Marketing Strategy Jobs in Gurgaon

Position: Assistant Manager Marketing (Events) Location: Gurgaon Work Experience: 6 - 8 years Education: MBA / PGDM in Marketing Job Purpose The Assistant Manager Marketing (Events) will be responsible for planning, coordinating, and executing end-to-end events and exhibitions, including product launches and regional events. This role involves managing relationships with internal stakeholders, vendors, and dealers to enhance brand visibility and market reach. The ideal candidate will be strategic, highly organized, and capable of driving impactful marketing initiatives through seamless event management. Key Responsibilities Event & Exhibition Management Plan, coordinate, and execute events and exhibitions from concept to completion, ensuring a seamless delivery. Ensure that all events are aligned with business goals and provide a strong ROI. Product Launches & Regional Events Lead the strategic planning and execution of flagship product launches and localized regional events, ensuring they resonate with target audiences. Oversee all aspects of event execution to maintain high standards of quality, engagement, and brand visibility. Dealer Engagement Manage dealer tie-ups across selected regions to enhance brand presence, improve market reach, and strengthen dealer relationships. Partner Communication Develop and distribute clear, timely, and accurate communications to business partners to ensure alignment with overall objectives and timelines. Facilitate smooth communication between partners and internal stakeholders throughout the event lifecycle. Stakeholder & Vendor Management Foster and manage relationships with vendors, agencies, and internal stakeholders to ensure smooth event execution and delivery of high-quality outcomes. Negotiate with external vendors to ensure cost-effective event management. Innovation & Trend Monitoring Stay updated on industry trends in events and exhibitions, proposing innovative ideas that align with the brand's goals and objectives. Implement new trends and ideas to keep the brand s events fresh and impactful. Budget Management Oversee the event budgets, ensuring that all expenditures are tracked and optimally allocated. Manage resources effectively to ensure cost efficiency without compromising quality. Reporting & Performance Evaluation Prepare and submit regular event performance and ROI reports to senior management, highlighting key outcomes and areas for improvement. Key Competencies & Skills Confident, smart, and presentable, with a strong self-motivation to handle critical projects within specified timelines. Extensive experience in vendor management and event/exhibition management is essential. Proven ability to work efficiently under tight deadlines while maintaining high-quality standards. Strong skills in budget tracking and monitoring. Exceptional ability to strategize, plan, and execute complex projects seamlessly. Quick learner with a sense of urgency, demonstrating speed and adaptability to changing circumstances. Qualification : MBA / PGDM in Marketing

Position: Sr. Executive Marketing (Communications & PR) Location: Gurgaon Work Experience: 4-8 years Education: MBA / PGDM in Marketing Job Purpose The Sr. Executive Marketing (Communications & PR) will be responsible for developing and implementing communication strategies to enhance the company s brand image and public relations. This role involves close collaboration with PR agencies to manage media relations, create press materials, and coordinate internal and external communications. The individual will also oversee digital marketing initiatives, including social media management and digital campaigns, to further strengthen the brand's online presence. Key Responsibilities Core Responsibilities Draft, distribute, and follow up on press releases in collaboration with the regional head office and media agency. Ensure that the PR agency maintains strong relationships with journalists and key media outlets to enhance brand visibility. Coordinate and manage public media events, product launches, media interactions, and press conferences. Monitor media coverage and prepare reports on the impact of PR activities for management. Handle crisis communications when needed, ensuring swift and effective responses to mitigate any potential reputational damage. Additional Responsibilities Integrate digital marketing strategies into the overall communication approach. Plan and execute digital campaigns, including budget allocation for platforms managed by digital agencies. Manage social media accounts (e.g., Google Ads, Meta (Facebook/Instagram) Ads, etc.), and engage with online communities to boost brand engagement. Monitor the company s online reputation, responding to public inquiries and issues through social media (including DMs and comments). Collaborate with the technical team to create and share engaging content, including blogs, articles, and social media posts. Analyze the performance of digital campaigns, prepare reports on metrics, and recommend improvements based on data insights. Key Competencies & Skills Strong communication skills and the ability to build and maintain a network of media contacts. Adaptability to manage changing media landscapes and evolving business needs. Excellent teamwork skills with the ability to collaborate cross-functionally with internal and external stakeholders. Proactive in staying updated on industry trends, PR tactics, and digital marketing innovations. Qualification : MBA / PGDM in Marketing

Job Title: Content Writer SEO Location: Gurgaon Employment Type: Full-Time About INFRAMANTRA At INFRAMANTRA, we re more than just a leading PropTech advisory firm we re a community of innovators reshaping the real estate experience. With 15+ years of industry expertise, we are committed to delivering customer-centric solutions while nurturing a collaborative, inclusive, and growth-driven culture. Whether it's guiding clients through residential or commercial journeys, we combine structure with innovation to ensure long-term success. Life @ INFRAMANTRA Work hard, celebrate harder that s our mantra. From international retreats like our 2024 celebration in Phuket to regular wellness and social programs, we prioritize work-life balance and team well-being. We're proud to be an equal opportunity employer, championing diversity, inclusion, and a culture of respect where every voice is valued. Job Summary We are looking for a talented and experienced SEO Content Writer to join our growing marketing team. In this role, you'll create compelling, search-optimized content that drives traffic, generates leads, and supports our business goals. If you're passionate about content marketing and SEO, and want to make a real impact in a high-growth environment, we d love to hear from you. Key Responsibilities Conduct research on industry-related topics to develop engaging content ideas. Write high-quality, SEO-friendly content for various platforms: website pages, blogs, articles, and press releases. Perform keyword research and apply on-page SEO best practices (meta tags, headings, internal linking, etc.). Collaborate with the marketing and SEO teams to develop and execute content strategies aligned with company goals. Edit and proofread content for clarity, accuracy, grammar, and brand consistency. Stay updated on the latest SEO trends, Google algorithm changes, and content marketing strategies to enhance content performance. Qualifications & Requirements Bachelor's degree in English, Journalism, Marketing, Communications, or a related field. 3 6 years of professional content writing experience, with a strong portfolio of SEO-optimized content. Deep understanding of SEO principles, keyword research tools (e.g., SEMrush, Ahrefs, Ubersuggest), and optimization techniques. Exceptional writing, editing, and proofreading skills with strong attention to detail. Ability to manage multiple projects, meet deadlines, and work both independently and collaboratively. Qualification : Bachelor's degree in English, Journalism, Marketing, Communications, or a related field

Position: Market Research Analyst Location: Gurugram Experience: 2 5 Years Qualification: Any Graduate Working Days: 5 Days per Week Working Hours: 9 Hours per Day Job Overview: We are seeking an analytical and detail-oriented Market Research Analyst to support strategic decision-making by delivering actionable insights through market analysis, competitor research, data interpretation, and revenue optimization. The ideal candidate will have a strong grasp of research tools, excellent data handling capabilities, and a strategic mindset to support business growth. Key Responsibilities: Primary & Secondary Research Conduct in-depth primary and secondary research to gather insights on industry trends, consumer behavior, and market opportunities. Campaign & Data Analysis Analyze performance metrics from email marketing campaigns using Excel and Google Analytics. Track KPIs like open rates, click-through rates, and conversions. Segment audiences for personalized marketing and extract data-driven insights to enhance ROI. Competitor & Market Analysis Perform comprehensive competitor analysis, including product offerings, pricing, customer reviews, and market positioning. Use tools like SWOT analysis, market segmentation, and trend forecasting to inform strategic direction. Business Development Identify and assess new market opportunities, potential partnerships, and emerging trends to support the business development team. Contact Discovery Leverage tools like Hoovers, ZoomInfo, Lusha, LinkedIn Sales Navigator, Apollo, and more to identify and verify contact information for potential leads. Data Management Manage, cleanse, and validate datasets using Excel functions (VLOOKUP, Pivot Tables, etc.) to ensure data accuracy and relevance. Revenue Analysis Analyze revenue streams and apply market intelligence to support financial growth. Identify key performance drivers and align strategies to boost profitability. Cross-functional Collaboration Partner with marketing, sales, and strategy teams to align research efforts with business goals. Regulatory Awareness Monitor and analyze regulatory and policy changes impacting industry operations and business opportunities. Key Skills & Qualifications: Strong analytical and critical thinking skills. Hands-on experience with Excel, Google Analytics, and research platforms. Ability to manage, clean, and interpret large data sets. Familiarity with contact discovery tools and LinkedIn Sales Navigator. Working knowledge of market segmentation, competitor tracking, and KPI analysis. Excellent communication skills and cross-functional collaboration abilities. Highly organized with keen attention to detail. Qualification : Any Graduate and above

Position: Content Writer Location: Gurugram Experience: 2 5 Years Qualification: Any Graduate Working Days: 5 Days per Week Working Hours: 9 Hours per Day Job Overview: We are looking for a talented and detail-oriented Content Writer to join our growing marketing team. The ideal candidate will have proven experience in creating compelling, SEO-optimized content across digital platforms. You will play a key role in driving brand awareness, customer engagement, and business growth through strategic content initiatives. Key Responsibilities: Content Creation Write, edit, and proofread high-quality content for various channels including: Blog posts, website copy, email newsletters, case studies Social media content, email flyers, and marketing campaigns Ensure all content reflects the brand s tone, voice, and messaging guidelines. SEO & Optimization Conduct keyword research and apply SEO best practices to boost organic reach. Optimize content elements including meta descriptions, headlines, and on-page structure. Content Strategy Collaborate with marketing, design, and product teams to develop content strategies aligned with business objectives and customer needs. Industry & Market Research Stay updated with industry trends, competitors, and customer behavior to produce relevant, timely, and impactful content. Editing & Quality Assurance Review and edit content created by other team members to ensure it meets quality, grammar, and brand standards. Ensure all published content is error-free and engaging. Social Media & Engagement Write and schedule social media posts, engage with audiences, and monitor feedback/comments. Support community-building through meaningful content interactions. Tool & Process Management Utilize content tools like Grammarly, Beefree, Canva, and Google Docs to enhance workflow and content quality. Recommend and explore new tools to improve content delivery and analytics. Key Skills & Requirements: Proven experience as a Content Writer, Copywriter, or in a similar content-focused role. Excellent written and verbal communication skills with strong grammar and attention to detail. Solid understanding of SEO, including tools like Google Keyword Planner, SEMrush, or Ubersuggest. Experience tailoring content for different platforms and audiences. Strong research abilities to understand technical or complex topics quickly. Proficiency in creative tools such as Canva, Beefree, or equivalent. Familiarity with social media platforms (LinkedIn, Twitter, Facebook, Instagram). Ability to handle multiple projects simultaneously while meeting tight deadlines. A collaborative mindset with the ability to work independently and in team environments. Qualification : Any Graduate

Manager, gTech Ads Location: Gurugram, Haryana, India Minimum Qualifications Bachelor s degree or equivalent practical experience 11+ years of experience in developing customer relationships and working with digital media or advertising/marketing solutions 5+ years of experience in team leadership, including mentoring and developing talent Preferred Qualifications Proven experience collaborating across organizational boundaries to align resources and strategies Familiarity with offline media, Brand Lift studies, and marketing measurement and attribution methods Strong understanding of media industry trends and challenges relevant to Google's strategic positioning Exceptional communication and problem-solving skills, with ability to present to executive audiences Skilled in using data and insights to drive business decisions and long-term strategy About the Role As a Manager in gTech Ads, you will lead a high-performing team that delivers media and technical services across Google s advertising products. Your team will work with clients ranging from small businesses to large enterprises, providing strategic guidance and tailored support that drives marketing success and ROI. You ll collaborate closely with Sales, Product, and Engineering to enhance support models and improve product experiences. gTech Ads is the bridge that connects Google s advertising innovation to practical value for customers through thoughtful service, operational excellence, and technical consulting. Your role will ensure that customer needs inform our solutions while growing the impact and capability of your team. Responsibilities Build and lead business strategy in collaboration with senior stakeholders across teams Oversee a team of digital media specialists focused on client success and campaign excellence Guide team performance through strategic mentorship and coaching Support individual growth through career development planning, skills training, and performance evaluation Use data insights to drive business decisions, improve support outcomes, and inform product improvements Qualification : Bachelors degree or equivalent practical experience

Job Title: Account Director | Gurgaon, Haryana Location: Gurgaon, Haryana, India Job Type: Full-time Company: Shipsy About Shipsy Shipsy is a global leader in the logistics technology space, offering cutting-edge SaaS solutions that automate warehousing and transportation operations. Our platform helps businesses significantly reduce logistics costs, streamline workflows, and enhance customer experience. We work with renowned enterprises across India, the Middle East, and Southeast Asia, including major brands like Reliance, Domino's, UPS Gulf, DTDC Express, Burger King, and Landmark Group. Shipsy s platform processes over 2 million shipments daily, with 10% of India's container trade being tracked on our system. With backing from leading investors like Peak XV Partners, Infoedge, and A91 Partners, we ve raised approximately $35M to date. Our team is over 280+ members strong, spread across offices in Gurgaon, Mumbai, Bangalore, and Dubai. We re committed to building a fun, dynamic, and growth-oriented work culture, where every team member can thrive and make a meaningful impact. Role Overview: Account Director As an Account Director at Shipsy, you will play a key role in growing and nurturing our relationships with large global clients. You will take ownership of the P&L for critical accounts, ensuring we meet revenue targets, business success metrics, and customer satisfaction. Your role will involve strategic leadership, collaborating with cross-functional teams, driving projects that align with client goals, and providing insights to improve our products and services. As the main point of contact for high-level stakeholders, you'll help shape the future of our product while contributing to Shipsy s overall growth. Key Responsibilities Client Relationship Management Build and maintain strong relationships with CXOs and key decision-makers at large global accounts. Serve as the strategic advisor to clients, ensuring long-term value delivery from Shipsy s platform. Manage a portfolio of critical accounts, ensuring high customer satisfaction, retention, and business success metrics (NPS, revenue growth, etc.). Revenue Growth Achieve revenue targets by identifying new business opportunities and growing existing accounts. Drive the expansion of product offerings within existing accounts, ensuring clients are fully utilizing Shipsy s solutions to meet their logistics needs. Thought Leadership and Industry Insight Provide thought leadership by leveraging deep industry, product, and customer insights to build tailored solutions. Stay ahead of industry trends and bring back critical feedback to the product team to inform the roadmap and ensure alignment with customer needs. Cross-functional Collaboration Collaborate closely with product teams, engineering, and other stakeholders to deliver innovative solutions that address client challenges. Facilitate the implementation process, ensuring projects are executed on time and meet client expectations. Strategic Account Planning Lead strategic account planning sessions with clients, developing mutual performance objectives, financial targets, and critical milestones for short-term and long-term success. Oversee project management, ensuring timelines, schedules, and deliverables are met. Process Optimization Identify and implement best practices, tools, and resources to optimize the client management function and ensure successful project outcomes. Innovate new methods of analysis and strategies to improve client interactions and maximize value. Qualifications & Skills B.Tech from a Tier 1 School (preferred). Strong analytical skills, with the ability to solve complex problems using first principles thinking. Proven ability to collaborate cross-functionally and lead teams towards shared business goals. Excellent communication and interpersonal skills, with a talent for building relationships with senior stakeholders and CXOs. Strong business acumen with the ability to drive revenue outcomes, manage P&Ls, and contribute to strategic planning. Experience in managing large accounts and a deep understanding of SaaS or logistics tech industries. Problem-solving and data management skills, with a focus on delivering results and meeting client needs. Growth opportunities in a dynamic and rapidly expanding company. Work with top talent from premier institutes and companies. Innovative, supportive, and inclusive company culture where your ideas and contributions are valued. Competitive salary with performance-based incentives. World-class benefits and professional development programs to help you grow in your career. Become part of a global team at the forefront of logistics technology. Join Shipsy and contribute to transforming the logistics space while building a career filled with growth, innovation, and success. Qualification : B.Tech from a Tier 1 School (preferred).

Job Title: Business Head Location: Gurgaon, India Job Type: Full-Time Experience Level: 10-17 Years About the Role As the Business Head at our organization, you will be a pivotal driver of growth and success. You will lead our go-to-market strategy, sales, and marketing efforts, build strong relationships with clients, and drive revenue growth. This is a high-impact role where you will make key strategic decisions to elevate our business to the next level. Key Responsibilities 1. Business Development and Partnerships Identify and pursue new business opportunities with enterprise, startup, and mid-stage clients across various sectors. Build and maintain strong relationships with key decision-makers and stakeholders, ensuring long-term partnerships. Negotiate and close deals that align with the company s growth targets and drive revenue expansion. 2. Sales and Marketing Strategy Develop and execute sales and marketing strategies aimed at increasing brand awareness and improving market penetration. Lead and oversee the sales and marketing team, providing the necessary guidance and support for team members. Continuously analyse market trends and the competitive landscape to make informed and strategic business decisions. 3. Team Leadership Recruit, hire, and develop a high-performing sales and marketing team that drives business objectives. Create a positive and collaborative work environment that encourages creativity, innovation, and teamwork. Provide mentorship and coaching to team members, fostering professional growth and development. 4. Operational Excellence Implement efficient systems and processes to optimize business operations and ensure smooth workflow. Monitor key performance indicators (KPIs) to measure success, identify areas for improvement, and ensure the business stays on track. Ensure compliance with regulatory requirements and industry standards, mitigating risks across operations. Skills and Qualifications Experience: 8+ years of experience in the SaaS, Fintech, or banking industry. Proven enterprise sales and software sales experience, with an established network of clients and industry connections. Key Skills: Leadership Skills: Strong ability to lead, motivate, and influence teams and stakeholders at all levels within the organization. Business Acumen: Deep understanding of business fundamentals, including finance, marketing, and sales strategies. Strong Communication Skills: Exceptional written and verbal communication skills to effectively convey complex ideas and build rapport with clients and internal teams. Problem-Solving: Ability to identify and resolve issues quickly and effectively, ensuring business continuity. Data-Driven Approach: A strong focus on making decisions based on data-driven insights and performance metrics. Technical Proficiency: Familiarity with SaaS products, technology trends, and digital transformation in the business space. Relationship-Building: Expertise in building and nurturing strong relationships with clients, partners, and stakeholders. Entrepreneurial Mindset: A passion for innovation, a keen eye for business opportunities, and a willingness to take on challenges in a fast-paced environment. Additional Requirements: Travel Requirement: Willingness to travel up to 50% for client visits, both inter and intra-city. Leadership Opportunity: Take on a key leadership role with significant influence over the company's direction and growth. Dynamic Environment: Thrive in a fast-paced and innovative work environment where every day brings new challenges and opportunities. Career Growth: Expand your career horizons while making a significant impact on the company s success. Competitive Compensation: Enjoy a competitive salary, performance incentives, and a comprehensive benefits package. Apply Now to become the Business Head at our company and drive the next phase of success in the SaaS, Fintech, or banking sectors.

Growth Analyst Location: Gurugram, India Employment Type: Full-time About ixigo ixigo is a technology company revolutionizing the way Indian travelers plan, book, and manage their trips. Founded in 2007 by Aloke Bajpai and Rajnish Kumar, ixigo helps travelers make smarter decisions through AI, machine learning, and data science. With apps like ixigo, ConfirmTkt, and AbhiBus, ixigo offers travelers the ability to book train, flight, bus tickets, hotels, and much more. In 2022, ixigo was named one of the Top 10 Most Downloaded Travel Apps worldwide (data.ai). Headquartered in Gurugram, ixigo also has offices in Bangalore (ConfirmTkt) and Hyderabad (AbhiBus). Job Description We are looking for a Growth Analyst to join our dynamic team. As a Growth Analyst, you will help us unlock growth opportunities by analyzing customer behavior and campaign performance. You will collaborate closely with marketing, product, and data teams to develop data-driven strategies that drive user acquisition, activation, retention, and revenue growth. Your work will directly impact how we scale smarter and faster. Key Responsibilities Data Analysis & Insights: Analyze user behavior, campaign performance, and funnel metrics to identify and drive growth opportunities. Reporting & Dashboards: Build and maintain dashboards and reports using BI tools (e.g., Tableau, Power BI, Looker) to track key performance indicators (KPIs). Data Querying & Processing: Develop SQL queries to extract, clean, and aggregate data from various sources and databases. A/B Testing & Experimentation: Design and run A/B tests and experiments to evaluate new growth initiatives and optimize performance across all user touchpoints. Strategic Collaboration: Work closely with marketing and product teams to design data-driven growth strategies that increase customer acquisition, activation, retention, and lifetime value (LTV). Campaign Measurement & Optimization: Support the measurement of paid and organic campaigns (including email, search, social media) and provide actionable insights to improve their effectiveness. Core Technical Skills SQL & Relational Databases: Advanced querying skills, performance tuning, working with window functions and CTEs. Data Visualization & BI: Proficiency in tools like Tableau, Power BI, or Looker for building dashboards and reports. Spreadsheet Modeling: Expert-level proficiency in Excel (pivot tables, macros; VBA is a plus). Scripting Languages: Familiarity with at least one scripting language (e.g., Python or R) for data cleaning, ETL tasks, and basic machine learning prototypes. Marketing Analytics Tools: Hands-on experience with Clevertap and Firebase for user engagement and campaign tracking. Good to Have Marketing Analytics Tools: Experience with tools like Google Analytics 4, Mixpanel, and Clevertap for campaign performance tracking. Ad Platforms: Basic understanding of programmatic ad platforms (e.g., DV360, Meta Ads API). Data Warehouses: Exposure to SQL-based data warehouses like Snowflake, BigQuery, or Redshift. Impactful Work: Directly contribute to the growth and success of a leading travel tech company. Collaborative Culture: Work with talented professionals across diverse teams. Career Growth: Opportunities for fast-paced career development. Competitive Compensation: Enjoy a competitive salary and benefits package. Work-Life Balance: We encourage a healthy work-life balance in a supportive environment.

Assistant Manager / Sr. Executive - Performance Marketing Location: Gurugram, Haryana, India Employment Type: Full-time About ixigo ixigo is a leading travel-tech company based in India, empowering millions of travelers to plan, book, and manage their trips across rail, air, buses, and hotels. Using cutting-edge AI, machine learning, and data science, ixigo helps travelers make smarter decisions. With the inclusion of ConfirmTkt and AbhiBus in 2021, ixigo is positioned as one of the top 10 most downloaded travel apps globally, as per data.ai (2022). We re headquartered in Gurugram, with additional offices in Bangalore and Hyderabad. Job Description We are looking for a Performance Marketer with a creative, analytical mindset to help ixigo continue to grow. In this role, you will manage campaigns across various digital marketing platforms to drive high-quality user acquisition and optimize return on investment (ROI). You will work in a fast-paced startup environment, thrive on problem-solving, and take ownership of driving the growth of one or more of ixigo s products. Your ability to leverage data, craft creative strategies, and test various channels to improve performance will be essential to your success. This is an exciting opportunity to have a direct impact on the growth of our digital platforms. Key Responsibilities Campaign Management: Own and manage paid marketing campaigns across platforms such as Google, Facebook/Instagram, Apple Search Ads, Bing, Snapchat, Twitter, Quora, etc., ensuring the highest possible user acquisition quality. Performance Analysis: Track, report, and analyze performance KPIs across all channels to optimize campaigns and maximize ROI. Highlight potential trade-offs between CPA-based activities, and make data-driven recommendations on budget allocation and strategy adjustments. Growth Strategy Development: Leverage market research and audience insights to segment, target, and engage potential customers effectively. Design creative, data-backed marketing strategies and test campaigns to identify opportunities for improving user engagement and growth. Identifying New Channels & Opportunities: Explore new and emerging marketing channels to drive faster adoption and identify viral growth opportunities. Experiment with new platforms, products, and technologies to uncover strategies that drive growth. Product & Content Optimization: Work closely with product and content teams to identify opportunities for driving viral growth and improving acquisition efforts. Testing and Iteration: Use A/B testing tools, Google Analytics, Adjust, and Firebase to measure, experiment, and refine campaign strategies. Creative Skills: Collaborate with design teams and use tools like Photoshop (or other basic image-editing tools) to create high-quality visual assets for marketing campaigns. Qualifications Must-Have Skills & Experience Education: B.Tech/B.E. from a Tier 1 college (MBA is a plus). Experience: 2 - 4 years of hands-on experience driving user acquisition through digital channels for mobile and internet products. Experience with digital marketing channels such as Google Ads, Facebook/Instagram, Snapchat, Twitter, Apple Search Ads, Quora, etc. Marketing Expertise: Deep understanding of Search Engine Marketing (SEM), Social Media, and Content Marketing strategies. Strong knowledge of A/B testing, Google Analytics, Adjust, Firebase, and other digital marketing tools. Creative & Analytical Skills: Strong creative intuition and analytical thinking akin to a Product Manager. Ability to generate creative marketing solutions while keeping an eye on performance metrics. Technical Acumen: A solid grasp of user behavior and mobile app marketing. Experience using image editing tools (e.g., Photoshop) for campaign assets is a plus. Growth Mindset: Strong curiosity about new apps, web products, SaaS tools, and platforms that can drive faster growth. A knack for identifying trends and testing new ideas to find what works. Behavioral Traits Communication: Exceptional communication skills with the ability to express complex ideas in simple and easy-to-understand terms. Creative Problem-Solver: Ability to come up with creative and effective solutions to marketing challenges. Startup Mindset: Thrive in an an informal startup environment and bring a hands-on, proactive attitude to the table. High Energy & Drive: Possess a high energy level with a commitment to achieving goals and driving team success. Impact: Own and drive the performance marketing strategy for ixigo s products. Dynamic Environment: Work in a fast-paced, high-energy startup culture. Growth Opportunities: Learn and grow in an environment that fosters creativity and innovation. Competitive Compensation: We offer attractive pay and benefits.

Business Marketing Manager, India Location: Gurgaon, India Full Time Company: Meta Meta is seeking an experienced Business Marketing Manager to design and implement effective marketing strategies targeting business audiences across India. In this role, you will be responsible for promoting Meta's advertising solutions, developing impactful marketing programs, and crafting thoughtful narratives to enhance partner value and drive product adoption. Your role will require you to balance both strategy and execution, designing comprehensive marketing plans deployed across various channels such as digital platforms, events, sales enablement, trade partnerships, and more. By taking a cross-audience approach, you will ensure that our marketing efforts reach and engage the right customers. Working closely with cross-functional teams including Sales, Product Marketing, Marketing Science, Communications, and Policy, you will influence teams and drive creativity while also executing marketing initiatives at scale. Responsibilities: Develop and execute strategic marketing plans aligned with organizational goals. Drive cross-audience strategy and execution across India. Collaborate with internal teams and regional marketing groups to create programs for business audiences. Promote the adoption of Meta apps and services through audience-led partner education. Evaluate and optimize marketing programs to achieve measurable business outcomes such as increased revenue and product adoption. Minimum Qualifications: Proven experience in effective communication and strategic collaboration with cross-functional teams. Deep understanding of the advertising and marketing industries in India. Experience in developing and executing multi-channel marketing programs that create measurable business impact. Track record of working on agile and high-priority projects. 8+ years of experience in a B2B and/or B2C marketing role. BA/BS degree or equivalent. About Meta: Meta is a leading company that builds technologies to connect people, foster communities, and grow businesses. Since the launch of Facebook in 2004, Meta has revolutionized social connectivity. With apps like Messenger, Instagram, and WhatsApp, Meta has empowered billions worldwide. Now, Meta is pushing the boundaries of digital experiences by exploring augmented reality and virtual reality to shape the next evolution in social technology. As a Meta team member, you'll be part of building the future, taking social connection beyond screens, distance, and even the limits of physics. Join us to help shape a world where digital connection opens up new possibilities! Equal Employment Opportunity: Meta is proud to be an Equal Employment Opportunity employer. We do not discriminate based on race, religion, color, national origin, sex (including pregnancy, childbirth, reproductive health decisions, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, genetic information, political views or activity, or other legally protected characteristics. Qualification : BA/BS degree or equivalent.

About Shiprocket: At Shiprocket, our mission is to simplify, democratize, and enhance the e-commerce experience. We empower e-commerce sellers by providing AI-driven technology and reliable services that cover everything from conversion and order fulfillment to shipping, communication, and returns management. Our platform integrates data, workflows, and supply chains at scale, offering sellers the tools they need to deliver exceptional customer experiences. We are driven by a set of values that shape our culture and success. We believe in innovation under constraints, reacting swiftly with purpose, and maintaining a frugal mindset that leads to growth. At Shiprocket, honesty is key, and we thrive on direct communication. We re not a family we re a sports team, united in our pursuit of success. Above all, we obsess over our customers. Role Overview: We are looking for a motivated and data-driven Customer Lifecycle Marketing (CLM) Lead to join our growing team. In this role, you ll be responsible for developing and executing a comprehensive customer lifecycle marketing strategy that maximizes customer lifetime value and drives sustainable growth. By leveraging data insights, you will optimize customer journeys, create personalized experiences, and foster lasting customer relationships. Key Responsibilities: Strategize & Execute: Develop and implement a comprehensive customer lifecycle marketing strategy across multiple channels (email, push notifications, in-app messages, SMS, social media). Automate & Optimize: Design, build, and optimize automated customer journeys through marketing automation platforms to engage customers at key touchpoints. Personalization: Personalize experiences for customers based on their behavior, preferences, and purchase history to drive deeper engagement. Experimentation: Conduct A/B testing and other experiments to refine campaigns, improve performance, and identify new opportunities for optimization. Data Analysis: Analyze customer data to identify valuable segments, predict churn risks, and uncover opportunities for cross-sell and upsell initiatives. Performance Tracking: Monitor key metrics such as customer lifetime value (CLV), churn rate, and customer acquisition cost (CAC), and report on the success of campaigns. Collaboration: Work closely with cross-functional teams (product, engineering, customer success) to ensure a seamless and optimized customer experience. Stay Updated: Keep abreast of emerging trends in customer lifecycle marketing and new technologies to continually improve strategies and tactics. Preferred Skills & Qualifications: Experience: 2+ years of experience in customer lifecycle marketing, with at least 4 years of experience in growth or broader marketing roles. Customer Journey Expertise: Strong understanding of customer journey mapping and user experience best practices. Marketing Automation: Experience using marketing automation platforms to execute and optimize campaigns. Analytical Skills: Strong problem-solving and analytical skills, with the ability to derive actionable insights from data. Communication Skills: Excellent written and verbal communication skills, with the ability to collaborate and present effectively. Growth Mindset: Passion for learning, adapting, and continuously improving in a fast-paced environment. Educational Background: Bachelor s degree in Marketing, Business, or a related field. Bonus Points: AI & Personalization: Experience with AI-powered personalization and recommendation engines. Startup Experience: Familiarity with working in a fast-paced, high-growth startup environment. Qualification : Bachelors degree in Marketing, Business, or a related field.

About Shiprocket: At Shiprocket, we are on a mission to simplify, democratize, and enhance e-commerce. We empower sellers with AI-driven technology and reliable services that encompass everything from conversion and order fulfillment to shipping, customer communication, and returns management. Our platform leverages data, workflows, and scalable supply chains to equip sellers with everything they need to deliver a delightful customer experience. What It s Like to Work at Shiprocket: At Shiprocket, we embody a unique culture driven by the following success traits, helping us accomplish great things and strive to be a great place to win: Innovation Through Constraints: Learn to work under constraints and use them to fuel innovation. Speed Above All Else: Make decisions based on impact and act quickly. Ruthless Frugality: Being frugal can lead to significant growth. Direct & Honest Communication: We value transparency and candor. A Sports Team, Not a Family: We re here to win together. Customer Obsession: Your priority is always the customer. Role Overview: Shiprocket is looking for a highly driven Performance Marketing Lead to take charge of our performance marketing initiatives across the platform s suite of products. You ll spearhead the strategy and execution of high-impact campaigns, harnessing AI/ML to optimize performance, automate tasks, and unlock new growth opportunities. This role involves exploring new channels and staying ahead of industry trends to scale performance marketing efforts effectively. Key Responsibilities: Campaign Development & Execution: Design and implement high-impact performance marketing campaigns across a variety of channels, including Google Ads, Meta Ads, Affiliates, and emerging platforms like TikTok Ads and programmatic advertising. Innovative Strategies: Continuously experiment and innovate with new channels and technologies to improve campaign performance, including influencer marketing and other emerging trends. AI/ML Optimization: Leverage AI/ML tools to automate tasks, optimize campaign performance, and achieve better results. Customer Insights: Analyze user behavior, track customer journeys, and monitor market trends to inform marketing strategies and improve campaign targeting. Data-Driven Decision Making: Use data analysis to track key metrics, generate insights, and drive performance improvements. Cross-Functional Collaboration: Partner closely with product, engineering, sales, and customer success teams to align marketing strategies with business objectives and ensure cohesive execution. Budget Management: Manage marketing budgets effectively, track ROI, and optimize ad spend to achieve maximum return on investment. Industry Expertise: Stay up-to-date with industry trends, best practices, and the competitive landscape to inform strategy and maintain Shiprocket s competitive edge. Team Leadership: Build, mentor, and grow a high-performing team of performance marketing specialists, ensuring the team stays ahead of the curve in campaign execution. Preferred Skills & Qualifications: Experience: 4+ years of experience in performance marketing, ideally within a fast-paced startup environment. Track Record: Proven success in managing high-volume, high-impact performance marketing campaigns, both independently and as a team lead. Analytical Expertise: Strong analytical skills, with the ability to analyze data, derive insights, and make data-driven decisions. Advertising Platform Expertise: Extensive experience with Google Ads, Meta Ads, and other major advertising platforms. AI/ML Tools: Experience using AI/ML-powered marketing tools, such as Google Ads Smart Bidding or Facebook Ads+. Emerging Channels: Familiarity with emerging marketing channels and new technologies that drive campaign innovation. Growth Mindset: A passion for learning, adapting, and overcoming challenges. Communication Skills: Excellent communication, collaboration, and presentation abilities to work cross-functionally and present ideas clearly. Educational Background: Bachelor s degree in Marketing, Business, or a related field. Bonus Points: New Channels: Experience in unlocking and experimenting with new, untested marketing channels. AI/ML Success: Demonstrated success in using AI/ML to optimize marketing campaigns and enhance performance. Qualification : Bachelors degree in Marketing, Business, or a related field.

About Shiprocket: We re on a mission to make e-Commerce simple, accessible and trustworthy. We enable e-Commerce sellers with AI-driven technology and dependable services encompassing conversion, order fulfillment, shipping, buyer communication, returns management, and more. Our platform leverages data, workflows and supply chains at scale, providing sellers with just about everything they need to provide a delightful customer experience. We are committed to the following success traits that embody our culture and how we work together to accomplish great things and be a Great Place to Win! Key to True Innovation Manufacture Constraints & learn to work under them. Speed Above All Else Use your judgement of the impact & react accordingly. Be Ruthlessly Frugal It can lead to growth. Say It Like It is Be direct & honest. We are Not A family We are a sports team! We are here to win. Your Priority Obsess over customers. Role Overview: The role of Marketing Business Partners involves taking charge of scaling and growing our products visibility, user base, and engagement. The ideal candidate will bring a blend of strategic thinking, hands-on execution, and deep expertise in performance marketing, CLM and growth campaigns across web and mobile platforms. The Marketing Business Partner will be responsible for creating and executing comprehensive marketing strategies that drive user acquisition, retention, and overall product growth for our offerings. You will work cross-functionally with product, operations, and engineering teams to understand user behavior, craft tailored marketing campaigns, and optimize performance across both web and mobile channels. This role demands a data-driven mindset and a passion for driving measurable results. Roles and Responsibilities: Develop Marketing Strategy: Lead the development of go-to-market strategies and plans for customer acquisition, engagement, and retention. Understand customer needs and competitor landscape to create compelling propositions and campaigns that resonate with target audiences. Work closely with product teams to integrate marketing initiatives into the product roadmap. Performance Marketing Execution: Design and execute performance marketing campaigns (paid search, social media ads, display ads, retargeting, etc.) across both web and mobile platforms. Continuously optimize ad creatives, targeting strategies, and bidding tactics to drive high-quality user acquisition & engagement. Manage and allocate marketing budgets efficiently across multiple channels to maximize ROI. Data-Driven Decision Making: Leverage analytics tools (Google Analytics, Firebase, Branch, Intercom) to monitor key performance indicators (KPIs), track the success of campaigns, and identify areas for optimization. Provide regular reporting on marketing performance, user acquisition metrics, lifetime value (LTV), customer acquisition cost (CAC), and other relevant metrics. Use A/B testing, cohort analysis, & other growth techniques to improve customer conversion & retention rates. User Engagement & Retention: End to end ownership of the funnel and optimization of the same in alignment with business objectives. Work closely with the product and customer experience teams to develop initiatives aimed at increasing app usage, repeat transactions, and user loyalty. Design and implement push notifications, email marketing, and in-app campaigns to improve user engagement. Collaboration and Leadership Reporting: Collaborate with cross-functional teams (product, design, engineering) to ensure alignment on marketing initiatives and business objectives. Take end to responsibility for cadences and metrics reporting as well business team liaison. Scaling the Product: Focus on rapidly scaling the product s user base through targeted and high-impact marketing strategies. Identify new opportunities for growth, including regional expansion and partnerships. Preferred Skills & Qualifications: Minimum 4-5 years of experience in performance marketing, preferably in a high-growth tech environment or consumer-focused mobile app. Proven track record of scaling up products through digital marketing and performance optimization, ideally in hyperlocal, e-commerce, or delivery-based businesses. Experience with digital marketing platforms and concepts (E.g. Google Ads, Facebook Ads, Instagram). Strong proficiency in data analytics and KPIs (CPA, CPC, CTR, LTV, CAC, etc.). Solid understanding of mobile-first marketing, user acquisition, and app store optimization (ASO). Hands-on experience with growth marketing tactics such as A/B testing, referral programs, CRM, & lifecycle marketing. MBA or equivalent from a top-tier business school (preferred). Strong analytical mindset with a focus on measurable results and data-driven decision-making. Creative problem-solver who can think outside the box to find new marketing opportunities. Excellent communication and leadership skills with the ability to collaborate with diverse teams. Results-oriented with a passion for scaling businesses and achieving ambitious growth targets. Qualification : MBA or equivalent from a top-tier business school (preferred).

Job Title: Marketing Manager - India & Emerging Asia Location: Gurgaon, India Primary Objective The Marketing Manager - India & Emerging Asia will be responsible for driving the growth of Abbott s Cardiometabolics portfolio across India and Emerging Asia. This will be achieved through strategic market planning, customer engagement, and lead generation in close collaboration with sales leadership and commercial teams. The role requires building strong relationships across the healthcare ecosystem, including HCPs, payors, pharmaceutical companies, NGOs, and other strategic business partners to identify and fulfill market needs using Abbott s innovative technologies and solutions. Key Indicators of Success Year-on-year growth in sales and market share for key products such as HbA1C, CRP, ACR, and Afinion across the region. Creation of effective user communities comprising healthcare professionals (HCPs), payors, and strategic business partners to drive testing uptake, enhance POC awareness, and increase Abbott s footprint. Development and deployment of economic evidence to support geographic reimbursement expansion. Expansion of Afinion s customer base within targeted segments across the region. Key Responsibilities Market & Competitive Analysis: Analyze local point-of-care market dynamics, customer behaviors, reimbursement landscapes, and competitor strategies. Develop and execute a detailed annual strategic business plan tailored to the market needs of each country. Business Reporting & Forecasting: Provide accurate local forecasts, business reports, and market intelligence to regional and divisional management on a timely basis. KOL & Stakeholder Management: Build relationships with key opinion leaders to influence the market and advocate for favorable reimbursement policies that drive Abbott product adoption. Competitor Monitoring: Continuously monitor competitor activities and market shifts, ensuring Abbott maintains a competitive advantage in product positioning and customer value. Product Launches & Strategic Programs: Plan and execute effective product launches, ensuring alignment with global and regional strategies to achieve sales and profit targets. Event Participation & Internal Communication: Organize and participate in conferences, workshops, and scientific events. Regularly share market updates (including competitor product insights) with internal teams. Core Competencies & Skills Strong knowledge of the medical devices industry and current market trends. Expertise in business planning and project management. Analytical, creative thinker, with strong operational marketing skills. Deep understanding of point-of-care diagnostics, clinical workflows, and healthcare systems across the region. Awareness of international sales environments, particularly in Europe, Asia, Latin America, Canada, and the Middle East. Proven ability to lead through vision and values, with strong people management and coaching skills. Strong communication, influencing, and relationship-building abilities. Results-oriented with a performance-driven mindset. Creative problem-solving with change management capability. Qualifications Education: Bachelor's degree in Science or Business-related field (mandatory). MBA or Master s degree in Science, Business, or related field (preferred). Experience: Minimum 5 years experience in sales and marketing within the medical devices industry. Experience working in multinational companies is essential. Exposure to diagnostic and point-of-care products is highly desirable. Languages: Fluency in English is mandatory. Knowledge of local languages within the cluster is a plus. Travel: Willingness to travel approximately 20-30% across the region. Abbott is a global healthcare leader, committed to helping people live their best lives through innovation. With a leading Cardiometabolics portfolio, we are dedicated to empowering healthcare providers with accurate, rapid diagnostics to improve patient outcomes. Join us and help shape the future of healthcare. Qualification : Bachelor's degree in Science or Business-related field (mandatory).MBA or Masters degree in Science, Business, or related field (preferred).

About the role: Global Sales Strategy & Operations (GSSO) is the team that helps shape Gartner's mission-critical sales priorities and works with sales leaders to drive tactical and analytical insights. As an associate on the GSSO team, you'll be at the forefront of the ongoing transformation of Gartner's sales force, which delivers approximately $4.9B in annual revenue and working to drive sustained double-digit growth. You will partner with business leaders across Gartner to support a global sales force comprised of more than 5,000 associates who sell to every major function, industry and market sector around the world. This role is part of the Territory Planning & Analytics (TP&A) team in GSSO. The TP&A team is focused on designing the optimal territory investment, design and alignment strategy to maximize Sales (and Services) productivity. The Principal Specialist will be joining the New Assignment Team. The primary objective of this team is to ensure that accounts are validated and routed to the appropriate sales representative based on secondary research into company firmographic data. The Principal Specialist is expected to partner with various key stakeholders like Marketing, Sales & Strategy Operation and Sales teams and improve their understanding of complex business problems from diverse perspectives. The individual will also be working on key initiatives, where they will be responsible for gathering business problems, seeking input from relevant stakeholders, and driving solutions. What you will do: Data Analysis and Reporting Support: Develop, track, and report various process metrics using MS Office tools, Power BI, Macros, etc. Ensure data integrity by identifying discrepancies and regularly updating datasets. Provide ad-hoc data requirements critical for business decisions. Manage data tools and internal applications including Anaplan, Excel, Power BI, CRM, etc. Business-Critical Account Assignment Operations: Support the leadership team in executing process changes and conducting related training sessions with the larger team. Drive high-complexity projects with minimal guidance. Independently own and execute assigned workstreams. Collaborate with leadership to establish and report performance goals that align with Sales & Strategy Operational goals. Develop and maintain tools, resources, and training materials, contributing to knowledge capture and documentation. Service Delivery: Understand key operational metrics of the account assignment process and support the team in delivering efficient and effective results. Understand sales and marketing strategies to assist with appropriate business decisions that drive team performance. Perform quality checks on account assignments based on defined routing logic and data sources, and identify improvement opportunities at both individual and process levels. Analyze the root cause of misassignments escalated by Sales or Marketing teams and problem-solve to ensure fixes. Communicate effectively and efficiently with Sales Managers and Sales Representatives, providing swift and accurate responses and resolutions. What you will need: An MBA or bachelor s degree with 4 years of experience. Relevant marketing/client management or service operations experience preferred. Strong Microsoft office skills, especially Excel and Power Point. Knowledge of Power BI/Macros is a plus. Proficient in English language and excellent in verbal and written communication A strong mix of Thought leadership and business acumen and demonstrated track record of delivering outstanding results. Must have continuous improvement mindset and experience in driving business critical initiatives in the current role. Must have the ability to work effectively and efficiently in a very fast-paced, deadline driven, fluid team environment. Ability to prioritize workload in order to manage time effectively, complete work within deadlines and produces accurate results. What you will get: Competitive salary, generous paid time off policy, charity match program, Group Medical Insurance, Parental Leave, Employee Assistance Program (EAP) Collaborative, team-oriented culture that embraces diversity. Professional development and unlimited growth opportunities Qualification : An MBA or bachelors degree with 4 years of experience. Relevant marketing/client management or service operations experience preferred.

Description - Applies advanced subject matter knowledge to solve complex business issues and is regarded as a subject matter expert. Frequently contributes to the development of new ideas and methods. Works on complex problems where analysis of situations or data requires an in-depth evaluation of multiple factors. Leads and/or provides expertise to functional project teams and may participate in cross-functional initiatives. Acts as an expert providing direction and guidance to process improvements and establishing policies. Frequently represents the organization to external customers/clients. Exercises significant independent judgment within broadly defined policies and practices to determine best method for accomplishing work and achieving objectives. Position Summary Be the key point of contact for building market awareness, content & messaging development and running campaigns, & customer advocacy for large portfolio of End Point Manage Services including digital services. Should be expert with all stages of the IT Services buying life cycle and align marketing programs that drives momentum at various stages through a mix of demand generation, awareness programs, thought leadership, digital and social media plans. Responsibilities: Establish HP Services as an industry leader, improving services brand perception, drive demand across target customers, media, ecosystem partners, analysts and more Design, develop and execute an integrated marketing plan aligned to business goals. Leverages market insights and category product/solution roadmaps to develop customer segmentation and audience strategies to differentiate HP in customer journey. Develop and execute activities with sales/ presales/ large deals teams through deal interventions, client visits to help build marketing influenced pipeline. Acts as subject matter expert across customer segments, markets, and countries to develop new marketing strategies and approaches to accelerate HP success in priority categories and new businesses. Coordinates execution across all marketing plan deliverables and milestones with cross-functional teams. Defines goals to measure the success and business impact of the marketing plans. Exercises high level of digital marketing transformation knowledge to advance HP's position in new digital capabilities and touchpoints to increase marketing programs effectiveness and efficiency. Education and experience Required: MBA in marketing will be preferred 7+ years in B2B marketing, preferably Technology marketing Strong project management skills and high attention to detail and quality deliverables Experience in Marketing database such as MRM or CRM applications Knowledge and Skills: Strong strategic business understanding of the IT Services market. Expert knowledge of marketing principles, practices, tactics and digital marketing stack/tools. Expert knowledge of IT Services market, offerings, segments, and account-based marketing. Expert knowledge of digital marketing platforms (media, social, e-commerce) and customer journeys. Excellent influencing, consensus-building skills, and execution skills. Excellent written/oral communications and analytical skills. Excellent interpersonal and project management skills; ability to build and manage virtual teams. Excellent negotiating and change management skills Ability to interface effectively with management team and functional disciplines. Qualification : MBA in marketing will be preferred

Description - Applies advanced subject matter knowledge to solve complex business issues and is regarded as a subject matter expert. Frequently contributes to the development of new ideas and methods. Works on complex problems where analysis of situations or data requires an in-depth evaluation of multiple factors. Leads and/or provides expertise to functional project teams and may participate in cross-functional initiatives. Acts as an expert providing direction and guidance to process improvements and establishing policies. Frequently represents the organization to external customers/clients. Exercises significant independent judgment within broadly defined policies and practices to determine best method for accomplishing work and achieving objectives. Position Summary Be the key point of contact for building market awareness, content & messaging development and running campaigns, & customer advocacy for large portfolio of End Point Manage Services including digital services. Should be expert with all stages of the IT Services buying life cycle and align marketing programs that drives momentum at various stages through a mix of demand generation, awareness programs, thought leadership, digital and social media plans. Responsibilities: Establish HP Services as an industry leader, improving services brand perception, drive demand across target customers, media, ecosystem partners, analysts and more Design, develop and execute an integrated marketing plan aligned to business goals. Leverages market insights and category product/solution roadmaps to develop customer segmentation and audience strategies to differentiate HP in customer journey. Develop and execute activities with sales/ presales/ large deals teams through deal interventions, client visits to help build marketing influenced pipeline. Acts as subject matter expert across customer segments, markets, and countries to develop new marketing strategies and approaches to accelerate HP success in priority categories and new businesses. Coordinates execution across all marketing plan deliverables and milestones with cross-functional teams. Defines goals to measure the success and business impact of the marketing plans. Exercises high level of digital marketing transformation knowledge to advance HP's position in new digital capabilities and touchpoints to increase marketing programs effectiveness and efficiency. Education and experience Required: MBA in marketing will be preferred 7+ years in B2B marketing, preferably Technology marketing Strong project management skills and high attention to detail and quality deliverables Experience in Marketing database such as MRM or CRM applications Knowledge and Skills: Strong strategic business understanding of the IT Services market. Expert knowledge of marketing principles, practices, tactics and digital marketing stack/tools. Expert knowledge of IT Services market, offerings, segments, and account-based marketing. Expert knowledge of digital marketing platforms (media, social, e-commerce) and customer journeys. Excellent influencing, consensus-building skills, and execution skills. Excellent written/oral communications and analytical skills. Excellent interpersonal and project management skills; ability to build and manage virtual teams. Excellent negotiating and change management skills Ability to interface effectively with management team and functional disciplines. Qualification : MBA in marketing will be preferred

To fulfil this mission, the Marketing Science team at Meta is actively seeking a full-time, experienced Marketing Science Partner. A Marketing Science Partner at Meta works with internal and external clients in an industry vertical such as Automotive, E-commerce, Entertainment, CPG, Fin-Serv, Tech etc. on an ongoing basis to adopt better measurement as a way to improve business outcomes. To accomplish this, the person in this role will work both reactively and proactively with clients, using Meta s industry leading data science tools and data sets. Driving good measurement with advertisers will require designing tests (conversion lift, brand lift, attribution etc.) and doing research to help clients understand and improve the effectiveness of their advertising across digital platforms and across media. This work will require direct engagement with clients, with media agencies as well as using our third party scaling solutions to help with the set up and running of studies. Conclusions from this work will showcase what good measurement is and how clients can act upon it to drive business impact. The Marketing Science Partner will also focus on customizing existing capabilities or in some cases piloting new, scalable capabilities in partnership with Product, R&D, and Partnerships. Meta is seeking exceptional candidates to join the Marketing Science team with proven analytical and critical thinking skills as well as familiarity with large data sets, Marketing research and data manipulation tools. To successfully influence how advertisers conduct and use measurement, the candidate should be able to work cross-functionally with internal teams and partner closely with the Sales team. Marketing Science Partner, India Responsibilities Engage with clients and agencies to share research-based best practices and measure true business value by building and operationalizing learning agendas . The best practices and learning agendas will highlights how a client can improve business outcomes Work with advertising and industry bodies to create best in class measurement solutions Partner closely with sales to manage a set of accounts and prioritize which clients will get servicing from the team Support client engagement with third party vendors responsible for setting up and conducting measurement studies Drive client, vertical, and industry adoption of preferred measurement methodologies, best practices, products, and approaches in support of the learning agenda Design tests to showcase the power of good measurement using client data and Facebook or third-party technology tools Conduct in-depth standard and custom ad effectiveness studies for Facebook advertisers to understand the relative impact of different marketing strategies across digital platforms and across media Communicate complex research results to a general audience Offer selective consultation with clients & agencies on business hypothesis to test, measurement design & feasibility or insights interpretation Operate internal & external education & training workshops to raise awareness & advocacy of Measurement solutions & analytical best practices (auction, use of lift tools ) Minimum Qualifications Bachelor s degree in Business, Statistics, Data Science, Economics, Mathematics, Computer Science, Engineering, Sociology or similar Direct experience independently scoping and executing research projects with clients and or cross-functional stakeholders Experience analyzing and manipulating data sets to understand patterns and provide insights Experience leading at an industry level and with clients Ability to communicate technical content to general audience. Client-facing experience (internal or external), including ability to drive meetings or change through adoption of new products or research methods. Experience with digital advertising measurement methods and technologies Proven excellence in working with structured and unstructured data-sets, statistical software such as R as well as data extraction tools such as Hive, python and/or SQL is a must Experience with field experiments, experimental design, survey sampling, and/or panel data Preferred Qualifications Advanced degree in a quantitative field or an MBA About Meta Meta builds technologies that help people connect, find communities, and grow businesses. When Facebook launched in 2004, it changed the way people connect. Apps like Messenger, Instagram and WhatsApp further empowered billions around the world. Now, Meta is moving beyond 2D screens toward immersive experiences like augmented and virtual reality to help build the next evolution in social technology. People who choose to build their careers by building with us at Meta help shape a future that will take us beyond what digital connection makes possible today beyond the constraints of screens, the limits of distance, and even the rules of physics. Equal Employment Opportunity and Affirmative Action Qualification : Bachelors degree in Business, Statistics, Data Science, Economics, Mathematics, Computer Science, Engineering, Sociology or similar

Job Title: Pre Sales Advisor Location: Gurgaon Employment Type: Full-Time Job Overview We are seeking a motivated and results-driven Pre Sales Advisor to join our sales team. This role focuses on outbound sales activities, including lead generation, appointment setting, and building strong customer relationships. The ideal candidate will have proven experience in outbound sales, excellent communication skills, and a proactive approach to meeting sales targets. Key Responsibilities Conduct outbound calls to prospective customers to generate leads and schedule appointments. Identify and qualify potential clients using research and effective questioning techniques. Maintain and manage a pipeline of prospects, tracking all interactions and updates in CRM software. Present product benefits and features clearly, address objections, and emphasize unique selling points. Collaborate closely with sales and marketing teams to develop and implement sales strategies and campaigns. Consistently meet or exceed monthly and quarterly appointment setting targets and KPIs. Build trust and credibility with prospects through relationship nurturing. Stay informed about industry trends, competitor activities, and product updates to effectively position offerings. Provide timely and accurate sales forecasts and reports to management. Participate in ongoing sales training and professional development to enhance skills. Required Skills & Qualifications Graduate degree preferred. Proven experience in outbound sales, telemarketing, or related roles with a track record of achieving targets. Proficient in CRM software and familiar with sales tools. Strong verbal and written communication skills. Excellent negotiation, persuasion, and objection-handling abilities. Self-motivated, target-driven, and resilient with a positive attitude. Ability to work independently and collaborate effectively within a team. Strong organizational and time-management skills to handle high volumes of leads. Problem-solving mindset to assess customer needs and recommend solutions. Proficient in Microsoft Office Suite (Word, Excel, PowerPoint). Willingness to work on weekends as needed. Previous experience in the relevant industry and product knowledge is a plus. Qualification : Graduate degree preferred