Marketing Manager 0N9Qvnhhvv at Advaiya

Sr. Sales / Sr. Business Development Manager GCC Region Location: Hyderabad Job Type: Full-Time Department: Sales & Business Development Industry Focus: GCC (Gulf Cooperation Council) Market Job Summary: We are looking for a dynamic and driven Senior Sales / Business Development Manager with deep experience in GCC market development, enterprise client acquisition, and strategic sales execution. This role is ideal for a sales leader who thrives in high-impact environments and has a strong network of decision-makers in the GCC region. Key Responsibilities: Develop and implement strategic business plans to acquire and grow clients in the GCC landscape. Re-engage past clients using your existing network and industry relationships. Conduct detailed market research to identify emerging opportunities and evolving customer needs. Prepare and deliver high-impact sales presentations, pitches, and proposals tailored to potential clients. Work closely with cross-functional teams to ensure client expectations are met with excellence. Negotiate contracts and close profitable deals aligned with business goals. Stay updated on market trends, industry challenges, and competitor offerings. Represent the organization at leading industry events, forums, and conferences such as NASSCOM, ET Now, etc. Qualifications & Skills: Proven experience in hunting sales and acquiring enterprise clients with multi-million-dollar portfolios. Strong track record of business acquisition and adding new logos to the client base. Minimum 5 years of experience in sales or business development, focused on the GCC market. Established network and client rolodex in relevant sectors. Strong ability to drive the sales process from planning through successful closure. Exceptional negotiation, presentation, and communication skills. Prior participation in industry events such as those hosted by NASSCOM, ET Now, etc.

The Opportunity We're seeking an experienced Director or Senior Product Marketing Manager (depending on experience) to drive our product marketing initiatives for Adaptive MDR. This role offers a unique opportunity to make a significant impact in the cybersecurity landscape, with the potential for leadership growth. Your Impact As a key player in our marketing team, you'll shape our product marketing direction, create compelling content, and drive our products' success in the competitive cybersecurity market. Key Responsibilities Strategic Leadership & Messaging Develop and execute comprehensive product marketing strategies for our Adaptive MDR solution. Craft compelling product positioning, messaging, and narratives that resonate with our US target audience and illustrate our unique value proposition. Lead go-to-market strategies for new product launches, ensuring successful adoption and market penetration. Collaborate with cross-functional teams to align marketing efforts with business objectives. Content Creation & Campaign Management Create engaging content across various formats, including thought leadership assets, landing pages, solution decks, reports, blogs, and demos. Design and execute strategic marketing campaigns with clear goals, targeted messaging, and precise segmentation strategies. Ensure all content and campaigns align with our brand voice and communicate our product benefits effectively Industry Presence and Thought Leadership Lead Netenrich's presence at key industry events and deliver compelling presentations to customers, influencers, and conference audiences. Build and maintain relationships with industry analysts and influencers to enhance our market position. Market Intelligence and Analysis - Conduct thorough market research to gain insights into customer needs, market trends, and competitive landscape. Analyze campaign effectiveness and provide data-driven recommendations to improve marketing performance and product positioning. Your Qualifications 10+ years of product marketing experience, with at least three years in a leadership role in the cybersecurity industry. Deep understanding of MDR solutions and related technologies (SIEM, SOAR, security operations). Proven track record in developing and executing successful marketing strategies for complex technical solutions, preferably involving advanced technologies (Data Lake, AI/ML, Big Data, SaaS, and Cloud). Exceptional storytelling abilities and strong public speaking skills, with experience presenting to diverse audiences. Demonstrated ability to work effectively with cross-functional teams, including product management, sales, and technical teams, and drive data-driven decisionmaking. Experience in competitive analysis, market positioning, and using marketing analytics tools. Experience working in a global company with distributed teams is a plus. Ability to adapt quickly in a fast-paced, evolving industry. Future Growth Opportunity While initially an individual contributor role, this position has strong potential to evolve into a key leadership role as our team expands. The ideal candidate will demonstrate the ability to mentor and guide team members, shaping our product marketing organization. Competitive salary and comprehensive benefits package. Opportunity to work with innovative technologies in a rapidly growing industry. A collaborative and inclusive work environment that values diversity of thought. Significant professional development and career growth opportunities. Chance to make a real impact in the cybersecurity space. At Netenrich, you'll shape the future of cybersecurity marketing and grow into a leadership role. If you're a strategic thinker with a passion for technology, a track record of marketing success, and the ambition to lead and innovate in cybersecurity, we want to hear from you! Qualification : 10+ years of product marketing experience, with at least three years in a leadership role in the cybersecurity industry.

Job Title: Marketing Manager Location: Raipur, Chhattisgarh Experience: 8+ Years Employment Type: Full-Time Roles & Responsibilities: Website Management Oversee the development, maintenance, and continuous improvement of the company website. Ensure website content is current, engaging, and accurately reflects company services and achievements. Implement SEO strategies to boost website traffic and improve search rankings. Social Media Branding Develop and execute a robust social media strategy across LinkedIn, Twitter, Facebook, and Instagram. Create and curate engaging content that highlights company culture, work, and values. Monitor social channels, respond to inquiries, and engage followers to build community. Positioning and Brand Value Creation Define and articulate brand positioning to differentiate the company in the market. Develop marketing campaigns to build brand awareness and establish industry leadership. Collaborate with teams to gather insights and craft compelling narratives around projects and successes. Talent Attraction and Retention Design marketing initiatives aimed at attracting top talent. Showcase company culture, employee benefits, and growth opportunities through various channels. Work with HR on campaigns to promote employee loyalty and retention. Develop internal newsletters and communication materials to foster a cohesive culture. Showcase Our Work Create case studies, white papers, blogs, videos, and infographics that highlight company expertise. Coordinate client testimonials and success stories to demonstrate company value. Vendor Management Identify and evaluate external vendors for creative and marketing services. Manage vendor relationships, review proposals, negotiate contracts, and oversee quality execution. Representation and Advocacy Plan and execute non-digital marketing like print ads and event sponsorships. Organize and participate in industry events to promote brand visibility. Build relationships with academic, industry, and government stakeholders. Industry Engagement and Trend Awareness Stay updated on marketing trends and technologies. Engage with industry experts to enhance marketing strategies. Leverage the latest technologies to effectively showcase the brand. Required Skills: Creativity and Design: Strong creative sense to ensure high-quality marketing materials and vendor selection. Analytical and Data-Driven: Proficient in marketing tools (Google Analytics, SEMrush, Hootsuite), and data interpretation. Project Management: Ability to manage multiple projects and collaborate with teams and vendors. Public Speaking and Representation: Excellent presentation skills and professionalism in external engagements. Qualifications: Bachelor s degree in Marketing, Business Administration, Communications, or related field. 8+ years of marketing experience, with strong focus on digital marketing and brand management. Experience in IT or software development industry preferred. Work Location: Raipur, Chhattisgarh Qualification : Bachelors degree in Marketing, Business Administration, Communications, or related field.

Job Title: E-Commerce and Performance Marketing Manager Location: Dehradun, Uttarakhand (On-Site) Experience: 2 5 Years Job Type: Full-Time Openings: 1 About the Role Cynoteck is hiring an experienced and results-driven E-Commerce & Performance Marketing Manager to lead and grow our online sales across major platforms including Amazon, Flipkart, Myntra, and our D2C e-commerce website. The ideal candidate will be skilled in both marketplace management and digital advertising, with a clear focus on ROI-driven campaigns, product listing optimization, and data-backed performance analysis. If you're a digital marketer with expertise in Google Ads, Meta Ads (Facebook/Instagram), Amazon Sponsored Ads, and Flipkart Advertising, this role is perfect for you. Key Responsibilities E-Commerce Management Create, manage, and optimize product listings on Amazon, Flipkart, Myntra, Tata CLiQ, and other e-commerce platforms. Oversee the company s e-commerce website, ensuring an intuitive user interface, updated inventory, and seamless payment/logistics integration. Monitor and analyze key metrics like CTR, conversions, bounce rates, abandoned carts, and customer feedback. Plan and execute pricing strategies, promotions, and seasonal deals to drive traffic and conversions. Collaborate with logistics and warehouse teams to ensure timely order fulfillment and inventory accuracy. Performance Marketing Strategize and execute PPC campaigns across platforms like Google Ads, Facebook Ads, Instagram Ads, Amazon Ads, and Flipkart Ads. Optimize ad performance through targeting, bidding, budget allocation, and A/B testing. Improve ROI by refining keywords, creatives, ad copies, and audience segmentation. Use tools like Google Analytics, Amazon Seller Central, and Meta Business Suite for performance tracking and insights. Prepare weekly/monthly performance reports and actionable recommendations for campaign improvements. Required Skills & Experience 2 5 years of proven experience in e-commerce management and performance marketing. Hands-on experience managing Amazon and Flipkart seller accounts, including advertising. Proficiency in Google Ads, Facebook/Instagram Ads, and campaign optimization. In-depth understanding of e-commerce SEO, product visibility, keyword ranking, and online customer behavior. Strong knowledge of Google Analytics, Amazon Seller Central, and reporting dashboards. Ability to derive actionable insights from data to drive marketing strategy. Nice-to-Have Skills Experience working with Myntra, Meesho, JioMart, and other marketplaces. Familiarity with Helium10, Jungle Scout, or similar listing/ad optimization tools. Basic design skills using Canva, Adobe Photoshop, or other creative tools for ad design. Work with a growing brand in a dynamic and high-impact digital marketing role. Take ownership of end-to-end e-commerce and performance marketing strategy. Collaborate with a tech-savvy and creative team that values innovation and results. Gain hands-on experience across multiple online marketplaces and advertising platforms. If you're passionate about e-commerce, data-driven marketing, and digital advertising, apply now to become a key part of Cynoteck s digital transformation journey.

Position Title: Assistant Manager Accounts Location: Noida Experience Required: 2 8 Years Employment Type: Full-Time Role Overview We are seeking a detail-oriented and highly capable Assistant Manager Accounts to manage and support financial operations with a focus on EPC (Engineering, Procurement & Construction) contracts. This role involves end-to-end financial reporting, audit coordination, MIS reporting, and compliance with Indian Accounting Standards (IND AS). The ideal candidate is a qualified Chartered Accountant with a strong background in accounting and financial processes within EPC or project-based companies. Key Responsibilities Financial Reporting & Analysis Ensure timely and accurate preparation of monthly financial statements, including P&L, Balance Sheet, and Cash Flow. Conduct financial analysis and provide commentary on variances for key financial metrics. Prepare and finalize financial statements in compliance with IND AS. MIS & Business Insights Generate and analyze MIS reports for internal stakeholders. Provide insights to support strategic and operational decision-making. Audit & Compliance Coordinate with Internal and Statutory Auditors for timely closure of audits. Prepare necessary documentation and resolve audit queries in collaboration with management and auditors. Contract Accounting & Project Finance Interpret and monitor EPC contract terms related to invoicing, project delivery, and revenue recognition. Ensure accurate project-based accounting aligned with contractual terms. Cross-functional Coordination Liaise with internal departments including SCM, Project Management, and Engineering teams to ensure financial accuracy and reporting integrity. Support FP&A activities as needed. Required Qualifications Qualified Chartered Accountant (CA). 2 to 5 years of post-qualification experience in accounting, preferably in an EPC or project-based organization. Hands-on experience with day-to-day accounting, receivables/payables management, book closure, financial statement preparation, and audit handling. Key Competencies Strong knowledge of IND AS and Indian Accounting Standards. Proficiency in MS Excel, PowerPoint, Word, and ERP systems (SAP preferred). Excellent analytical, problem-solving, and decision-making skills. Strong written and verbal communication abilities. High attention to detail and organizational skills. Work in a dynamic, project-driven environment with high visibility. Opportunity to grow within a leading organization in the EPC and automation industry. Exposure to cross-functional teams, complex contracts, and strategic financial planning. Qualification : Qualified Chartered Accountant (CA)

Job Title: Performance Marketing Manager Location: Noida Experience Required: 3 to 8 years Employment Type: Full-Time About the Role As a Performance Marketing Manager at EaseMyTrip, you will play a key role in maximizing our digital presence and customer acquisition through targeted advertising and strategic marketing initiatives. This role involves designing, executing, and optimizing multi-channel performance marketing campaigns, analyzing data insights, and continuously adapting strategies to improve ROI. You ll leverage emerging digital technologies and market trends to maintain a competitive edge and drive measurable results. Key Responsibilities Strategy Development: Build and implement a comprehensive performance marketing strategy aimed at maximizing visibility and driving customer acquisition. Channel Management: Plan, execute, and optimize campaigns across digital platforms including Google Ads, Bing Ads, and social media channels such as Facebook, Instagram, LinkedIn, and Twitter. App Marketing: Enhance app downloads, engagement, and retention through targeted in-app marketing initiatives. Data Analytics: Use tools like Google Analytics and Google Tag Manager to collect data, analyze campaign performance, and make data-driven decisions for optimization. Budget Management: Efficiently allocate and manage marketing budgets to optimize cost per acquisition (CAC) and overall ROI. Campaign Optimization: Conduct continuous A/B testing, performance analysis, and refinement of campaigns to meet key performance indicators (KPIs). Innovation & Testing: Explore new digital marketing channels and technologies to improve campaign effectiveness. Cross-functional Collaboration: Partner with management and other teams to align marketing efforts and share insights. Reporting: Prepare detailed reports on campaign performance, providing actionable insights for future marketing strategies. Market Awareness: Stay current with digital marketing trends, tools, and best practices to keep the company competitive. Preferred Candidate Profile Education: Bachelor s or Master s degree in Marketing, Business Administration, or a related field. Experience: Proven track record managing multi-channel digital marketing campaigns, including PPC, SEO, and social media marketing. Analytical Skills: Strong ability to analyze data, interpret metrics, and make informed marketing decisions. Technical Proficiency: Skilled in digital marketing tools such as Google Analytics, Google Tag Manager, and mobile marketing platforms. Strategic Thinker: Capable of developing clear, goal-oriented marketing strategies. Communication: Excellent verbal and written communication skills to effectively engage with teams and leadership. Problem Solver: Creative and resourceful in overcoming marketing challenges. Adaptability: Willingness to experiment, learn, and adjust to evolving digital marketing landscapes. Goal-Oriented: Driven to meet and exceed performance targets. Team Player: Collaborative mindset to work effectively within cross-functional teams. Work with one of India s fastest-growing travel-tech platforms. Be part of a dynamic, innovative, and supportive team. Competitive salary and benefits. Opportunity for professional growth and continuous learning. Qualification : Bachelors or Masters degree in Marketing, Business Administration, or a related field.

Job Title: Performance Marketing Manager (PPC | Programmatic | Meta Ads) Company: eMaven Solutions Location: Noida Experience: 3 5 Years Employment Type: Full-Time About the Role: eMaven Solutions is looking for a Performance Marketing Manager to lead data-driven digital advertising campaigns across Google Marketing Platform, Facebook/Meta, LinkedIn, and Twitter. This role is ideal for a tech-savvy, results-oriented marketer with hands-on experience managing large-scale, ROI-focused campaigns for global clients. Key Responsibilities: Plan, execute, and optimize high-budget PPC, programmatic, and Meta (Facebook, Instagram) ad campaigns. Manage Google Ads, Bing Ads, Facebook Business Manager, and other paid platforms. Analyze campaign data, conduct audience segmentation, keyword research, and competitive benchmarking. Collaborate with creative teams to produce high-performing ad copy, creatives, and landing pages. Run A/B tests to refine messaging, targeting, and bid strategies. Track performance using Google Analytics, GTM, and attribution models. Coordinate with product, design, and content teams for integrated marketing efforts. Stay updated with ad tech trends, platform changes, and industry best practices. Qualifications: Bachelor s degree in Engineering, Marketing, or Business. 3 5 years of digital marketing experience (PPC, programmatic, Meta ads). Proven success managing global paid media campaigns across platforms. Strong proficiency in Google Ads, Meta Ads Manager, Google Tag Manager, Zapier, and analytics tools. Excellent data interpretation, reporting, and communication skills. Google Ads and Facebook Blueprint certifications are a plus. What s on Offer: Competitive salary & benefits. Flexible hours & remote work options. A growth-focused, collaborative team environment. Opportunities for professional development and leadership. Qualification : Bachelors degree in Engineering, Marketing, or Business.

Job Title: Digital Marketing Manager Location: Indore Qualification: Bachelor s Degree in Marketing, Business Administration, or a related field Experience: 2-4 years, preferably in financial services or stock broking industry Job Summary: We are seeking a skilled Digital Marketing Manager to lead our online marketing efforts, focusing on lead generation, brand awareness, and customer engagement. The ideal candidate will have hands-on experience in SEO, SEM, social media, email marketing, and paid campaigns within the financial services or stock broking domain. Key Responsibilities: Campaign Management: Plan and execute multi-channel digital marketing strategies including SEO, SEM, email marketing, display ads, and social media campaigns. Manage paid advertising campaigns across platforms such as Google Ads, Facebook, LinkedIn, Twitter, and more. Perform keyword research and optimize website content for improved search rankings and visibility. Content Creation & Strategy: Collaborate with content creators and designers to develop engaging materials for blogs, landing pages, newsletters, and social media. Create and manage a content calendar aligned with stock market events, trading seasons, and product launches. Social Media Management: Grow and maintain the company s social media presence across multiple channels. Tailor and curate content for diverse audiences including retail investors, HNIs, and traders. Engage with the online community by responding to inquiries and building brand loyalty. Lead Generation & Nurturing: Implement and optimize lead generation campaigns through paid ads, SEO, and content marketing. Improve landing pages and lead forms to maximize conversion rates. Coordinate with sales teams to ensure efficient lead handoff and nurturing. Analytics & Reporting: Track, analyze, and report on marketing campaign performance using tools like Google Analytics, SEMrush, Google Ads, etc. Monitor KPIs including website traffic, conversion rates, cost-per-lead (CPL), and return on ad spend (ROAS). Use data-driven insights to optimize campaigns and guide future strategies. SEO & SEM: Conduct ongoing keyword research and SEO optimization to enhance organic traffic. Manage PPC campaigns and perform A/B testing for improved ROI. Email Marketing: Plan and execute targeted email campaigns for new and existing clients. Segment mailing lists based on customer behavior and preferences. Market Research: Stay updated on digital marketing trends, competitor activity, and emerging technologies. Conduct market analysis to identify new opportunities and client needs. Key Performance Indicators (KPIs): Increase in website traffic and user engagement (sessions, bounce rate, time on site). Growth in social media followers and engagement rates. Improved search engine rankings for key stock broking terms. Number and quality of leads generated monthly and conversion rates. Cost-per-lead (CPL) and ROI for paid campaigns. Email campaign open and click-through rates (CTR). Required Skills: Proficient in Google Ads, Google Analytics, SEMrush, Hootsuite, and similar marketing platforms. Strong knowledge of SEO, SEM, PPC, social media, and content marketing best practices. Excellent analytical skills with the ability to interpret and act on data. Strong written and verbal communication skills. Basic understanding of HTML/CSS is a plus. Qualification : Bachelors Degree in Marketing, Business Administration, or a related field

Digital Marketing Expert Experience: Minimum 6 months of experience required. Freshers may also apply. Qualification: Bachelor of Science, Bachelor of Engineering/Bachelor of Technology, B.C.A, Diploma, M.E./M.Tech, M.S., M.C.A Roles & Responsibilities: Conceptualize creative ideas and strategies with clients to enhance digital marketing efforts. Test and improve the design and functionality of websites to enhance user experience and conversion rates. Establish design guidelines, standards, and best practices to ensure consistency across digital assets. Maintain the appearance of websites by enforcing content standards to align with brand guidelines. Design visual imagery for websites and ensure they are in line with client branding and marketing goals. Skills Required: A relevant diploma in a related field. Familiarity with graphic design software including Adobe Photoshop. Proficiency in front-end development web programming languages such as HTML, CSS, jQuery, and JavaScript. Good understanding of content management systems (CMS) for managing digital assets and website content. Strong understanding of search engine optimization (SEO) principles to improve website visibility. Join our team and help us drive digital growth and brand presence through creative marketing strategies! Qualification : Bachelor of Science, Bachelor of Engineering/Bachelor of Technology, B.C.A, Diploma, M.E./M.Tech, M.S., M.C.A

About the Job Qualification: MBA Experience: 4-6 years of experience in FMCG Preferred Industries: FMCG, FMCD, Manufacturing Garments, Pharmaceuticals Age: Below 32 years Male/Female: Open Reporting To: Marketing Manager CTC: Upto 15 LPA No of Vacancies: 3 Skills & Experience Creative with excellent written & oral communication skills Numerical skills and tech savvy Knowledge of branding, and brand communications Ability to work with diverse team Key Requirements The Brand Manager is a key role, where you will help to develop & implement effective brand-building strategies with a focus on developing promotional strategies for brand awareness and profitability. You will have access to confidential information, requiring absolute discretion at all times. You will also be responsible for driving team performance and getting the most out of individual contributors. You will need to be able to plan, organize and anticipate requirements well in advance. Responsible for execute plans and report on campaign results. Developing and implementing strategies to increase sales Assists in developing brand strategy, Product Launching, Promotional Activities, ATL BTL activation Ensure proper practices and procedures are being followed, and make recommendations for improvements Following market trends and presenting creative ideas Prepare, evaluate and analyze data to report on brand growth Product Knowledge including pricing, Packaging and Positioning Qualification : MBA

Description Key Accounts Manager Main areas of responsibility Proper Customer Coverage with Product promotion Achieving Sales Target: Ensuring achievement of Annual Sales Targets Ensuring the achievement of right product mix on quarterly basis. Ensuring 100 % Sales achievement on monthly & quarterly basis. Sustainable Market Expansion - IOL / RIOL/OVD: Everyday focus on achieving 4+2 sales call a day. 4 regular customers and 2 cold calls. Develop minimum 10 new customers who are currently using non imported foldable IOLs in a year. Develop minimum 5 competitor customers to AMO fold with minimum sales of INR 5 Lacs each per annum Upgrading minimum 10 existing AMO users to Premium products. Should attend OTs regularly to understand customer needs, ensuring customer s delight. Sustainable Market Expansion Equipments: Demos to be done on regular basis in consultation with RM and PS. Demo to Sales Closure i.e. % success rate of Demos at least 25%. Effective bundling deals to be honored as per MOU. Ensuring AR control of Equipment deal. preferably no outstanding in the market. Development: Developing Sound Product Knowledge; to be evaluated on marks scored in Assessments & observation during joint field working. Sharing territory development plans; conducting scientific programs regularly CME/round table meetings Should conduct at least 1 Patient councilors training a month Clear and Transparent in communication. Continuously observe opportunities to develop AMO business and discuss with RM and PS. Reporting & Coordination: Maintaining field reporting discipline and timely submission of: Monthly Tour Plan, Monthly Sales/ Activity Plan, Daily Reports, Expenses, Phaco Funnel Appropriate coordination with Sales & Marketing and support functions for day to day and other jobs to be done. Data Recording & Analysis: Keeping update on competitor product feedback product pricing & product range, marketing strategy and market activity feedback. Keeping record of AMO secondary / tertiary sales in the market. Working closely along with distributors to ensure adequate stock availability and providing hassle free services to the customers. Keeping record of AMO installation base. List 4-10 of the major end results the position is to accomplish and show approximate percentage of time devoted to each. Describe in terms of broad responsibilities rather than specific tasks. Qualifications Minimum education required for competent performance: Graduate in any discipline (preferably in science) Master degree in Business/ marketing is preferable. Minimum experience (number of month/years and type of work experience beyond formal education) required for competent performance: Minimum 5 years of experience: 5-6 years working experience in sales with at least 3-4 years of experience in medical device/ healthcare/ ophthalmology industry Qualification : Graduate in any discipline (preferably in science) Master degree in Business/ marketing is preferable.

Position: Assistant Marketing Manager Chennai Department: Sales & Marketing Location: Bengaluru Role Overview: We are seeking a proactive Assistant Marketing Manager to support the development and execution of marketing strategies aimed at increasing brand visibility, market share, and product demand. This role involves market research, campaign support, and close collaboration with sales teams to drive business growth. Key Responsibilities: Assist in creating and implementing marketing strategies that boost brand awareness and product demand. Contribute creative ideas for marketing campaigns, product launches, and promotional activities aligned with company objectives. Conduct market research to analyze industry trends, consumer behavior, and competitor activities, providing actionable insights. Support the planning, execution, and tracking of marketing campaigns across digital, print, social media, and other channels. Ensure consistent brand messaging across all marketing materials in line with corporate brand guidelines. Collaborate with the sales team to develop sales tools, product collateral, and promotional offers that enhance lead generation and sales conversion. Qualifications & Skills: Bachelor s degree in Business Administration (BBA) or Commerce (B.Com). Strong analytical skills and a good understanding of marketing fundamentals. Creative mindset with excellent communication and teamwork abilities. Familiarity with multi-channel marketing campaigns and brand management. Qualification : Bachelors degree in Business Administration (BBA) or Commerce (B.Com).

Position: SEO Manager About DevRev: At DevRev, SEO is a critical component of our demand generation and marketing strategies. As a company, we re focused on growing through SaaS, AI, customer centricity, and revenue marketing. We are looking for someone passionate about SEO to play a key role in driving our SEO initiatives and strategies. The goal is to maximize organic search traffic by improving SERP rankings for relevant keywords. We re excited to welcome a dedicated SEO expert who thrives in a dynamic, fast-paced environment to help us achieve this mission. Role Overview: As an SEO Manager, you will be responsible for developing and executing DevRev s SEO strategy to drive sustainable organic growth. You will work closely with our content, web development, and marketing operations teams to ensure the implementation of SEO best practices across the organization. Your main focus will be optimizing the site to increase organic traffic, improve conversions, and ultimately drive revenue. Key Responsibilities: SEO Strategy: Develop and execute an SEO strategy to drive organic growth, focusing on keyword research, content optimization, and technical SEO. Content Optimization: Work closely with the content team to define the content strategy, identify SEO opportunities, and create a content calendar to capture organic traffic. Technical SEO: Collaborate with the web development team to implement technical SEO best practices and maintain an optimal site architecture. Measurement & Reporting: Define and drive regular reporting cadences (weekly, monthly, quarterly) to measure SEO activity impact, in collaboration with marketing operations. SEO Trends: Stay updated on SEO trends, algorithm updates, and industry changes to refine strategies and maintain a competitive edge. Lead Conversion: Monitor and analyze the conversion of traffic to leads and pipeline, providing insights to optimize the SEO roadmap. Team Development: Build and manage a team of motivated SEO experts to scale organic efforts. Stakeholder Communication: Manage regular updates to stakeholders, ensuring the team is aligned on goals, progress, and outcomes. Requirements: Experience: 6-9 years of hands-on SEO experience, specifically with Google Search. Experience in B2B SaaS is a plus. SEO Expertise: Deep knowledge of keyword research, content optimization, technical audits, internal linking, and backlink development. Tools Proficiency: Expertise in using Google Analytics, Google Search Console, Ahrefs, Semrush, HubSpot, and Google Tag Manager. Content Strategy: Experience working with content teams to create and execute content strategies focused on SEO. Data Reporting: Proficient in using Google Data Studio to create and manage SEO reports. Conversion Optimization: Ability to identify opportunities to convert organic traffic into leads and pipeline and experiment to improve those conversions. Project Management: Excellent project management and collaboration skills, with the ability to manage cross-functional teams and prioritize high-impact activities. Team Leadership: Experience in managing or mentoring a team of SEO professionals. Culture: At DevRev, we are deeply committed to the values of hunger, humility, honesty, and acting with heart. Our mission is to help build the earth s most customer-centric companies by empowering engineers with design, data engineering, and machine intelligence to connect with their customers.

Job Title: Senior Product Manager College Connect Job Overview: The Senior Product Manager for College Connect will spearhead the strategy, design, and deployment of advanced technology solutions to elevate the capabilities of educational institutions. This role requires a seasoned professional with deep expertise in the IT industry to manage end-to-end product lifecycles, drive customer success, and implement transformative solutions powered by emerging technologies such as Artificial Intelligence (AI), Machine Learning (ML), Internet of Things (IoT), and cloud computing. The ideal candidate will collaborate across diverse teams to address client needs and deliver innovative educational technology solutions. Qualifications: Master s degree in Data Analytics, Artificial Intelligence, or a related discipline. 20+ years of extensive experience in the IT industry, with expertise in product management, solution sales, and partner engagement. In-depth knowledge and proven track record in emerging technologies such as IoT, AI/ML, cloud computing, and embedded systems. Demonstrated success in managing large-scale technology implementations across industries like manufacturing, automotive, and aerospace. Exceptional communication, leadership, and customer relationship management skills. Key Responsibilities: 1. Product Strategy and Leadership: Develop and execute innovative technology strategies and solutions that align with market needs and institutional objectives in the education sector. Ensure seamless integration of products into customer environments while adhering to industry best practices. 2. Customer Engagement and Success: Build and nurture strong relationships with key clients, ensuring project delivery excellence and achieving superior customer satisfaction. Lead large-scale project implementations while driving measurable outcomes for customers. 3. Innovation and Solution Development: Harness the potential of AI/ML, IoT, and cloud computing to design state-of-the-art products that advance the educational ecosystem. Lead the adoption of new technologies to maintain a competitive edge in the market. 4. Cross-functional Collaboration: Partner with internal teams, external stakeholders, and clients to create impactful and user-focused product offerings. Ensure effective coordination and alignment of cross-disciplinary efforts to achieve business objectives. 5. Data-Driven Insights and Decision Making: Utilize data analytics and AI-driven insights to improve product performance and deliver enhanced outcomes for customers. Champion evidence-based decision-making processes across the organization. This position offers a unique opportunity to lead transformative change in the educational sector through advanced technological innovation, while working at the forefront of emerging trends. Qualification : Masters degree in Data Analytics, Artificial Intelligence, or a related discipline.

Position: Paid Media Specialist Location: Jaipur Job Type: Full-Time Experience: 7 10 Years Qualifications: Any Graduation Reports To: Digital Marketing Manager Business Unit: Marketing Position Summary Econnex is seeking a performance-driven Paid Media Specialist to lead the growth and optimization of our high-scale Google Ads campaigns. You will be responsible for scaling ad spend from $5M to $12M+ while maintaining or reducing CPA. The ideal candidate is a strategic thinker, deeply analytical, and highly experienced in executing and optimizing multi-channel paid media strategies across Google and other platforms. This is a high-impact role where you ll be entrusted with significant ad budgets and expected to drive measurable performance outcomes through data-led decisions and marketing innovation. Key Responsibilities 1. Campaign Strategy & Execution Plan, build, and manage advanced campaigns across Google Ads (Search, Display, YouTube, Discovery, Performance Max). Scale ad spend efficiently with a strong focus on ROI and CPA reduction. Leverage AI-driven bidding strategies, audience segmentation, and dynamic targeting. Expand into new channels including Meta (Facebook/Instagram), TikTok, LinkedIn, and Native Ads. 2. Optimization & Performance Improvement Optimize ad copy, creatives, keywords, placements, and bidding strategies. Identify and reduce wasted spend using negative keywords, exclusions, and dayparting. Improve CTRs, Quality Scores, and Ad Ranks to lower CPC and boost conversions. Conduct A/B tests on landing pages and creative assets to enhance conversion rates. 3. Automation & AI Integration Use Google Ads Scripts, automation tools, and APIs to automate campaign optimizations. Implement automated budget pacing and bid adjustments. Develop real-time reporting dashboards to track key performance indicators (KPIs). 4. Data Analytics & Performance Measurement Use GA4, BigQuery, and Looker Studio (Data Studio) to monitor and analyze campaign performance. Build predictive models to forecast CPA trends and adjust budgets accordingly. Set up advanced attribution (e.g., Data-Driven Attribution) to optimize based on multi-touch conversion data. 5. Market & Competitive Intelligence Conduct auction insights and competitor benchmarking to identify performance gaps. Research market trends and explore emerging paid media opportunities. Stay current with Google Ads platform updates, policies, and best practices. Key Skills & Qualifications 4 7 years of hands-on experience in performance marketing or paid media strategy. Proven track record managing large-scale Google Ads budgets ($5M+ annually). Expertise in Google Ads including Performance Max, YouTube, Display, and Discovery campaigns. Strong working knowledge of GA4, Looker Studio, BigQuery, and campaign attribution models. Experience using automation tools, Google Ads Scripts, and API integrations. Solid proficiency in SQL, Excel, and data visualization platforms. Understanding of Conversion Rate Optimization (CRO), A/B testing, and audience targeting. Experience with AI-based campaign optimization and predictive analytics is a plus. Lead multi-million dollar ad campaigns and shape paid media strategy at scale. Be part of a fast-paced, data-driven marketing team within a growing tech company. Work with cutting-edge tools in automation, analytics, and AI-driven performance marketing. Competitive salary and opportunities for professional growth. Qualification : Any Graduation (BCA, MCA, B.Tech preferred)

Job Description: We are looking for a Digital Marketing Expert to manage all SEO and SEM activities. You will be responsible for implementing strategies to increase rankings across major search networks through content strategy, link building, keyword targeting, and performance marketing. Additionally, you will execute digital marketing campaigns, analyze results, and optimize based on data insights to grow revenue. Key Responsibilities: SEO & SEM Strategy: Manage and optimize all SEO activities including content strategy, link building, and keyword strategy to enhance rankings. Campaign Execution: Design and execute marketing strategy campaigns to grow revenue through digital media. Data Analysis: Extract and analyze data from multiple channels after campaign launch to assess effectiveness. Performance Marketing: Solid understanding of performance marketing and leveraging analytics tools to optimize campaigns. Website Analytics: Use tools such as Google Analytics, NetInsight, Omniture, and WebTrends to track and analyze campaign performance. Bid Management: Experience using bid management tools like Click Equations, Marin, Kenshoo, and Search Ignite for SEM optimization. A/B Testing: Conduct A/B and multivariate experiments to improve campaign outcomes. Technical Knowledge: Basic understanding of HTML, CSS, and JavaScript development and limitations. Search Engine Algorithms: Knowledge of ranking factors and search engine algorithms and staying updated with industry trends. Requirements & Skills: Experience: Proven experience in SEO and SEM, with demonstrated success in managing and improving digital campaigns. Team Management: Previous experience in team handling and leadership. Analytics Tools: In-depth experience with web analytics tools (Google Analytics, NetInsight, Omniture, WebTrends). Bid Management: Familiarity with bid management tools (Click Equations, Marin, Kenshoo, etc.). Testing: Knowledge of A/B and multivariate testing methods. Technical Skills: Basic knowledge of HTML, CSS, and JavaScript, with an understanding of web development constraints. Search Engine Knowledge: Familiarity with SEO ranking factors and search engine algorithms. Current Trends: Stay up to date with the latest SEO/SEM trends and best practices. Qualifications: Bachelor s degree or equivalent experience in a related field. Fluency in Microsoft Office Suite / Google Suite (Outlook, Excel, Word, PowerPoint, etc.). Strong written, verbal, and collaboration skills. Benefits: Work-Life Balance: 5-day workweek. Compensation: Timely salary payments. Professional Development: Access to skill-upgradation and soft-skills training. Recognition: Rewards and recognitions for outstanding contributions. Employee Wellness: Weekly de-stressing activities to promote mental health and well-being. Join us and lead impactful digital campaigns in a dynamic and rewarding environment! Apply now to be a key player in our marketing team. Qualification : Bachelor's degree or equivalent

Manager / Senior Manager - Digital Marketing Location: Bengaluru Type: Full-Time Experience Required: 5 7 Years Role Overview: Vertical Performance Leadership We are seeking a results-driven Digital Marketing Leader to spearhead performance initiatives for a key business vertical. You will take full ownership of Paid Media strategy, driving high-impact campaigns across Google, Meta, and other performance channels to achieve aggressive growth targets. Technical Expertise & Tooling Platform Mastery: Paid Social: Expert-level management of Meta Ads (Facebook/Instagram), including complex setup and scaling. Search & Affiliates: Proficiency in Google Ads (SEM) and managing Affiliate networks. Analytics: Deep experience with Google Analytics and other attribution/tracking tools. Strategic & Analytical Skills: Data-Driven Strategy: Ability to extract insights from complex datasets and translate them into actionable growth strategies. Budget Management: Proven track record of budget allocation, expenditure tracking, and ROI optimization. Market Intelligence: Sharp focus on industry trends, privacy regulations, and emerging AdTech tools. Key Responsibilities Channel Ownership: Lead the full lifecycle of paid social and search channels from campaign architecture to daily optimization. Performance Reporting: Provide regular, high-level performance reports and insights to key organizational stakeholders. Cross-functional Alignment: Partner with Product, Tech, and Creative teams to ensure marketing efforts align with the broader product roadmap. Innovation: Conduct A/B testing and experimentation to keep campaigns "ahead of the curve" in a competitive landscape. The Ideal Profile 5 7 years of experience, ideally within a high-growth startup environment. Exceptional communication skills with the ability to represent the performance marketing function in cross-functional forums. A proactive problem-solver who thrives on measurable results and operational excellence.

Position: Marketing Manager / Deputy Manager Type: Full Time Experience: 8 10 Years Location: Bangalore Role Purpose To lead integrated marketing efforts that drive lead generation, customer engagement, and sales enablement across digital platforms, marketing automation systems, and sales operations. This position is crucial in aligning marketing initiatives with sales productivity, ultimately boosting market share and customer reach for the organization. Key Responsibilities Market Analysis & Product Communication Conduct competitive benchmarking, market research, and customer insight gathering for the concrete equipment sector. Develop technical marketing collateral and product content in collaboration with Product Management & Engineering teams. Create newsletters, mailers, and presentations aligned with brand guidelines to support sales efforts. Sales Operations Support Partner with Sales teams to improve CRM usage, lead tracking, and pipeline visibility. Enhance customer journey mapping and conversion processes with sales and product teams. Analyze sales data for trends, opportunities, and engagement gaps. Support the design and implementation of sales enablement tools and mobile sales apps. Digital Marketing & Lead Generation Run and optimize SEO, SEM, and paid media campaigns to increase inbound leads. Manage digital presence across social media, email, and landing pages. Drive performance from platforms like IndiaMART and apply corrective actions where needed. Marketing Automation & Tools Implement and manage platforms such as HubSpot, Zoho Marketing Plus, Salesforce Marketing Cloud, or Marketo. Automate campaigns, lead scoring, and segmentation to enhance efficiency. Track campaign performance and optimize for improved ROI. Events, Exhibitions & Campaigns Plan and execute industry event participation (e.g., EXCON, BAUMA, Concrete Show) in coordination with marketing leadership. Support product launches, roadshows, BTL activities, and customer meets. Oversee vendor coordination and logistics for successful event execution. After-Sales Marketing & Customer Engagement Partner with After-Sales and Parts teams to roll out service campaigns, loyalty programs, and feedback initiatives. Design post-sale campaigns and customer health check content to maintain engagement. Reporting & Analytics Maintain dashboards to track digital, lead conversion, and sales enablement KPIs. Ensure CRM data hygiene and provide actionable insights. Assist with marketing budgeting and monthly expense tracking. Desired Skills & Competencies Strong B2B marketing background, preferably in industrial or capital goods sectors. Proficiency in CRM platforms (Salesforce, Zoho CRM) and marketing automation tools (HubSpot, Marketo). Excellent content creation skills for technical and product marketing. Strong analytical mindset with data-driven decision-making. Effective collaboration with cross-functional teams. Experience with SEO tools, Google Analytics, and LinkedIn Campaign Manager. Educational Qualifications MBA/PGDM in Marketing, Sales, or Business Analytics from a reputed institute. Preferred Industry Background B2B Industrial, Capital Goods, Construction Equipment, or Automotive Components. Qualification : MBA/PGDM in Marketing, Sales, or Business Analytics from a reputed institute

Job Title: Manager Marketing Location: Bengaluru Experience Required: 6 to 10 years Minimum Qualification: MBA (Marketing/Strategy) B.Tech or M.Tech (Electronics preferred) Key Skills Business Development Marketing Communications Competitive & Market Analysis Strategic Planning B2B Marketing Digital Marketing & Lead Generation Budget & Project Management Marketing Automation Tools Job Summary We are seeking a dynamic and strategic Marketing Manager with 6 10 years of experience, preferably in the industrial electronics or EMS (Electronics Manufacturing Services) sector. The ideal candidate will lead marketing initiatives, manage cross-functional collaboration, and support business growth through market insights, effective campaigns, and customer engagement. Key Responsibilities Drive customer relationship management with strong communication and interpersonal skills. Develop and execute business and marketing strategies aligned with organizational goals. Conduct in-depth market research and competitive analysis to guide decision-making. Plan, implement, and track targeted marketing campaigns to generate quality leads. Manage marketing budgets and ensure cost-effective execution. Oversee digital marketing efforts and work closely with the sales team to align messaging. Manage multiple projects simultaneously while meeting tight deadlines. Utilize marketing automation tools to improve efficiency and reporting. Collaborate with value chain functions including TLS, SCG, QC, and PMG to align marketing efforts. Provide support in contract and project management where required. Preferred Experience Experience in the EMS industry or industrial electronics domain. Strong exposure to B2B sales and marketing strategies. Familiarity with project or contract management processes. Hands-on experience with marketing automation platforms and CRM tools. Qualification : B.Tech or M.Tech (Electronics preferred)

Job Title: Assistant Manager Performance Marketing Location: Bangalore Department: Performance Marketing Employee Type: Full-time Experience Required: 3 6 years Position Overview We are seeking a results-oriented Assistant Manager - Performance Marketing to lead our efforts across Google advertising (Web & App), SEO, ASO, and website performance optimization. This role is crucial to driving both paid and organic user growth, enhancing digital discoverability, improving user experience, and boosting conversion rates. The ideal candidate combines strategic vision with hands-on execution skills and has deep expertise in performance marketing, search optimization, and mobile growth strategies. Key Responsibilities Google Campaigns (Web & App): Strategize, execute, and optimize Google Ads campaigns across platforms including UAC, Performance Max, Search, and TROAS. Manage cross-channel ad campaigns to acquire high-intent users for both websites and mobile apps. Define audience segments, manage bidding strategies and budgets, and conduct creative testing to improve engagement and ROI. Collaborate with creative, product, and data teams to deliver targeted, performance-driven campaigns. Search Engine Optimization (SEO): Own and evolve the SEO roadmap to enhance organic rankings, traffic, and search visibility. Conduct technical, on-page, and off-page SEO audits and coordinate implementation with content and development teams. Develop content strategies aligned with keyword research, user intent, and business goals. Track and analyze key SEO metrics using tools such as Google Search Console, SEMrush, Ahrefs, and Screaming Frog. Hands-on experience managing CMS and web hosting platforms. App Store Optimization (ASO): Lead ASO initiatives for the Google Play Store to increase app visibility and installs. Optimize app metadata including titles, descriptions, keywords, screenshots, and videos based on data insights. Run A/B tests using Store Listing Experiments and ASO tools like AppTweak or SensorTower. Monitor app store rankings, user reviews, and competitor performance to inform strategy. Experience: 4+ years in digital marketing with proven success in Google Ads, SEO, ASO, and website performance optimization. Expertise: Deep understanding of web and app acquisition strategies, Google Ads platforms (including Firebase and GA4), and ASO/SEO tools. Analytical Skills: Strong ability to interpret data and translate insights into actionable marketing strategies. Technical Knowledge: Familiarity with web technologies, mobile user acquisition funnels, and performance measurement tools. Certifications: Google Ads and Google Analytics certifications preferred. Additional Tools: Experience with Firebase, Appsflyer or other Mobile Measurement Partners (MMPs), Google Play Console, Google AdMob, and Adsense. Soft Skills: Excellent communication, collaboration, and project management abilities. If you re passionate about driving growth through performance marketing and thrive in a fast-paced environment, we d love to connect with you.