Personalization Jobs in Gurgaon

Position: Email Marketing Specialist Location: Gurugram Experience: 2 7 Years Qualification: Any Graduate or higher Working Days: 5 days/week Shift: Day shift, 9 hours Job Overview: We are seeking a highly skilled and creative Email Marketing Specialist to manage and execute targeted email campaigns that drive customer engagement and support business growth. The ideal candidate will be proficient in crafting effective marketing strategies, executing high-performance email campaigns, and analyzing campaign performance to maximize ROI. Key Responsibilities: Plan, develop, and execute effective email marketing campaigns focused on audience engagement and lead generation. Manage end-to-end email deployment, including mass/broadcast email campaigns, segmentation, and personalization. Execute IP warm-up processes and maintain sender reputation. Identify and grow the email subscriber list through strategic targeting and lead generation initiatives. Create engaging and customized email templates using HTML and CSS. Utilize tools like Canva to design flyers and promotional content for email campaigns. Perform list segmentation based on demographics, behaviors, and campaign goals. Track and analyze key performance indicators (open rates, click-through rates, conversions) and optimize campaigns accordingly. Monitor domain health; manage blacklisting/delisting processes as required. Contribute to the development of broader marketing strategies including competitor analysis, customer segmentation, and remarketing tactics. Assist in formulating sales and customer engagement strategies based on market insights. Ensure alignment of email campaigns with overall digital marketing objectives. Key Skills & Requirements: Proficiency in HTML and CSS for designing responsive and visually appealing email templates. Expertise in creating flyers and creatives using tools like Canva. Advanced knowledge of Microsoft Excel for MIS reporting, pivot tables, and data analysis. Hands-on experience with email marketing tools and platforms (e.g., Mailchimp, SendGrid, Zoho Campaigns, etc.). Understanding of IP warming, domain health, and spam management. Strong analytical skills with a results-driven mindset. Basic understanding of SEO and digital marketing concepts. Excellent communication, organization, and time management skills. Qualification : Any Graduate and above

Job Title: AI/ML Team Lead Location: Gurgaon Job Family: Research and Development Employment Type: Full-Time Category: Engineering & Technical About CNH Industrial Innovation. Sustainability. Productivity. CNH Industrial is committed to advancing the vital work of farmers and builders worldwide. Our cutting-edge solutions from alternative power sources to precision technology drive productivity while caring for our planet. Join a collaborative global team passionate about innovation and customer success. Job Purpose Lead the design, development, and deployment of advanced AI/ML and Generative AI solutions to drive innovation and business value. Act as the technical and strategic leader shaping AI initiatives, ensuring scalable and ethical architectures aligned with business goals. Manage cross-functional collaboration and communicate complex concepts clearly to drive adoption. Experience in both POCs and production-grade AI solutions is essential. Key Responsibilities Generative AI Leadership Architect and deploy GenAI solutions such as chatbots, intelligent document processing, code generation, content summarization, and personalization. Customize and fine-tune foundation models (GPT, LLaMA, Claude, Mistral) for domain-specific applications. Evaluate and integrate GenAI frameworks (LangChain, Semantic Kernel, LlamaIndex, Transformers). Implement prompt engineering and retrieval-augmented generation (RAG) pipelines at scale. Technical Strategy & Execution Define and execute a Generative AI roadmap aligned with business goals. Collaborate with product, engineering, and business teams to prioritize AI use cases. Lead POCs and pilots validating AI ideas before scaling. Ensure secure, ethical, and governed deployment of AI systems. Team Leadership & Mentorship Lead, mentor, and grow a team of AI/ML engineers and researchers. Establish best practices in model development, experimentation, and deployment. Foster a culture of continuous innovation and learning in GenAI. Platform & Infrastructure (Azure Focus) Deploy and operationalize models on cloud platforms, especially Azure AI services (OpenAI on Azure, Azure ML, Azure Cognitive Search). Manage GenAI infrastructure including vector databases, inference endpoints, and GPU resources for performance and cost-efficiency. Utilize MLOps practices for lifecycle management and reproducibility. Experience Required 8+ years in AI/ML roles with 2+ years focused on Generative AI. Proven hands-on experience with foundation models (GPT-4, Claude, LLaMA) and tooling ecosystems. Proficient in Python and AI/ML libraries such as PyTorch and Hugging Face Transformers. Deep knowledge of prompt engineering, RAG, LLMOps, and model fine-tuning. Experience with vector databases like FAISS, Pinecone, Weaviate, or Azure AI Search. Familiarity with enterprise AI integration via APIs, plugins, and cloud deployment. Preferred Qualifications Bachelor s, Master s, or PhD in Computer Science, Machine Learning, AI, or related fields. Dynamic international career opportunities. Inclusive culture committed to respect and equality. Flexible work arrangements. Savings & retirement benefits. Tuition reimbursement. Parental leave, adoption assistance, fertility & family-building support. Employee Assistance Programs. Charitable contribution matching and Volunteer Time Off. Grow your career with CNH Industrial innovate for a sustainable future and help build better lives.

About Shiprocket: At Shiprocket, our mission is to simplify, democratize, and enhance the e-commerce experience. We empower e-commerce sellers by providing AI-driven technology and reliable services that cover everything from conversion and order fulfillment to shipping, communication, and returns management. Our platform integrates data, workflows, and supply chains at scale, offering sellers the tools they need to deliver exceptional customer experiences. We are driven by a set of values that shape our culture and success. We believe in innovation under constraints, reacting swiftly with purpose, and maintaining a frugal mindset that leads to growth. At Shiprocket, honesty is key, and we thrive on direct communication. We re not a family we re a sports team, united in our pursuit of success. Above all, we obsess over our customers. Role Overview: We are looking for a motivated and data-driven Customer Lifecycle Marketing (CLM) Lead to join our growing team. In this role, you ll be responsible for developing and executing a comprehensive customer lifecycle marketing strategy that maximizes customer lifetime value and drives sustainable growth. By leveraging data insights, you will optimize customer journeys, create personalized experiences, and foster lasting customer relationships. Key Responsibilities: Strategize & Execute: Develop and implement a comprehensive customer lifecycle marketing strategy across multiple channels (email, push notifications, in-app messages, SMS, social media). Automate & Optimize: Design, build, and optimize automated customer journeys through marketing automation platforms to engage customers at key touchpoints. Personalization: Personalize experiences for customers based on their behavior, preferences, and purchase history to drive deeper engagement. Experimentation: Conduct A/B testing and other experiments to refine campaigns, improve performance, and identify new opportunities for optimization. Data Analysis: Analyze customer data to identify valuable segments, predict churn risks, and uncover opportunities for cross-sell and upsell initiatives. Performance Tracking: Monitor key metrics such as customer lifetime value (CLV), churn rate, and customer acquisition cost (CAC), and report on the success of campaigns. Collaboration: Work closely with cross-functional teams (product, engineering, customer success) to ensure a seamless and optimized customer experience. Stay Updated: Keep abreast of emerging trends in customer lifecycle marketing and new technologies to continually improve strategies and tactics. Preferred Skills & Qualifications: Experience: 2+ years of experience in customer lifecycle marketing, with at least 4 years of experience in growth or broader marketing roles. Customer Journey Expertise: Strong understanding of customer journey mapping and user experience best practices. Marketing Automation: Experience using marketing automation platforms to execute and optimize campaigns. Analytical Skills: Strong problem-solving and analytical skills, with the ability to derive actionable insights from data. Communication Skills: Excellent written and verbal communication skills, with the ability to collaborate and present effectively. Growth Mindset: Passion for learning, adapting, and continuously improving in a fast-paced environment. Educational Background: Bachelor s degree in Marketing, Business, or a related field. Bonus Points: AI & Personalization: Experience with AI-powered personalization and recommendation engines. Startup Experience: Familiarity with working in a fast-paced, high-growth startup environment. Qualification : Bachelors degree in Marketing, Business, or a related field.