifications: Experience in B2B IT Industry: Prior experience writing for the IT services or technology sector is highly desirable. SEO Certifications: Certifications in SEO or content marketing (e.g., Google Analytics, SEMrush, HubSpot) would be a plus.

Role: Email Marketing & CRM Automation Specialist Experience Required: Minimum of 4+ years of relevant experience Location: Bangalore Notice Period: Open Preferably Immediate Joiners Employment Type: Full-Time About Aezion: Aezion is a leading technology solutions provider, specializing in custom software development, AI-driven solutions, and enterprise digital transformation. As a trusted digital engineering partner in the USA, we are committed to delivering outstanding value across all stages of the project lifecycle architecting, designing, developing, hosting, maintaining, and supporting. We are dedicated to exceeding client expectations and stand by our promise: "Get it right, or make it right." At Aezion, we view our work as more than a job; it s a ministry that reflects our core values. Our Culture: Aezion is driven by our Purpose Love others like Christ and guided by our values of Love, Dependability, Humility, Diversity, Speed, and Innovation. We believe that service defines us, and our dedicated team of 200+ employees work with passion to transform our clients into lifelong partners. Role Overview: We are looking for an Email Marketing & CRM Automation Specialist to join our team and take ownership of lead management and automation processes. You will be responsible for managing CRM software, creating automated workflows, and driving customer engagement through email campaigns. Your expertise in CRM systems, email marketing, and lead nurturing will be critical in optimizing lead conversion and ensuring effective customer communication. Key Responsibilities: CRM Management: Oversee CRM software to organize, store, and manage lead data effectively. Ensure data is up-to-date and accurate for marketing and sales teams. Email Automation & Workflows: Develop and optimize automated email workflows and sequences for lead nurturing, customer engagement, and sales funnel management. Lead Scoring & Segmentation: Implement lead scoring models to prioritize leads based on engagement and behavior, ensuring that the most promising prospects are addressed first. CRM Data Analysis: Track and analyze CRM data to monitor performance, identify trends, and suggest improvements to the marketing strategy. CRM Integration: Integrate CRM with other marketing tools and platforms to ensure smooth workflows and data sharing across systems. Lead Nurturing: Manage and optimize lead nurturing strategies in a B2B environment, ensuring consistent engagement and progression through the sales funnel. Required Skills and Experience: CRM Expertise: Proficiency in using CRM platforms such as HubSpot, Salesforce, or similar to manage lead data and drive marketing automation. Marketing Automation: Advanced skills in setting up, optimizing, and maintaining marketing automation workflows and email campaigns. Data Analysis & Segmentation: Strong experience in customer data analytics, segmentation, and reporting to ensure targeted and personalized marketing efforts. Lead Nurturing in B2B: Expertise in lead nurturing, particularly within a B2B environment, managing sales funnels, and maximizing lead conversion rates. CRM & Marketing Integration: Ability to integrate CRM systems with other marketing technologies and tools to create a seamless experience for both customers and internal teams. Email Marketing Tools: Proficiency in email marketing platforms and tools, with a focus on driving engagement and optimizing email performance. Preferred Qualifications: Experience with HubSpot CRM or other advanced marketing automation platforms. Proven track record in managing large-scale email marketing campaigns and nurturing leads in a B2B environment. Strong understanding of customer behavior, lead scoring, and email campaign optimization.

Job Title: Content Writer Location: Bengaluru, India Type: Full-Time Job Description We are looking for a Creative and Talented Content Writer to join our team in Bengaluru. As a Content Writer, you will be responsible for crafting engaging and informative content for websites, mobile apps, blogs, and social media campaigns. If you have a flair for creative writing, an eye for detail, and a passion for delivering content that resonates with audiences, we d love to hear from you! Key Responsibilities Content Creation: Develop and edit content for various websites and mobile apps. Write engaging blog posts on diverse topics, ensuring high-quality content that attracts and retains users. Produce creative writing for social media campaigns to support brand messaging and customer engagement. Content Planning: Assist in planning and implementing the monthly content calendar to ensure timely and relevant content delivery. Work collaboratively with the marketing team to align content with business goals and campaigns. Newsletter Development: Write and distribute regular newsletters to internal and external customers, keeping them informed and engaged with the latest company updates and product developments. Simplifying Complex Concepts: Translate complex product and policy concepts into simple, jargon-free language that is easy for readers to understand. Collaboration & Communication: Work closely with cross-functional teams (marketing, design, development) to ensure content aligns with branding and goals. Contribute to brainstorming sessions for new content ideas. Skills & Qualifications Strong Writing & Editing Skills: Exceptional writing skills with an ability to edit and craft clear, concise, and engaging content. Creative Writing: Ability to write creatively for social media and other platforms to drive engagement. Content Planning: Experience in content strategy and ability to help plan and implement a content calendar. Communication Skills: Strong interpersonal skills with an ability to collaborate effectively with various teams and stakeholders. Time Management: Comfortable working under challenging deadlines and able to prioritize tasks effectively. Educational Background: A graduate degree in Literature, Marketing Communications, Mass Media, Journalism, or any other relevant field will be a plus. Creative Environment: Work in a creative and dynamic team that encourages new ideas and innovation. Growth Opportunities: Opportunity to contribute to the company s content strategy and grow as a writer. Flexible Work Environment: Enjoy a collaborative environment with a healthy work-life balance. Diverse Projects: Work on a variety of content including blogs, newsletters, website copy, and more! If you have a passion for writing, creative content creation, and want to be a part of a fast-paced team, apply now! We d love to see your creative skills shine!

Job Title: Digital Marketing Specialist Location: Bangalore Experience: 2-4 Years Qualification: Any Graduate Number of Openings: 2 Joining: Immediately Type: Full-Time Job Summary: We are hiring a Digital Marketing Specialist to join our team. The ideal candidate will be responsible for creating a brand presence for the company through both online and offline marketing strategies. You will be the key player in developing and implementing unique strategies to enhance our digital footprint and engage with our target audience creatively. Roles & Responsibilities: Social Media Management: Maintain and manage a social media calendar to ensure consistent and timely posting. Engage in social media activities, including creating and executing content for all social platforms (Facebook, LinkedIn, Instagram, etc.). Content Creation: Write crisp, clean, and engaging social media copy to promote both new and existing content. Repurpose blog posts, infographics, whitepapers, and other assets into channel-specific microcontent. Collaborate with the design and video teams to produce high-quality creative graphics, GIFs, and videos that align with brand guidelines. Campaign Ideation and Execution: Ideate and execute moment marketing and topical campaigns based on trending topics and industry news. Partner with internal teams (PR, SEO, Content Marketing) to streamline efforts and deliver comprehensive campaigns. Social Media and Digital Trends Monitoring: Stay updated with current social and digital trends and conduct competitor analysis to identify opportunities. Keep track of engagement-driven comments and feedback across social channels, and escalate feedback to the ORM team when necessary. Reporting and Analytics: Maintain social media reports on a weekly/monthly basis, providing insights and updates to the management team. Measure campaign performance and adjust strategies accordingly. Skills & Requirements: Educational Qualification: Bachelor s degree in Business Administration or a related field; Master s degree preferred. Experience: Demonstrable 2+ years of experience in business social media management. Strong understanding of the social media landscape and how to leverage it for brand marketing. Creative Skills: Strong portfolio showcasing creative, advertising, social media, or brand marketing work. Passion for creating social-first content with a strategic mindset on execution. Technical Skills: Proficient in social media publishing tools (Hootsuite, Buffer, etc.). Experience with paid campaigns on Facebook, LinkedIn, and Twitter. B2B marketing and familiarity with video production are a plus. Communication Skills: Excellent written and verbal communication skills in English. Digital Marketing Knowledge: Deep understanding of digital marketing best practices, including content management, brand voice, and customer personas. Social Media Expertise: Experience running campaigns across mediums such as Facebook, LinkedIn, Twitter, Pinterest, and Instagram is a plus. Why Should You Apply?: Dynamic Work Environment: Collaborate with creative and marketing professionals in a fast-paced environment. Growth Opportunities: Opportunity to grow and develop digital marketing skills while contributing to the success of the brand. Innovation-Driven Culture: Work with a team that encourages creativity and innovation in digital marketing strategies. If you re passionate about social media marketing, creating innovative content, and have a proven track record in digital marketing, then apply now! We re excited to have you join our team and bring new ideas to the table. Qualification : Bachelors degree in Business Administration or a related field; Masters degree preferred.

Job Title: Telecaller (IT Services) Location: Rajkot, Gujarat, India Key Responsibilities: Make outbound calls to potential clients to introduce our IT services. Understand client requirements and pitch suitable solutions. Schedule meetings and follow up with prospects. Maintain a database of leads and update call records in CRM. Achieve daily/weekly/monthly targets for lead generation. Handle inbound inquiries and provide basic service information. Collaborate with the sales team to ensure effective lead conversion. Requirements: 0-3 months of experience in telecalling, preferably in IT services. Any Bachelor's Degree Hindi Speaking skills is mandatory Strong verbal and written communication skills in Hindi and English (assuming English is also required for IT services). Basic understanding of IT services and solutions. Ability to handle objections and maintain professionalism. Self-motivated with a target-driven approach. Benefits: Competitive salary + incentives. Career growth opportunities in IT sales and business development. Training and support provided. Friendly and collaborative work environment. Qualification : Any Bachelor's Degree

Job Title: Digital Marketer Location: Bangalore (On-site; full-time) About Locus: At Locus, we are redefining logistics decision-making with deep-tech solutions that drive efficiency, consistency, and transparency across industries like retail and FMCG/CPG. Founded in 2015 by Nishith Rastogi and Geet Garg, Locus has evolved from a women s safety geo-tracking app into a globally recognized logistics optimization platform. Our technology has empowered enterprises such as Unilever and Nestl to execute over a billion deliveries across 30+ countries. Guided by our commitment to innovation and sustainable growth, we transform complex supply chains into strategic growth enablers. Join us at Locus and be part of a team shaping the future of global logistics. Job Overview: About the Role We re transforming the way businesses connect with audiences through digital distribution strategies. We are seeking a seasoned professional to lead our digital distribution function, overseeing paid campaigns and multi-channel content delivery that drive measurable impact. In this role, you will architect and execute strategic digital campaigns across platforms such as Google Ads, Meta Ads, and LinkedIn Ads, ensuring every initiative delivers maximum ROI while enhancing our brand s reach and influence. Key Responsibilities: Campaign Strategy & Execution: Design, implement, and refine comprehensive digital distribution strategies that integrate paid, earned, and organic channels. Performance Management: Oversee campaign budgets, bidding strategies, A/B testing, and data analysis to optimize performance and drive conversion metrics. Content Amplification: Collaborate with creative and content teams to ensure high-impact messaging is distributed effectively across digital channels. Stakeholder Collaboration: Act as a strategic partner to internal teams, delivering actionable insights and aligning distribution efforts with broader business objectives. Qualifications: 5 7 years of robust experience in digital performance marketing and distribution strategy, ideally with exposure to large-scale campaigns. Expertise in managing digital advertising platforms, including Google Ads, Meta Ads, and LinkedIn Ads, coupled with a strong analytical foundation using tools like Google Analytics and advanced tracking methodologies. Proven ability to develop and execute strategies that balance creativity with data-driven decision making. Exceptional communication, project management, and leadership skills, with a track record of delivering high-impact results in dynamic, fast-paced environments. Join Locus and become part of a visionary team that is redefining logistics through innovation and smart distribution. We provide competitive compensation, comprehensive benefits, and a collaborative environment where your expertise will drive both your growth and that of the organization. Locus is an equal opportunity employer dedicated to creating a diverse and inclusive workplace.