PPC Jobs in Pune

Digital Marketing Associate Location: Pune Industry: IT Services Job Type: Marketing Experience: 1 3 years About the Role Zkraft is seeking a proactive and strategic Digital Marketing Associate to drive organic growth and enhance the digital footprint of our clients locally and globally. In this role, you will plan, execute, and optimize paid advertising campaigns across major search engines and social media platforms. If you re passionate about digital marketing, data-driven decision-making, and delivering measurable results, this position is perfect for you. About Zkraft Zkraft is a leading digital marketing agency under Vertoz (NSEI: VERTOZ), offering comprehensive digital solutions including strategy, transformation, and media planning/buying. Our AI-powered platforms Ingenious Plex, Azurite, and Qualispace help us optimize campaigns across diverse sectors like E-commerce, BFSI, Healthcare, Real Estate, Government, Automotive, and Entertainment. We combine creativity, technology, and data to craft impactful marketing strategies that deliver real business growth. Key Responsibilities Collaborate with creative and content teams to develop engaging ad visuals and messaging aligned with marketing strategies. Plan, launch, and manage paid campaigns on Google Ads, Facebook, Instagram, and other platforms. Monitor campaign performance and optimize based on KPIs such as CTR, CPC, ROI, and conversions. Conduct A/B tests on creatives, targeting, and landing pages to maximize effectiveness. Perform keyword research to identify high-performing search terms. Write compelling ad copy tailored to specific audiences and platforms. Use analytics tools like Google Analytics and Facebook Ads Manager to track performance and generate insightful reports. Manage budgets effectively to maximize campaign ROI and ensure spend stays within limits. Stay updated on the latest trends and innovations in paid advertising and social media marketing. Qualifications Bachelor s degree in Marketing, Communications, or related field. 1 3 years of experience managing paid campaigns on search and social media platforms. Strong knowledge of PPC strategies, SEM, and audience targeting techniques. Proficient in Google Ads, Facebook Ads Manager, and Google Analytics. Analytical mindset with the ability to interpret data and recommend actionable insights. Creative thinker with excellent communication skills and attention to detail. Ability to manage multiple campaigns simultaneously under tight deadlines. Certifications in Google Ads or Facebook Blueprint are a plus but not mandatory. Qualification : Bachelors degree in Marketing, Communications, or related field

Digital Marketing Specialist Experience: 1 4 Years Education: BBA, BSc, BTech/BE, BCA, MSc, MTech, MCA Location: Pune About the Role We are looking for a results-driven Digital Marketing Specialist to join our team. The ideal candidate will have hands-on experience in executing digital marketing strategies within the IT or technology domain and a strong ability to generate inbound leads, build brand presence, and drive measurable business outcomes. Required Skills Digital Marketing SEO (On-page & Off-page) Social Media Management Email Marketing Campaigns Website Content Management Good to Have Canva Content Marketing PowerPoint Presentations Key Responsibilities Manage company social media handles and create posts as per the defined social media calendar. Plan, execute, monitor, and optimize paid ad campaigns across multiple digital channels. Generate inbound leads through digital campaigns, landing pages, and content initiatives. Manage website SEO to improve rankings, traffic, and overall visibility. Write and publish blogs, social media content, case studies, and articles. Ensure the website is consistently updated with the latest content. Create and execute email marketing campaigns to nurture and engage warm leads. Design sales, company, and marketing presentations using Canva and PowerPoint. Create high-converting landing pages for inbound lead generation. Preferred Skills & Competencies Strong expertise in Canva for creating engaging social media creatives. Excellent written and verbal communication skills. Solid understanding of content marketing strategies. Hands-on experience with AI tools for content generation and curation. In-depth knowledge of SEO best practices and analytics. Strong storytelling abilities with a creative mindset. Excellent research skills with the ability to simplify technical concepts. Ability to create impactful Canva and PowerPoint presentations. Qualification : BBA, BSc, BTech/BE, BCA, MSc, MTech, MCA

Position: Assistant Manager Digital Marketing Location: Pune Experience: 5 10 years Qualification: MBA in Marketing or Digital Marketing (preferred, not mandatory) About the Role We are seeking an experienced and result-driven Assistant Manager Digital Marketing to lead and manage the digital marketing initiatives for Sahyadri Hospitals. This role requires a strong understanding of the digital ecosystem, with a focus on growing our online presence, driving high-quality leads, and enhancing the brand s digital footprint across multiple channels. You will be responsible for developing and executing digital strategies, overseeing content creation, managing vendor relationships, and ensuring ROI on all campaigns. Key Responsibilities Develop and execute comprehensive digital marketing strategies to enhance both organic and paid visibility across platforms Manage website development, maintenance, and performance optimization Lead and monitor the execution of social media campaigns across platforms (Facebook, Instagram, LinkedIn, etc.) Handle Online Reputation Management (ORM) by actively tracking reviews, feedback, and brand perception Run performance marketing campaigns including Google Ads, Facebook Ads, remarketing strategies, and health portal advertising Manage and source content for blogs, web pages, media releases, and digital articles in coordination with internal stakeholders and doctors Drive lead generation from digital channels and ensure conversion tracking and ROI optimization Identify and explore new digital opportunities, including co-marketing, influencer collaborations, and health-tech partnerships Coordinate with multiple vendors such as advertising agencies, web development partners, and media houses for seamless campaign execution Collaborate with internal teams across units and departments to align digital marketing deliverables with business goals Key Skills & Competencies Digital Marketing Strategy & Campaign Planning SEO & SEM (Search Engine Optimization & Marketing) Social Media Marketing & Optimization (SMM & SMO) Performance Marketing (Google Ads, Facebook Ads, Remarketing) Google Analytics & Reporting Tools Content Planning and Management Brand Building & Online Reputation Management (ORM) Vendor & Budget Management Preferred Qualifications MBA in Marketing or Digital Marketing (preferred but not mandatory) Certifications in Digital Marketing (e.g., Google Ads, HubSpot, Meta Blueprint) 5+ years of experience in digital marketing, preferably in healthcare, hospitality, or consumer-focused industries Strong communication, coordination, and analytical skills Qualification : MBA in Marketing or Digital Marketing

Job Title: Advisor Demand Generation Location: Pune (Work From Office) Employment Type: Full-Time Experience: 2 to 3 years About the Role: UnboundB2B is seeking a motivated Advisor for its Appointment Setting and Demand Generation operations. The ideal candidate will have 1-2 years of experience in B2B sales, appointment setting, and lead generation. This role focuses on setting qualified appointments, collaborating closely with the Campaign Manager, and contributing to customer satisfaction (C-SAT) goals. Roles and Responsibilities: Conduct sales pitch calls to prospective customers aimed at appointment setting and generating new business opportunities. Connect and engage with prospects on LinkedIn as part of the lead generation process. Identify, qualify, and generate leads within the defined international market territory. Create and maintain a comprehensive database of prospective clients. Collaborate effectively with internal teams and client-facing teams to align strategies. Manage phone and email interactions with customers to build strong relationships, provide excellent customer service, and develop sales opportunities. Work in coordination with sales and support teams to achieve customer satisfaction, revenue goals, and long-term account growth in line with company strategy. Qualifications & Education: Minimum 1-2 years of experience as a Business Development Executive or in a similar sales role within B2B, Lead Generation, or IT Sales industry. Graduation is mandatory; Post-Graduate/MBA or Diploma/Degree in Sales & Marketing is preferred. Preferred Skills: Excellent verbal and written communication skills in English. Updated with the latest technologies and IT industry trends. Willingness to work night shifts as per business requirements. Graduate preferably in Engineering, Computer Applications, Business Administration, or Marketing. Enthusiastic about growing within the IT sales domain. Experience handling accounts in the B2B international market is highly desirable. Qualification : Graduation is mandatory; Post-Graduate/MBA or Diploma/Degree in Sales & Marketing is preferred

Global Digital Marketing Executive (Female) | Pune Job Description We are seeking a motivated and results-driven Global Digital Marketing Executive (Female) who can develop and implement comprehensive sales and marketing plans via digital channels. You will be responsible for identifying new business opportunities globally while maximizing growth within our existing client base to achieve sales targets. Key Responsibilities Generate B2B leads by exploring new digital channels and marketing platforms. Plan and execute multi-channel online marketing campaigns to boost brand visibility and lead generation. Prepare high-quality proposals, drafts, and tenders tailored for potential international clients. Implement direct marketing strategies including email marketing, telesales, and web outreach. Develop compelling value propositions and branding materials for new and existing services. Manage the creation and coordination of marketing collateral including brochures, presentations, newsletters, and case studies. Lead the lead nurturing process through targeted digital marketing efforts. Manage and optimize social media channels such as LinkedIn, Twitter, and Skype. Monitor and advise on local, national, and international business trends. Maintain accurate and up-to-date customer information in the CRM system. Provide daily and weekly productivity reports to measure individual and team effectiveness. Adhere to regional standards and demonstrate strong negotiation skills. Qualifications & Requirements Diploma or degree with minimum 3 years of proven sales experience in client management, B2B lead generation, telesales, or telemarketing. Strong sales orientation with a proactive and positive work attitude. Excellent spoken and written English communication skills are a plus. Smart, professional, and a self-learner able to adapt to rapidly changing business needs. Solid understanding of digital marketing tools, platforms, and technology. Experience with social media management and online marketing campaigns preferred. Work with a globally recognized brand and international clients. Engage in a fast-paced environment with ample opportunities for professional growth. Be part of a supportive team focused on innovation and digital excellence. Competitive salary and benefits. Location: Pune Job Type: Full-time Experience: 3+ years Industry: Digital Marketing / Sales / Business Development

Job Title: Digital Marketing Executive Experience: 3 - 6 years Location: Kharadi, Pune Role & Responsibilities Develop, implement, and manage digital marketing campaigns across multiple channels including SEO, SEM, social media, email marketing, and more. Create compelling and engaging content for social media platforms, websites, and digital advertisements. Optimize website content and landing pages to improve SEO and search engine rankings. Monitor, analyze, and report on campaign performance using analytics tools such as Google Analytics. Manage and grow the company s social media presence across platforms like Facebook, Instagram, LinkedIn, and Twitter. Plan and execute paid advertising campaigns using Google Ads, Facebook Ads, and other paid channels to drive traffic and conversions. Conduct market research and competitor analysis to identify trends and gather actionable insights. Collaborate with designers, developers, and content creators to implement marketing strategies effectively. Manage email marketing campaigns with a focus on engagement and lead generation optimization. Stay current with the latest digital marketing trends, tools, and best practices to continuously improve marketing efforts. Required Skills & Qualifications Bachelor s degree in Marketing, Digital Marketing, Business, or a related field. 3 to 6 years of hands-on experience in digital marketing or related roles. Strong proficiency in SEO, Google Analytics, and Google Ads. Solid knowledge of social media platforms and paid advertising strategies. Experience with content marketing and email marketing tools/platforms. Basic understanding of HTML, CSS, and website management is a plus. Excellent communication, analytical, and problem-solving skills. Ability to work independently as well as collaboratively within a team environment. Qualification : Bachelors degree in Marketing, Digital Marketing, Business, or a related field.

Digital Marketing Specialist Location: Pune Experience: 4+ Years Education: Bachelor s degree in Marketing, Communications, or a related field About the Role We are looking for an experienced and results-driven Digital Marketing Specialist to join our team. In this role, you will be responsible for developing and executing digital marketing strategies, managing client relationships, and overseeing social media platforms to drive brand awareness, engagement, and lead generation. If you are passionate about digital marketing, analytics, and client management, this is a fantastic opportunity to make an impact and grow in a dynamic, fast-paced environment. Key Responsibilities Strategic Marketing & Campaign Management Develop and execute digital marketing strategies and campaigns to achieve business goals. Analyze market trends, customer behavior, and competitor activities to optimize marketing efforts. Manage and optimize paid advertising campaigns (Google Ads, Facebook Ads, LinkedIn Ads, etc.) to maximize ROI. Client & Stakeholder Management Build and maintain strong client relationships, ensuring timely communication and satisfaction. Provide regular performance reports, insights, and recommendations to clients. Address client inquiries and resolve issues promptly and professionally. Social Media & Content Management Create, manage, and optimize social media accounts (Facebook, Instagram, Twitter, LinkedIn, YouTube). Develop engaging content calendars, schedule posts, and monitor engagement. Track social media metrics and adjust strategies for better performance. SEO, SEM & Website Optimization Monitor and improve website traffic and performance through SEO, SEM, and UX enhancements. Conduct keyword research and implement on-page and off-page SEO strategies. Utilize analytics tools (Google Analytics, Search Console) to track and improve website conversions. Data Analysis & Reporting Analyze campaign performance metrics and create insightful reports. Use data to optimize marketing strategies and enhance campaign performance. Stay up-to-date with industry trends and emerging digital marketing technologies. 4+ years of experience in digital marketing, including client management and social media. Strong understanding of SEO, SEM, PPC, social media, email marketing, content marketing, and analytics. Hands-on experience with Google Ads, Facebook Ads, and other digital ad platforms. Proficiency in social media management tools (Hootsuite, Buffer, Sprout Social, etc.). Excellent communication and relationship-building skills. Analytical mindset with the ability to interpret data-driven insights. Strong organizational and multitasking skills with attention to detail. Ability to work both independently and collaboratively in a team environment. Bonus Points If You: Have experience with marketing automation tools, CRM platforms, and web analytics tools. Have worked on lead generation campaigns and conversion rate optimization. Have a creative eye for branding, content, and social media visuals. Exciting Growth Opportunities Work on impactful digital marketing campaigns and grow with the company. Data-Driven Culture Use cutting-edge tools and strategies to achieve results. Collaborative Work Environment Work with a team that values innovation and creativity. Exposure to Multiple Industries Get hands-on experience across diverse sectors and clients. Qualification : Bachelors degree in Marketing, Communications, or a related field

E-Commerce Marketing Executive Location: Pune, Maharashtra Function: Marketing Experience: 2 3 Years Education: Graduate or Postgraduate in Marketing Management / Communication Job Summary: We are seeking an enthusiastic and results-driven E-Commerce Marketing Executive to support our B2B e-commerce platform. The role involves executing marketing strategies to generate leads, engage and retain subscribers, and enhance the platform s visibility and impact. You ll work closely with cross-functional teams to drive customer acquisition, enable online sales, and improve user engagement through targeted campaigns, events, and content marketing. Key Purpose of the Role: To implement and manage marketing initiatives that drive new lead generation, nurture existing users, and increase engagement and retention on the BiofuelCircle B2B e-commerce platform. Key Responsibilities: Campaign Management Create awareness through blogs, articles, and participation in industry events and conferences Run targeted digital campaigns (industry-wise and region-wise) to acquire new customers Nurture leads via email sequences, newsletters, webinars, and video content Develop compelling case studies, customer testimonials, and value demonstration assets Online Sales Enablement Communicate platform value propositions through marketing collaterals and training tools Facilitate and promote educational webinars Deploy digital content to guide customers through the sales funnel from awareness to conversion Work with Sales, Inside Sales, and Customer Success teams to deliver integrated campaigns Subscriber Engagement & Retention Launch subscriber engagement initiatives, promotions, and product-specific campaigns Reactivate inactive users through targeted marketing touchpoints Customer Events & Trade Shows Expand regional presence by participating in local exhibitions, industry events, and roadshows Customer Insights & Feedback Conduct customer feedback surveys and interviews to extract actionable insights Use customer data to improve marketing content and engagement strategies Ideal Candidate Profile: Educational Background: Graduate/Postgraduate in Marketing, Communication, or a related field Professional Experience: Experience in B2B SaaS, e-commerce, or industrial marketing Proven track record in online lead generation, email marketing, webinars, and content marketing Technical Competency: Proficiency in MS Office Experience with email and WhatsApp marketing tools Knowledge of Canva or other graphic design platforms Strong content writing skills are a plus Presentation & Communication Skills: Excellent written and verbal communication Ability to clearly communicate marketing messages to both internal and external audiences Soft Skills: Confident, analytical, and assertive Strong team player with a collaborative approach Opportunity: Join a fast-growing company in India s bio-energy sector and work alongside a passionate and high-performing team. This role offers meaningful exposure to digital marketing in a high-impact, sustainability-driven business environment. Supervision & Collaboration: Reports to: E-Commerce Marketing Lead Collaborates with: Sales, Inside Sales, Customer Success, and Product teams Qualification : Graduate or Postgraduate in Marketing Management / Communication

Key Responsibilities 1. Content Creation & Execution: Develop and execute engaging and innovative social media content tailored to client requirements. Collaborate with creative teams to produce high-quality visuals, videos, and copy for various platforms. 2. Social Media Management: Manage and handle social media accounts for multiple clients across platforms like Instagram, LinkedIn, Twitter, and Facebook. Monitor, respond, and engage with audience interactions to maintain a strong online presence. 3. Reporting & Analysis: Create weekly and monthly performance reports using analytics tools to evaluate campaign effectiveness. Develop comprehensive monthly content plans based on campaign goals and client briefs. 4. Data Analysis & Optimization: Analyze SEO and digital marketing metrics to identify areas for improvement and implement actionable strategies. Suggest and execute course corrections for ongoing campaigns to ensure maximum ROI. Requirements MBA in marketing or related field. Exceptional communication skills in English with clarity of thought in conveying ideas. Strong analytical mindset to interpret data and derive actionable insights. Working understanding of new-age technologies from a conceptual perspective. Proficiency with social media management tools (e.g., Hootsuite, Buffer), analytics platforms (e.g., Google Analytics), and SEO tools. Qualification : MBA in marketing or related field.

The Role As the Marketing Operations Director, you will be responsible for building and implementing our Marketing Operations Strategy globally to make our Marketing activities and programs more efficient and effective, and ultimately help Anchanto s revenue growth. We are looking for someone passionate about B2B marketing and marketing operations, who possesses a keen analytical mindset to drive our data and performance analysis, able to build processes, own our marketing project planning and be responsible for our technology stack. Key Responsibilities: Strategy: Conceptualize and implement the strategy of best-in-class Marketing Operations for a Multi-country SaaS organization. Marketing Project Planning: Ensuring that our global and local programs and activities are properly planned and structured to ensure their coherency, and the best quality and performance from all team members and external stakeholders involved. Process Management: Building optimized SOPs and implementing them globally to guarantee successful collaboration and efficient team work across the teams. Technology Management: Responsible for managing the technical aspects of our marketing tech stack and ensuring its interoperability. Data and Performance Analysis: Responsible for ensuring the production and quality of reports across the different marketing functions and the tracking of their KPIs to assess the effectiveness and performance of our marketing programs. Provide ad-hoc analyses and insights on all ongoing marketing activities. CRM Health and Segmentation: Improve and guarantee the uptake of Anchanto s CRM data s health and segmentation Communication and Nurturing: Support the overall prospect, customer, and user email communications and develop our nurture programs to improve the end-to-end funnel conversion. Budget Management: Track and reconcile spend, ensure optimal exploitation of the marketing budget globally. Essential Requirements: 4+ Years of proven experience in a leadership position in Marketing 6+ years experience overall. Experience working with multi-product Enterprise SaaS products and solutions with global exposure, Understands Strategic Marketing and Messaging Proven Marketing Operations and Demand Generation Experience In depth knowledge and technical expertise of marketing automation tools. Advance knowledge of Demand generation concepts, metrics, and activities. Ability to train other team members and manage projects. Perfect written, presentation, and oral communication skills. Advance analytics and data management capabilities. Personal Attributes: Outcome-focused project management skills. Ability to manage difficult situations with resilience. Well-organized individual with clear prioritization skills. Outcome driven with a go-getter attitude, an ambitious and positive professional able to think strategically.

Job Title: Quality Assurance Engineer Location: Pune Experience: 4 6 Years Qualification: B.E./B.Tech in Electronics, Instrumentation, or Telecommunication Engineering Job Summary We are seeking an experienced Quality Assurance Engineer with a strong background in PCB Assembly (SMT/MI), electronics manufacturing, and quality systems. The role involves ensuring product and process quality, handling root cause analysis, programming production equipment, and driving continuous improvement across the electronics manufacturing lifecycle. Key Responsibilities 1. NPI & Engineering Change Control Lead release to production activities for new products and engineering change notices (ECNs). Program and optimize equipment such as Pick & Place machines, AOI, Reflow ovens, Wave Solder Machines, ICT, and Robotic Soldering. Check and validate stencil and wave pallet suitability for new designs. Prepare PPAP and PFMEA reports with cross-functional teams (Engineering, PPC, Purchase, Production). Plan and coordinate product reliability testing. 2. PCB Assembly Quality (SMT & MI) Conduct in-line and final inspections in accordance with IPC-610 and internal standards. Develop and implement quality control procedures for all stages of PCBA production. Ensure adherence to industry and internal quality standards throughout the manufacturing process. 3. Box Build & End-of-Line Testing Oversee quality assurance in box build and final product assembly. Lead root cause analysis (RCA) for defects and customer complaints. Implement corrective and preventive actions (CAPA) to avoid recurrence. Evaluate and approve suppliers/machine vendors based on quality and capability. 4. Process Control & Audits Analyze production and quality data to identify trends, anomalies, and areas for improvement. Conduct internal audits to ensure process and documentation compliance. Maintain and enhance quality documentation including procedures, work instructions, and specifications. 5. Collaboration & Training Collaborate with R&D and design teams to ensure products are designed for manufacturability and quality. Train shop-floor and QA personnel on quality control procedures and IPC/industry standards. Maintain strong coordination with production and process teams for smooth issue resolution. 6. Workplace Safety & 5S/6S Implementation Ensure a safe work environment with zero accidents in designated areas. Uphold and improve 5S/6S practices across the quality and manufacturing areas. Key Skills & Competencies Must-Have 4 6 years of hands-on experience in PCBA manufacturing and QA. Strong knowledge of IPC standards, particularly IPC-A-610. Proficiency in PPAP, PFMEA, Control Charts, WI, and 7 QC Tools. Understanding of product/component drawings and GD&T principles. ERP experience (SAP or equivalent). Lean Manufacturing and Six Sigma Green Belt certified or equivalent. Nice-to-Have Exposure to troubleshooting of machines and PCBA programming. Certification in Quality Management (e.g., ASQ Certified Quality Engineer). Familiarity with reliability testing methods and equipment validation protocols. Performance Metrics Product defect rate and quality yield Number of successful NPI releases Audit compliance scores (internal/external) Effectiveness of RCA and CAPA closures 5S/6S implementation scores and workplace safety record Work with a leading electronics manufacturing company using the latest SMT & QA technologies Be a part of a team driving innovation, continuous improvement, and zero-defect culture Opportunities for career growth, cross-functional exposure, and professional certification support Qualification : B.E./B.Tech in Electronics, Instrumentation, or Telecommunication Engineering

Position: Assistant Manager Injection Molding & Assembly Location: Pune, Maharashtra, India Employment Type: Full-Time Company: RENATA Precision Components Pvt. Ltd. Experience Required: 8 12 years Industry: Plastic Injection Moulding Automotive & Allied Sectors Company Overview RENATA Precision Components Pvt. Ltd. is a premier manufacturer of plastic injection moulded components, serving the automotive and other engineering industries. We are known for delivering precision-engineered solutions and maintaining a strong focus on quality, innovation, and operational excellence. Position Overview We are seeking an experienced and dynamic Assistant Manager Injection Molding & Assembly to oversee daily production operations, ensure effective resource utilization, and drive process improvements. The ideal candidate will possess strong leadership skills, deep technical expertise in plastic processing, and a proactive approach to quality and efficiency. Key Responsibilities Review monthly production schedules from PPC and develop detailed execution plans. Monitor raw material availability and coordinate with the stores team to avoid shortages. Plan and manage timely mold changes to ensure seamless production. Drive continuous improvement in production processes and overall equipment effectiveness (OEE). Maintain accurate documentation of production activities and ensure process traceability. Prepare and implement action plans for reducing rejection PPM and improving OEE metrics. Supervise machine operators and communicate mold loading schedules effectively. Coordinate emergency loadings and trial runs, ensuring minimal disruption to regular production. Promote harmony within the department and maintain strong inter-departmental relationships. Train teams on new products and processes introduced into production. Set and monitor targets for setup rejections and production efficiency. Allocate manpower based on daily production needs. Collaborate with the Production Planning & Control (PPC) team for effective scheduling. Ensure strict process conformity and adherence to standard operating procedures. Foster a strong culture of safety and 5S in all operations. Qualifications & Experience Diploma / B.E. in Mechanical Engineering, Plastic Processing, or from CIPET. 8 12 years of hands-on experience in injection molding and assembly operations, preferably in the automotive sector. Key Skills Sound knowledge of injection molding machines, mold setup, and processing parameters. Strong leadership and team management capabilities. Effective communication and coordination skills. Proficiency in MS Office tools (Word, Excel, PowerPoint, Email, Internet). Excellent troubleshooting and decision-making abilities. Results-driven with a focus on quality, efficiency, and continuous improvement. Be a part of a progressive manufacturing environment at RENATA, where innovation, quality, and teamwork are at the core of everything we do. We offer a structured growth path, competitive compensation, and the opportunity to contribute to world-class automotive manufacturing solutions.

About Talentica Software: Talentica Software is a boutique software development company founded by industry veterans and alumni from IITB. For over 21 years, we have been helping startups build innovative products using cutting-edge technologies. With a focus on solving real-world problems, we ve worked with over 180+ startups, primarily in the US, leading to numerous successful exits. In 2022, Great Place to Work recognized Talentica Software as one of India s Great Mid-Size Workplaces. What We re Looking For: We are seeking a Growth Marketing Manager to lead Talentica s demand generation strategy through paid advertising and SEO. You will be responsible for executing multi-channel marketing campaigns, optimizing brand visibility, and driving high-quality leads to support our growth. Your expertise in performance marketing, organic growth, and team leadership will be key to scaling our marketing efforts and achieving impactful results. What You ll Be Doing: Develop & Execute Demand Generation Campaigns: Lead high-impact campaigns across platforms like Google Ads, LinkedIn Ads, and other paid channels to generate leads and increase conversions. Optimize SEO Strategies: Enhance organic traffic and improve Talentica s search visibility for key industry-related keywords. Manage the Marketing Funnel: Oversee the entire lead-generation funnel, ensuring consistent lead flow from both paid and organic efforts. Leverage Content Marketing: Collaborate on content creation, landing page optimization, and conversion rate optimization (CRO) to increase engagement and drive MQLs (Marketing Qualified Leads) & SQLs (Sales Qualified Leads). Brand Promotion: Increase brand awareness by promoting Talentica Software across various digital channels, including social media, industry forums, and content syndication platforms. Data-Driven Decision Making: Utilize insights from analytics to refine ad campaigns, reduce Customer Acquisition Cost (CAC), and improve ROI. Collaboration: Work closely with sales teams to ensure marketing efforts are aligned with pipeline growth goals and revenue targets. Agency & Vendor Management: Manage external agencies and vendors to ensure efficient campaign execution. To Be Successful in This Role, You Should Have: Qualification: MBA/PGDM in Marketing + Bachelor's degree in Engineering (mandatory). Experience: 8-10 years in marketing within IT services or software product companies, with at least 4 years in a leadership role. Essential Skills: Proven expertise in B2B demand generation, PPC advertising, and SEO strategies. Strong understanding of platforms such as Google Ads, LinkedIn Ads, GA4, and marketing automation tools like HubSpot. Experience in content marketing, thought leadership, and brand positioning. Analytical mindset with expertise in A/B testing, data interpretation, and performance tracking. Ability to collaborate cross-functionally with sales, engineering, and leadership teams. What You ll Find Here: Culture of Learning: We invest heavily in exploring new marketing tools and channels. At Talentica, you ll have ample opportunities to innovate and grow your skills. Endless Learning Opportunities: We don t limit you by your job description. If you have the drive, we ll support you in taking on new challenges and responsibilities. Performance-Driven Growth: Your growth at Talentica is governed solely by your achievements and contributions, not by your education or past employers. Work-Life Balance: We value your well-being and offer flexible work schedules and remote work options. Great Culture: 82% of our employees recommend Talentica to their friends, according to Glassdoor. You ll love being a part of our team! At Talentica, we re not just about doing things the usual way. We think and do constantly pushing the boundaries of technology and marketing. If you re looking for a dynamic, "think and do" environment with ample room for personal and professional growth, Talentica is the place for you. Qualification : MBA/PGDM in Marketing + Bachelor's degree in Engineering (mandatory).