Social Media Advertising Jobs in Gurgaon

Assistant Manager / Sr. Executive - Performance Marketing Location: Gurugram, Haryana, India Employment Type: Full-time About ixigo ixigo is a leading travel-tech company based in India, empowering millions of travelers to plan, book, and manage their trips across rail, air, buses, and hotels. Using cutting-edge AI, machine learning, and data science, ixigo helps travelers make smarter decisions. With the inclusion of ConfirmTkt and AbhiBus in 2021, ixigo is positioned as one of the top 10 most downloaded travel apps globally, as per data.ai (2022). We re headquartered in Gurugram, with additional offices in Bangalore and Hyderabad. Job Description We are looking for a Performance Marketer with a creative, analytical mindset to help ixigo continue to grow. In this role, you will manage campaigns across various digital marketing platforms to drive high-quality user acquisition and optimize return on investment (ROI). You will work in a fast-paced startup environment, thrive on problem-solving, and take ownership of driving the growth of one or more of ixigo s products. Your ability to leverage data, craft creative strategies, and test various channels to improve performance will be essential to your success. This is an exciting opportunity to have a direct impact on the growth of our digital platforms. Key Responsibilities Campaign Management: Own and manage paid marketing campaigns across platforms such as Google, Facebook/Instagram, Apple Search Ads, Bing, Snapchat, Twitter, Quora, etc., ensuring the highest possible user acquisition quality. Performance Analysis: Track, report, and analyze performance KPIs across all channels to optimize campaigns and maximize ROI. Highlight potential trade-offs between CPA-based activities, and make data-driven recommendations on budget allocation and strategy adjustments. Growth Strategy Development: Leverage market research and audience insights to segment, target, and engage potential customers effectively. Design creative, data-backed marketing strategies and test campaigns to identify opportunities for improving user engagement and growth. Identifying New Channels & Opportunities: Explore new and emerging marketing channels to drive faster adoption and identify viral growth opportunities. Experiment with new platforms, products, and technologies to uncover strategies that drive growth. Product & Content Optimization: Work closely with product and content teams to identify opportunities for driving viral growth and improving acquisition efforts. Testing and Iteration: Use A/B testing tools, Google Analytics, Adjust, and Firebase to measure, experiment, and refine campaign strategies. Creative Skills: Collaborate with design teams and use tools like Photoshop (or other basic image-editing tools) to create high-quality visual assets for marketing campaigns. Qualifications Must-Have Skills & Experience Education: B.Tech/B.E. from a Tier 1 college (MBA is a plus). Experience: 2 - 4 years of hands-on experience driving user acquisition through digital channels for mobile and internet products. Experience with digital marketing channels such as Google Ads, Facebook/Instagram, Snapchat, Twitter, Apple Search Ads, Quora, etc. Marketing Expertise: Deep understanding of Search Engine Marketing (SEM), Social Media, and Content Marketing strategies. Strong knowledge of A/B testing, Google Analytics, Adjust, Firebase, and other digital marketing tools. Creative & Analytical Skills: Strong creative intuition and analytical thinking akin to a Product Manager. Ability to generate creative marketing solutions while keeping an eye on performance metrics. Technical Acumen: A solid grasp of user behavior and mobile app marketing. Experience using image editing tools (e.g., Photoshop) for campaign assets is a plus. Growth Mindset: Strong curiosity about new apps, web products, SaaS tools, and platforms that can drive faster growth. A knack for identifying trends and testing new ideas to find what works. Behavioral Traits Communication: Exceptional communication skills with the ability to express complex ideas in simple and easy-to-understand terms. Creative Problem-Solver: Ability to come up with creative and effective solutions to marketing challenges. Startup Mindset: Thrive in an an informal startup environment and bring a hands-on, proactive attitude to the table. High Energy & Drive: Possess a high energy level with a commitment to achieving goals and driving team success. Impact: Own and drive the performance marketing strategy for ixigo s products. Dynamic Environment: Work in a fast-paced, high-energy startup culture. Growth Opportunities: Learn and grow in an environment that fosters creativity and innovation. Competitive Compensation: We offer attractive pay and benefits.

About Shiprocket: At Shiprocket, we are on a mission to simplify, democratize, and enhance e-commerce. We empower sellers with AI-driven technology and reliable services that encompass everything from conversion and order fulfillment to shipping, customer communication, and returns management. Our platform leverages data, workflows, and scalable supply chains to equip sellers with everything they need to deliver a delightful customer experience. What It s Like to Work at Shiprocket: At Shiprocket, we embody a unique culture driven by the following success traits, helping us accomplish great things and strive to be a great place to win: Innovation Through Constraints: Learn to work under constraints and use them to fuel innovation. Speed Above All Else: Make decisions based on impact and act quickly. Ruthless Frugality: Being frugal can lead to significant growth. Direct & Honest Communication: We value transparency and candor. A Sports Team, Not a Family: We re here to win together. Customer Obsession: Your priority is always the customer. Role Overview: Shiprocket is looking for a highly driven Performance Marketing Lead to take charge of our performance marketing initiatives across the platform s suite of products. You ll spearhead the strategy and execution of high-impact campaigns, harnessing AI/ML to optimize performance, automate tasks, and unlock new growth opportunities. This role involves exploring new channels and staying ahead of industry trends to scale performance marketing efforts effectively. Key Responsibilities: Campaign Development & Execution: Design and implement high-impact performance marketing campaigns across a variety of channels, including Google Ads, Meta Ads, Affiliates, and emerging platforms like TikTok Ads and programmatic advertising. Innovative Strategies: Continuously experiment and innovate with new channels and technologies to improve campaign performance, including influencer marketing and other emerging trends. AI/ML Optimization: Leverage AI/ML tools to automate tasks, optimize campaign performance, and achieve better results. Customer Insights: Analyze user behavior, track customer journeys, and monitor market trends to inform marketing strategies and improve campaign targeting. Data-Driven Decision Making: Use data analysis to track key metrics, generate insights, and drive performance improvements. Cross-Functional Collaboration: Partner closely with product, engineering, sales, and customer success teams to align marketing strategies with business objectives and ensure cohesive execution. Budget Management: Manage marketing budgets effectively, track ROI, and optimize ad spend to achieve maximum return on investment. Industry Expertise: Stay up-to-date with industry trends, best practices, and the competitive landscape to inform strategy and maintain Shiprocket s competitive edge. Team Leadership: Build, mentor, and grow a high-performing team of performance marketing specialists, ensuring the team stays ahead of the curve in campaign execution. Preferred Skills & Qualifications: Experience: 4+ years of experience in performance marketing, ideally within a fast-paced startup environment. Track Record: Proven success in managing high-volume, high-impact performance marketing campaigns, both independently and as a team lead. Analytical Expertise: Strong analytical skills, with the ability to analyze data, derive insights, and make data-driven decisions. Advertising Platform Expertise: Extensive experience with Google Ads, Meta Ads, and other major advertising platforms. AI/ML Tools: Experience using AI/ML-powered marketing tools, such as Google Ads Smart Bidding or Facebook Ads+. Emerging Channels: Familiarity with emerging marketing channels and new technologies that drive campaign innovation. Growth Mindset: A passion for learning, adapting, and overcoming challenges. Communication Skills: Excellent communication, collaboration, and presentation abilities to work cross-functionally and present ideas clearly. Educational Background: Bachelor s degree in Marketing, Business, or a related field. Bonus Points: New Channels: Experience in unlocking and experimenting with new, untested marketing channels. AI/ML Success: Demonstrated success in using AI/ML to optimize marketing campaigns and enhance performance. Qualification : Bachelors degree in Marketing, Business, or a related field.

To fulfil this mission, the Marketing Science team at Meta is actively seeking a full-time, experienced Marketing Science Partner. A Marketing Science Partner at Meta works with internal and external clients in an industry vertical such as Automotive, E-commerce, Entertainment, CPG, Fin-Serv, Tech etc. on an ongoing basis to adopt better measurement as a way to improve business outcomes. To accomplish this, the person in this role will work both reactively and proactively with clients, using Meta s industry leading data science tools and data sets. Driving good measurement with advertisers will require designing tests (conversion lift, brand lift, attribution etc.) and doing research to help clients understand and improve the effectiveness of their advertising across digital platforms and across media. This work will require direct engagement with clients, with media agencies as well as using our third party scaling solutions to help with the set up and running of studies. Conclusions from this work will showcase what good measurement is and how clients can act upon it to drive business impact. The Marketing Science Partner will also focus on customizing existing capabilities or in some cases piloting new, scalable capabilities in partnership with Product, R&D, and Partnerships. Meta is seeking exceptional candidates to join the Marketing Science team with proven analytical and critical thinking skills as well as familiarity with large data sets, Marketing research and data manipulation tools. To successfully influence how advertisers conduct and use measurement, the candidate should be able to work cross-functionally with internal teams and partner closely with the Sales team. Marketing Science Partner, India Responsibilities Engage with clients and agencies to share research-based best practices and measure true business value by building and operationalizing learning agendas . The best practices and learning agendas will highlights how a client can improve business outcomes Work with advertising and industry bodies to create best in class measurement solutions Partner closely with sales to manage a set of accounts and prioritize which clients will get servicing from the team Support client engagement with third party vendors responsible for setting up and conducting measurement studies Drive client, vertical, and industry adoption of preferred measurement methodologies, best practices, products, and approaches in support of the learning agenda Design tests to showcase the power of good measurement using client data and Facebook or third-party technology tools Conduct in-depth standard and custom ad effectiveness studies for Facebook advertisers to understand the relative impact of different marketing strategies across digital platforms and across media Communicate complex research results to a general audience Offer selective consultation with clients & agencies on business hypothesis to test, measurement design & feasibility or insights interpretation Operate internal & external education & training workshops to raise awareness & advocacy of Measurement solutions & analytical best practices (auction, use of lift tools ) Minimum Qualifications Bachelor s degree in Business, Statistics, Data Science, Economics, Mathematics, Computer Science, Engineering, Sociology or similar Direct experience independently scoping and executing research projects with clients and or cross-functional stakeholders Experience analyzing and manipulating data sets to understand patterns and provide insights Experience leading at an industry level and with clients Ability to communicate technical content to general audience. Client-facing experience (internal or external), including ability to drive meetings or change through adoption of new products or research methods. Experience with digital advertising measurement methods and technologies Proven excellence in working with structured and unstructured data-sets, statistical software such as R as well as data extraction tools such as Hive, python and/or SQL is a must Experience with field experiments, experimental design, survey sampling, and/or panel data Preferred Qualifications Advanced degree in a quantitative field or an MBA About Meta Meta builds technologies that help people connect, find communities, and grow businesses. When Facebook launched in 2004, it changed the way people connect. Apps like Messenger, Instagram and WhatsApp further empowered billions around the world. Now, Meta is moving beyond 2D screens toward immersive experiences like augmented and virtual reality to help build the next evolution in social technology. People who choose to build their careers by building with us at Meta help shape a future that will take us beyond what digital connection makes possible today beyond the constraints of screens, the limits of distance, and even the rules of physics. Equal Employment Opportunity and Affirmative Action Qualification : Bachelors degree in Business, Statistics, Data Science, Economics, Mathematics, Computer Science, Engineering, Sociology or similar

Client Partner, Automotive & D2C Location: Gurgaon, India Full Time Company: Meta Meta is seeking a Client Partner to evangelize and monetize Meta s advertising and WhatsApp messaging solutions to large advertisers across its Automotive and Direct-to-Consumer (D2C) verticals. This individual contributor position reports to the Industry Manager, Automotive-D2C, and will work closely with multiple Client Solutions Managers across the verticals to drive solutions adoption and monetization for Meta. The ideal candidate will have a mix of media sales and media planning experience, preferably in the digital media space. Experience in offline media or marketing tech companies will be a plus. Industry understanding, analytical skills, stakeholder management, experience in influencing decision-makers, and a can-do spirit that drives a self-starter are essential. This is an exciting opportunity to be part of a growing team, critical to Meta s India success. Client Partner, Automotive & D2C Responsibilities: Lead relationships with key stakeholders, CXOs, and Agency teams across key Meta customers in Automotive and D2C, driving adoption of Meta advertising products and solutions. Analyze industry trends, shape the long-term client charter, and articulate the role of Meta s products in clients marketing and business objectives. Prospect and build partnerships with agencies and organizations by developing relationships with key decision-makers. Create and deliver compelling Meta propositions using client industry knowledge, market trends, and case studies to communicate value and inspire action. Understand and drive adoption of key marketing research and measurement tools to help clients assess the impact of Meta s products and solutions. Analyze campaign performance statistics and recommend optimized media solutions for new and existing clients. Ensure that clients receive the highest level of sales and operational customer service and be the voice of the vertical in the organization. Exceed goals on product adoption, new customer acquisition, and customer satisfaction. Minimum Qualifications: 10+ years of experience in Media/B2B Sales and Marketing/Brand Management. Proven track record of exceeding revenue goals and business objectives. Strong analytical skills to break down marketing problems and provide impactful solutions and measurements. Experience managing time effectively, reaching decision-makers, and assessing opportunity potential. Interest in technology, digital media, and online trends, with the ability to explain complex concepts in simple terms. Demonstrated success in a highly dynamic and rapidly changing environment. Preferred Qualifications: Experience in offline media or marketing tech companies is a plus. MBA with knowledge of Digital Marketing. About Meta: Meta builds technologies that help people connect, find communities, and grow businesses. When Facebook launched in 2004, it transformed how people connect. Apps like Messenger, Instagram, and WhatsApp further empowered billions around the world. Meta is now moving beyond 2D screens toward immersive experiences like augmented reality and virtual reality, shaping the future of social technology. People who choose to build their careers by building with Meta help shape a future that goes beyond what digital connection makes possible today transcending the constraints of screens, distance, and even the rules of physics. Equal Employment Opportunity: Meta is proud to be an Equal Employment Opportunity employer. We do not discriminate based on race, religion, color, national origin, sex (including pregnancy, childbirth, reproductive health decisions, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, genetic information, political views or activity, or other legally protected characteristics. Qualification : MBA with knowledge of Digital Marketing.

Description - Applies advanced subject matter knowledge to solve complex business issues and is regarded as a subject matter expert. Frequently contributes to the development of new ideas and methods. Works on complex problems where analysis of situations or data requires an in-depth evaluation of multiple factors. Leads and/or provides expertise to functional project teams and may participate in cross-functional initiatives. Acts as an expert providing direction and guidance to process improvements and establishing policies. Frequently represents the organization to external customers/clients. Exercises significant independent judgment within broadly defined policies and practices to determine best method for accomplishing work and achieving objectives. Position Summary Be the key point of contact for building market awareness, content & messaging development and running campaigns, & customer advocacy for large portfolio of End Point Manage Services including digital services. Should be expert with all stages of the IT Services buying life cycle and align marketing programs that drives momentum at various stages through a mix of demand generation, awareness programs, thought leadership, digital and social media plans. Responsibilities: Establish HP Services as an industry leader, improving services brand perception, drive demand across target customers, media, ecosystem partners, analysts and more Design, develop and execute an integrated marketing plan aligned to business goals. Leverages market insights and category product/solution roadmaps to develop customer segmentation and audience strategies to differentiate HP in customer journey. Develop and execute activities with sales/ presales/ large deals teams through deal interventions, client visits to help build marketing influenced pipeline. Acts as subject matter expert across customer segments, markets, and countries to develop new marketing strategies and approaches to accelerate HP success in priority categories and new businesses. Coordinates execution across all marketing plan deliverables and milestones with cross-functional teams. Defines goals to measure the success and business impact of the marketing plans. Exercises high level of digital marketing transformation knowledge to advance HP's position in new digital capabilities and touchpoints to increase marketing programs effectiveness and efficiency. Education and experience Required: MBA in marketing will be preferred 7+ years in B2B marketing, preferably Technology marketing Strong project management skills and high attention to detail and quality deliverables Experience in Marketing database such as MRM or CRM applications Knowledge and Skills: Strong strategic business understanding of the IT Services market. Expert knowledge of marketing principles, practices, tactics and digital marketing stack/tools. Expert knowledge of IT Services market, offerings, segments, and account-based marketing. Expert knowledge of digital marketing platforms (media, social, e-commerce) and customer journeys. Excellent influencing, consensus-building skills, and execution skills. Excellent written/oral communications and analytical skills. Excellent interpersonal and project management skills; ability to build and manage virtual teams. Excellent negotiating and change management skills Ability to interface effectively with management team and functional disciplines. Qualification : MBA in marketing will be preferred

Description - Applies advanced subject matter knowledge to solve complex business issues and is regarded as a subject matter expert. Frequently contributes to the development of new ideas and methods. Works on complex problems where analysis of situations or data requires an in-depth evaluation of multiple factors. Leads and/or provides expertise to functional project teams and may participate in cross-functional initiatives. Acts as an expert providing direction and guidance to process improvements and establishing policies. Frequently represents the organization to external customers/clients. Exercises significant independent judgment within broadly defined policies and practices to determine best method for accomplishing work and achieving objectives. Position Summary Be the key point of contact for building market awareness, content & messaging development and running campaigns, & customer advocacy for large portfolio of End Point Manage Services including digital services. Should be expert with all stages of the IT Services buying life cycle and align marketing programs that drives momentum at various stages through a mix of demand generation, awareness programs, thought leadership, digital and social media plans. Responsibilities: Establish HP Services as an industry leader, improving services brand perception, drive demand across target customers, media, ecosystem partners, analysts and more Design, develop and execute an integrated marketing plan aligned to business goals. Leverages market insights and category product/solution roadmaps to develop customer segmentation and audience strategies to differentiate HP in customer journey. Develop and execute activities with sales/ presales/ large deals teams through deal interventions, client visits to help build marketing influenced pipeline. Acts as subject matter expert across customer segments, markets, and countries to develop new marketing strategies and approaches to accelerate HP success in priority categories and new businesses. Coordinates execution across all marketing plan deliverables and milestones with cross-functional teams. Defines goals to measure the success and business impact of the marketing plans. Exercises high level of digital marketing transformation knowledge to advance HP's position in new digital capabilities and touchpoints to increase marketing programs effectiveness and efficiency. Education and experience Required: MBA in marketing will be preferred 7+ years in B2B marketing, preferably Technology marketing Strong project management skills and high attention to detail and quality deliverables Experience in Marketing database such as MRM or CRM applications Knowledge and Skills: Strong strategic business understanding of the IT Services market. Expert knowledge of marketing principles, practices, tactics and digital marketing stack/tools. Expert knowledge of IT Services market, offerings, segments, and account-based marketing. Expert knowledge of digital marketing platforms (media, social, e-commerce) and customer journeys. Excellent influencing, consensus-building skills, and execution skills. Excellent written/oral communications and analytical skills. Excellent interpersonal and project management skills; ability to build and manage virtual teams. Excellent negotiating and change management skills Ability to interface effectively with management team and functional disciplines. Qualification : MBA in marketing will be preferred

Position: Assistant Manager Marketing (Events) Location: Gurgaon Work Experience: 6 - 8 years Education: MBA / PGDM in Marketing Job Purpose The Assistant Manager Marketing (Events) will be responsible for planning, coordinating, and executing end-to-end events and exhibitions, including product launches and regional events. This role involves managing relationships with internal stakeholders, vendors, and dealers to enhance brand visibility and market reach. The ideal candidate will be strategic, highly organized, and capable of driving impactful marketing initiatives through seamless event management. Key Responsibilities Event & Exhibition Management Plan, coordinate, and execute events and exhibitions from concept to completion, ensuring a seamless delivery. Ensure that all events are aligned with business goals and provide a strong ROI. Product Launches & Regional Events Lead the strategic planning and execution of flagship product launches and localized regional events, ensuring they resonate with target audiences. Oversee all aspects of event execution to maintain high standards of quality, engagement, and brand visibility. Dealer Engagement Manage dealer tie-ups across selected regions to enhance brand presence, improve market reach, and strengthen dealer relationships. Partner Communication Develop and distribute clear, timely, and accurate communications to business partners to ensure alignment with overall objectives and timelines. Facilitate smooth communication between partners and internal stakeholders throughout the event lifecycle. Stakeholder & Vendor Management Foster and manage relationships with vendors, agencies, and internal stakeholders to ensure smooth event execution and delivery of high-quality outcomes. Negotiate with external vendors to ensure cost-effective event management. Innovation & Trend Monitoring Stay updated on industry trends in events and exhibitions, proposing innovative ideas that align with the brand's goals and objectives. Implement new trends and ideas to keep the brand s events fresh and impactful. Budget Management Oversee the event budgets, ensuring that all expenditures are tracked and optimally allocated. Manage resources effectively to ensure cost efficiency without compromising quality. Reporting & Performance Evaluation Prepare and submit regular event performance and ROI reports to senior management, highlighting key outcomes and areas for improvement. Key Competencies & Skills Confident, smart, and presentable, with a strong self-motivation to handle critical projects within specified timelines. Extensive experience in vendor management and event/exhibition management is essential. Proven ability to work efficiently under tight deadlines while maintaining high-quality standards. Strong skills in budget tracking and monitoring. Exceptional ability to strategize, plan, and execute complex projects seamlessly. Quick learner with a sense of urgency, demonstrating speed and adaptability to changing circumstances. Qualification : MBA / PGDM in Marketing

Position: Sr. Executive Marketing (Communications & PR) Location: Gurgaon Work Experience: 4-8 years Education: MBA / PGDM in Marketing Job Purpose The Sr. Executive Marketing (Communications & PR) will be responsible for developing and implementing communication strategies to enhance the company s brand image and public relations. This role involves close collaboration with PR agencies to manage media relations, create press materials, and coordinate internal and external communications. The individual will also oversee digital marketing initiatives, including social media management and digital campaigns, to further strengthen the brand's online presence. Key Responsibilities Core Responsibilities Draft, distribute, and follow up on press releases in collaboration with the regional head office and media agency. Ensure that the PR agency maintains strong relationships with journalists and key media outlets to enhance brand visibility. Coordinate and manage public media events, product launches, media interactions, and press conferences. Monitor media coverage and prepare reports on the impact of PR activities for management. Handle crisis communications when needed, ensuring swift and effective responses to mitigate any potential reputational damage. Additional Responsibilities Integrate digital marketing strategies into the overall communication approach. Plan and execute digital campaigns, including budget allocation for platforms managed by digital agencies. Manage social media accounts (e.g., Google Ads, Meta (Facebook/Instagram) Ads, etc.), and engage with online communities to boost brand engagement. Monitor the company s online reputation, responding to public inquiries and issues through social media (including DMs and comments). Collaborate with the technical team to create and share engaging content, including blogs, articles, and social media posts. Analyze the performance of digital campaigns, prepare reports on metrics, and recommend improvements based on data insights. Key Competencies & Skills Strong communication skills and the ability to build and maintain a network of media contacts. Adaptability to manage changing media landscapes and evolving business needs. Excellent teamwork skills with the ability to collaborate cross-functionally with internal and external stakeholders. Proactive in staying updated on industry trends, PR tactics, and digital marketing innovations. Qualification : MBA / PGDM in Marketing

Position: Content Writer Location: Gurugram Experience: 2 5 Years Qualification: Any Graduate Working Days: 5 Days per Week Working Hours: 9 Hours per Day Job Overview: We are looking for a talented and detail-oriented Content Writer to join our growing marketing team. The ideal candidate will have proven experience in creating compelling, SEO-optimized content across digital platforms. You will play a key role in driving brand awareness, customer engagement, and business growth through strategic content initiatives. Key Responsibilities: Content Creation Write, edit, and proofread high-quality content for various channels including: Blog posts, website copy, email newsletters, case studies Social media content, email flyers, and marketing campaigns Ensure all content reflects the brand s tone, voice, and messaging guidelines. SEO & Optimization Conduct keyword research and apply SEO best practices to boost organic reach. Optimize content elements including meta descriptions, headlines, and on-page structure. Content Strategy Collaborate with marketing, design, and product teams to develop content strategies aligned with business objectives and customer needs. Industry & Market Research Stay updated with industry trends, competitors, and customer behavior to produce relevant, timely, and impactful content. Editing & Quality Assurance Review and edit content created by other team members to ensure it meets quality, grammar, and brand standards. Ensure all published content is error-free and engaging. Social Media & Engagement Write and schedule social media posts, engage with audiences, and monitor feedback/comments. Support community-building through meaningful content interactions. Tool & Process Management Utilize content tools like Grammarly, Beefree, Canva, and Google Docs to enhance workflow and content quality. Recommend and explore new tools to improve content delivery and analytics. Key Skills & Requirements: Proven experience as a Content Writer, Copywriter, or in a similar content-focused role. Excellent written and verbal communication skills with strong grammar and attention to detail. Solid understanding of SEO, including tools like Google Keyword Planner, SEMrush, or Ubersuggest. Experience tailoring content for different platforms and audiences. Strong research abilities to understand technical or complex topics quickly. Proficiency in creative tools such as Canva, Beefree, or equivalent. Familiarity with social media platforms (LinkedIn, Twitter, Facebook, Instagram). Ability to handle multiple projects simultaneously while meeting tight deadlines. A collaborative mindset with the ability to work independently and in team environments. Qualification : Any Graduate

Business Development Intern Location: Gurugram Experience: 0-1 Year Job Type: Internship Department: Marketing About Procol Procurement functions in over 80% of companies are still managed via email, Excel, and phone calls, leading to inefficiencies, delays, and cost leakages of up to 20%. Procol helps procurement teams move away from these legacy, manual processes to automated systems that are ~50% more efficient, twice as fast, and deliver 2-10% overall cost savings. Founded in 2018, Procol s secure procurement platform is trusted by many $1B+ global companies, managing over $5Bn in spend. Rated 4.9/5 on G2 and featured by Forbes, our team includes ex-Google New York, Zomato, and OYO professionals. We are backed by investors such as Blume Ventures, Peak XV Surge, Beenext, and Rainmatter. Job Description As a Business Development Intern, you will play a crucial role in identifying new leads and generating business opportunities. This is an excellent opportunity to gain hands-on experience in sales prospecting within a fast-growing startup. What You ll Do Identify potential customers and generate new business leads through various channels. Contact and qualify prospective customers. Set appointments and follow up on leads to nurture relationships. Prospect new customers through lead generation, trade shows, cold calling, and follow-up. Manage leads and sales activities using CRM software. Stay updated on market trends, competitors, and new product features. Attend networking events and trade shows to build relationships and generate leads. Collaborate with sales, marketing, and customer success teams to align strategies and share insights. What You ll Bring Hands-on experience or familiarity with sales prospecting techniques such as personalized outreach, cold emailing, and social media outreach. Excellent communication and interpersonal skills. Strong motivation to meet individual and team goals. Resilience and persistence, with the ability to bounce back from setbacks. Strong problem-solving skills and a proactive mindset. Ability to take ownership and work independently. Why You ll Love Procol Work at one of the fastest-growing startups with the potential to positively impact millions of people. Collaborate with dynamic, passionate peers who will challenge and support your growth. Gain meaningful ownership of a key part of our business while working directly with leadership. Competitive internship stipend and benefits.

Job Title: Product Marketer (Growth & Community) Location: Gurgaon, India (In-Office) Experience: 4-7 Years in B2B SaaS Marketing (AI, MarTech, or Vertical SaaS Preferred) Department: Marketing & Growth Employment Type: Full-Time About Spyne At Spyne, we re redefining automotive retail with cutting-edge Generative AI. What started as an idea to help dealers sell online faster through AI-powered visuals has grown into a comprehensive AI-first automotive ecosystem. Backed by $16M in Series A funding from Vertex Ventures, Accel, and other top investors, Spyne has: Expanded across US & EU markets Launched industry-first AI-powered image and 360 solutions Achieved 5X revenue growth in 15 months, aiming for 3-4X growth this year We are now scaling to bring our GenAI Automotive Retail Suite to 3,000 4,000 dealers across the US, positioning ourselves at the forefront of the AI-driven automotive revolution. We re looking for a strategic Product Marketer with a passion for storytelling, branding, and growth. You will take charge of messaging, positioning, and go-to-market (GTM) strategies to drive Spyne s product adoption, engagement, and revenue. If you excel at crafting compelling narratives, building communities, and executing impactful product launches, this role is for you! Positioning, Messaging & Sales Enablement Develop differentiated positioning and customer-centric messaging for Spyne s AI-powered solutions. Create impactful assets such as website copy, sales decks, case studies, demo videos, and whitepapers. Conduct competitive research to sharpen Spyne s unique value proposition for each customer segment. Product Launches & GTM Lead end-to-end GTM planning and execution for new product launches. Work closely with Product, Sales, and Customer Success teams to ensure successful adoption and retention of new features and products. Community Building (Dealerships & Partners) Build and nurture a thriving community of dealerships, OEMs, and partners. Organize forums, webinars, referral loops, and user engagement programs. Collaborate with Customer Success to amplify user stories, testimonials, and co-marketing efforts. Executive Engagement & High-Touch Events Organize CXO roundtables, private dinners, webinars, and thought-leadership panels. Support leadership in producing strategic content: whitepapers, articles, and keynote decks. Brand & Content Strategy Own Spyne s brand visibility across platforms like LinkedIn, social media, PR, and digital campaigns. Collaborate with designers to produce engaging creatives, videos, and demo reels. Experience: 4-7 years of B2B SaaS marketing experience at early to growth-stage startups (1 10M ARR), with a focus on AI, MarTech, or vertical SaaS. Community-Building: Proven experience in building online communities (Slack, WhatsApp, LinkedIn groups, etc.). Storytelling: Strong copywriting and storytelling skills with the ability to simplify complex technical concepts. Product Launches: Proven track record in product launches, GTM execution, and campaign optimization. Event Marketing: Experience with event marketing and webinar hosting is a plus. Data-Driven: Comfortable working with data to measure and optimize campaign performance. Startup Mindset: Self-starter, proactive, and thrives in a fast-paced startup culture. Ownership: Play a key role in shaping Spyne s GTM and brand strategy during our global expansion phase. Rocketship Growth: Be part of an AI SaaS company with global ambitions and rapid growth. Rewards: Competitive salary, ESOPs, health benefits, and a stellar team. If you're passionate about storytelling, community building, and leading product marketing in a fast-paced, high-growth startup environment, Spyne is the place for you! Apply now to shape the future of AI-driven automotive retail.

About Shiprocket: We re on a mission to make e-Commerce simple, accessible and trustworthy. We enable e-Commerce sellers with AI-driven technology and dependable services encompassing conversion, order fulfillment, shipping, buyer communication, returns management, and more. Our platform leverages data, workflows and supply chains at scale, providing sellers with just about everything they need to provide a delightful customer experience. We are committed to the following success traits that embody our culture and how we work together to accomplish great things and be a Great Place to Win! Key to True Innovation Manufacture Constraints & learn to work under them. Speed Above All Else Use your judgement of the impact & react accordingly. Be Ruthlessly Frugal It can lead to growth. Say It Like It is Be direct & honest. We are Not A family We are a sports team! We are here to win. Your Priority Obsess over customers. Role Overview: The role of Marketing Business Partners involves taking charge of scaling and growing our products visibility, user base, and engagement. The ideal candidate will bring a blend of strategic thinking, hands-on execution, and deep expertise in performance marketing, CLM and growth campaigns across web and mobile platforms. The Marketing Business Partner will be responsible for creating and executing comprehensive marketing strategies that drive user acquisition, retention, and overall product growth for our offerings. You will work cross-functionally with product, operations, and engineering teams to understand user behavior, craft tailored marketing campaigns, and optimize performance across both web and mobile channels. This role demands a data-driven mindset and a passion for driving measurable results. Roles and Responsibilities: Develop Marketing Strategy: Lead the development of go-to-market strategies and plans for customer acquisition, engagement, and retention. Understand customer needs and competitor landscape to create compelling propositions and campaigns that resonate with target audiences. Work closely with product teams to integrate marketing initiatives into the product roadmap. Performance Marketing Execution: Design and execute performance marketing campaigns (paid search, social media ads, display ads, retargeting, etc.) across both web and mobile platforms. Continuously optimize ad creatives, targeting strategies, and bidding tactics to drive high-quality user acquisition & engagement. Manage and allocate marketing budgets efficiently across multiple channels to maximize ROI. Data-Driven Decision Making: Leverage analytics tools (Google Analytics, Firebase, Branch, Intercom) to monitor key performance indicators (KPIs), track the success of campaigns, and identify areas for optimization. Provide regular reporting on marketing performance, user acquisition metrics, lifetime value (LTV), customer acquisition cost (CAC), and other relevant metrics. Use A/B testing, cohort analysis, & other growth techniques to improve customer conversion & retention rates. User Engagement & Retention: End to end ownership of the funnel and optimization of the same in alignment with business objectives. Work closely with the product and customer experience teams to develop initiatives aimed at increasing app usage, repeat transactions, and user loyalty. Design and implement push notifications, email marketing, and in-app campaigns to improve user engagement. Collaboration and Leadership Reporting: Collaborate with cross-functional teams (product, design, engineering) to ensure alignment on marketing initiatives and business objectives. Take end to responsibility for cadences and metrics reporting as well business team liaison. Scaling the Product: Focus on rapidly scaling the product s user base through targeted and high-impact marketing strategies. Identify new opportunities for growth, including regional expansion and partnerships. Preferred Skills & Qualifications: Minimum 4-5 years of experience in performance marketing, preferably in a high-growth tech environment or consumer-focused mobile app. Proven track record of scaling up products through digital marketing and performance optimization, ideally in hyperlocal, e-commerce, or delivery-based businesses. Experience with digital marketing platforms and concepts (E.g. Google Ads, Facebook Ads, Instagram). Strong proficiency in data analytics and KPIs (CPA, CPC, CTR, LTV, CAC, etc.). Solid understanding of mobile-first marketing, user acquisition, and app store optimization (ASO). Hands-on experience with growth marketing tactics such as A/B testing, referral programs, CRM, & lifecycle marketing. MBA or equivalent from a top-tier business school (preferred). Strong analytical mindset with a focus on measurable results and data-driven decision-making. Creative problem-solver who can think outside the box to find new marketing opportunities. Excellent communication and leadership skills with the ability to collaborate with diverse teams. Results-oriented with a passion for scaling businesses and achieving ambitious growth targets. Qualification : MBA or equivalent from a top-tier business school (preferred).

Content Editor Location: Gurgaon Employment Type: Full-Time About the Role We re looking for a detail-oriented and creative Content Editor to join our growing team in Gurgaon. As a key player in our content production process, you will be responsible for reviewing, refining, and elevating the quality of written content across various formats. You'll work closely with content writers, SEO specialists, designers, and marketers to ensure content is engaging, accurate, on-brand, and SEO-optimized. This role is perfect for someone who has a passion for language, a sharp editorial eye, and a desire to shape high-impact content across platforms. Key Responsibilities Review, proofread, and edit articles written by content writers to ensure clarity, coherence, grammar, and tone. Collaborate with the SEO team to optimize website content and ensure alignment with keyword strategies. Provide constructive editorial feedback to writers to enhance content quality and improve efficiency. Work closely with marketing, research, and design teams to bring data-driven stories and visual content to life. Contribute to crafting compelling marketing copy for campaigns, ads, and social media. Identify content gaps and propose new ideas, formats, or editorial processes to enhance user engagement. Maintain stylistic consistency across all content (tone, voice, formatting, branding, and visuals). Preferred Qualifications Bachelor's degree in English, Communications, Journalism, Marketing, Technical Writing, UX Writing, or a related field. Minimum 1 year of experience in content editing, copywriting, or quality control for digital content. Strong editing portfolio with examples of SEO-focused content and writing samples. Familiarity with content management systems (e.g., WordPress), SEO principles, and web publishing tools. Excellent command of English grammar, punctuation, and syntax. Strong organizational and communication skills with the ability to manage multiple projects simultaneously. A grammar geek with an eye for detail. A content perfectionist who can spot inconsistencies a mile away. A team player who enjoys cross-functional collaboration. A creative thinker who s passionate about turning ideas into clean, compelling content. Qualification : Bachelor's degree in English, Communications, Journalism, Marketing, Technical Writing, UX Writing, or a related field

Job Title: Marketing Manager - India & Emerging Asia Location: Gurgaon, India Primary Objective The Marketing Manager - India & Emerging Asia will be responsible for driving the growth of Abbott s Cardiometabolics portfolio across India and Emerging Asia. This will be achieved through strategic market planning, customer engagement, and lead generation in close collaboration with sales leadership and commercial teams. The role requires building strong relationships across the healthcare ecosystem, including HCPs, payors, pharmaceutical companies, NGOs, and other strategic business partners to identify and fulfill market needs using Abbott s innovative technologies and solutions. Key Indicators of Success Year-on-year growth in sales and market share for key products such as HbA1C, CRP, ACR, and Afinion across the region. Creation of effective user communities comprising healthcare professionals (HCPs), payors, and strategic business partners to drive testing uptake, enhance POC awareness, and increase Abbott s footprint. Development and deployment of economic evidence to support geographic reimbursement expansion. Expansion of Afinion s customer base within targeted segments across the region. Key Responsibilities Market & Competitive Analysis: Analyze local point-of-care market dynamics, customer behaviors, reimbursement landscapes, and competitor strategies. Develop and execute a detailed annual strategic business plan tailored to the market needs of each country. Business Reporting & Forecasting: Provide accurate local forecasts, business reports, and market intelligence to regional and divisional management on a timely basis. KOL & Stakeholder Management: Build relationships with key opinion leaders to influence the market and advocate for favorable reimbursement policies that drive Abbott product adoption. Competitor Monitoring: Continuously monitor competitor activities and market shifts, ensuring Abbott maintains a competitive advantage in product positioning and customer value. Product Launches & Strategic Programs: Plan and execute effective product launches, ensuring alignment with global and regional strategies to achieve sales and profit targets. Event Participation & Internal Communication: Organize and participate in conferences, workshops, and scientific events. Regularly share market updates (including competitor product insights) with internal teams. Core Competencies & Skills Strong knowledge of the medical devices industry and current market trends. Expertise in business planning and project management. Analytical, creative thinker, with strong operational marketing skills. Deep understanding of point-of-care diagnostics, clinical workflows, and healthcare systems across the region. Awareness of international sales environments, particularly in Europe, Asia, Latin America, Canada, and the Middle East. Proven ability to lead through vision and values, with strong people management and coaching skills. Strong communication, influencing, and relationship-building abilities. Results-oriented with a performance-driven mindset. Creative problem-solving with change management capability. Qualifications Education: Bachelor's degree in Science or Business-related field (mandatory). MBA or Master s degree in Science, Business, or related field (preferred). Experience: Minimum 5 years experience in sales and marketing within the medical devices industry. Experience working in multinational companies is essential. Exposure to diagnostic and point-of-care products is highly desirable. Languages: Fluency in English is mandatory. Knowledge of local languages within the cluster is a plus. Travel: Willingness to travel approximately 20-30% across the region. Abbott is a global healthcare leader, committed to helping people live their best lives through innovation. With a leading Cardiometabolics portfolio, we are dedicated to empowering healthcare providers with accurate, rapid diagnostics to improve patient outcomes. Join us and help shape the future of healthcare. Qualification : Bachelor's degree in Science or Business-related field (mandatory).MBA or Masters degree in Science, Business, or related field (preferred).

Location: Gurugram Qualification: Bachelor s Degree (Minimum) Experience: 3 Years No. of Positions: 1 Roles & Responsibilities Talent Sourcing & Recruitment: Maintain and develop a pipeline of eligible candidates for future openings. Source, screen, and recruit candidates using various job portals, networking, and referrals. Conduct preliminary telephonic interviews to assess candidate competencies. Schedule, coordinate, and conduct interviews (phone/in-person) efficiently. Stakeholder & Candidate Management: Serve as a point of contact for candidate inquiries and updates. Understand recruitment timelines, revenue impact, market trends, and quality benchmarks. Take ownership and manage hiring for multiple positions simultaneously. Process & Documentation: Ensure compliance with hiring processes and maintain accurate records. Work with Microsoft Office Suite for tracking and reporting recruitment progress. Required Skills & Qualifications Must-Have: Bachelor s degree in a relevant field. Strong communication, organizational, and interpersonal skills. Experience in candidate sourcing, networking, and referral-based hiring. Ability to meet hiring quotas and deadlines. High energy, passion, and self-motivation. Good to Have: Experience in high-volume hiring. Knowledge of ATS (Applicant Tracking Systems). Prior experience in IT or non-IT recruitment. Apply Now and be part of a dynamic team driving talent acquisition! Qualification : Bachelors degree in a relevant field.

Script Writer Location: Gurgaon Experience: 2 5 Years Employment Type: Full Time About Times Internet Times Internet is India s largest digital products company, offering best-in-class platforms across News, Sports, Fintech, and Enterprise solutions. Our portfolio includes iconic brands such as TOI, ET, Cricbuzz, Times Prime, Indiatimes, Willow TV, and more each created to inspire, inform, and enrich millions of lives every day. As a company that values diversity, innovation, and inclusivity, we are proud to have achieved gender pay parity (Aon Hewitt, 2018) and continue to foster a work environment that promotes equal opportunity and creativity. About Indiatimes Indiatimes.com is a leading digital platform that sits at the intersection of pop culture and purpose-driven storytelling. With a focus on lifestyle, entertainment, tech, sports, and auto, Indiatimes caters to India s digital-first generation millennials, professionals, and socially aware audiences. As India s largest social-media-first brand, we deliver content that doesn t just inform and entertain but also inspires and activates change. Role Overview: Script Writer We are looking for a creative and versatile Script Writer to craft compelling scripts across various formats including digital videos, web series, explainer content, podcasts, branded content, and corporate storytelling. This role demands a deep understanding of storytelling structure, voice, tone, and audience engagement. Key Responsibilities Develop original concepts and scripts tailored to diverse formats and audience profiles. Collaborate with producers, directors, and creative teams to refine ideas and align scripts with project goals. Conduct background research to ensure factual accuracy and authenticity in storytelling. Adapt and revise scripts based on internal feedback and creative direction. Ensure all content adheres to brand voice, tone, and messaging standards. Work under tight deadlines without compromising quality. Stay updated on industry trends, emerging content formats, and best practices in digital storytelling. Required Qualifications & Skills Bachelor s degree in Creative Writing, Journalism, Screenwriting, Film, or related field (or equivalent experience). 2 5 years of experience writing for digital media, films, advertising, or branded content. Strong storytelling ability and mastery of narrative structure, character development, and dialogue. Excellent command over language, tone, pacing, and script formatting. Proficient in using scriptwriting tools such as Final Draft, Celtx, WriterDuet, etc. Strong research skills and attention to detail. Ability to receive and integrate feedback in a collaborative setting. Preferred Qualifications A portfolio of produced scripts or published work. Experience writing across multiple genres (e.g., comedy, drama, explainer, corporate, animation). Knowledge of SEO principles and writing for digital/video-first platforms. Previous collaboration in a writers room or creative team environment. Be part of one of India s most influential and purpose-driven content platforms. Work with a dynamic team of creatives, strategists, and storytellers. Opportunity to craft content that informs, entertains, and inspires action. Enjoy a collaborative culture, creative freedom, and a strong sense of mission. Qualification : Bachelors degree in Creative Writing, Journalism, Screenwriting, Film, or related field (or equivalent experience)

Account Strategist, Mid-Market Sales Google Customer Solutions Location: Gurugram, Haryana, India Minimum Qualifications Bachelor s degree or equivalent practical experience. 2+ years of experience in business, advertising, or marketing. Preferred Qualifications Experience launching and managing paid digital advertising campaigns on Google Ads and other platforms. Strong skills in client success techniques, including effective questioning, objection handling, and engaged promoting. Experience working with channel business, advertisers, agencies, or clients. Ability to manage and prioritize a portfolio in an advertising or media business environment. Proven ability to achieve growth goals. Strong storytelling and narrative-building skills for client engagement. About the Role Google s advertising solutions empower businesses of all sizes to thrive in a dynamic marketing environment. As an Account Strategist within Google Customer Solutions, you will bring your passion for sales and deep knowledge of online media to help clients achieve their business objectives. You will act like an owner moving swiftly through change and applying innovative strategies to drive extraordinary outcomes for both Google and its customers. You will build trusted relationships, understand client business goals, improve campaign performance, and promote thoughtful adoption of Google products. Your ability to influence, manage partnerships, and analyze business needs will deliver successful outcomes, driving incremental business growth through Google s leading advertising solutions. Google Customer Solutions teams are trusted advisors focused on the success of small- and medium-sized businesses the backbone of our communities. This role offers a unique opportunity to make a real impact by helping businesses grow and thrive through digital innovation. Responsibilities Deliver quarterly business and product growth targets. Manage a portfolio of medium and large businesses, understanding growth drivers, identifying opportunities, managing risks, and building multi-quarter growth plans. Consult with clients to support annual digital marketing discussions and budget planning. Drive customer growth by providing outstanding business experience and meeting marketing objectives. Build and maintain strong stakeholder relationships with customers and agencies. Qualification : Bachelor's degree or equivalent practical experience.

Job Title: Business Development Representative (BDR) | Gurgaon, Haryana Location: Gurgaon, Haryana, India Job Type: Full-time Department: Demand Generation Reports To: Head of Demand Generation Marketing Company: Shipsy About Shipsy Shipsy is a global leader in the logistics technology space, providing cutting-edge SaaS solutions to streamline warehousing and transportation automation. Our innovative platform empowers businesses to optimize logistics, reduce costs, and enhance customer experiences across India, the Middle East, and Southeast Asia. With over 2 million shipments processed daily and approximately 10% of India's container trade tracked on our platform, we are at the forefront of transforming logistics. Backed by investors like Peak XV Partners, Infoedge, and A91 Partners, we are rapidly expanding, with over 280+ employees across offices in Gurgaon, Mumbai, Bangalore, and Dubai. At Shipsy, we foster a dynamic, fun, and collaborative work culture that supports growth, learning, and innovation. We pride ourselves on our diverse team of individuals from top institutes and global companies, contributing to an exciting environment full of opportunity. Role Overview: Business Development Representative (BDR) As a Business Development Representative (BDR) at Shipsy, you will play a pivotal role in driving new business opportunities by actively prospecting and engaging potential clients. Your outreach efforts will be key to expanding our customer base and generating interest in our revolutionary logistics platform. If you're passionate about sales and love the thrill of connecting with new clients, this is the role for you! Key Responsibilities Outbound Prospecting Initiate contact with potential clients through cold calls, emails, and social media outreach. Create compelling messages and engage prospects to drive interest in Shipsy s innovative solutions. Lead Qualification Qualify leads by understanding the specific needs of prospects and ensuring there s a strong fit between their requirements and Shipsy s offerings. Drive potential clients through the early stages of the sales funnel. Market Research Conduct market research to identify target industries, sectors, and potential clients that will benefit from Shipsy s logistics automation solutions. Analyze and segment markets to understand which businesses are ripe for Shipsy s services. Team Collaboration Collaborate with sales and marketing teams to align strategies, share insights, and drive a cohesive approach to lead generation and customer engagement. Participate in regular team meetings to discuss performance and strategy adjustments. CRM Management Track all interactions with prospects and leads in our CRM system to ensure follow-ups are timely and accurate. Manage pipeline and maintain accurate data reporting to measure performance and conversions. Performance Metrics Track and measure the success of outbound activities, sharing key wins and lessons learned with the team to continuously improve processes. Meet and exceed monthly, quarterly, and annual targets for lead generation and conversion. Continuous Improvement Stay updated on industry trends, emerging technologies, and best practices in sales development to constantly evolve your approach. Suggest and implement improvements to optimize outreach and lead generation strategies. Qualifications & Skills Bachelor s degree in Business, Marketing, or a related field (experience in a similar role is a plus). 2-3 years of experience in outbound sales, business development, or lead generation, preferably in a B2B environment. Strong communication skills with the ability to engage prospects and build relationships over the phone, email, and social media. Self-motivated and goal-oriented with a proven ability to meet and exceed targets. Proficiency in CRM tools (Salesforce, HubSpot, etc.) and the Microsoft Office Suite. Familiarity with sales automation tools is a plus. Ability to work in a dynamic, fast-paced environment, with a strong desire to contribute to a growing company. A positive attitude, an adventurous spirit, and a passion for sales and business development. Competitive salary with performance-based incentives to reward your hard work and achievements. Opportunities for career growth and professional development in a fast-paced, innovative company. A fun, collaborative, and inclusive workplace culture where your ideas are heard, and your success is celebrated. Access to learning resources and skill development programs to continue growing professionally. At Shipsy, you re not just taking on a job you re embarking on a career path that s full of learning, growth, and innovation. If you are a go-getter, passionate about sales, and eager to make a direct impact in a rapidly growing company, then we d love to hear from you! Qualification : Bachelors degree in Business, Marketing, or a related field (experience in a similar role is a plus).

Growth Analyst Location: Gurugram, India Employment Type: Full-time About ixigo ixigo is a technology company revolutionizing the way Indian travelers plan, book, and manage their trips. Founded in 2007 by Aloke Bajpai and Rajnish Kumar, ixigo helps travelers make smarter decisions through AI, machine learning, and data science. With apps like ixigo, ConfirmTkt, and AbhiBus, ixigo offers travelers the ability to book train, flight, bus tickets, hotels, and much more. In 2022, ixigo was named one of the Top 10 Most Downloaded Travel Apps worldwide (data.ai). Headquartered in Gurugram, ixigo also has offices in Bangalore (ConfirmTkt) and Hyderabad (AbhiBus). Job Description We are looking for a Growth Analyst to join our dynamic team. As a Growth Analyst, you will help us unlock growth opportunities by analyzing customer behavior and campaign performance. You will collaborate closely with marketing, product, and data teams to develop data-driven strategies that drive user acquisition, activation, retention, and revenue growth. Your work will directly impact how we scale smarter and faster. Key Responsibilities Data Analysis & Insights: Analyze user behavior, campaign performance, and funnel metrics to identify and drive growth opportunities. Reporting & Dashboards: Build and maintain dashboards and reports using BI tools (e.g., Tableau, Power BI, Looker) to track key performance indicators (KPIs). Data Querying & Processing: Develop SQL queries to extract, clean, and aggregate data from various sources and databases. A/B Testing & Experimentation: Design and run A/B tests and experiments to evaluate new growth initiatives and optimize performance across all user touchpoints. Strategic Collaboration: Work closely with marketing and product teams to design data-driven growth strategies that increase customer acquisition, activation, retention, and lifetime value (LTV). Campaign Measurement & Optimization: Support the measurement of paid and organic campaigns (including email, search, social media) and provide actionable insights to improve their effectiveness. Core Technical Skills SQL & Relational Databases: Advanced querying skills, performance tuning, working with window functions and CTEs. Data Visualization & BI: Proficiency in tools like Tableau, Power BI, or Looker for building dashboards and reports. Spreadsheet Modeling: Expert-level proficiency in Excel (pivot tables, macros; VBA is a plus). Scripting Languages: Familiarity with at least one scripting language (e.g., Python or R) for data cleaning, ETL tasks, and basic machine learning prototypes. Marketing Analytics Tools: Hands-on experience with Clevertap and Firebase for user engagement and campaign tracking. Good to Have Marketing Analytics Tools: Experience with tools like Google Analytics 4, Mixpanel, and Clevertap for campaign performance tracking. Ad Platforms: Basic understanding of programmatic ad platforms (e.g., DV360, Meta Ads API). Data Warehouses: Exposure to SQL-based data warehouses like Snowflake, BigQuery, or Redshift. Impactful Work: Directly contribute to the growth and success of a leading travel tech company. Collaborative Culture: Work with talented professionals across diverse teams. Career Growth: Opportunities for fast-paced career development. Competitive Compensation: Enjoy a competitive salary and benefits package. Work-Life Balance: We encourage a healthy work-life balance in a supportive environment.

Job Title: Associate Data Scientist - Social Media Analytics About this Role: Join Gartner s Social Media Analytics team, where you will help generate actionable insights from social media and internal/external Gartner data. This role is perfect for someone passionate about learning new technologies, text analytics, and working with unstructured data. As an Associate Data Scientist, you'll analyze data, draw recommendations, and visualize insights for research, using NLP, Machine Learning, and Deep Learning techniques. You will work closely with stakeholders to optimize data mining and improve the accuracy of insights generated. What You ll Do: Execute High-Impact Data Science Projects: Translate research objectives into actionable data and facts using social media and Gartner's internal/external data. Ad-hoc Modeling and Analytical Insights: Provide modeling and analytical insights to inform strategic and operational initiatives. Analyze Unstructured Data: Use advanced data science techniques to analyze unstructured text data, identifying insights and patterns. Interpret and Apply Findings: Align findings with business objectives and translate them into actionable business insights. Solve Business Challenges: Leverage Data Science, ML, and NLP to address pressing business challenges. Stakeholder Interaction: Collaborate with internal and external stakeholders to refine and improve findings. Data Science Driven Initiatives: Drive initiatives with some guidance while building strong domain expertise. Multi-tasking & Agility: Handle different projects in a fast-paced environment with strict SLAs and tight turnaround times. What You ll Need: Education: A fresher with a Master's in Engineering, Computer Science, Computer Applications, Statistics, Mathematics, Applied Mathematics, or Data Science. Alternatively, a B.E./B.Tech + Masters in Advanced Analytics or Data Science. Experience: 1-3 years of hands-on AI/ML experience, especially in Text Mining, NLP, and text analytics. Technical Skills: Expertise in Python (Pandas, Numpy, scikit-learn), SQL, TensorFlow, and other data science tools. Familiarity with AWS/Azure environments for training, testing, or deploying models. Machine Learning & NLP Knowledge: Ability to train, fine-tune, or apply ML, Deep Learning, LLMs, and NLP models. In-depth knowledge of NLP concepts and application experience. Data Preparation Skills: Expertise in data cleaning, normalization, and preparation for model training or inference. Analytical Mindset: Strong ability to identify patterns in unstructured datasets and provide actionable insights. Communication Skills: Strong written and verbal communication with the ability to structure clear, concise, and meaningful communication. Critical Thinking & Problem-Solving: Strong analytical skills and the ability to think independently to solve complex problems. Eagerness to Learn: A passion for learning about new technologies in the IT industry, Data Science, and Machine Learning. Research Techniques Understanding: Robust understanding of primary and secondary research methods. What We Offer: Flexible Hybrid Work Environment: Flexibility to work virtually when productive and meet colleagues in person for engaging, purposeful collaboration. Professional Growth: Gartner offers world-class benefits, competitive compensation, and tremendous rewards for top performers. Inclusive Work Culture: Diverse teams from various backgrounds and an environment that values collaboration and team success. Recognition as a Top Workplace: Gartner is consistently recognized as a great place to work worldwide. Join Gartner and contribute to world-class insights while developing cutting-edge technologies in the data science domain. We offer opportunities to grow, thrive, and make an impact! Qualification : A fresher with a Master's in Engineering, Computer Science, Computer Applications, Statistics, Mathematics, Applied Mathematics, or Data Science. Alternatively, a B.E./B.Tech + Masters in Advanced Analytics or Data Science.