Google TAG Manager Jobs in Bengaluru

Manager / Senior Manager - Digital Marketing Location: Bengaluru Type: Full-Time Experience Required: 5 7 Years Role Overview: Vertical Performance Leadership We are seeking a results-driven Digital Marketing Leader to spearhead performance initiatives for a key business vertical. You will take full ownership of Paid Media strategy, driving high-impact campaigns across Google, Meta, and other performance channels to achieve aggressive growth targets. Technical Expertise & Tooling Platform Mastery: Paid Social: Expert-level management of Meta Ads (Facebook/Instagram), including complex setup and scaling. Search & Affiliates: Proficiency in Google Ads (SEM) and managing Affiliate networks. Analytics: Deep experience with Google Analytics and other attribution/tracking tools. Strategic & Analytical Skills: Data-Driven Strategy: Ability to extract insights from complex datasets and translate them into actionable growth strategies. Budget Management: Proven track record of budget allocation, expenditure tracking, and ROI optimization. Market Intelligence: Sharp focus on industry trends, privacy regulations, and emerging AdTech tools. Key Responsibilities Channel Ownership: Lead the full lifecycle of paid social and search channels from campaign architecture to daily optimization. Performance Reporting: Provide regular, high-level performance reports and insights to key organizational stakeholders. Cross-functional Alignment: Partner with Product, Tech, and Creative teams to ensure marketing efforts align with the broader product roadmap. Innovation: Conduct A/B testing and experimentation to keep campaigns "ahead of the curve" in a competitive landscape. The Ideal Profile 5 7 years of experience, ideally within a high-growth startup environment. Exceptional communication skills with the ability to represent the performance marketing function in cross-functional forums. A proactive problem-solver who thrives on measurable results and operational excellence.

IT System and Security Engineer Location: Bengaluru Work Type: Full-Time Company Overview Locus is a battle-tested, agentic Transportation Management System powering logistics across 30+ countries. In 2025, Locus joined the Ingka Group (IKEA Retail), combining high-growth tech agility with the scale of a global enterprise while continuing to operate independently. Role Overview We are seeking an IT System and Security Engineer to manage core IT operations, strengthen endpoint security, and ensure compliance. This hands-on role requires technical expertise to maintain a secure, compliant, and efficient environment across Google Workspace, Okta, and Jamf. Key Responsibilities Operations Management: Oversee user onboarding/offboarding, hardware provisioning, and complex troubleshooting. Security Administration: Monitor Okta, Jamf Pro, and Jamf Protect to ensure MFA enforcement and device encryption. Remediation: Proactively review and fix security vulnerabilities and compliance findings. Automation: Streamline routine tasks using Python, Bash, or Google Apps Script. Compliance & Audits: Maintain asset inventories and prepare evidence for SOC2 and ISO27001 readiness. Skills & Qualifications 2 5 years of experience in IT administration or security operations. Expertise: Google Workspace security and Identity Management (Okta). MDM Platforms: Proven experience with Jamf Pro, Intune, or equivalent tools. Scripting: Ability to write automation scripts in Python or Bash. Frameworks: Familiarity with SOC2 / ISO27001 compliance processes. What We Value Global Mindset: Curiosity about diverse markets. Driven: Energized by complex challenges. Thoughtful: Analytical and deliberate approach. Exact in Craft: Commitment to detail and excellence. Help redefine logistics through innovation. We offer competitive compensation, a supportive work environment, and the opportunity to scale IT security within the IKEA ecosystem.

Business Finance Location: Bengaluru Department: Finance Employment Type: Full-Time About Dozee Dozee Health AI is a pioneer in AI-powered, contactless Remote Patient Monitoring (RPM) and Early Warning Systems (EWS). Headquartered in Bengaluru, Dozee is India s #1 RPM company, transforming healthcare delivery at scale. Trusted by leading healthcare providers across India, the USA, and Africa, Dozee s solutions continuously monitor patients, detect early signs of clinical deterioration, and enable timely interventions. Role Overview We are looking for a high-impact Business Finance professional to partner closely with business leaders and drive financial discipline, strategic decision-making, and sustainable growth. This role offers a unique opportunity to work at the intersection of finance, strategy, and healthcare innovation in a fast-growing AI health-tech company. Key Responsibilities Business Partnership & Strategic Decision Support Partner with Sales, Operations, and cross-functional teams to drive commercial success and financial discipline. Lead pricing strategy, customer-level profitability analysis, and financial modelling for new products and services. Evaluate business cases for expansion, partnerships, and large strategic deals. Participate in strategic discussions, providing financial insights and risk assessment. FP&A, Budgeting & Reporting Lead the annual operating plan and rolling forecasts in collaboration with functional leaders. Track performance against budgets, prepare variance analysis, and identify risks. Own monthly and quarterly management reporting, including key financial and operational KPIs. Revenue & Cost Optimisation Monitor and improve gross margins, unit economics, and CAC/LTV metrics. Drive initiatives to optimize costs, improve working capital, and support EBITDA targets. Identify opportunities for automation and process improvements in tracking. Requirements Experience & Qualifications 2 4 years of relevant experience in Business Finance, FP&A, or Commercial Finance. CA (Qualified/Semi-qualified), MBA, or CFA preferred. Skills Strong analytical, financial modelling, and stakeholder management skills. Proficiency in Excel, Google Sheets, and BI tools. Experience with pricing and margin analysis in a SaaS or recurring revenue environment is a plus. Personal Attributes Business-oriented, proactive, and detail-focused. Comfortable working in a fast-paced, evolving environment. Why Join Dozee Be part of a mission-driven company transforming healthcare with AI. Opportunity to influence strategic decisions in a high-growth Series A+ organization. Collaborative culture with a strong focus on innovation and impact. Qualification : CA (Qualified/Semi-qualified), MBA, or CFA preferred

Position: Product Manager Growth Location: Bengaluru Employment Type: Full-Time About Zolve Zolve is the world s first **cross-border neo-bank**, enabling migrants and global citizens to access financial products such as credit, checking accounts, insurance, and loans based on their home-country credit score. By breaking geographical barriers, Zolve empowers users to navigate the world freely, offering seamless access to financial services across countries. As we continue to expand, we are looking for a strategic Growth Product Manager to drive initiatives that scale **user acquisition, engagement, and retention**. Role Overview The Growth Product Manager will lead **product-led growth** initiatives, leveraging data, experiments, and cross-functional collaboration to scale impactful features. This role requires a strategic thinker with hands-on execution skills, capable of **optimizing product funnels**, improving retention, and driving measurable growth. Key Responsibilities Growth Strategy & Execution Define and own the growth strategy across **acquisition, engagement, and retention**. Identify and prioritize high-leverage growth opportunities using analytics, user research, and market insights. Track industry shifts, competitor moves, and emerging technologies to infuse fresh ideas. Product Optimization Design and optimize **growth levers**, including onboarding funnels, referral programs, cross-sell/upsell flows, and engagement loops. Run **A/B and multivariate experiments**, deriving insights to boost conversion, reduce churn, and scale adoption. Elevate product thinking internally through PRD reviews, assumption challenges, and growth metric refinement. Metrics & Analytics Own critical **KPIs** such as **activation, retention, DAU/MAU, LTV, and ARPU**. Turn quantitative and qualitative insights into actionable strategies to improve product performance. Cross-Functional Leadership Collaborate with engineering, design, marketing, and executive teams to align growth initiatives with company objectives. Communicate effectively, presenting **data-driven business cases** and influencing stakeholders across levels. Qualifications Education: Bachelor s or Master s degree in Marketing, Business Administration, or related field. Certifications in Google Ads, Facebook Blueprint, or similar are a plus. Experience: **6 8 years of Product Management experience** with a strong growth focus, ideally in **fintech, consumer tech, or data-driven startups**. Proven track record of launching, scaling, and optimizing products with measurable growth outcomes. Hands-on experience with **A/B testing and analytics tools (SQL, Mixpanel, Amplitude, GA, etc.)**. Strong understanding of fintech business models, growth metrics, and regulatory dynamics. Skills & Competencies: Exceptional **problem-solving, prioritization, and execution skills**. Ability to influence and align cross-functional teams, from engineers to executives. Excellent communication skills, with the ability to craft and present compelling business cases. **Entrepreneurial mindset** with high ownership, bias for action, and comfort in fast-paced environments. Qualification : Bachelors or Masters degree in Marketing, Business Administration, or related field

Revenue Operations Analyst Location: Bangalore About Us FalconX is transforming institutional access to the digital asset markets by bridging the gap between traditional finance and the world of crypto. As a leader in the industry, we address the most pressing challenges in the market, offering innovative solutions that support trading strategies, liquidity, and structures akin to conventional financial markets. At FalconX, we empower our clients with seamless navigation through the evolving crypto landscape, from inception to scale. Role Overview We re looking for a dynamic Revenue Operations Analyst to join our growing team and help elevate the Revenue Operations (RevOps) function at FalconX. In the past year, our RevOps capabilities have matured significantly, with solidified processes in reporting, operational support, and actionable business insights. We re now at a pivotal moment where we need to scale these efforts further to provide strategic insights, improve operational efficiency, and support cross-functional projects. As a key member of the team, your role will focus on managing core revenue operations tasks while also driving value-added projects that impact the business. You ll be a crucial enabler, supporting both the foundational work in RevOps and the new, high-impact initiatives the business requires. Additionally, you ll play an important role in managing inbound lead qualifications, ensuring seamless handoff to the Sales team. Key Responsibilities Data-Driven Insights & Reporting: Leverage your analytical skills to support and manage critical reports and insights for the business, including: QBR decks and quarterly reviews Board material and leadership presentations Ad-hoc reporting for various stakeholders Core Operational Support: Collaborate with cross-functional teams to maintain and deliver essential operational support for the Revenue function. Key tasks include: Account split and territory management Validating account coverage and tiering Ensuring accurate parent-child mapping and reporting regions Pipeline management and data validation Lead Qualification & Inbound Lead Management: Manage inbound leads from web inquiries, qualify them based on defined criteria, and facilitate the smooth handoff to the Sales team. This involves: Contacting leads to assess their potential Coordinating with Sales for follow-up and feedback Tracking lead conversion metrics and identifying opportunities for process improvement Collaboration & Performance Tracking: Work closely with the Sales team to ensure lead response and qualification processes are streamlined. Track and report on key performance indicators (KPIs) such as: Call volume and outcomes Lead conversion rates CRM system usage and data accuracy Qualifications Bachelor s degree (or equivalent experience) 1-3 years of experience, ideally in a Revenue Operations, Sales Operations, or related role Strong analytical skills, with the ability to extract insights and drive business decisions from data High attention to detail and data accuracy Experience with CRM tools (e.g., Salesforce, HubSpot), BI tools, and basic coding skills (for manipulating data in BI tools) Proficiency in Google Sheets, Excel, or similar tools for data management Excellent written and verbal communication skills Preferred Qualifications Experience in the cryptocurrency or blockchain industry Familiarity with financial services or brokerage operations Ability to generate strategic insights on how financial services firms can expand their offerings and improve client servicing The opportunity to be part of a cutting-edge company at the intersection of finance and technology A collaborative, fast-paced environment with the chance to make an immediate impact Professional growth and development in a rapidly evolving industry Competitive salary and benefits package Qualification : Bachelors degree (or equivalent experience)

Position: Marketing Manager / Deputy Manager Type: Full Time Experience: 8 10 Years Location: Bangalore Role Purpose To lead integrated marketing efforts that drive lead generation, customer engagement, and sales enablement across digital platforms, marketing automation systems, and sales operations. This position is crucial in aligning marketing initiatives with sales productivity, ultimately boosting market share and customer reach for the organization. Key Responsibilities Market Analysis & Product Communication Conduct competitive benchmarking, market research, and customer insight gathering for the concrete equipment sector. Develop technical marketing collateral and product content in collaboration with Product Management & Engineering teams. Create newsletters, mailers, and presentations aligned with brand guidelines to support sales efforts. Sales Operations Support Partner with Sales teams to improve CRM usage, lead tracking, and pipeline visibility. Enhance customer journey mapping and conversion processes with sales and product teams. Analyze sales data for trends, opportunities, and engagement gaps. Support the design and implementation of sales enablement tools and mobile sales apps. Digital Marketing & Lead Generation Run and optimize SEO, SEM, and paid media campaigns to increase inbound leads. Manage digital presence across social media, email, and landing pages. Drive performance from platforms like IndiaMART and apply corrective actions where needed. Marketing Automation & Tools Implement and manage platforms such as HubSpot, Zoho Marketing Plus, Salesforce Marketing Cloud, or Marketo. Automate campaigns, lead scoring, and segmentation to enhance efficiency. Track campaign performance and optimize for improved ROI. Events, Exhibitions & Campaigns Plan and execute industry event participation (e.g., EXCON, BAUMA, Concrete Show) in coordination with marketing leadership. Support product launches, roadshows, BTL activities, and customer meets. Oversee vendor coordination and logistics for successful event execution. After-Sales Marketing & Customer Engagement Partner with After-Sales and Parts teams to roll out service campaigns, loyalty programs, and feedback initiatives. Design post-sale campaigns and customer health check content to maintain engagement. Reporting & Analytics Maintain dashboards to track digital, lead conversion, and sales enablement KPIs. Ensure CRM data hygiene and provide actionable insights. Assist with marketing budgeting and monthly expense tracking. Desired Skills & Competencies Strong B2B marketing background, preferably in industrial or capital goods sectors. Proficiency in CRM platforms (Salesforce, Zoho CRM) and marketing automation tools (HubSpot, Marketo). Excellent content creation skills for technical and product marketing. Strong analytical mindset with data-driven decision-making. Effective collaboration with cross-functional teams. Experience with SEO tools, Google Analytics, and LinkedIn Campaign Manager. Educational Qualifications MBA/PGDM in Marketing, Sales, or Business Analytics from a reputed institute. Preferred Industry Background B2B Industrial, Capital Goods, Construction Equipment, or Automotive Components. Qualification : MBA/PGDM in Marketing, Sales, or Business Analytics from a reputed institute

Lead Engineer Mobile Development Location: Bangalore Company: Mahindra First Choice About Mahindra First Choice Mahindra First Choice Wheels is India s leading used vehicle platform, revolutionizing the automotive ecosystem by organizing the fragmented pre-owned vehicle market. With the largest pan-India used car retail network, robust sourcing partnerships, a top-tier auto content platform, and a dominant position in enterprise solutions for banks, NBFCs, insurers, and OEMs, we are redefining the future of mobility through data, technology, and scale. Role Overview We are seeking a talented and experienced Lead Engineer Mobile Development to spearhead the design, development, and optimization of mobile applications across Android and iOS platforms. This role is ideal for a hands-on technical leader who thrives in a fast-paced environment, has deep expertise in Kotlin, Android, and iOS technologies, and can mentor teams while driving mobile projects from concept to deployment. Key Responsibilities 1. Technical Leadership & Architecture Lead the development of robust, scalable, and high-performing mobile applications for both Android and iOS platforms. Define and implement mobile architecture best practices, coding standards, and performance guidelines. Own the full mobile development lifecycle from architecture and design to deployment, monitoring, and maintenance. 2. Mobile Development & Hands-On Engineering Write clean, maintainable, and efficient code using Kotlin (including Kotlin Multiplatform), Android frameworks, and Swift/Objective-C for iOS. Build reusable libraries, components, and frameworks to streamline development. Implement modern UI/UX standards, animations, and seamless interactions for an exceptional user experience. Ensure apps are optimized for performance, battery usage, and responsiveness across devices. 3. Collaboration & Cross-Functional Coordination Work closely with Product Managers, UX/UI Designers, and Backend Engineers to translate product requirements into technical solutions. Integrate mobile applications with RESTful APIs and third-party SDKs. Coordinate with QA to ensure rigorous testing, debugging, and high-quality releases. 4. Innovation & Continuous Improvement Stay current with mobile development trends, tools, and best practices. Recommend and evaluate emerging technologies, frameworks, or tools to improve mobile development velocity and app performance. Continuously monitor and enhance the performance, stability, and usability of mobile applications. 5. Team Leadership & Mentorship Lead and mentor a team of mobile developers, fostering a culture of excellence, ownership, and learning. Conduct regular code reviews, provide technical guidance, and promote knowledge sharing. Manage development timelines, task allocation, and project delivery in collaboration with cross-functional teams. Qualifications & Skills Required Bachelor s or Master s degree in Computer Science, Engineering, or related discipline. 7+ years of hands-on experience in Android and iOS mobile application development. Deep expertise in Kotlin, Kotlin Multiplatform, and Android development (Android Studio, Jetpack components, Material Design). Proficiency in Swift and/or Objective-C for iOS development using Xcode and UIKit/SwiftUI. Solid experience integrating RESTful APIs, JSON, and third-party SDKs. Strong grasp of mobile architecture patterns such as MVVM, MVP, or Clean Architecture. Proven ability to publish and manage apps on Google Play Store and Apple App Store. Experience with performance profiling, memory optimization, and debugging tools. Preferred Experience with hybrid frameworks like Flutter or React Native. Familiarity with CI/CD pipelines, automation, and deployment tools. Working knowledge of Agile methodologies and tools like JIRA, Git, Jenkins, etc. Soft Skills Strong analytical and problem-solving skills with a keen attention to detail. Excellent communication and interpersonal skills to collaborate effectively across teams. Proven leadership capabilities and ability to mentor junior engineers in a high-growth environment. At Mahindra First Choice, you ll be part of a passionate, innovation-driven team that s transforming how India buys and sells used vehicles. This is a high-impact role with the opportunity to shape our mobile strategy and deliver apps used by thousands across the country. If you re looking to lead cutting-edge mobile projects and grow in a fast-paced tech-first environment, we d love to hear from you. Qualification : Bachelors or Masters degree in Computer Science, Engineering, or related discipline

Position: DevOps Engineering Manager Location: Bangalore Experience: 5 10 years Education: BE/BTech/MCA/MTech/MSc Role Overview: We re looking for an experienced DevOps Engineering Manager to lead our cloud infrastructure, automation, and DevOps initiatives. This is a hands-on leadership role focused on driving efficiency, security, and scalability across our IT operations and development pipelines. Key Responsibilities: Cloud & Infrastructure Management: Administer and manage Google Workspace, including user accounts, security policies, and compliance settings. Oversee and optimize AWS resources (EC2, IAM, S3, VPC), ensuring cost-effective and secure cloud operations. Configure and manage A10 vThunder for load balancing and network performance optimization. Serve as Active Directory Administrator, maintaining AD, DNS, and Group Policy Objects (GPOs). Deploy, maintain, and troubleshoot VMware environments to support virtual infrastructure. Security & Compliance: Manage domain and SSL certificates including installation, renewal, and issue resolution. Handle ADFS token certificate renewals to support uninterrupted authentication services. Enforce security best practices across cloud and on-prem environments. Automation & Scripting: Create and maintain automation scripts using Bash, PowerShell, or Python to streamline workflows. Reduce manual intervention and boost system efficiency through smart scripting and task automation. Monitoring & Troubleshooting: Proactively monitor system logs, performance metrics, and security alerts to prevent downtime. Investigate and resolve issues related to network, infrastructure, and cloud environments promptly. Required Skills & Experience: Proven experience with infrastructure automation tools such as Terraform or CloudFormation. Strong understanding of DevOps practices and implementing CI/CD pipelines for cloud deployments. Solid scripting skills in Bash, PowerShell, or Python. Expertise in managing both cloud-based and on-premise infrastructure. Strong troubleshooting capabilities and a proactive approach to system monitoring. Qualification : BE/BTech/MCA/MTech/MSc

Job Title: Assistant Manager Performance Marketing Location: Bangalore Department: Performance Marketing Employee Type: Full-time Experience Required: 3 6 years Position Overview We are seeking a results-oriented Assistant Manager - Performance Marketing to lead our efforts across Google advertising (Web & App), SEO, ASO, and website performance optimization. This role is crucial to driving both paid and organic user growth, enhancing digital discoverability, improving user experience, and boosting conversion rates. The ideal candidate combines strategic vision with hands-on execution skills and has deep expertise in performance marketing, search optimization, and mobile growth strategies. Key Responsibilities Google Campaigns (Web & App): Strategize, execute, and optimize Google Ads campaigns across platforms including UAC, Performance Max, Search, and TROAS. Manage cross-channel ad campaigns to acquire high-intent users for both websites and mobile apps. Define audience segments, manage bidding strategies and budgets, and conduct creative testing to improve engagement and ROI. Collaborate with creative, product, and data teams to deliver targeted, performance-driven campaigns. Search Engine Optimization (SEO): Own and evolve the SEO roadmap to enhance organic rankings, traffic, and search visibility. Conduct technical, on-page, and off-page SEO audits and coordinate implementation with content and development teams. Develop content strategies aligned with keyword research, user intent, and business goals. Track and analyze key SEO metrics using tools such as Google Search Console, SEMrush, Ahrefs, and Screaming Frog. Hands-on experience managing CMS and web hosting platforms. App Store Optimization (ASO): Lead ASO initiatives for the Google Play Store to increase app visibility and installs. Optimize app metadata including titles, descriptions, keywords, screenshots, and videos based on data insights. Run A/B tests using Store Listing Experiments and ASO tools like AppTweak or SensorTower. Monitor app store rankings, user reviews, and competitor performance to inform strategy. Experience: 4+ years in digital marketing with proven success in Google Ads, SEO, ASO, and website performance optimization. Expertise: Deep understanding of web and app acquisition strategies, Google Ads platforms (including Firebase and GA4), and ASO/SEO tools. Analytical Skills: Strong ability to interpret data and translate insights into actionable marketing strategies. Technical Knowledge: Familiarity with web technologies, mobile user acquisition funnels, and performance measurement tools. Certifications: Google Ads and Google Analytics certifications preferred. Additional Tools: Experience with Firebase, Appsflyer or other Mobile Measurement Partners (MMPs), Google Play Console, Google AdMob, and Adsense. Soft Skills: Excellent communication, collaboration, and project management abilities. If you re passionate about driving growth through performance marketing and thrive in a fast-paced environment, we d love to connect with you.

Job Title: Audience Platform Lead Insights & Analysis Location: Bangalore Employment Type: Full-Time About the Role We re seeking a strategic and technically skilled Audience Platform Lead to join our Insights & Analysis team. This role will focus on leveraging platforms like Adobe Analytics, Google Analytics, WebTrends, and various Customer Data Platforms (CDPs) to enable data-driven marketing and customer insights. As a subject matter expert in tag management, audience creation, and marketing technology integration, you will play a key role in shaping and implementing audience strategies across platforms. Key Responsibilities Lead the design, development, and implementation of solutions on Customer Data Platforms (CDPs) such as Adobe Experience Platform (AEP), Tealium, Segment, Lytics, ActionIQ, or C360. Drive data ingestion workflows via batch and real-time modes using ETL tools, APIs, and JavaScript. Build data models and define audience segments and customer journeys based on business requirements and architecture. Collaborate with internal teams and stakeholders to translate BRDs into actionable CDP use cases for marketing activation. Enable data extraction and outbound flows to reporting tools, other Adobe products, and third-party systems. Define and apply business rules and data transformations aligned with privacy and compliance standards. Guide and mentor other team members on platform capabilities, integration best practices, and scalable solutions. Ensure alignment with data privacy laws such as GDPR, CCPA, and others. Required Qualifications Proven experience in leading CDP-related development projects. Strong scripting experience with Python, Java, or Node.js. Hands-on experience with REST APIs, Open APIs, and tools like cURL. Proficiency in data analysis, data modeling, and data mapping. Experience working with unstructured data using formats such as JSON and Parquet. Preferred Qualifications: Familiarity with data privacy regulations including GDPR and CCPA. Experience in client-facing roles or stakeholder engagement. Working knowledge of reporting technologies and visualization tools. Experience with Big Data ETLs and cloud-based data platforms. Background in customer journey orchestration, audience activation, and segment development. Exposure to MLOps, data governance, or MarTech strategy is a plus. Work at the intersection of data, marketing, and technology. Lead cutting-edge customer data platform initiatives. Be part of a collaborative, innovative, and growth-driven environment. Make a measurable impact on customer engagement and digital transformation.

Digital Marketing Executive Location: Bengaluru, India Experience: 3 - 5 Years Job Type: Full-time About VuNet VuNet pioneers Business Journey Observability using Big Data and Machine Learning to revolutionize digital experiences in financial services. Monitoring over 28 billion transactions monthly and impacting 300 million users, VuNet powers major banks across India and MEA. Role Overview: Digital Marketing Executive You will develop and manage online marketing campaigns to boost brand visibility, drive website traffic, and generate leads via SEO, social media, email marketing, and paid ads. Your work will significantly impact VuNet s growth and market presence. Key Responsibilities Execute email marketing campaigns and nurture sequences using HubSpot or similar tools Create and edit engaging marketing content for social media, newsletters, landing pages, and collateral Support multi-channel campaigns and optimize performance continuously Manage and update social media channels including LinkedIn, YouTube, and Twitter Analyze campaign performance and lead metrics to improve outcomes Basic knowledge of On-Page, Affiliate, and Technical SEO is a plus What You Bring 2-3 years experience in B2B marketing, preferably in tech or SaaS Hands-on experience with marketing automation tools like HubSpot, Zoho, or Mailchimp Strong written communication skills for content creation Comfortable with analytics tools and performance dashboards Collaborative mindset with excellent multitasking skills 100% health insurance covering you and dependents Mental wellness and 1:1 counseling support Culture fostering innovation, growth, and ownership Inclusive and transparent workplace environment Access to new Gen AI and integrated technology workspace Career development with training programs to enhance skills

Performance Marketing Specialist Location: Bangalore Experience: 3-5 Years Company: KredX About KredX Founded in 2015, KredX has grown into a comprehensive financial solutions ecosystem, helping businesses of all sizes manage working capital efficiently. KredX is India s leading integrated supply chain finance solutions provider, uniquely holding both RBI s TReDS license and IFSCA s ITFS license. Our key platforms include: DTX (Domestic Trade Exchange): RBI-licensed platform enabling MSMEs to access early payments through invoice discounting. GTX (Global Trade Exchange): IFSCA-licensed platform offering seamless cross-border trade finance. CMS (Cash Management Solutions): AI-driven finance automation for streamlined enterprise financial operations. DTX (dtxindia.in) is powered by KredX, enabling MSMEs to get paid early with the lowest cost, supported by advanced finance automation technology for a secure and fast process. Role Overview We are seeking a Performance Marketing Specialist to lead and optimize paid marketing campaigns while contributing to the broader digital marketing strategy. This hands-on role requires expertise in platforms like Google Ads and Meta Ads, a strong analytical mindset, and a passion for driving measurable growth. Key Responsibilities Plan, execute, and optimize paid advertising campaigns across Google, Meta, and other digital platforms. Contribute to overall digital marketing strategies including campaign planning and channel mix decisions. Manage budgets effectively, tracking key performance indicators like CPC, CPA, and ROAS. Conduct A/B testing on creatives, copy, and targeting to maximize campaign effectiveness. Collaborate with content and design teams to create impactful marketing assets. Analyze campaign performance data and prepare actionable reports with insights and recommendations. Monitor brand presence across paid and organic social channels, coordinating with internal teams for cohesive messaging. Stay updated on the latest platform features, industry trends, and best practices to continuously improve campaigns. Requirements 3 to 5 years of experience in paid digital marketing. Proven track record managing performance campaigns with measurable ROI. Strong analytical skills and comfort with campaign data analysis. Proficiency in Google Ads, Meta Ads Manager, and Google Analytics. Strategic thinker with strong execution capabilities. Experience working in startups or fast-paced environments is a plus.

Senior IT Operations Engineer Location: Bengaluru (Rathi Legacy, Rohan Tech Park, Hoodi) Team: Staff Finance Employment: Full-Time | Hybrid About Cognite Cognite is a global SaaS leader advancing industrial digital transformation through AI and data with flagship products like Cognite Atlas AI and Cognite Data Fusion. We are recognized as innovators and partners of choice in sectors including Oil & Gas, Chemicals, Pharma, and Manufacturing. Role Overview Join Cognite s Global IT Operations team in Bengaluru, where you will design, deploy, and maintain cloud infrastructure and IT systems critical to business operations. Your role will encompass managing Azure and SaaS platforms, automating processes, troubleshooting complex issues, and collaborating with teams to enable seamless IT services. Key Responsibilities Architect and manage cloud infrastructure solutions across Microsoft Azure, Google Workspace, and Atlassian tools. Handle IAM, user provisioning, and SaaS management with in-depth expertise in Microsoft Intune, Jamf Pro, and security tools. Develop automation using Terraform, PowerShell, Python, and manage CI/CD pipelines with GitHub. Provide hands-on support including access management, technical troubleshooting, and resolving issues across diverse SaaS platforms (Azure, GWS, Atlassian, Slack). Document IT processes and collaborate with internal teams to enhance IT operations. Your Profile 5 8 years experience in IT Cloud Infrastructure and IT Operations. Strong expertise in Microsoft EntraID, Intune, Azure, Google Workspace, and Atlassian products (Jira, Confluence). Proficient in scripting and automation with PowerShell, Python, Terraform, and GitHub version control. Experience with ITSM tools, preferably Jira Service Management. Bachelor s or Master s degree in IT or related field. Collaborative, service-minded, and patient with problem-solving and troubleshooting. Comfortable working with Windows and macOS environments, and security tools like Microsoft Defender and Jamf Protect. Diverse global team with 70+ nationalities and strong DEI focus. Modern, vibrant office environment in Bengaluru with hybrid work flexibility. Flat organization providing direct access to decision-makers. Work on innovative projects impacting major industries worldwide. Engage in an active community and partner ecosystem. Qualification : Bachelors or Masters degree in IT or related field.

Marketing Reporting Analyst (Night Shift 8:30 PM to 5:30 AM IST) Location: Bangalore, India Office About the Team At Rubrik, our Marketing Team is growing rapidly and plays a pivotal role in driving the company s mission to secure the world s data. We push boundaries, challenge convention, and thrive on innovative thinking. With a culture rooted in opportunity and empowerment, we bring bold ideas to life and deliver measurable impact. Join us in shaping a fresh perspective in the world of data security. Let s be unstoppable, together. About the Role This is a night shift position, supporting our global marketing initiatives and ensuring timely reporting and insights for the U.S. team. What You ll Do Data Analysis & Reporting Analyze marketing performance across digital (organic & paid), traditional channels, and campaigns. Build and maintain dashboards and performance reports using tools like Tableau and Google Sheets/Excel. Performance Measurement Partner with the Sr. Manager of Marketing Analytics to implement the performance measurement roadmap. Track and report key metrics: lead generation, conversion rates, campaign spend, marketing ROI. Insights & Optimization Identify data trends and deliver actionable insights to improve marketing strategy. Support A/B testing, multi-touch attribution, and budget monitoring efforts. Handle ad hoc reporting requests from stakeholders. Data Integrity & Collaboration Ensure high data accuracy and resolve data quality issues proactively. Collaborate with IT and Data Engineering to maintain best practices for database management. Work cross-functionally with Marketing, Sales, Data Science, and IT to align reporting practices and deliver business insights. Contribute to the development of attribution models for marketing impact assessment. What You ll Bring 4 5 years of experience in an analytical role (marketing, finance, or related field). Bachelor's degree in Finance, Accounting, Marketing Analytics, or a related discipline. Expertise in Excel and Google Sheets advanced formulas, pivot tables, and data visualization. Experience with Tableau or Power BI. Solid grasp of financial concepts and their application in marketing analysis. Familiarity with Salesforce and marketing automation platforms (e.g., Marketo, HubSpot) is a plus. Working knowledge of SQL and relational databases. Strong attention to detail and ability to manage multiple priorities and deadlines. Excellent verbal and written communication skills able to translate complex data for non-technical audiences. A growth mindset and a proactive, solutions-oriented approach to challenges. Be part of a mission-driven company at the forefront of data security. Work alongside industry innovators and contribute to a fast-scaling marketing function. Enjoy a collaborative environment where your insights directly influence business outcomes. Access growth opportunities in a company recognized by Gartner and awarded the Red Dot Design Award. About Rubrik Rubrik (NYSE: RBRK) is redefining data security with Zero Trust Data Security . We help organizations across the globe stay resilient in the face of cyberattacks, insider threats, and disruptions. Rubrik Security Cloud, powered by machine learning, secures data across hybrid and cloud environments, ensuring data integrity, availability, and rapid recovery.

Engineering Manager GPay Nityam Location: Bengaluru, Karnataka, India Company: Google Minimum Qualifications Bachelor s degree or equivalent practical experience. 8+ years of experience in software development using one or more programming languages (e.g., Python, C, C++, Java, JavaScript). Experience with mobile app, front-end, and backend technologies. 3+ years in a technical leadership role overseeing projects. 2+ years of experience in people management or team leadership. Preferred Qualifications Master s or PhD in Computer Science or related technical field. 3+ years of experience in a complex, matrixed organization. About the Role As an Engineering Manager at Google, you ll not only contribute to major technical projects but also provide leadership, strategy, and mentorship to your team. This role focuses on managing engineers across multiple teams and locations while overseeing the deployment of large-scale projects globally. You'll work on GPay Nityam, a team dedicated to improving recurring payments on Google Pay. The product spans both vertical and horizontal aspects managing everything from bill payments and mobile recharges to autopay, subscriptions, reminders, and daily payment habit tracking. The Payments team at Google builds technologies that make payments seamless and secure powering money movement for consumers and businesses alike. Key Responsibilities Define and communicate team goals aligned with broader organizational priorities. Set clear individual expectations based on roles and regularly discuss performance and growth. Develop and evolve mid-term technical vision and product roadmaps to support scalability and future infrastructure needs. Design, review, and guide system architecture and write development code to address complex, ambiguous problems. Review code from other engineers, ensuring adherence to best practices including code quality, efficiency, and testability. Collaborate across product, engineering, and leadership teams to ensure alignment and successful execution. Qualification : Masters or PhD in Computer Science or related technical field.

Job Title: Executive Assistant Location: Bengaluru, Karnataka, India About CloudSEK CloudSEK is a leading AI-powered cybersecurity company committed to building the fastest and most reliable technology to detect and resolve digital threats in real-time. With a core focus on leveraging AI and machine learning, our products deliver rapid threat detection, precise analysis, and fast resolution, minimizing human intervention. Founded in 2015 and headquartered in Singapore, CloudSEK has expanded rapidly and is now one of India s most trusted cybersecurity companies. Our product suite includes XVigil, BeVigil, and SVigil, which offer digital risk protection, attack surface monitoring, and software supply chain risk management. CloudSEK has received recognition from industry leaders and investors, including $10M in total funding and several prestigious awards. Our mission is to continue revolutionizing the cybersecurity landscape with cutting-edge technology and innovation. About the Role: Executive Assistant As an Executive Assistant to the CEO, you will be the central hub of operations for the CEO s office. You will be responsible for managing communications, scheduling, travel, and day-to-day executive tasks, ensuring that everything runs smoothly and efficiently. This role offers direct access to leadership and the opportunity to be an essential part of a fast-growing company in the cybersecurity space. Key Responsibilities Inbox & Communication Management: Own the CEO's inbox, ensuring timely responses, delegations, and flagging of high-priority messages. Maintain clear communication with both internal and external stakeholders, ensuring respect and clarity at all times. Calendar & Scheduling: Manage complex scheduling across multiple time zones and reschedule meetings with minimal conflicts. Prepare briefing notes, agendas, and capture follow-up actions for meetings as necessary. Travel & Logistics: Coordinate with the admin team for domestic and international travel, including flights, hotels, and visas. Prepare detailed travel itineraries and manage real-time changes or adjustments. Manage event RSVPs and coordinate offsite planning when applicable. Expense Management: Track, categorize, and reconcile CEO s expenses with precision. Submit monthly reimbursements and expense reports, liaising with the finance team for any clarifications or documentation. Investor Relations Responsibilities: Update investor pipeline using Streak CRM, ensuring accurate tracking of interactions and stages. Proactively schedule investor meetings and follow-ups based on interest and activity. Collaborate with internal teams (CEO, Finance, Business) to prepare updates or materials for investor meetings. Organize investor documents, pitch decks, and due diligence materials as required. Keka Platform Management: Manage employee workflows on the Keka HR platform, including leave, on-duty (OD), work-from-home (WFH), and reimbursement requests. Review and approve requests, ensuring consistency and compliance with the CEO s guidance. Ad-Hoc Support: Take ownership of special assignments and ad-hoc tasks delegated by the CEO or leadership. Act as a flexible resource to support cross-functional needs, ensuring timely execution of high-priority tasks. Must-Have Skills: 2+ years of experience as an Executive Assistant, preferably supporting senior leadership. Strong written and verbal communication skills, with an ability to manage high-priority communication. Excellent organizational and time management skills, capable of juggling multiple responsibilities in a fast-paced environment. Proven expertise in email/inbox management and calendar scheduling. Tech-savvy, with proficiency in Google Workspace, Slack, Microsoft Office, and related tools. High degree of professionalism, discretion, and trustworthiness. Nice-to-Have Skills: Experience in a startup or high-growth environment. Familiarity with project coordination or internal reporting. Understanding of startup culture and CEO workflows. What You ll Get: Direct access to leadership and an opportunity to make a significant impact. A fast-moving, ambitious, and transparent work culture that fosters innovation. Freedom to grow, learn, and take ownership of projects that matter. Career development opportunities in a dynamic and rapidly growing organization. Benefits of Joining CloudSEK: Flexible working hours for a better work-life balance. Access to free food, unlimited snacks, and beverages in the office. Participate in team bonding activities like games, music, and creative events. A dynamic startup environment that encourages growth, innovation, and fun.

Principal Engineer, Google Cloud VMware Engine Google - Bengaluru, Karnataka, India Join Google Cloud in Bengaluru, Karnataka, India and play a pivotal role in the Google Cloud VMware Engine (GCVE) team! Our mission is to empower customers to seamlessly move their VMware-based applications to Google Cloud without altering their existing apps, tools, or processes. As a Principal Engineer, you will spearhead the technical strategy for GCVE, driving the development of highly performant and scalable infrastructure with fully redundant and dedicated networking. You will ensure the availability necessary for demanding enterprise workloads and pioneer innovative solutions to dramatically reduce cloud migration timelines. In this critical role, you will lead the execution and delivery of the overall GCVE Systems Design. This includes influencing compute server design, platform architecture, network fabric, large cluster level Service Level Objectives (SLOs), reliability, observability, and alerting. You will also be instrumental in how these systems integrate with the broader Google Cloud Infrastructure and Services. Collaboration with external partners, particularly VMware, to co-create groundbreaking solutions will be a key aspect of this role. Leveraging your deep understanding of emerging cloud technologies, you will address the unique cloud requirements of VMware workloads. Your technical expertise will be crucial in bringing innovative software solutions to market, understanding enterprise workload requirements, and utilizing open source technologies. Google Cloud is dedicated to accelerating every organization's digital transformation. We provide enterprise-grade solutions leveraging Google s cutting-edge technology and developer-friendly tools. Join us as a trusted partner for customers in over 200 countries and territories, enabling their growth and solving their most critical business challenges. Responsibilities: Develop a forward-thinking technical roadmap for the Google Cloud VMware Engine organization, fostering continuous innovation and the implementation of novel systems solutions. Design, build, and deploy highly scalable solutions leveraging Google compute platforms, robust hardware, advanced networking, and sophisticated software infrastructure to deliver exceptional systems for VMware workloads at scale. Collaborate effectively across engineering teams involved in the build, design, and implementation of hardware and software spanning infrastructure domains such as platforms, server architecture, compute, storage, networking, and data analytics. Influence and establish best engineering practices for managing robust and scalable systems to proactively address exponential market demand. Provide technical leadership for cloud developer technology within Google and manage collaborations with cross-functional Engineering teams to optimize the adoption of Google Cloud Platform capabilities, both internally and for the broader cloud industry. Minimum Qualifications: Bachelor's degree in Computer Science, Electrical Engineering, or equivalent practical experience. 15 years of experience in hardware and software design, data structures, and algorithms. Preferred Qualifications: Master's degree. Proven experience in delivering successfully within stipulated timelines. Demonstrated experience in successfully building software and large-scale distributed systems. Comprehensive understanding of private and public cloud design considerations and limitations in virtualization, global infrastructure, hypervisor technologies, networking, data storage, and security. Exceptional ability to work cross-functionally, partnering effectively with groups such as Sales, Engineering, Product Management, Product Marketing, UX, and UI, skillfully brokering trade-offs with stakeholders and understanding their diverse needs. Excellent narrative and storytelling skills with a proven ability to drive usage, adoption, and market momentum. Qualification : Bachelor's degree in Computer Science, Electrical Engineering, or equivalent practical experience.

At Jupiter, we understand that money isn t just a subject it s a part of life that triggers a wide range of emotions. Our mission is to help people improve their relationship with money. As a financial services platform, we use technology to offer user-friendly products related to banking, loans, and investments. Whether it s a savings account, credit cards, investments, or payments, it s all on Jupiter. We simplify complex banking jargon, offer intelligent insights based on spending habits, and provide users with innovative tools to make sense of their finances. Our Journey So Far Founded in 2019 by Jitendra Gupta, best known for creating Citrus Pay, Jupiter was born from a simple idea: to create a modern, customer-first experience for managing money. In 2021, when we launched, we had a waitlist of 100,000 eager users, and within just 10 months, we grew to 1 million users. Today, we proudly serve 2.8 million+ happy customers. Our Insights feature automatically tracks and categorizes spending, even across external savings accounts. Our Edge CSB Bank RuPay credit card is loved for its transparent design and rewarding experience. And our No-Penalty SIP and Daily SIP at Rs 10 have made investing accessible to over 100,000 users. We embrace cutting-edge technology, data analytics, and a diverse, talented team that shares our vision of a more accessible, transparent, and inclusive financial ecosystem. Now, we re looking for passionate individuals to join us on this exciting journey. Who We're Looking For We re seeking a Performance Marketing Associate / Associate Manager to drive user acquisition and engagement through paid digital channels. If you re passionate about performance marketing, data-driven decisions, and campaign optimization, this is the role for you! Depending on experience, you will either lead execution or own the end-to-end campaign strategy. Roles and Responsibilities Campaign Strategy & Execution: Plan, set up, and optimize paid campaigns across Google Ads (Search, Display, YouTube), Meta, Programmatic, and other acquisition channels. Budget & Performance Management: Allocate and optimize marketing budgets to maximize ROI and improve Customer Acquisition Cost (CAC) efficiency. Data & Analytics: Monitor campaign performance using Google Analytics, Ads Manager, and internal tools, and generate insights to improve KPIs. Experimentation & Optimization: Conduct A/B tests on creatives, audiences, and bidding strategies to ensure continuous campaign improvement. Collaboration: Work closely with the Product, Brand, Content, and Design teams to align marketing efforts with business objectives. Reporting & Insights: Track performance metrics, identify trends, and recommend improvements to drive growth and efficiency. What s Needed for This Role Experience: 1-3+ years of performance marketing experience (either in-house or at an agency), depending on the role level. Technical Expertise: Hands-on experience running and optimizing campaigns across Google Ads, Meta Ads, Affiliates, and Programmatic channels. Analytical Skills: Strong analytical skills with experience in tools like Google Analytics, Facebook Ads Manager, and campaign tracking platforms. Data-Driven: Ability to analyze large datasets and translate them into actionable marketing insights. Optimization Expertise: Experience in A/B testing, audience segmentation, and conversion rate optimization (CRO). Bonus: Prior experience in FinTech, startups, or e-commerce growth marketing. Ownership Mindset: Proactive problem-solver who takes initiative and executes efficiently. Why You Should Work With Us Ownership Mentality: We value people who take ownership of their work and see projects through to completion. Meaningful Problem Solving: We love tackling complex problems and creating intuitive experiences that delight our customers. Healthy Conflict & Commitment: We encourage healthy conflict and value individuals who can commit to decisions with confidence. Relentless Excellence: We re always striving to set higher standards and are looking for individuals who want to grow and improve in a dynamic environment. Our Process We evaluate every candidate carefully to build a team of like-minded, passionate, and ambitious individuals. Here s a general overview of our hiring process: The Intro: Our recruitment team reviews all applications to find the best fit. We assess both skills and past work to ensure a great match. Two-Way Street: Interview with the hiring manager to understand your fit for the role and expectations. Assignments may be given. Culture Matters: We assess if you align with our company culture and if it s the right environment for you. The Offer: If we believe you re the right fit, we extend an offer to bring you on board!

Senior Lead Web Developer Location: Bengaluru About the Role We are looking for a Senior Lead Web Developer with a strong technical foundation, leadership skills, and a passion for building high-quality web applications. You will lead a team of top-tier developers, drive technical excellence, and collaborate with cross-functional teams to deliver scalable, high-performance platforms. If you thrive in a fast-paced startup environment, love working with cutting-edge web technologies, and have a passion for problem-solving, this role is for you! What You ll Do Leadership & Team Growth Lead, mentor, and develop a high-performing web development team. Attract and onboard top engineering talent while fostering a culture of collaboration and technical excellence. Advocate for the team s technical needs and growth within the organization. Technical Excellence Architect and build high-scale, robust web applications using modern frameworks (React.js, Vue.js, etc.). Drive best practices in performance, security, and scalability for web development. Champion automation, test-driven development (TDD), and CI/CD methodologies. Ensure compliance with core web vitals, tech SEO, and web performance optimization. Cross-Functional Collaboration Work closely with product managers, designers, and data teams to deliver seamless web experiences. Influence product and process decisions by leveraging technical insights and data-driven strategies. Use analytics tools like Google Analytics, Google Tag Manager, and Appsflyer to optimize user experience. What We re Looking For Experience & Technical Skills 8+ years of hands-on experience in web development, including leading diverse engineering teams. Strong expertise in architectural patterns for large-scale websites and platform development. Proficiency in modern web frameworks like React.js, Vue.js, and performance optimization techniques. Experience deploying and managing applications in public cloud environments (AWS, Azure, Google Cloud). Deep understanding of core web vitals, SEO best practices, and web performance metrics. Strong background in test-driven development (TDD), CI/CD pipelines, and automation. Soft Skills & Problem-Solving Ability to communicate effectively across teams, aligning technical and business goals. A problem-solving mindset with a passion for continuous learning and innovation. Thrives in a fast-paced, high-impact startup culture. Why Join Gameskraft? Startup Energy: Fast-paced, innovation-driven environment. Impactful Work: Your contributions will directly shape the gaming ecosystem. Collaborative Culture: Work with some of the brightest minds in tech and gaming. Data-Driven Development: Leverage analytics to build better user experiences. Perks & Benefits Competitive Salary & ESOPs Grow with the company. 5 Lakh Medical Insurance Coverage for you & your family. Attractive Car Lease Policy Exclusive employee benefits. Relocation Assistance Support in moving to Bangalore. Free Lunch & Stocked Pantries Great food, all day! Performance-Based Growth Transparent appraisals & rapid career progression. Ready to Build the Future of Gaming? If you're passionate about leading world-class web development, we'd love to hear from you! Apply now and be part of our journey at Gameskraft.

Minimum Qualifications: Bachelor's degree in Computer Science or IT-related field, or equivalent practical experience. 3 years of experience with systems automation and tooling using Python, Go, or any other programming language. 3 years of experience in managing technical infrastructure (e.g., deployment, maintenance, troubleshooting). 3 years of experience in Linux Internals, Networking, and Systems administration. Preferred Qualifications: 6 years of experience in implementing, troubleshooting, and supporting computing systems. Experience with DevOps tools such as Terraform, Puppet, Ansible, Jenkins. Experience with cloud provider ecosystems of cloud service providers. Experience in supporting large-scale complex cloud-based infrastructure. Experience in one of the High Performance Computing (HPC) Schedulers such as LSF, Symphony, NC, or SLURM. Excellent investigative, problem-solving, and communication skills. About the Job: Systems Development Engineering (SDE) at Google is a role where you manage services and systems at scale. SDEs creatively put their engineering discipline to use automating the mundane and reducing toil. We don t just write code to fix bugs but emphasize the development of tools and solutions that fix classes of problems. We know it s hard to control what you can t measure so we focus on observability: instrumenting first, then turning data into knowledge, and finally knowledge into action. We know that the operational efficiency of Google systems, services, virtual compute environments, and the operating systems that power them impact the environment, not just the bottom line. We know that working together we can do more, and that community matters. Google brings together people with a wide variety of backgrounds, experiences, and perspectives. We encourage them to collaborate, think big, and take risks in a blame-free environment. We promote self-direction to work on meaningful projects while striving to create an environment that provides the support and mentorship needed to learn and grow. Together we engineer and build the infrastructure, tools, access, and telemetry for systems that enable orchestration of Google-scale services. Come build things that matter. In this role, you will be responsible for building and operating the underlying foundation infrastructure used for designing custom silicon. This includes compute platforms, CI/CD, Cloud, groups and Access Control Lists (ACLs), source control, dashboards, resource economy, and bench labs used by silicon engineers in their daily work. Google's mission is to organize the world's information and make it universally accessible and useful. Our team combines the best of Google AI, Software, and Hardware to create radically helpful experiences. We research, design, and develop new technologies and hardware to make computing faster, seamless, and more powerful. We aim to make people's lives better through technology. Responsibilities: Ensure the timely delivery of silicon designs using Google Cloud Platform (GCP) within a fluid environment. Monitor and uphold high standards for internal services on Google Cloud. Provide support, maintain, and deploy team-supported infrastructure and documentation. Collaborate closely with engineering teams to implement and develop on Google Cloud infrastructure. Automate tasks wherever needed. Qualification : Bachelor's degree in Computer Science or IT-related field, or equivalent practical experience.