Retargeting Jobs in Mumbai

Job Title: Social Media and Performance Marketing Location: Mumbai No. of Positions: 2 Experience: 6 months to 1 year About Us: We are looking for a driven and creative Social Media and Performance Marketing specialist with a proven track record in executing successful social media campaigns. If you are passionate about optimizing performance across various social platforms and analyzing data to drive impactful results, we want you on our team. Position Overview: As a Social Media and Performance Marketing specialist, you will be responsible for executing paid social media campaigns, optimizing performance, and contributing to the overall digital strategy. Your role will involve driving engagement and conversions through a variety of social platforms, ensuring the effectiveness of campaigns, and providing actionable insights based on campaign performance data. Roles and Responsibilities: Execute and manage successful social media campaigns across platforms like Facebook Ads, Google Ads, LinkedIn Ads, and PPC. Develop and implement paid social strategies, including retargeting and performance tactics that drive results. Analyze campaign performance using analytic tools to measure KPIs and continually optimize campaigns. Create engaging and creative social content tailored for each platform while understanding platform algorithms and audience behaviors. Leverage marketing automation tools, CRM systems, and ad platforms for lead generation, retargeting, and building customer journeys. Work closely with both internal and external teams to ensure alignment on campaign goals, messaging, and timelines. Stay up-to-date with the latest social media trends, platform features, and industry best practices. Meticulous reporting and budget management to ensure brand consistency and maximize ROI. Provide case studies and data to demonstrate successful campaigns and results. Skills and Qualifications: Proven hands-on experience in Social Media Marketing (SMM), Search Engine Marketing (SEM), Google Ads, Facebook Ads, LinkedIn Ads, and PPC. Strong analytical skills with experience using analytic tools to track, measure, and report on KPIs. Creativity in developing engaging content that resonates with the audience and adapts to platform algorithms. Familiarity with marketing automation, CRM systems, and ad platforms for lead generation, retargeting, and customer journeys. Excellent communication and collaboration skills to work effectively with cross-functional teams. Eagerness to stay updated on new platform features, social media strategies, and industry trends. Attention to detail in reporting, budget management, and ensuring brand consistency. Bonus experience in additional digital marketing channels like SEO and email marketing is a plus. If you're a passionate marketer looking to make an impact through performance-driven social media strategies in Mumbai, we d love to hear from you!

Job Role Analyzing reports Client Coordination Increasing business opportunity What you'll be responsible for? Understanding Client/Business Requirements Brainstorming with the Sales and Client on identifying strategies to increase revenue. Delivery of Campaigns on time Analyzing reports and evaluating different performance metrics. Client Servicing. Keeping himself and team up to date on the Latest business trends. Prepare daily activity reports. Ensuring business Goals are met. Need to know how to access MMP platforms like Branch, Appsflyer, Trackier etc... Qualification and other skills Graduate from any Stream. Know how about SQL, Hadoop etc. Must have minimum of 1 year experience in SMS Lead generation or Similar campaigns. Must have Good command over the English, Hindi Language. What you'd have? Proven experience as SRE/Devops with knowledge on Whatsapp and RCS flows. Solid understanding of Redis, Rabbit MQ , Kubernetes and Docker Experience with Python/Shell Scripting Experience with SQL Familiarity with Docker and cloud hosting services like Azure. Good understanding of software development principles and practices, including agile methodologies REST API SQL, Linux Why join us? We thought you'd never ask! We offer all the usual stuff: competitive salary, flexible working hours, challenging product culture But the real perks are: Challenging and fun work environment solving meaningful real-life business problems - you will never have a boring day at the office. World-class team who love solving tough problems and have a bias for action. Tanla is an equal opportunity employer. Qualification : Graduate from any Stream.

We are seeking a dynamic and results-driven Junior Paid Marketing Specialist to join our team. In this role, you will be responsible for developing, implementing, and optimizing paid marketing campaigns across various digital channels to drive traffic, generate leads, and increase brand awareness. You will work closely with the marketing team to create strategic ad campaigns that align with our business goals and deliver measurable results. What you will do in this role: 1-3 years of experience in the digital marketing space, preferably at a fast-growing IT company. Must have worked with Google shopping campaigns. Formulate and execute the organization's digital marketing strategy across all marketing channels with expertise in AdWords, Facebook & Instagram Implementing. Excellent in GA4 and Conversion tracking (Facebook, Instagram, Google Ads and other channels) Adobe Analytics experience Nice to have Generate leads from every possible source while optimizing overall ROI. Come up with innovative ideas and growth hacks to drive more business. Manage initiatives aimed at increasing traffic, driving customer engagement and conversion Analyze and provide insights around site traffic and other key metrics with Google Analytics, dashboards, and relevant business tool. Experience managing a team and mentoring and developing junior team members A positive, collaborative, and solution-focused attitude Qualification : Any Graduates & Post Graduates