SEO Jobs in Pune

Digital Marketing Specialist Experience: 1 4 Years Education: BBA, BSc, BTech/BE, BCA, MSc, MTech, MCA Location: Pune About the Role We are looking for a results-driven Digital Marketing Specialist to join our team. The ideal candidate will have hands-on experience in executing digital marketing strategies within the IT or technology domain and a strong ability to generate inbound leads, build brand presence, and drive measurable business outcomes. Required Skills Digital Marketing SEO (On-page & Off-page) Social Media Management Email Marketing Campaigns Website Content Management Good to Have Canva Content Marketing PowerPoint Presentations Key Responsibilities Manage company social media handles and create posts as per the defined social media calendar. Plan, execute, monitor, and optimize paid ad campaigns across multiple digital channels. Generate inbound leads through digital campaigns, landing pages, and content initiatives. Manage website SEO to improve rankings, traffic, and overall visibility. Write and publish blogs, social media content, case studies, and articles. Ensure the website is consistently updated with the latest content. Create and execute email marketing campaigns to nurture and engage warm leads. Design sales, company, and marketing presentations using Canva and PowerPoint. Create high-converting landing pages for inbound lead generation. Preferred Skills & Competencies Strong expertise in Canva for creating engaging social media creatives. Excellent written and verbal communication skills. Solid understanding of content marketing strategies. Hands-on experience with AI tools for content generation and curation. In-depth knowledge of SEO best practices and analytics. Strong storytelling abilities with a creative mindset. Excellent research skills with the ability to simplify technical concepts. Ability to create impactful Canva and PowerPoint presentations. Qualification : BBA, BSc, BTech/BE, BCA, MSc, MTech, MCA

Position: Assistant Manager Digital Marketing Location: Pune Experience: 5 10 years Qualification: MBA in Marketing or Digital Marketing (preferred, not mandatory) About the Role We are seeking an experienced and result-driven Assistant Manager Digital Marketing to lead and manage the digital marketing initiatives for Sahyadri Hospitals. This role requires a strong understanding of the digital ecosystem, with a focus on growing our online presence, driving high-quality leads, and enhancing the brand s digital footprint across multiple channels. You will be responsible for developing and executing digital strategies, overseeing content creation, managing vendor relationships, and ensuring ROI on all campaigns. Key Responsibilities Develop and execute comprehensive digital marketing strategies to enhance both organic and paid visibility across platforms Manage website development, maintenance, and performance optimization Lead and monitor the execution of social media campaigns across platforms (Facebook, Instagram, LinkedIn, etc.) Handle Online Reputation Management (ORM) by actively tracking reviews, feedback, and brand perception Run performance marketing campaigns including Google Ads, Facebook Ads, remarketing strategies, and health portal advertising Manage and source content for blogs, web pages, media releases, and digital articles in coordination with internal stakeholders and doctors Drive lead generation from digital channels and ensure conversion tracking and ROI optimization Identify and explore new digital opportunities, including co-marketing, influencer collaborations, and health-tech partnerships Coordinate with multiple vendors such as advertising agencies, web development partners, and media houses for seamless campaign execution Collaborate with internal teams across units and departments to align digital marketing deliverables with business goals Key Skills & Competencies Digital Marketing Strategy & Campaign Planning SEO & SEM (Search Engine Optimization & Marketing) Social Media Marketing & Optimization (SMM & SMO) Performance Marketing (Google Ads, Facebook Ads, Remarketing) Google Analytics & Reporting Tools Content Planning and Management Brand Building & Online Reputation Management (ORM) Vendor & Budget Management Preferred Qualifications MBA in Marketing or Digital Marketing (preferred but not mandatory) Certifications in Digital Marketing (e.g., Google Ads, HubSpot, Meta Blueprint) 5+ years of experience in digital marketing, preferably in healthcare, hospitality, or consumer-focused industries Strong communication, coordination, and analytical skills Qualification : MBA in Marketing or Digital Marketing

Responsibilities Keyword Research: Experience with tools like Word Tracker, Keyword Discovery, Google Adwords Keyword Tool Track and report competitor marketing activities as well as stats on a weekly basis. Be responsible for achieving leads and traffic targets across various online vehicles such as Google, Facebook, and Emailers Achieve ROI targets and drive ongoing improvement for the same through rigorous testing and optimization. Ongoing analytics for Landing page optimization and testing to improve conversion of online campaigns on Search, and Display Ongoing reporting on relevant metrics and status of action items. Strategize Execute and Manage Search Engine Optimization (SEO), Link Building and Internet Marketing campaigns for high-end clients. Quora topic updates. Research and strategize using Google Analytics. Reporting: Monitor and administer different analytics dashboards, reports and key reporting tools, and point out key areas of importance in accordance client goals Social media postings with relevant content for the brand. Social Media Updates on Facebook, LinkedIn, Twitter, Instagram, YouTube, Slideshare. Help to socialize & promote marketing content in-line with the targeted audience (e.g. customer videos briefs, customer case studies, blog posts, posts from analysts and customers) Implement link building campaigns in coordination with client SEO goals Execution of content strategies via social media platforms in coordination with SEO goals. Willing to take ownership of projects and be accountable to the ultimate success of each project / campaign. Evaluate effectiveness of all online marketing programs, draw conclusions and develop recommendations based on results on a timely basis. Desired Candidate Profile Prefer candidates with 1 year SEO experience. Experience with various marketing tools including Word Tracker, Keyword Discovery, Google Adwords Keyword Tool etc. Knowledgeable about natural/organic search engine optimization tactics and how web metrics are tracked (http headers, redirect, tracking pixels, etc.) Is a strong strategist/tactician. Has current knowledge of latest industry trends with Google, Yahoo, MSN, etc. Hands-on experience with HTML and CSS. Good understanding of scripts and coding languages like Javascript, ASP, PHP, Cold Fusion, ASPX and JSP would be a plus. Web Analytical skills including ability to monitor traffic, understand click through and select relative data for analyzing future action. Highly Proficient in English Writing and Speaking Skills. Quantitative skills including the ability to monitor budgets, understand return on investment and select relative data for analyzing future action. Strong execution and implementation skills. Content writing and image writing ability are a big plus. Key Skills SEO, SEM, Social Media Campaigns, Keyword Research, Internet Marketing, Content Writing, Google Analytics, web development, PHP, creative writing, blogger, WordPress, On page Optimization, Off page, SMO, SMM Salary: INR 12,000 to 25,000 per month Employment Type: Full Time onsite work under 1 year contract Qualifications PG/Graduate/Undergraduate from any stream. Students from any stream(having completed 12th or Diploma). A great plus if you have Great experience of playing games on various platforms Excellent communication skills. ISTQB Certification Responsibilities of this position include but not limited to QA Testing of various games on platforms like PC, Mobile & AR/VR platforms. Identifying, reporting and tracking defects. Interacting with the developers to resolve the same. Communicating with developers. Reporting feedback and detailed comments on the games being tested. Working on other assignments as instructed by immediate superiors. Core Requirements Strong interest in Video Game Testing. Great experience of playing games on various platforms. Ability to quickly grasp new tools and technologies. Self-motivated with a strong desire to remain in sync with the latest game development standards. Excellent communication skills. Self motivated, fully committed, result oriented. Readiness to play and test games on AR/VR platforms. Owning a decent computer/laptop. Qualification : PG/Graduate/Undergraduate from any stream.

Executive - Account Management (Marketing) Experience: 1 - 2 Years Location: Pune Employment Type: Full-Time About Company: Amura Marketing Technologies Amura Marketing Technologies is a next-generation MarTech company that delivers end-to-end marketing and sales solutions to leading brands in India. The company's ethos is built upon the philosophy of 'Marketing Engineered', an approach that delivers marketing & sales solutions through innovative ideas in design, engineering, and technology. Connect with us to be a part of Team Amura and the ever-changing, exciting digital world! Job Role The Executive will play a key role in the Marketing & Client servicing department. He/she will be involved in developing strategies & suggesting innovative marketing techniques for Amura's clients on digital platforms, and ensuring high client satisfaction levels. Key Responsibilities & Duties Taking the proper information/brief Objective/Purpose of the brief/activity, plans of the clients, and Budget from the client in face-to-face meetings or Mail or Call. Conduct thorough & detailed secondary research to understand client competition from all possible parameters essential to developing a communication & media plan. Keep learning about the client's industry and business activities to suggest more personalized solutions. Prepare MOM (Minutes of Meeting) of every client meeting/call. Timeline Management Ensure client work -plans/campaigns/reports are shared with the client on time in the format client expects or the agency followed format. Ensure there is 100% error-free execution. Ensure all important parameters before making a campaign live have been checked. Once campaigns are live, review and optimize projects on a day-to-day basis, ensuring that they run smoothly and achieve their potential. Skills Required Digital Marketing experience of 1-2 years. Preferred work in an agency with Hands-on experience on Google & Facebook organic or paid promotions. Team player Managed/Worked with a team of 2+ team members. Excellent communicator and relationship builder. Dynamic: Strong decision-making and prioritization ability. Should be comfortable in dealing with lots of moving pieces. Have attention to detail, and are comfortable learning new technologies and systems. Sense of data: Ability to turn insights into actionable growth initiatives. Accountability: High sense of ownership and relentlessness to deliver projects. Problem-solving: Good in problem-solving and ability to bring in new ideas and drive product agenda from scratch.

Position: Assistant Manager Marketing Location: Pune Qualification: MBA Experience: Minimum 8 Years Job Description: We are seeking an experienced and strategic Assistant Manager Marketing to lead brand promotion initiatives and execute targeted marketing campaigns that drive sales growth. The ideal candidate will have a strong understanding of market dynamics, excellent project management skills, and a proven track record of delivering impactful marketing solutions. Key Responsibilities: Plan and execute marketing strategies and brand promotion activities to generate leads and boost sales opportunities. Collaborate with sales and project teams to understand business needs and align marketing efforts accordingly. Design and implement marketing campaigns within approved budgets, ensuring ROI and performance metrics are met. Conduct market research and competitor analysis to identify trends, customer preferences, and business opportunities. Provide strategic insights and recommendations to senior management based on market data and campaign performance. Manage and coordinate with external agencies, vendors, and creative partners to ensure timely and quality deliverables. Prepare and present periodic MIS reports on marketing performance, including channel effectiveness and campaign outcomes. Qualification : MBA

Job Title: Digital Marketing Executive Experience: 3 - 6 years Location: Kharadi, Pune Role & Responsibilities Develop, implement, and manage digital marketing campaigns across multiple channels including SEO, SEM, social media, email marketing, and more. Create compelling and engaging content for social media platforms, websites, and digital advertisements. Optimize website content and landing pages to improve SEO and search engine rankings. Monitor, analyze, and report on campaign performance using analytics tools such as Google Analytics. Manage and grow the company s social media presence across platforms like Facebook, Instagram, LinkedIn, and Twitter. Plan and execute paid advertising campaigns using Google Ads, Facebook Ads, and other paid channels to drive traffic and conversions. Conduct market research and competitor analysis to identify trends and gather actionable insights. Collaborate with designers, developers, and content creators to implement marketing strategies effectively. Manage email marketing campaigns with a focus on engagement and lead generation optimization. Stay current with the latest digital marketing trends, tools, and best practices to continuously improve marketing efforts. Required Skills & Qualifications Bachelor s degree in Marketing, Digital Marketing, Business, or a related field. 3 to 6 years of hands-on experience in digital marketing or related roles. Strong proficiency in SEO, Google Analytics, and Google Ads. Solid knowledge of social media platforms and paid advertising strategies. Experience with content marketing and email marketing tools/platforms. Basic understanding of HTML, CSS, and website management is a plus. Excellent communication, analytical, and problem-solving skills. Ability to work independently as well as collaboratively within a team environment. Qualification : Bachelors degree in Marketing, Digital Marketing, Business, or a related field.

Job Title: Content Writer Required Experience: 2+ Years Job Location: Pune (Work from Office) Educational Qualifications: A graduate degree in Communications, Marketing, English, Journalism, or a related field is preferred. Job Description: Zymr is seeking a skilled Content Writer to help drive our marketing initiatives. You will be responsible for transforming technical content into engaging narratives that connect with our audience. By finding opportunities to improve the customer journey, you will create compelling marketing materials that generate demand and build our brand presence. Key Responsibilities: Content Creation: Develop engaging, clear, and SEO-optimized content, including blogs, articles, website copy, and marketing collaterals. Support content needs for technical topics such as DevOps, AI, testing, cloud, and digital transformation. Content Support for Campaigns: Write engaging social media posts, email campaigns, and landing page copy. Collaborate with marketing teams to ensure content aligns with ongoing campaigns and is delivered on time. SEO & Best Practices: Write with SEO principles in mind, balancing keyword optimization and user experience. Understand audience personas to align content with their specific journeys and needs. Editing & Research: Research and simplify complex technical concepts for a global audience. Ensure content is error-free, well-structured, and consistent with Zymr s brand tone. Cross-team Collaboration: Work closely with designers, marketers, and subject matter experts (SMEs) to align content goals with larger campaigns and objectives. Requirements: 4+ years of experience in content writing, ideally within technology or software services. Strong command of American English and excellent storytelling skills. Familiarity with SEO principles, digital content trends, and audience-targeting strategies. Experience in writing both technical and business-oriented content. Ability to meet deadlines, multitask, and adapt to shifting priorities. Why Zymr: Join a high-growth technology services company with exciting opportunities. Make a real impact by creating content that influences global clients. Be part of a collaborative work culture with opportunities for skill enhancement and growth. Qualification : A graduate degree in Communications, Marketing, English, Journalism, or a related field is preferred.

About Talentica Software: Talentica Software is a boutique software development company founded by industry veterans and alumni from IITB. For over 21 years, we have been helping startups build innovative products using cutting-edge technologies. With a focus on solving real-world problems, we ve worked with over 180+ startups, primarily in the US, leading to numerous successful exits. In 2022, Great Place to Work recognized Talentica Software as one of India s Great Mid-Size Workplaces. What We re Looking For: We are seeking a Growth Marketing Manager to lead Talentica s demand generation strategy through paid advertising and SEO. You will be responsible for executing multi-channel marketing campaigns, optimizing brand visibility, and driving high-quality leads to support our growth. Your expertise in performance marketing, organic growth, and team leadership will be key to scaling our marketing efforts and achieving impactful results. What You ll Be Doing: Develop & Execute Demand Generation Campaigns: Lead high-impact campaigns across platforms like Google Ads, LinkedIn Ads, and other paid channels to generate leads and increase conversions. Optimize SEO Strategies: Enhance organic traffic and improve Talentica s search visibility for key industry-related keywords. Manage the Marketing Funnel: Oversee the entire lead-generation funnel, ensuring consistent lead flow from both paid and organic efforts. Leverage Content Marketing: Collaborate on content creation, landing page optimization, and conversion rate optimization (CRO) to increase engagement and drive MQLs (Marketing Qualified Leads) & SQLs (Sales Qualified Leads). Brand Promotion: Increase brand awareness by promoting Talentica Software across various digital channels, including social media, industry forums, and content syndication platforms. Data-Driven Decision Making: Utilize insights from analytics to refine ad campaigns, reduce Customer Acquisition Cost (CAC), and improve ROI. Collaboration: Work closely with sales teams to ensure marketing efforts are aligned with pipeline growth goals and revenue targets. Agency & Vendor Management: Manage external agencies and vendors to ensure efficient campaign execution. To Be Successful in This Role, You Should Have: Qualification: MBA/PGDM in Marketing + Bachelor's degree in Engineering (mandatory). Experience: 8-10 years in marketing within IT services or software product companies, with at least 4 years in a leadership role. Essential Skills: Proven expertise in B2B demand generation, PPC advertising, and SEO strategies. Strong understanding of platforms such as Google Ads, LinkedIn Ads, GA4, and marketing automation tools like HubSpot. Experience in content marketing, thought leadership, and brand positioning. Analytical mindset with expertise in A/B testing, data interpretation, and performance tracking. Ability to collaborate cross-functionally with sales, engineering, and leadership teams. What You ll Find Here: Culture of Learning: We invest heavily in exploring new marketing tools and channels. At Talentica, you ll have ample opportunities to innovate and grow your skills. Endless Learning Opportunities: We don t limit you by your job description. If you have the drive, we ll support you in taking on new challenges and responsibilities. Performance-Driven Growth: Your growth at Talentica is governed solely by your achievements and contributions, not by your education or past employers. Work-Life Balance: We value your well-being and offer flexible work schedules and remote work options. Great Culture: 82% of our employees recommend Talentica to their friends, according to Glassdoor. You ll love being a part of our team! At Talentica, we re not just about doing things the usual way. We think and do constantly pushing the boundaries of technology and marketing. If you re looking for a dynamic, "think and do" environment with ample room for personal and professional growth, Talentica is the place for you. Qualification : MBA/PGDM in Marketing + Bachelor's degree in Engineering (mandatory).

about the role The core function is developing a content strategy based on business objectives. The role encompasses overseeing content requirements and creating content deliverables across various practice and product teams in Searce. key responsibilities Online Promotion using social media Build a community around our online assets Use SEO to increase the reach of our online collateral including our website Set-up a CRM system to track prospects and growing online networks Identify potential strategic partners Enhance our online Brand YouTube Channel creation and marketing of exclusive content Devising strategies to drive online traffic to the company website Build engagement best practices by introducing interesting content/write-ups in accordance with the brand values and objectives Strong writing skills - should generate continuous content for our blogs, websites, and other online content, marketing collateral including brochures & PPTs Strong online network with the ability to nurture an online community Should be able to independently use page-layout and image-editing programs An excellent understanding of Conversion Rate Optimization (CRO) for websites and landing pages Experience of conceptualizing and working on online communication tools like websites, microsites, internal portals, share points, web analytics tools and reporting metrics, networking tools like discussion boards, blogs etc. Familiar with Social Media marketing using Twitter, YouTube, Facebook, LinkedIn, Blogs Google Adwords/Analytics certification will be an added advantage preferred qualifications MBA (preferably from a premier School) - Having said that, please note that degrees don't matter, your passion and intelligence does! 3-8 years of experience in Mass Communication, Creative disciplines & Advertising Excellent people management skills Experience in managing and grooming fresh talent The position will be based at Pune, US experience preferred Qualification : MBA (preferably from a premier School) - Having said that, please note that degrees don't matter, your passion and intelligence does!

E-Commerce Marketing Executive Location: Pune, Maharashtra Function: Marketing Experience: 2 3 Years Education: Graduate or Postgraduate in Marketing Management / Communication Job Summary: We are seeking an enthusiastic and results-driven E-Commerce Marketing Executive to support our B2B e-commerce platform. The role involves executing marketing strategies to generate leads, engage and retain subscribers, and enhance the platform s visibility and impact. You ll work closely with cross-functional teams to drive customer acquisition, enable online sales, and improve user engagement through targeted campaigns, events, and content marketing. Key Purpose of the Role: To implement and manage marketing initiatives that drive new lead generation, nurture existing users, and increase engagement and retention on the BiofuelCircle B2B e-commerce platform. Key Responsibilities: Campaign Management Create awareness through blogs, articles, and participation in industry events and conferences Run targeted digital campaigns (industry-wise and region-wise) to acquire new customers Nurture leads via email sequences, newsletters, webinars, and video content Develop compelling case studies, customer testimonials, and value demonstration assets Online Sales Enablement Communicate platform value propositions through marketing collaterals and training tools Facilitate and promote educational webinars Deploy digital content to guide customers through the sales funnel from awareness to conversion Work with Sales, Inside Sales, and Customer Success teams to deliver integrated campaigns Subscriber Engagement & Retention Launch subscriber engagement initiatives, promotions, and product-specific campaigns Reactivate inactive users through targeted marketing touchpoints Customer Events & Trade Shows Expand regional presence by participating in local exhibitions, industry events, and roadshows Customer Insights & Feedback Conduct customer feedback surveys and interviews to extract actionable insights Use customer data to improve marketing content and engagement strategies Ideal Candidate Profile: Educational Background: Graduate/Postgraduate in Marketing, Communication, or a related field Professional Experience: Experience in B2B SaaS, e-commerce, or industrial marketing Proven track record in online lead generation, email marketing, webinars, and content marketing Technical Competency: Proficiency in MS Office Experience with email and WhatsApp marketing tools Knowledge of Canva or other graphic design platforms Strong content writing skills are a plus Presentation & Communication Skills: Excellent written and verbal communication Ability to clearly communicate marketing messages to both internal and external audiences Soft Skills: Confident, analytical, and assertive Strong team player with a collaborative approach Opportunity: Join a fast-growing company in India s bio-energy sector and work alongside a passionate and high-performing team. This role offers meaningful exposure to digital marketing in a high-impact, sustainability-driven business environment. Supervision & Collaboration: Reports to: E-Commerce Marketing Lead Collaborates with: Sales, Inside Sales, Customer Success, and Product teams Qualification : Graduate or Postgraduate in Marketing Management / Communication

Digital Marketing Associate Location: Pune Industry: IT Services Job Type: Marketing Experience: 1 3 years About the Role Zkraft is seeking a proactive and strategic Digital Marketing Associate to drive organic growth and enhance the digital footprint of our clients locally and globally. In this role, you will plan, execute, and optimize paid advertising campaigns across major search engines and social media platforms. If you re passionate about digital marketing, data-driven decision-making, and delivering measurable results, this position is perfect for you. About Zkraft Zkraft is a leading digital marketing agency under Vertoz (NSEI: VERTOZ), offering comprehensive digital solutions including strategy, transformation, and media planning/buying. Our AI-powered platforms Ingenious Plex, Azurite, and Qualispace help us optimize campaigns across diverse sectors like E-commerce, BFSI, Healthcare, Real Estate, Government, Automotive, and Entertainment. We combine creativity, technology, and data to craft impactful marketing strategies that deliver real business growth. Key Responsibilities Collaborate with creative and content teams to develop engaging ad visuals and messaging aligned with marketing strategies. Plan, launch, and manage paid campaigns on Google Ads, Facebook, Instagram, and other platforms. Monitor campaign performance and optimize based on KPIs such as CTR, CPC, ROI, and conversions. Conduct A/B tests on creatives, targeting, and landing pages to maximize effectiveness. Perform keyword research to identify high-performing search terms. Write compelling ad copy tailored to specific audiences and platforms. Use analytics tools like Google Analytics and Facebook Ads Manager to track performance and generate insightful reports. Manage budgets effectively to maximize campaign ROI and ensure spend stays within limits. Stay updated on the latest trends and innovations in paid advertising and social media marketing. Qualifications Bachelor s degree in Marketing, Communications, or related field. 1 3 years of experience managing paid campaigns on search and social media platforms. Strong knowledge of PPC strategies, SEM, and audience targeting techniques. Proficient in Google Ads, Facebook Ads Manager, and Google Analytics. Analytical mindset with the ability to interpret data and recommend actionable insights. Creative thinker with excellent communication skills and attention to detail. Ability to manage multiple campaigns simultaneously under tight deadlines. Certifications in Google Ads or Facebook Blueprint are a plus but not mandatory. Qualification : Bachelors degree in Marketing, Communications, or related field

Job Title: Advisor Demand Generation Location: Pune (Work From Office) Employment Type: Full-Time Experience: 2 to 3 years About the Role: UnboundB2B is seeking a motivated Advisor for its Appointment Setting and Demand Generation operations. The ideal candidate will have 1-2 years of experience in B2B sales, appointment setting, and lead generation. This role focuses on setting qualified appointments, collaborating closely with the Campaign Manager, and contributing to customer satisfaction (C-SAT) goals. Roles and Responsibilities: Conduct sales pitch calls to prospective customers aimed at appointment setting and generating new business opportunities. Connect and engage with prospects on LinkedIn as part of the lead generation process. Identify, qualify, and generate leads within the defined international market territory. Create and maintain a comprehensive database of prospective clients. Collaborate effectively with internal teams and client-facing teams to align strategies. Manage phone and email interactions with customers to build strong relationships, provide excellent customer service, and develop sales opportunities. Work in coordination with sales and support teams to achieve customer satisfaction, revenue goals, and long-term account growth in line with company strategy. Qualifications & Education: Minimum 1-2 years of experience as a Business Development Executive or in a similar sales role within B2B, Lead Generation, or IT Sales industry. Graduation is mandatory; Post-Graduate/MBA or Diploma/Degree in Sales & Marketing is preferred. Preferred Skills: Excellent verbal and written communication skills in English. Updated with the latest technologies and IT industry trends. Willingness to work night shifts as per business requirements. Graduate preferably in Engineering, Computer Applications, Business Administration, or Marketing. Enthusiastic about growing within the IT sales domain. Experience handling accounts in the B2B international market is highly desirable. Qualification : Graduation is mandatory; Post-Graduate/MBA or Diploma/Degree in Sales & Marketing is preferred

Global Digital Marketing Executive (Female) | Pune Job Description We are seeking a motivated and results-driven Global Digital Marketing Executive (Female) who can develop and implement comprehensive sales and marketing plans via digital channels. You will be responsible for identifying new business opportunities globally while maximizing growth within our existing client base to achieve sales targets. Key Responsibilities Generate B2B leads by exploring new digital channels and marketing platforms. Plan and execute multi-channel online marketing campaigns to boost brand visibility and lead generation. Prepare high-quality proposals, drafts, and tenders tailored for potential international clients. Implement direct marketing strategies including email marketing, telesales, and web outreach. Develop compelling value propositions and branding materials for new and existing services. Manage the creation and coordination of marketing collateral including brochures, presentations, newsletters, and case studies. Lead the lead nurturing process through targeted digital marketing efforts. Manage and optimize social media channels such as LinkedIn, Twitter, and Skype. Monitor and advise on local, national, and international business trends. Maintain accurate and up-to-date customer information in the CRM system. Provide daily and weekly productivity reports to measure individual and team effectiveness. Adhere to regional standards and demonstrate strong negotiation skills. Qualifications & Requirements Diploma or degree with minimum 3 years of proven sales experience in client management, B2B lead generation, telesales, or telemarketing. Strong sales orientation with a proactive and positive work attitude. Excellent spoken and written English communication skills are a plus. Smart, professional, and a self-learner able to adapt to rapidly changing business needs. Solid understanding of digital marketing tools, platforms, and technology. Experience with social media management and online marketing campaigns preferred. Work with a globally recognized brand and international clients. Engage in a fast-paced environment with ample opportunities for professional growth. Be part of a supportive team focused on innovation and digital excellence. Competitive salary and benefits. Location: Pune Job Type: Full-time Experience: 3+ years Industry: Digital Marketing / Sales / Business Development

Job Title: Senior Marketing Manager Location: Pune, India Employment Type: Full-Time About the Role We are seeking a Senior Marketing Manager to join our dynamic team in Pune. This role is perfect for a strategic thinker with hands-on experience in driving marketing campaigns and shaping brand positioning. As a Senior Marketing Manager, you will craft strategies for multiple marketing teams, including Digital, Advertising, Communications, and Creative, while ensuring a unified brand message across all efforts. Your work will directly contribute to expanding our market share and enhancing our brand s presence. Key Responsibilities Craft Marketing Strategies: Lead and design marketing strategies for all teams Digital, Advertising, Communications, and Creative to align with overall business goals. Branding & Positioning: Develop and execute branding, positioning, and pricing strategies that resonate with our target audience. Brand Consistency: Ensure that the brand message is clear, consistent, and aligned across all communication channels and marketing efforts. Analyze Consumer Behavior: Leverage consumer insights to identify customer personas, and tailor marketing efforts accordingly. Market Expansion: Identify opportunities to reach new market segments and help expand market share. Monitor Competitors: Keep a close eye on competitors activities, including acquisitions, pricing strategies, and new product launches. Sales and Marketing Collaboration: Coordinate closely with sales teams to boost brand awareness and drive customer engagement. Strategic Planning: Participate in the quarterly and annual planning of company objectives and help set priorities for the marketing team. Required Skills and Qualifications Proven Work Experience: Extensive experience as a marketer, preferably with experience working in a startup environment. Marketing Campaigns: Experience in running successful marketing campaigns across multiple channels. Digital Marketing Knowledge: Solid understanding of web analytics and tools like Google AdWords. CRM Expertise: Hands-on experience with CRM software to analyze customer data and enhance targeting. Leadership Skills: Strong leadership capabilities to set priorities, manage a team, and achieve marketing goals. Analytical Mindset: A data-driven approach with the ability to analyze marketing metrics and make informed decisions. Education: A BBA or MBA in Marketing or a relevant field. Opportunity to work with a high-growth startup and shape its marketing strategy from the ground up. Collaborative and innovative environment with the chance to make a significant impact. Competitive salary and benefits package. If you're ready to lead marketing initiatives that drive business growth and brand recognition, we would love to have you on board in Pune!

Job Title: Social Media Manager Job Summary IVS Software is looking to expand its digital footprint and engage both new and existing audiences through compelling social media strategies. We seek a Social Media Manager who will develop and implement content strategies tailored to different social platforms, aiming to increase brand awareness and customer engagement. Objectives of the Role Increase engagement with existing audiences through high-quality content. Acquire new followers by addressing gaps in marketing content. Align the brand with emerging trends. Improve ROI through targeted messaging. Identify new channels to embed the brand. Use monitoring tools to extract valuable insights from social data. Key Responsibilities Use social media tools to craft and post content on platforms. Develop social media campaigns in collaboration with the marketing team. Manage day-to-day handling of all social media channels (Facebook, Instagram, LinkedIn, Twitter, Pinterest). Tailor content to suit different channels and audiences. Serve as an extension of the company s brand to engage with existing customers and attract new ones. Analyze current social strategy and suggest improvements. Launch and manage new campaigns and competitions to promote the brand. Establish KPIs to assess the effectiveness of campaigns and optimize strategies accordingly. Required Skills & Qualifications Extensive knowledge of current social media platforms. Strong multitasking and problem-solving abilities. Clear, confident communication skills. Strong time management and organizational skills. Bachelor s degree in Marketing, Communications, or related field. Proven experience in managing social media platforms for brands. In-depth understanding of social media platforms, algorithms, and best practices. Proficiency with social media management tools (e.g., Hootsuite, Buffer). Excellent written and verbal communication skills. Ability to work independently and meet deadlines. Qualification : Bachelors degree in Marketing, Communications, or related field.

Campaign Performance Analysis: Analyze the effectiveness of media campaigns across digital, social, programmatic, and traditional media platforms. Track key performance indicators (KPIs) such as impressions, click-through rates (CTR), cost-per-click (CPC), cost-per-acquisition (CPA), and return on ad spend (ROAS). Perform in-depth analysis of media data to identify trends, opportunities, and areas for improvement. Reporting & Insights: Prepare detailed reports and dashboards to communicate media performance to client stakeholders. Provide recommendations on how to optimize campaigns based on data insights, A/B testing results, and market trends. Collaborate with the media buying and planning teams to provide insights that influence media strategy. Budget & Spend Analysis: Monitor media spend across campaigns and ensure alignment with allocated budgets. Identify opportunities for cost efficiencies and performance improvements. Assist in forecasting media spend based on historical data and future trends. Cross-Channel Attribution: Utilize multi-touch attribution models to evaluate the contribution of various media channels (search, display, social, etc.) to overall campaign performance. Help improve the media attribution process to ensure proper credit is given to each channel. Media Research & Competitor Analysis: Stay up to date with industry trends, new tools, and best practices in media analytics. Conduct competitor media analysis to understand market positioning and media strategies of competitors. Identify emerging platforms and channels for potential investment based on research. Collaboration & Stakeholder Management: Work closely with media planners, buyers, and digital marketing teams to ensure alignment of media strategy with business objectives. Provide clear and concise data-driven recommendations to both technical and non-technical stakeholders. Essential Skills & Experience Experience: 2-4 years of experience in media analysis, digital marketing analytics, or a related field. Technical Proficiency: Strong knowledge of digital marketing platforms such as Google Ads, Facebook Ads, and programmatic buying platforms. Proficiency in using analytics tools like Google Analytics, Adobe Analytics, or similar platforms. Experience with data visualization tools (e.g., Tableau, Power BI, or similar) to present insights effectively. Familiarity with Excel and SQL for data manipulation and analysis. Analytical Skills: Strong ability to analyze complex data sets, derive actionable insights, and communicate findings effectively. Detail-Oriented: Ability to handle multiple data points with precision, ensuring the accuracy and integrity of reports. Communication: Excellent written and verbal communication skills, with the ability to explain data insights to non-technical stakeholders. Desirable Skills & Experience Experience with advanced analytics techniques such as predictive modeling or marketing mix modeling (MMM). Understanding of media buying processes and digital advertising ecosystems. Certification in Google Analytics, Facebook Blueprint, or other relevant platforms.

About this job The Ideal Candidate should have experience in content creation. Create engaging and informative content for websites, blogs, social media, and marketing materials. Research industry trends and topics to produce high-quality articles, whitepapers, and case studies. Responsibilities Collaborate with cross-functional teams, including marketing, design, and product teams, to brainstorm ideas, develop content concepts, and execute integrated campaigns. Stay updated on industry trends, best practices, and emerging technologies in video production and content creation to continuously improve content quality and effectiveness. Analyze video performance metrics, including views, engagement, and retention rates, and use insights to optimize content strategies and improve campaign effectiveness. Manage content calendar and deadlines to ensure timely delivery of video content assets and align with marketing campaigns and initiatives. Skills Requirement Excellent storytelling and visual communication skills with the ability to create compelling narratives through video content. Strong organizational and time management skills with the ability to manage multiple projects and deadlines effectively. Creative thinker with a passion for creating visually stunning and engaging content. Strong communication and collaboration skills with the ability to work cross-functionally in a fast-paced environment. Qualification BA in Mass Communication & Journalism Qualification : BA in Mass Communication & Journalism

The Role As the Marketing Operations Director, you will be responsible for building and implementing our Marketing Operations Strategy globally to make our Marketing activities and programs more efficient and effective, and ultimately help Anchanto s revenue growth. We are looking for someone passionate about B2B marketing and marketing operations, who possesses a keen analytical mindset to drive our data and performance analysis, able to build processes, own our marketing project planning and be responsible for our technology stack. Key Responsibilities: Strategy: Conceptualize and implement the strategy of best-in-class Marketing Operations for a Multi-country SaaS organization. Marketing Project Planning: Ensuring that our global and local programs and activities are properly planned and structured to ensure their coherency, and the best quality and performance from all team members and external stakeholders involved. Process Management: Building optimized SOPs and implementing them globally to guarantee successful collaboration and efficient team work across the teams. Technology Management: Responsible for managing the technical aspects of our marketing tech stack and ensuring its interoperability. Data and Performance Analysis: Responsible for ensuring the production and quality of reports across the different marketing functions and the tracking of their KPIs to assess the effectiveness and performance of our marketing programs. Provide ad-hoc analyses and insights on all ongoing marketing activities. CRM Health and Segmentation: Improve and guarantee the uptake of Anchanto s CRM data s health and segmentation Communication and Nurturing: Support the overall prospect, customer, and user email communications and develop our nurture programs to improve the end-to-end funnel conversion. Budget Management: Track and reconcile spend, ensure optimal exploitation of the marketing budget globally. Essential Requirements: 4+ Years of proven experience in a leadership position in Marketing 6+ years experience overall. Experience working with multi-product Enterprise SaaS products and solutions with global exposure, Understands Strategic Marketing and Messaging Proven Marketing Operations and Demand Generation Experience In depth knowledge and technical expertise of marketing automation tools. Advance knowledge of Demand generation concepts, metrics, and activities. Ability to train other team members and manage projects. Perfect written, presentation, and oral communication skills. Advance analytics and data management capabilities. Personal Attributes: Outcome-focused project management skills. Ability to manage difficult situations with resilience. Well-organized individual with clear prioritization skills. Outcome driven with a go-getter attitude, an ambitious and positive professional able to think strategically.

Web Developer Location: Pune, India Experience: 2 to 5 years Employment Type: Full-time Role Overview: We are looking for a skilled and creative Web Developer to join our team in Pune. The ideal candidate will have hands-on experience in WordPress development, strong UI/UX design capabilities, and a solid understanding of front-end frameworks like Bootstrap. You will be responsible for creating visually appealing and user-friendly websites, customizing themes and plugins, and ensuring optimal performance and security. Key Responsibilities: Design and develop responsive websites using WordPress. Build and style user-friendly forms and interfaces using Bootstrap with a strong focus on UI/UX. Customize WordPress themes, widgets, and plugins to meet project needs. Manage WordPress installation, configuration, and site administration, including performance tuning and implementing security best practices. Collaborate with designers, developers, and content teams to deliver high-quality digital experiences. Troubleshoot and resolve issues related to WordPress functionality and layout. Required Skills: Proven experience designing websites in WordPress. Strong UI/UX skills, especially in form design using Bootstrap. Experience customizing WordPress themes, widgets, and plugins. Knowledge of WordPress installation, configuration, security, and optimization techniques. Good problem-solving skills and attention to detail. Eligibility Criteria: Experience: 2 to 5 years of relevant experience in WordPress and Bootstrap. Education: Bachelor s degree in Computer Science, Web Design, or a related field is preferred. Location: Pune (on-site/hybrid options as per company policy). Qualification : Bachelors degree in Computer Science, Web Design, or a related field is preferred.

Job Title: Content Writer Location: Pune (Work From Office) Employment Type: Full-Time Experience: 2 to 3 years About the Role: We are seeking a talented Content Writer for our Tech Publishing platform who can create fresh, engaging, and SEO-optimized content. You will be responsible for writing blogs, guides, news articles, and marketing copies focused on tech niches such as AI, IoT, Big Data, FinTech, and more. A passion for technology and the ability to communicate complex concepts in an accessible and enjoyable way is essential. The ideal candidate writes in US English and understands how to balance detailed technical explanations with a compelling narrative. Experience in journalistic writing or working in a publishing media company is a plus. Strong SEO knowledge and content marketing skills are also important. Additionally, you must be a fast learner and skilled researcher to handle diverse tech topics effectively. Roles and Responsibilities: Conduct thorough research on industry-related topics through online sources, interviews, and studies. Write clear, concise, and engaging marketing copies, blogs, and news articles. Proofread and edit content before publication to ensure high quality. Identify and research newsworthy topics relevant to the audience. Submit content to editors for review and approval. Collaborate with marketing and design teams to complement articles with visual elements. Optimize content using SEO best practices, including keyword integration and internal/external linking. Identify content gaps based on customer needs and recommend new topics. Maintain consistency in style, tone, fonts, and images across content. Update website content regularly as required. Requirements and Skills: Proven experience as a Marketing Content Writer with a portfolio of published articles. Strong research skills using multiple sources. Familiarity with SEO guidelines and content marketing best practices. Excellent English writing and editing skills with attention to detail. Ability to work within deadlines and manage time efficiently. Educational background in Mass Media, Journalism, Marketing, or Advertising preferred. Qualification : Educational background in Mass Media, Journalism, Marketing, or Advertising preferred.