Performance Marketing Jobs in Gurgaon
208 Jobs Found
Customer Satisfaction & Process Excellence Specialist
Kia India Private Limited
Position: Customer Satisfaction & Process Excellence Specialist Location: Gurgaon Experience: 5 to 8 years Education: MBA / PGDM in Marketing, Sales, or Operations Role Overview We are looking for a Customer Satisfaction & Process Excellence Specialist to drive Sales Satisfaction Index (SSI) initiatives and champion sales process improvements across our dealer network. This role will be instrumental in improving the customer experience, driving digital adoption, and supporting sales effectiveness through actionable insights and structured process excellence initiatives. Key Responsibilities Survey Planning & Execution Plan and manage SSI, Pre-Sales, and need-based sales surveys within defined timelines. Ensure quality data collection and compliance with established protocols. Data Analysis & Reporting Analyze and deliver dealer-wise and factor-specific survey reports. Monitor key satisfaction metrics and identify trends impacting customer experience. Customer Grievance Monitoring Investigate hot alerts and complaints from SSI surveys to uncover recurring customer issues. Coordinate resolution efforts with internal teams and ensure timely closure. Digitalization & Tool Enhancement Work with IT/Digital teams to digitize survey processes, ensuring smooth integration with platforms like Salesforce. Lead testing and improvement cycles for digital SOP manuals and customer-facing applications. Dealer Performance Support Share survey outcomes with regional teams and assist in developing dealer-specific improvement plans. Track progress of underperforming dealerships and provide structured feedback. Process Improvement Own and update digital Sales SOPs annually, ensuring alignment with evolving customer expectations and business goals. Collaborate with cross-functional teams to improve workflow efficiency and service quality. CX Monitoring & Digital Journey Optimization Regularly assess customer-facing digital touchpoints to ensure optimal user experience. Coordinate updates to maintain a seamless, intuitive customer journey. Key Skills & Competencies Strong analytical mindset and problem-solving capability Proficient in survey design, data analysis, and reporting tools Working knowledge of CRM platforms (Salesforce preferred) In-depth understanding of automotive retail sales processes Proficiency in MS Excel, PowerPoint, and data visualization tools Excellent communication and stakeholder management skills Preferred Qualifications MBA / PGDM in Marketing, Sales, or Operations 5 8 years of experience in customer experience, process improvement, or market research Automotive industry experience is highly preferred Skills Required Sales & Customer Experience Process Improvement Stakeholder Communication Survey & Data Analytics Drive customer-centric transformation and be at the forefront of sales excellence. Apply now and contribute to shaping a superior customer journey across our dealer network. Qualification : MBA / PGDM in Marketing, Sales, or Operations
Assistant Manager Marketing (events)
Nikon India Pvt Ltd
Position: Assistant Manager Marketing (Events) Location: Gurgaon Work Experience: 6 - 8 years Education: MBA / PGDM in Marketing Job Purpose The Assistant Manager Marketing (Events) will be responsible for planning, coordinating, and executing end-to-end events and exhibitions, including product launches and regional events. This role involves managing relationships with internal stakeholders, vendors, and dealers to enhance brand visibility and market reach. The ideal candidate will be strategic, highly organized, and capable of driving impactful marketing initiatives through seamless event management. Key Responsibilities Event & Exhibition Management Plan, coordinate, and execute events and exhibitions from concept to completion, ensuring a seamless delivery. Ensure that all events are aligned with business goals and provide a strong ROI. Product Launches & Regional Events Lead the strategic planning and execution of flagship product launches and localized regional events, ensuring they resonate with target audiences. Oversee all aspects of event execution to maintain high standards of quality, engagement, and brand visibility. Dealer Engagement Manage dealer tie-ups across selected regions to enhance brand presence, improve market reach, and strengthen dealer relationships. Partner Communication Develop and distribute clear, timely, and accurate communications to business partners to ensure alignment with overall objectives and timelines. Facilitate smooth communication between partners and internal stakeholders throughout the event lifecycle. Stakeholder & Vendor Management Foster and manage relationships with vendors, agencies, and internal stakeholders to ensure smooth event execution and delivery of high-quality outcomes. Negotiate with external vendors to ensure cost-effective event management. Innovation & Trend Monitoring Stay updated on industry trends in events and exhibitions, proposing innovative ideas that align with the brand's goals and objectives. Implement new trends and ideas to keep the brand s events fresh and impactful. Budget Management Oversee the event budgets, ensuring that all expenditures are tracked and optimally allocated. Manage resources effectively to ensure cost efficiency without compromising quality. Reporting & Performance Evaluation Prepare and submit regular event performance and ROI reports to senior management, highlighting key outcomes and areas for improvement. Key Competencies & Skills Confident, smart, and presentable, with a strong self-motivation to handle critical projects within specified timelines. Extensive experience in vendor management and event/exhibition management is essential. Proven ability to work efficiently under tight deadlines while maintaining high-quality standards. Strong skills in budget tracking and monitoring. Exceptional ability to strategize, plan, and execute complex projects seamlessly. Quick learner with a sense of urgency, demonstrating speed and adaptability to changing circumstances. Qualification : MBA / PGDM in Marketing
Sr. Executive Marketing (Communications & PR)
Nikon India Pvt Ltd
Position: Sr. Executive Marketing (Communications & PR) Location: Gurgaon Work Experience: 4-8 years Education: MBA / PGDM in Marketing Job Purpose The Sr. Executive Marketing (Communications & PR) will be responsible for developing and implementing communication strategies to enhance the company s brand image and public relations. This role involves close collaboration with PR agencies to manage media relations, create press materials, and coordinate internal and external communications. The individual will also oversee digital marketing initiatives, including social media management and digital campaigns, to further strengthen the brand's online presence. Key Responsibilities Core Responsibilities Draft, distribute, and follow up on press releases in collaboration with the regional head office and media agency. Ensure that the PR agency maintains strong relationships with journalists and key media outlets to enhance brand visibility. Coordinate and manage public media events, product launches, media interactions, and press conferences. Monitor media coverage and prepare reports on the impact of PR activities for management. Handle crisis communications when needed, ensuring swift and effective responses to mitigate any potential reputational damage. Additional Responsibilities Integrate digital marketing strategies into the overall communication approach. Plan and execute digital campaigns, including budget allocation for platforms managed by digital agencies. Manage social media accounts (e.g., Google Ads, Meta (Facebook/Instagram) Ads, etc.), and engage with online communities to boost brand engagement. Monitor the company s online reputation, responding to public inquiries and issues through social media (including DMs and comments). Collaborate with the technical team to create and share engaging content, including blogs, articles, and social media posts. Analyze the performance of digital campaigns, prepare reports on metrics, and recommend improvements based on data insights. Key Competencies & Skills Strong communication skills and the ability to build and maintain a network of media contacts. Adaptability to manage changing media landscapes and evolving business needs. Excellent teamwork skills with the ability to collaborate cross-functionally with internal and external stakeholders. Proactive in staying updated on industry trends, PR tactics, and digital marketing innovations. Qualification : MBA / PGDM in Marketing
Content Writer - Seo
Inframantrainframantra
Job Title: Content Writer SEO Location: Gurgaon Employment Type: Full-Time About INFRAMANTRA At INFRAMANTRA, we re more than just a leading PropTech advisory firm we re a community of innovators reshaping the real estate experience. With 15+ years of industry expertise, we are committed to delivering customer-centric solutions while nurturing a collaborative, inclusive, and growth-driven culture. Whether it's guiding clients through residential or commercial journeys, we combine structure with innovation to ensure long-term success. Life @ INFRAMANTRA Work hard, celebrate harder that s our mantra. From international retreats like our 2024 celebration in Phuket to regular wellness and social programs, we prioritize work-life balance and team well-being. We're proud to be an equal opportunity employer, championing diversity, inclusion, and a culture of respect where every voice is valued. Job Summary We are looking for a talented and experienced SEO Content Writer to join our growing marketing team. In this role, you'll create compelling, search-optimized content that drives traffic, generates leads, and supports our business goals. If you're passionate about content marketing and SEO, and want to make a real impact in a high-growth environment, we d love to hear from you. Key Responsibilities Conduct research on industry-related topics to develop engaging content ideas. Write high-quality, SEO-friendly content for various platforms: website pages, blogs, articles, and press releases. Perform keyword research and apply on-page SEO best practices (meta tags, headings, internal linking, etc.). Collaborate with the marketing and SEO teams to develop and execute content strategies aligned with company goals. Edit and proofread content for clarity, accuracy, grammar, and brand consistency. Stay updated on the latest SEO trends, Google algorithm changes, and content marketing strategies to enhance content performance. Qualifications & Requirements Bachelor's degree in English, Journalism, Marketing, Communications, or a related field. 3 6 years of professional content writing experience, with a strong portfolio of SEO-optimized content. Deep understanding of SEO principles, keyword research tools (e.g., SEMrush, Ahrefs, Ubersuggest), and optimization techniques. Exceptional writing, editing, and proofreading skills with strong attention to detail. Ability to manage multiple projects, meet deadlines, and work both independently and collaboratively. Qualification : Bachelor's degree in English, Journalism, Marketing, Communications, or a related field
Email Marketer Specialist
Aabhyasa Technologies Pvt Ltd
Position: Email Marketing Specialist Location: Gurugram Experience: 2 7 Years Qualification: Any Graduate or higher Working Days: 5 days/week Shift: Day shift, 9 hours Job Overview: We are seeking a highly skilled and creative Email Marketing Specialist to manage and execute targeted email campaigns that drive customer engagement and support business growth. The ideal candidate will be proficient in crafting effective marketing strategies, executing high-performance email campaigns, and analyzing campaign performance to maximize ROI. Key Responsibilities: Plan, develop, and execute effective email marketing campaigns focused on audience engagement and lead generation. Manage end-to-end email deployment, including mass/broadcast email campaigns, segmentation, and personalization. Execute IP warm-up processes and maintain sender reputation. Identify and grow the email subscriber list through strategic targeting and lead generation initiatives. Create engaging and customized email templates using HTML and CSS. Utilize tools like Canva to design flyers and promotional content for email campaigns. Perform list segmentation based on demographics, behaviors, and campaign goals. Track and analyze key performance indicators (open rates, click-through rates, conversions) and optimize campaigns accordingly. Monitor domain health; manage blacklisting/delisting processes as required. Contribute to the development of broader marketing strategies including competitor analysis, customer segmentation, and remarketing tactics. Assist in formulating sales and customer engagement strategies based on market insights. Ensure alignment of email campaigns with overall digital marketing objectives. Key Skills & Requirements: Proficiency in HTML and CSS for designing responsive and visually appealing email templates. Expertise in creating flyers and creatives using tools like Canva. Advanced knowledge of Microsoft Excel for MIS reporting, pivot tables, and data analysis. Hands-on experience with email marketing tools and platforms (e.g., Mailchimp, SendGrid, Zoho Campaigns, etc.). Understanding of IP warming, domain health, and spam management. Strong analytical skills with a results-driven mindset. Basic understanding of SEO and digital marketing concepts. Excellent communication, organization, and time management skills. Qualification : Any Graduate and above
Market Research Analyst
Aabhyasa Technologies Pvt Ltd
Position: Market Research Analyst Location: Gurugram Experience: 2 5 Years Qualification: Any Graduate Working Days: 5 Days per Week Working Hours: 9 Hours per Day Job Overview: We are seeking an analytical and detail-oriented Market Research Analyst to support strategic decision-making by delivering actionable insights through market analysis, competitor research, data interpretation, and revenue optimization. The ideal candidate will have a strong grasp of research tools, excellent data handling capabilities, and a strategic mindset to support business growth. Key Responsibilities: Primary & Secondary Research Conduct in-depth primary and secondary research to gather insights on industry trends, consumer behavior, and market opportunities. Campaign & Data Analysis Analyze performance metrics from email marketing campaigns using Excel and Google Analytics. Track KPIs like open rates, click-through rates, and conversions. Segment audiences for personalized marketing and extract data-driven insights to enhance ROI. Competitor & Market Analysis Perform comprehensive competitor analysis, including product offerings, pricing, customer reviews, and market positioning. Use tools like SWOT analysis, market segmentation, and trend forecasting to inform strategic direction. Business Development Identify and assess new market opportunities, potential partnerships, and emerging trends to support the business development team. Contact Discovery Leverage tools like Hoovers, ZoomInfo, Lusha, LinkedIn Sales Navigator, Apollo, and more to identify and verify contact information for potential leads. Data Management Manage, cleanse, and validate datasets using Excel functions (VLOOKUP, Pivot Tables, etc.) to ensure data accuracy and relevance. Revenue Analysis Analyze revenue streams and apply market intelligence to support financial growth. Identify key performance drivers and align strategies to boost profitability. Cross-functional Collaboration Partner with marketing, sales, and strategy teams to align research efforts with business goals. Regulatory Awareness Monitor and analyze regulatory and policy changes impacting industry operations and business opportunities. Key Skills & Qualifications: Strong analytical and critical thinking skills. Hands-on experience with Excel, Google Analytics, and research platforms. Ability to manage, clean, and interpret large data sets. Familiarity with contact discovery tools and LinkedIn Sales Navigator. Working knowledge of market segmentation, competitor tracking, and KPI analysis. Excellent communication skills and cross-functional collaboration abilities. Highly organized with keen attention to detail. Qualification : Any Graduate and above
Key Account Manager
Capital Business Systems
Job Title: Key Account Manager Location: Gurugram Employment Type: Full-Time Experience Required: 5+ Years Salary: 6 LPA Position Overview: We are looking for a proactive and results-driven Key Account Manager to manage and grow our strategic client relationships in Gurugram. The ideal candidate will have strong experience in key account management, business development, and client relationship management. Key Responsibilities: Manage and nurture relationships with key accounts to ensure client satisfaction and retention Identify growth opportunities within existing accounts and drive business development initiatives Act as the primary point of contact between clients and internal teams to ensure seamless service delivery Develop account strategies that align with client goals and company objectives Collaborate with sales and marketing teams to maximize account potential Monitor account performance and prepare regular reports for senior management Resolve client issues promptly to maintain strong business relationships Required Skills & Qualifications: Minimum 5 years of experience in key account management or related roles Proven track record in business development and client relationship management Excellent communication, negotiation, and interpersonal skills Strong analytical and problem-solving abilities Ability to work collaboratively across departments to meet client needs Proficient with CRM software and account management tools
Director Sales
Procol
Director Sales Location: Gurugram Experience: 6+ Years Job Type: Full Time Department: Sales About Procol Procurement in over 80% of companies is still managed via email, Excel, and phone calls causing inefficiencies, delays, and cost leakages up to 20%. Procol transforms procurement by automating these manual workflows, making processes ~50% more efficient, twice as fast, and delivering 2-10% cost savings. Since 2018, Procol s secure platform has been adopted by many $1B+ global companies, managing procurement spend of $5Bn+. Rated 4.9/5 on G2 and featured by Forbes, our team includes ex-Google NY, Zomato, and OYO professionals. We are backed by leading investors like Blume Ventures, Peak XV Surge, Beenext, and Rainmatter. Role Overview As Procol transitions from a startup to a scale-up, we seek a Director, Enterprise Sales to lead and grow a high-performing sales team driving revenue and new customer acquisition. This senior role demands strong leadership, strategic thinking, and execution capabilities to hit ambitious sales targets. What You ll Do Develop, implement, and measure sales strategies to increase inbound leads and revenue growth. Set sales targets, monitor performance, and lead the sales team to consistently meet or exceed goals. Recruit, hire, and develop a motivated sales force, positioning Procol as an employer of choice for top talent. Design sales compensation and incentive programs to drive team performance. Develop and manage sales training programs aligned with company objectives. Manage key customer relationships and participate in closing high-value deals. Define and continuously improve sales processes to optimize outcomes. Collaborate closely with marketing to align on lead generation, channel development, and partner programs. Provide detailed sales forecasting, pipeline management, and reports for executive leadership. Monitor competitor and market trends and relay insights to leadership and product teams. Travel as needed to meet clients, partners, and build strategic relationships. What You ll Bring 6+ years of proven experience in enterprise SaaS sales, marketing, or partnerships with a track record of managing the full sales funnel. Excellent communication, presentation, and negotiation skills with the ability to engage stakeholders at all organizational levels. Ability to clearly articulate Procol s unique value proposition tailored to customer needs. Strong organizational skills and the ability to prioritize in a fast-paced startup environment. Experience managing contract negotiations involving multiple stakeholders such as customers, procurement, and finance teams. Demonstrated success in growing SaaS or subscription revenue streams is a plus. Comfortable leading through ambiguity and driving clients towards the best business outcomes. Why You ll Love Procol Monthly advance salaries and a comprehensive health insurance package covering employees and their families. Free breakfast and snacks onsite. Subscriptions to wellness platforms including PharmEasy, Clove, HealthifyMe, Lenskart, and more. Discounts on fitness, healthcare, and lifestyle services. Work closely with founders and a passionate team driving impactful solutions for thousands of businesses.
Account Strategist, Mid-market Sales
Google Careers
Account Strategist, Mid-Market Sales Google Customer Solutions Location: Gurugram, Haryana, India Minimum Qualifications Bachelor s degree or equivalent practical experience. 2+ years of experience in business, advertising, or marketing. Preferred Qualifications Experience launching and managing paid digital advertising campaigns on Google Ads and other platforms. Strong skills in client success techniques, including effective questioning, objection handling, and engaged promoting. Experience working with channel business, advertisers, agencies, or clients. Ability to manage and prioritize a portfolio in an advertising or media business environment. Proven ability to achieve growth goals. Strong storytelling and narrative-building skills for client engagement. About the Role Google s advertising solutions empower businesses of all sizes to thrive in a dynamic marketing environment. As an Account Strategist within Google Customer Solutions, you will bring your passion for sales and deep knowledge of online media to help clients achieve their business objectives. You will act like an owner moving swiftly through change and applying innovative strategies to drive extraordinary outcomes for both Google and its customers. You will build trusted relationships, understand client business goals, improve campaign performance, and promote thoughtful adoption of Google products. Your ability to influence, manage partnerships, and analyze business needs will deliver successful outcomes, driving incremental business growth through Google s leading advertising solutions. Google Customer Solutions teams are trusted advisors focused on the success of small- and medium-sized businesses the backbone of our communities. This role offers a unique opportunity to make a real impact by helping businesses grow and thrive through digital innovation. Responsibilities Deliver quarterly business and product growth targets. Manage a portfolio of medium and large businesses, understanding growth drivers, identifying opportunities, managing risks, and building multi-quarter growth plans. Consult with clients to support annual digital marketing discussions and budget planning. Drive customer growth by providing outstanding business experience and meeting marketing objectives. Build and maintain strong stakeholder relationships with customers and agencies. Qualification : Bachelor's degree or equivalent practical experience.
Manager, Gtech Ads
Google Careers
Manager, gTech Ads Location: Gurugram, Haryana, India Minimum Qualifications Bachelor s degree or equivalent practical experience 11+ years of experience in developing customer relationships and working with digital media or advertising/marketing solutions 5+ years of experience in team leadership, including mentoring and developing talent Preferred Qualifications Proven experience collaborating across organizational boundaries to align resources and strategies Familiarity with offline media, Brand Lift studies, and marketing measurement and attribution methods Strong understanding of media industry trends and challenges relevant to Google's strategic positioning Exceptional communication and problem-solving skills, with ability to present to executive audiences Skilled in using data and insights to drive business decisions and long-term strategy About the Role As a Manager in gTech Ads, you will lead a high-performing team that delivers media and technical services across Google s advertising products. Your team will work with clients ranging from small businesses to large enterprises, providing strategic guidance and tailored support that drives marketing success and ROI. You ll collaborate closely with Sales, Product, and Engineering to enhance support models and improve product experiences. gTech Ads is the bridge that connects Google s advertising innovation to practical value for customers through thoughtful service, operational excellence, and technical consulting. Your role will ensure that customer needs inform our solutions while growing the impact and capability of your team. Responsibilities Build and lead business strategy in collaboration with senior stakeholders across teams Oversee a team of digital media specialists focused on client success and campaign excellence Guide team performance through strategic mentorship and coaching Support individual growth through career development planning, skills training, and performance evaluation Use data insights to drive business decisions, improve support outcomes, and inform product improvements Qualification : Bachelors degree or equivalent practical experience
Program & Strategy Manager
Spyne
Job Title: Program & Strategy Manager CEO s Office Location: Gurugram, Haryana, India (Onsite, Full-Time) Experience: 3+ Years | Department: CEO s Office / Strategic Initiatives About Spyne At Spyne, we are redefining how cars are marketed and sold using cutting-edge Generative AI. What began as a bold idea to automate car visuals has evolved into a full-scale, AI-powered automotive retail ecosystem. We are backed by $16M in Series A funding from Vertex Ventures, Accel, and other top investors. In the last 15 months alone, we've expanded into the US and EU, launched industry-first AI image and 360 solutions, and achieved a 5x revenue surge with even greater growth ahead. Now, we re building a complete AI Retail Suite and scaling our footprint to 150K+ dealerships globally. Role Overview As a Program & Strategy Manager, you will work directly with the CEO s Office to lead and drive the adoption of Agentic AI (autonomous, goal-driven AI systems) across the organization. This includes Product, Engineering, Sales, Marketing, HR, Finance, Customer Success, and more. You ll be responsible for managing high-impact programs that integrate AI-driven automation into our operations, while also supporting strategic initiatives that align with Spyne s rapid growth and vision. What You ll Do Agentic AI Transformation Lead company-wide adoption of Agentic AI systems across key business functions Drive automation using tools like GPT-based agents, RPA, no-code AI platforms, and AutoML Define metrics to track AI-driven efficiency and performance improvements Work closely with Data & Engineering teams to integrate AI into existing workflows Conduct internal workshops to upskill teams on AI tools and practices Strategic Program Management Develop and execute strategic initiatives aligned with overall business objectives Own cross-functional programs focused on revenue growth, operational efficiency, and customer acquisition Track key business KPIs and ensure timely execution of high-impact priorities Support leadership with executive presentations, investor updates, and business reviews Work directly with the CEO on mission-critical business priorities Stakeholder & Team Collaboration Serve as the liaison between the CEO s office and all functional leaders Manage relationships with key AI vendors and partners (OpenAI, Microsoft, etc.) Enable adoption of AI across departments through communication and change management Build internal tools and dashboards for strategic visibility and impact tracking Experience & Background 3+ years in Program Management, Product Strategy, Business Ops, or similar roles Proven track record in managing cross-functional, strategic initiatives Strong experience in analytics (Excel, SQL, BI tools like Tableau, Looker, or Power BI) Technical Acumen Basic familiarity with LLMs and AI tools (OpenAI, Hugging Face, Anthropic, etc.) Ability to collaborate with AI/ML engineering teams and understand core technical concepts Strong understanding of business process automation and digital transformation Soft Skills Excellent communication and stakeholder management skills Strategic thinker with strong problem-solving abilities High ownership mindset and the ability to thrive in fast-paced, high-growth environments Why Join Spyne At Spyne, we re not just building AI products we re building the future of work. You ll be part of a driven, high-performance team in a company where speed, innovation, and ownership define our culture. What You ll Get: Opportunity to work directly with leadership on strategic initiatives Comprehensive health insurance (GMC, GPA, GTLI) Career growth with leadership exposure and equity options for top performers Office-first, high-energy environment that encourages real-time collaboration A young, driven team (average age: 25 26) working alongside seasoned professionals Our Values Customer Obsession: Every initiative is measured by the value it brings to customers Speed Over Perfection: Fast execution is key learn and iterate quickly Extreme Ownership: Own the outcomes, not just the process 10x Innovation: Think bigger and solve at scale A-Team Standards: We hire top talent and enable them to grow fast
Product Marketer (Growth & Community)
Spyne
Job Title: Product Marketer (Growth & Community) Location: Gurgaon, India (In-Office) Experience: 4-7 Years in B2B SaaS Marketing (AI, MarTech, or Vertical SaaS Preferred) Department: Marketing & Growth Employment Type: Full-Time About Spyne At Spyne, we re redefining automotive retail with cutting-edge Generative AI. What started as an idea to help dealers sell online faster through AI-powered visuals has grown into a comprehensive AI-first automotive ecosystem. Backed by $16M in Series A funding from Vertex Ventures, Accel, and other top investors, Spyne has: Expanded across US & EU markets Launched industry-first AI-powered image and 360 solutions Achieved 5X revenue growth in 15 months, aiming for 3-4X growth this year We are now scaling to bring our GenAI Automotive Retail Suite to 3,000 4,000 dealers across the US, positioning ourselves at the forefront of the AI-driven automotive revolution. We re looking for a strategic Product Marketer with a passion for storytelling, branding, and growth. You will take charge of messaging, positioning, and go-to-market (GTM) strategies to drive Spyne s product adoption, engagement, and revenue. If you excel at crafting compelling narratives, building communities, and executing impactful product launches, this role is for you! Positioning, Messaging & Sales Enablement Develop differentiated positioning and customer-centric messaging for Spyne s AI-powered solutions. Create impactful assets such as website copy, sales decks, case studies, demo videos, and whitepapers. Conduct competitive research to sharpen Spyne s unique value proposition for each customer segment. Product Launches & GTM Lead end-to-end GTM planning and execution for new product launches. Work closely with Product, Sales, and Customer Success teams to ensure successful adoption and retention of new features and products. Community Building (Dealerships & Partners) Build and nurture a thriving community of dealerships, OEMs, and partners. Organize forums, webinars, referral loops, and user engagement programs. Collaborate with Customer Success to amplify user stories, testimonials, and co-marketing efforts. Executive Engagement & High-Touch Events Organize CXO roundtables, private dinners, webinars, and thought-leadership panels. Support leadership in producing strategic content: whitepapers, articles, and keynote decks. Brand & Content Strategy Own Spyne s brand visibility across platforms like LinkedIn, social media, PR, and digital campaigns. Collaborate with designers to produce engaging creatives, videos, and demo reels. Experience: 4-7 years of B2B SaaS marketing experience at early to growth-stage startups (1 10M ARR), with a focus on AI, MarTech, or vertical SaaS. Community-Building: Proven experience in building online communities (Slack, WhatsApp, LinkedIn groups, etc.). Storytelling: Strong copywriting and storytelling skills with the ability to simplify complex technical concepts. Product Launches: Proven track record in product launches, GTM execution, and campaign optimization. Event Marketing: Experience with event marketing and webinar hosting is a plus. Data-Driven: Comfortable working with data to measure and optimize campaign performance. Startup Mindset: Self-starter, proactive, and thrives in a fast-paced startup culture. Ownership: Play a key role in shaping Spyne s GTM and brand strategy during our global expansion phase. Rocketship Growth: Be part of an AI SaaS company with global ambitions and rapid growth. Rewards: Competitive salary, ESOPs, health benefits, and a stellar team. If you're passionate about storytelling, community building, and leading product marketing in a fast-paced, high-growth startup environment, Spyne is the place for you! Apply now to shape the future of AI-driven automotive retail.
Customer Success Manager
Builder.ai
Job Title: Customer Success Manager Location: Gurgaon, India Company: Builder.ai About Builder.ai At Builder.ai, we re on a mission to make software development accessible to everyone regardless of their technical background, budget, or experience. We've already helped entrepreneurs, small businesses, and global brands like BBC, Makro, and Pepsi to build their software solutions. With over $450 million in funding and a global presence across EMEA, APAC, and the Americas, Builder.ai is poised to continue driving innovation at scale. Our dynamic, diverse team is united by a shared belief in the power of software to unlock human potential. We're excited to continue evolving our services and our team to help our customers and the world at large. About the Role We re looking for a Customer Success Manager (CSM) to join our growing team and play a critical role in ensuring customers are able to achieve their business goals using Builder Studio. As a CSM, you will help clients utilize our product effectively, ensuring the success and optimization of their applications post-launch. You will serve as the primary point of contact for our customers, helping them navigate challenges, achieve long-term success, and foster loyalty. You ll be key to the customer experience, proactively identifying opportunities for growth, and providing exceptional support. Why You Should Join Builder.ai Innovative Impact: Work with a cutting-edge product helping businesses build customizable applications with ease. Growth Opportunities: With the backing of over $450 million in funding, Builder.ai offers ample opportunities for career growth and development. Inclusive & Collaborative Culture: Be part of a diverse team that values individual perspectives and believes in working together to drive success. Perks: We offer a variety of benefits such as stock options, discretionary pay, hybrid working, private medical insurance, and more. Key Responsibilities Customer Relationship Management: Build strong, long-lasting relationships with clients by offering ongoing support, conducting regular reviews, and driving customer success. Collaboration: Work closely with the sales, delivery, technical support, and product teams to ensure optimal outcomes for customers. Proactive Support: Address customer queries, resolve issues, and identify opportunities to ensure the consistent performance of their applications. Success Planning: Develop long-term success plans tailored to each customer s needs, ensuring their application grows alongside their business. Cross-sell & Upsell: Identify and capitalize on opportunities to cross-sell or upsell relevant products and services from the Builder.ai ecosystem. Customer Renewal: Ensure that customers renew their Builder Studio subscriptions, maintaining high customer retention. Customer Advocacy: Collaborate with marketing to identify potential customer advocates who can share their success stories and serve as references. Process Improvement: Help improve customer success processes, leveraging data and customer feedback to implement actionable insights. Requirements Experience: 5+ years in a Customer Success Manager or similar customer-facing role, preferably in SaaS or AI products. Customer Engagement: Experience managing a high volume of customers and working with C-suite stakeholders. Communication Skills: Strong ability to communicate and build relationships, leading to increased customer satisfaction, reduced churn, and growth. Data-Driven: Ability to work with data to understand trends and create actionable plans to improve customer success. Cross-sell/Upsell: Proven experience in identifying opportunities for cross-selling or upselling within your customer portfolio. Organizational Skills: Ability to multitask and prioritize customer needs while maintaining attention to detail. Customer Empathy: Strong customer empathy, with the ability to understand their challenges and proactively resolve issues. Process Improvement: Experience contributing to an early-stage customer success team, driving process enhancements, and refining best practices. Benefits Compensation: Discretionary variable pay or commission scheme depending on your role. Equity: Stock options in a $450 million funded Series D scale-up. Leave: 24 days of annual leave + public holidays. Family Time: 2 Builder family days each year. Holiday Time: Time off between Christmas and New Year. Health: Fully funded Private Medical Insurance. Meals: Free lunch at our state-of-the-art working environment in Gurugram. Referral Bonus: Generous referral bonus scheme. Joining Builder.ai means becoming part of a fast-growing, globally distributed team working together to push the boundaries of software development. We re committed to creating opportunities for growth, learning, and success, and we invite you to be a part of that journey.
Growth Consultant
Shipsy
Job Title: Growth Consultant Logistics SaaS | Gurgaon, Haryana Location: Gurgaon, Haryana Job Type: Full-time Industry: Logistics Technology | SaaS | Supply Chain Solutions Company: Shipsy About Shipsy Shipsy is a leading global SaaS company revolutionizing the logistics and supply chain industry through AI-powered solutions. In an industry worth trillions but still reliant on manual processes, our technology provides end-to-end shipment visibility, cost optimization, and enhanced customer experiences for some of the world s most renowned businesses. Our client base spans the Middle East, India, and Southeast Asia, and includes top-tier enterprises like Reliance, Domino s, Zepto, UPS Gulf, DTDC Express, Burger King, and Landmark Group. With over 3 million shipments processed daily, nearly 10% of India s container trade is tracked using our platform. Backed by global investors like Peak XV Partners, InfoEdge, and A91 Partners, we've raised $35M+ and grown to a 280+ member team across offices in Gurgaon (HO), Mumbai, Bangalore, and Dubai. Position Overview: Growth Consultant As a Growth Consultant at Shipsy, you'll act as a strategic advisor and customer success partner, helping clients realize the full potential of our logistics tech platform. You ll drive account growth by identifying new use cases, enhancing adoption, and ensuring clients achieve maximum ROI. This is a high-impact, consultative role requiring strong relationship-building, analytical thinking, and logistics domain expertise. Key Responsibilities Client Success & Relationship Management Build and maintain strong relationships with senior client stakeholders. Align client objectives with Shipsy s solutions to deliver business value. Conduct regular on-site visits to strengthen partnerships and understand evolving client needs. Growth Strategy & Account Expansion Analyze client usage and develop tailored growth strategies. Identify new use cases and encourage product adoption across departments. Lead strategic conversations that position Shipsy as a long-term partner. Customer Success Operations Serve as a trusted advisor by proactively addressing client challenges. Track KPIs and ensure timely adoption of new product features and enhancements. Monitor client performance metrics to ensure success outcomes are achieved. Upselling & Cross-Selling Identify upselling and cross-selling opportunities based on client goals. Collaborate with Sales and Product teams to facilitate renewals and expansion. Data-Driven Client Consulting Utilize data and analytics to deliver actionable insights and identify risks. Report on adoption trends, usage levels, and client engagement. Training & Enablement Deliver onboarding, training sessions, and resources tailored to client needs. Create customized enablement plans to help clients achieve faster time-to-value. Customer Advocacy & Feedback Act as the voice of the customer, communicating insights to Product and Engineering. Drive feature suggestions and improvements based on real-world use. Qualifications & Skills Bachelor s degree in Business, Sales, Marketing, or related field; Master s is a plus. 3+ years of experience in Customer Success, Account Management, or Consulting preferably in SaaS, Logistics, or Supply Chain tech. Proven ability to manage large enterprise accounts and foster long-term partnerships. Strong first-principles thinking and a strategic, problem-solving mindset. Familiarity with CRM tools and customer success platforms. Excellent communication, interpersonal, and organizational skills. Self-starter who thrives in a fast-paced, dynamic environment. Willingness to travel for client meetings and business reviews. Competitive compensation and performance-linked incentives. Access to world-class learning opportunities including a scholarship program. Collaborative, energetic, and diverse team culture built on innovation. Work alongside top talent from IITs, NITs, and global research institutions. Make a tangible impact in the digital transformation of global logistics. Join Shipsy and help leading global enterprises unlock their true potential through smart logistics technology. Qualification : Bachelors degree in Business, Sales, Marketing, or related field; Masters is a plus.
Business Development Representative
Shipsy
Job Title: Business Development Representative (BDR) | Gurgaon, Haryana Location: Gurgaon, Haryana, India Job Type: Full-time Department: Demand Generation Reports To: Head of Demand Generation Marketing Company: Shipsy About Shipsy Shipsy is a global leader in the logistics technology space, providing cutting-edge SaaS solutions to streamline warehousing and transportation automation. Our innovative platform empowers businesses to optimize logistics, reduce costs, and enhance customer experiences across India, the Middle East, and Southeast Asia. With over 2 million shipments processed daily and approximately 10% of India's container trade tracked on our platform, we are at the forefront of transforming logistics. Backed by investors like Peak XV Partners, Infoedge, and A91 Partners, we are rapidly expanding, with over 280+ employees across offices in Gurgaon, Mumbai, Bangalore, and Dubai. At Shipsy, we foster a dynamic, fun, and collaborative work culture that supports growth, learning, and innovation. We pride ourselves on our diverse team of individuals from top institutes and global companies, contributing to an exciting environment full of opportunity. Role Overview: Business Development Representative (BDR) As a Business Development Representative (BDR) at Shipsy, you will play a pivotal role in driving new business opportunities by actively prospecting and engaging potential clients. Your outreach efforts will be key to expanding our customer base and generating interest in our revolutionary logistics platform. If you're passionate about sales and love the thrill of connecting with new clients, this is the role for you! Key Responsibilities Outbound Prospecting Initiate contact with potential clients through cold calls, emails, and social media outreach. Create compelling messages and engage prospects to drive interest in Shipsy s innovative solutions. Lead Qualification Qualify leads by understanding the specific needs of prospects and ensuring there s a strong fit between their requirements and Shipsy s offerings. Drive potential clients through the early stages of the sales funnel. Market Research Conduct market research to identify target industries, sectors, and potential clients that will benefit from Shipsy s logistics automation solutions. Analyze and segment markets to understand which businesses are ripe for Shipsy s services. Team Collaboration Collaborate with sales and marketing teams to align strategies, share insights, and drive a cohesive approach to lead generation and customer engagement. Participate in regular team meetings to discuss performance and strategy adjustments. CRM Management Track all interactions with prospects and leads in our CRM system to ensure follow-ups are timely and accurate. Manage pipeline and maintain accurate data reporting to measure performance and conversions. Performance Metrics Track and measure the success of outbound activities, sharing key wins and lessons learned with the team to continuously improve processes. Meet and exceed monthly, quarterly, and annual targets for lead generation and conversion. Continuous Improvement Stay updated on industry trends, emerging technologies, and best practices in sales development to constantly evolve your approach. Suggest and implement improvements to optimize outreach and lead generation strategies. Qualifications & Skills Bachelor s degree in Business, Marketing, or a related field (experience in a similar role is a plus). 2-3 years of experience in outbound sales, business development, or lead generation, preferably in a B2B environment. Strong communication skills with the ability to engage prospects and build relationships over the phone, email, and social media. Self-motivated and goal-oriented with a proven ability to meet and exceed targets. Proficiency in CRM tools (Salesforce, HubSpot, etc.) and the Microsoft Office Suite. Familiarity with sales automation tools is a plus. Ability to work in a dynamic, fast-paced environment, with a strong desire to contribute to a growing company. A positive attitude, an adventurous spirit, and a passion for sales and business development. Competitive salary with performance-based incentives to reward your hard work and achievements. Opportunities for career growth and professional development in a fast-paced, innovative company. A fun, collaborative, and inclusive workplace culture where your ideas are heard, and your success is celebrated. Access to learning resources and skill development programs to continue growing professionally. At Shipsy, you re not just taking on a job you re embarking on a career path that s full of learning, growth, and innovation. If you are a go-getter, passionate about sales, and eager to make a direct impact in a rapidly growing company, then we d love to hear from you! Qualification : Bachelors degree in Business, Marketing, or a related field (experience in a similar role is a plus).
Growth Analyst
Ixigo
Growth Analyst Location: Gurugram, India Employment Type: Full-time About ixigo ixigo is a technology company revolutionizing the way Indian travelers plan, book, and manage their trips. Founded in 2007 by Aloke Bajpai and Rajnish Kumar, ixigo helps travelers make smarter decisions through AI, machine learning, and data science. With apps like ixigo, ConfirmTkt, and AbhiBus, ixigo offers travelers the ability to book train, flight, bus tickets, hotels, and much more. In 2022, ixigo was named one of the Top 10 Most Downloaded Travel Apps worldwide (data.ai). Headquartered in Gurugram, ixigo also has offices in Bangalore (ConfirmTkt) and Hyderabad (AbhiBus). Job Description We are looking for a Growth Analyst to join our dynamic team. As a Growth Analyst, you will help us unlock growth opportunities by analyzing customer behavior and campaign performance. You will collaborate closely with marketing, product, and data teams to develop data-driven strategies that drive user acquisition, activation, retention, and revenue growth. Your work will directly impact how we scale smarter and faster. Key Responsibilities Data Analysis & Insights: Analyze user behavior, campaign performance, and funnel metrics to identify and drive growth opportunities. Reporting & Dashboards: Build and maintain dashboards and reports using BI tools (e.g., Tableau, Power BI, Looker) to track key performance indicators (KPIs). Data Querying & Processing: Develop SQL queries to extract, clean, and aggregate data from various sources and databases. A/B Testing & Experimentation: Design and run A/B tests and experiments to evaluate new growth initiatives and optimize performance across all user touchpoints. Strategic Collaboration: Work closely with marketing and product teams to design data-driven growth strategies that increase customer acquisition, activation, retention, and lifetime value (LTV). Campaign Measurement & Optimization: Support the measurement of paid and organic campaigns (including email, search, social media) and provide actionable insights to improve their effectiveness. Core Technical Skills SQL & Relational Databases: Advanced querying skills, performance tuning, working with window functions and CTEs. Data Visualization & BI: Proficiency in tools like Tableau, Power BI, or Looker for building dashboards and reports. Spreadsheet Modeling: Expert-level proficiency in Excel (pivot tables, macros; VBA is a plus). Scripting Languages: Familiarity with at least one scripting language (e.g., Python or R) for data cleaning, ETL tasks, and basic machine learning prototypes. Marketing Analytics Tools: Hands-on experience with Clevertap and Firebase for user engagement and campaign tracking. Good to Have Marketing Analytics Tools: Experience with tools like Google Analytics 4, Mixpanel, and Clevertap for campaign performance tracking. Ad Platforms: Basic understanding of programmatic ad platforms (e.g., DV360, Meta Ads API). Data Warehouses: Exposure to SQL-based data warehouses like Snowflake, BigQuery, or Redshift. Impactful Work: Directly contribute to the growth and success of a leading travel tech company. Collaborative Culture: Work with talented professionals across diverse teams. Career Growth: Opportunities for fast-paced career development. Competitive Compensation: Enjoy a competitive salary and benefits package. Work-Life Balance: We encourage a healthy work-life balance in a supportive environment.
Assistant Manager / Sr. Executive - Performance Marketing
Ixigo
Assistant Manager / Sr. Executive - Performance Marketing Location: Gurugram, Haryana, India Employment Type: Full-time About ixigo ixigo is a leading travel-tech company based in India, empowering millions of travelers to plan, book, and manage their trips across rail, air, buses, and hotels. Using cutting-edge AI, machine learning, and data science, ixigo helps travelers make smarter decisions. With the inclusion of ConfirmTkt and AbhiBus in 2021, ixigo is positioned as one of the top 10 most downloaded travel apps globally, as per data.ai (2022). We re headquartered in Gurugram, with additional offices in Bangalore and Hyderabad. Job Description We are looking for a Performance Marketer with a creative, analytical mindset to help ixigo continue to grow. In this role, you will manage campaigns across various digital marketing platforms to drive high-quality user acquisition and optimize return on investment (ROI). You will work in a fast-paced startup environment, thrive on problem-solving, and take ownership of driving the growth of one or more of ixigo s products. Your ability to leverage data, craft creative strategies, and test various channels to improve performance will be essential to your success. This is an exciting opportunity to have a direct impact on the growth of our digital platforms. Key Responsibilities Campaign Management: Own and manage paid marketing campaigns across platforms such as Google, Facebook/Instagram, Apple Search Ads, Bing, Snapchat, Twitter, Quora, etc., ensuring the highest possible user acquisition quality. Performance Analysis: Track, report, and analyze performance KPIs across all channels to optimize campaigns and maximize ROI. Highlight potential trade-offs between CPA-based activities, and make data-driven recommendations on budget allocation and strategy adjustments. Growth Strategy Development: Leverage market research and audience insights to segment, target, and engage potential customers effectively. Design creative, data-backed marketing strategies and test campaigns to identify opportunities for improving user engagement and growth. Identifying New Channels & Opportunities: Explore new and emerging marketing channels to drive faster adoption and identify viral growth opportunities. Experiment with new platforms, products, and technologies to uncover strategies that drive growth. Product & Content Optimization: Work closely with product and content teams to identify opportunities for driving viral growth and improving acquisition efforts. Testing and Iteration: Use A/B testing tools, Google Analytics, Adjust, and Firebase to measure, experiment, and refine campaign strategies. Creative Skills: Collaborate with design teams and use tools like Photoshop (or other basic image-editing tools) to create high-quality visual assets for marketing campaigns. Qualifications Must-Have Skills & Experience Education: B.Tech/B.E. from a Tier 1 college (MBA is a plus). Experience: 2 - 4 years of hands-on experience driving user acquisition through digital channels for mobile and internet products. Experience with digital marketing channels such as Google Ads, Facebook/Instagram, Snapchat, Twitter, Apple Search Ads, Quora, etc. Marketing Expertise: Deep understanding of Search Engine Marketing (SEM), Social Media, and Content Marketing strategies. Strong knowledge of A/B testing, Google Analytics, Adjust, Firebase, and other digital marketing tools. Creative & Analytical Skills: Strong creative intuition and analytical thinking akin to a Product Manager. Ability to generate creative marketing solutions while keeping an eye on performance metrics. Technical Acumen: A solid grasp of user behavior and mobile app marketing. Experience using image editing tools (e.g., Photoshop) for campaign assets is a plus. Growth Mindset: Strong curiosity about new apps, web products, SaaS tools, and platforms that can drive faster growth. A knack for identifying trends and testing new ideas to find what works. Behavioral Traits Communication: Exceptional communication skills with the ability to express complex ideas in simple and easy-to-understand terms. Creative Problem-Solver: Ability to come up with creative and effective solutions to marketing challenges. Startup Mindset: Thrive in an an informal startup environment and bring a hands-on, proactive attitude to the table. High Energy & Drive: Possess a high energy level with a commitment to achieving goals and driving team success. Impact: Own and drive the performance marketing strategy for ixigo s products. Dynamic Environment: Work in a fast-paced, high-energy startup culture. Growth Opportunities: Learn and grow in an environment that fosters creativity and innovation. Competitive Compensation: We offer attractive pay and benefits.
Client Partner, Automotive & D2c
Meta Careers
Client Partner, Automotive & D2C Location: Gurgaon, India Full Time Company: Meta Meta is seeking a Client Partner to evangelize and monetize Meta s advertising and WhatsApp messaging solutions to large advertisers across its Automotive and Direct-to-Consumer (D2C) verticals. This individual contributor position reports to the Industry Manager, Automotive-D2C, and will work closely with multiple Client Solutions Managers across the verticals to drive solutions adoption and monetization for Meta. The ideal candidate will have a mix of media sales and media planning experience, preferably in the digital media space. Experience in offline media or marketing tech companies will be a plus. Industry understanding, analytical skills, stakeholder management, experience in influencing decision-makers, and a can-do spirit that drives a self-starter are essential. This is an exciting opportunity to be part of a growing team, critical to Meta s India success. Client Partner, Automotive & D2C Responsibilities: Lead relationships with key stakeholders, CXOs, and Agency teams across key Meta customers in Automotive and D2C, driving adoption of Meta advertising products and solutions. Analyze industry trends, shape the long-term client charter, and articulate the role of Meta s products in clients marketing and business objectives. Prospect and build partnerships with agencies and organizations by developing relationships with key decision-makers. Create and deliver compelling Meta propositions using client industry knowledge, market trends, and case studies to communicate value and inspire action. Understand and drive adoption of key marketing research and measurement tools to help clients assess the impact of Meta s products and solutions. Analyze campaign performance statistics and recommend optimized media solutions for new and existing clients. Ensure that clients receive the highest level of sales and operational customer service and be the voice of the vertical in the organization. Exceed goals on product adoption, new customer acquisition, and customer satisfaction. Minimum Qualifications: 10+ years of experience in Media/B2B Sales and Marketing/Brand Management. Proven track record of exceeding revenue goals and business objectives. Strong analytical skills to break down marketing problems and provide impactful solutions and measurements. Experience managing time effectively, reaching decision-makers, and assessing opportunity potential. Interest in technology, digital media, and online trends, with the ability to explain complex concepts in simple terms. Demonstrated success in a highly dynamic and rapidly changing environment. Preferred Qualifications: Experience in offline media or marketing tech companies is a plus. MBA with knowledge of Digital Marketing. About Meta: Meta builds technologies that help people connect, find communities, and grow businesses. When Facebook launched in 2004, it transformed how people connect. Apps like Messenger, Instagram, and WhatsApp further empowered billions around the world. Meta is now moving beyond 2D screens toward immersive experiences like augmented reality and virtual reality, shaping the future of social technology. People who choose to build their careers by building with Meta help shape a future that goes beyond what digital connection makes possible today transcending the constraints of screens, distance, and even the rules of physics. Equal Employment Opportunity: Meta is proud to be an Equal Employment Opportunity employer. We do not discriminate based on race, religion, color, national origin, sex (including pregnancy, childbirth, reproductive health decisions, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, genetic information, political views or activity, or other legally protected characteristics. Qualification : MBA with knowledge of Digital Marketing.
Performance Marketing Lead
Shiprocket
About Shiprocket: At Shiprocket, we are on a mission to simplify, democratize, and enhance e-commerce. We empower sellers with AI-driven technology and reliable services that encompass everything from conversion and order fulfillment to shipping, customer communication, and returns management. Our platform leverages data, workflows, and scalable supply chains to equip sellers with everything they need to deliver a delightful customer experience. What It s Like to Work at Shiprocket: At Shiprocket, we embody a unique culture driven by the following success traits, helping us accomplish great things and strive to be a great place to win: Innovation Through Constraints: Learn to work under constraints and use them to fuel innovation. Speed Above All Else: Make decisions based on impact and act quickly. Ruthless Frugality: Being frugal can lead to significant growth. Direct & Honest Communication: We value transparency and candor. A Sports Team, Not a Family: We re here to win together. Customer Obsession: Your priority is always the customer. Role Overview: Shiprocket is looking for a highly driven Performance Marketing Lead to take charge of our performance marketing initiatives across the platform s suite of products. You ll spearhead the strategy and execution of high-impact campaigns, harnessing AI/ML to optimize performance, automate tasks, and unlock new growth opportunities. This role involves exploring new channels and staying ahead of industry trends to scale performance marketing efforts effectively. Key Responsibilities: Campaign Development & Execution: Design and implement high-impact performance marketing campaigns across a variety of channels, including Google Ads, Meta Ads, Affiliates, and emerging platforms like TikTok Ads and programmatic advertising. Innovative Strategies: Continuously experiment and innovate with new channels and technologies to improve campaign performance, including influencer marketing and other emerging trends. AI/ML Optimization: Leverage AI/ML tools to automate tasks, optimize campaign performance, and achieve better results. Customer Insights: Analyze user behavior, track customer journeys, and monitor market trends to inform marketing strategies and improve campaign targeting. Data-Driven Decision Making: Use data analysis to track key metrics, generate insights, and drive performance improvements. Cross-Functional Collaboration: Partner closely with product, engineering, sales, and customer success teams to align marketing strategies with business objectives and ensure cohesive execution. Budget Management: Manage marketing budgets effectively, track ROI, and optimize ad spend to achieve maximum return on investment. Industry Expertise: Stay up-to-date with industry trends, best practices, and the competitive landscape to inform strategy and maintain Shiprocket s competitive edge. Team Leadership: Build, mentor, and grow a high-performing team of performance marketing specialists, ensuring the team stays ahead of the curve in campaign execution. Preferred Skills & Qualifications: Experience: 4+ years of experience in performance marketing, ideally within a fast-paced startup environment. Track Record: Proven success in managing high-volume, high-impact performance marketing campaigns, both independently and as a team lead. Analytical Expertise: Strong analytical skills, with the ability to analyze data, derive insights, and make data-driven decisions. Advertising Platform Expertise: Extensive experience with Google Ads, Meta Ads, and other major advertising platforms. AI/ML Tools: Experience using AI/ML-powered marketing tools, such as Google Ads Smart Bidding or Facebook Ads+. Emerging Channels: Familiarity with emerging marketing channels and new technologies that drive campaign innovation. Growth Mindset: A passion for learning, adapting, and overcoming challenges. Communication Skills: Excellent communication, collaboration, and presentation abilities to work cross-functionally and present ideas clearly. Educational Background: Bachelor s degree in Marketing, Business, or a related field. Bonus Points: New Channels: Experience in unlocking and experimenting with new, untested marketing channels. AI/ML Success: Demonstrated success in using AI/ML to optimize marketing campaigns and enhance performance. Qualification : Bachelors degree in Marketing, Business, or a related field.
Product Marketing Manager
Shiprocket
About Shiprocket: We re on a mission to make e-Commerce simple, accessible and trustworthy. We enable e-Commerce sellers with AI-driven technology and dependable services encompassing conversion, order fulfillment, shipping, buyer communication, returns management, and more. Our platform leverages data, workflows and supply chains at scale, providing sellers with just about everything they need to provide a delightful customer experience. We are committed to the following success traits that embody our culture and how we work together to accomplish great things and be a Great Place to Win! Key to True Innovation Manufacture Constraints & learn to work under them. Speed Above All Else Use your judgement of the impact & react accordingly. Be Ruthlessly Frugal It can lead to growth. Say It Like It is Be direct & honest. We are Not A family We are a sports team! We are here to win. Your Priority Obsess over customers. Role Overview: The role of Marketing Business Partners involves taking charge of scaling and growing our products visibility, user base, and engagement. The ideal candidate will bring a blend of strategic thinking, hands-on execution, and deep expertise in performance marketing, CLM and growth campaigns across web and mobile platforms. The Marketing Business Partner will be responsible for creating and executing comprehensive marketing strategies that drive user acquisition, retention, and overall product growth for our offerings. You will work cross-functionally with product, operations, and engineering teams to understand user behavior, craft tailored marketing campaigns, and optimize performance across both web and mobile channels. This role demands a data-driven mindset and a passion for driving measurable results. Roles and Responsibilities: Develop Marketing Strategy: Lead the development of go-to-market strategies and plans for customer acquisition, engagement, and retention. Understand customer needs and competitor landscape to create compelling propositions and campaigns that resonate with target audiences. Work closely with product teams to integrate marketing initiatives into the product roadmap. Performance Marketing Execution: Design and execute performance marketing campaigns (paid search, social media ads, display ads, retargeting, etc.) across both web and mobile platforms. Continuously optimize ad creatives, targeting strategies, and bidding tactics to drive high-quality user acquisition & engagement. Manage and allocate marketing budgets efficiently across multiple channels to maximize ROI. Data-Driven Decision Making: Leverage analytics tools (Google Analytics, Firebase, Branch, Intercom) to monitor key performance indicators (KPIs), track the success of campaigns, and identify areas for optimization. Provide regular reporting on marketing performance, user acquisition metrics, lifetime value (LTV), customer acquisition cost (CAC), and other relevant metrics. Use A/B testing, cohort analysis, & other growth techniques to improve customer conversion & retention rates. User Engagement & Retention: End to end ownership of the funnel and optimization of the same in alignment with business objectives. Work closely with the product and customer experience teams to develop initiatives aimed at increasing app usage, repeat transactions, and user loyalty. Design and implement push notifications, email marketing, and in-app campaigns to improve user engagement. Collaboration and Leadership Reporting: Collaborate with cross-functional teams (product, design, engineering) to ensure alignment on marketing initiatives and business objectives. Take end to responsibility for cadences and metrics reporting as well business team liaison. Scaling the Product: Focus on rapidly scaling the product s user base through targeted and high-impact marketing strategies. Identify new opportunities for growth, including regional expansion and partnerships. Preferred Skills & Qualifications: Minimum 4-5 years of experience in performance marketing, preferably in a high-growth tech environment or consumer-focused mobile app. Proven track record of scaling up products through digital marketing and performance optimization, ideally in hyperlocal, e-commerce, or delivery-based businesses. Experience with digital marketing platforms and concepts (E.g. Google Ads, Facebook Ads, Instagram). Strong proficiency in data analytics and KPIs (CPA, CPC, CTR, LTV, CAC, etc.). Solid understanding of mobile-first marketing, user acquisition, and app store optimization (ASO). Hands-on experience with growth marketing tactics such as A/B testing, referral programs, CRM, & lifecycle marketing. MBA or equivalent from a top-tier business school (preferred). Strong analytical mindset with a focus on measurable results and data-driven decision-making. Creative problem-solver who can think outside the box to find new marketing opportunities. Excellent communication and leadership skills with the ability to collaborate with diverse teams. Results-oriented with a passion for scaling businesses and achieving ambitious growth targets. Qualification : MBA or equivalent from a top-tier business school (preferred).
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