Content Writer Job in Aezion Technologies Pvt Ltd

Role: Content Writer

Experience Required: Minimum of 5+ years of relevant experience

Location: Bangalore

Notice Period: Open Immediate joiners preferred

Employment Type: Full-Time

About Aezion:

Aezion is a leading provider of technology solutions, specializing in custom software development, AI-driven solutions, and enterprise digital transformation. Trusted as a premier digital engineering partner in the USA, we pride ourselves on delivering exceptional value, from initial concept through development, hosting, maintenance, and ongoing support. At Aezion, we operate by the principle that "Our word is our bond," committing to exceed client expectations with integrity and dedication.

Our Culture:

Aezion is a mission-driven company where our Purpose Love others like Christ guides everything we do. We are rooted in values like Love, Dependability, Humility, Diversity, Speed, and Innovation. Service excellence is at the heart of our operations, and our 200+ team members work passionately to transform our customers into lifelong partners.

Role Overview:

We are seeking a skilled Content Writer to craft high-quality, engaging, and SEO-optimized content across various platforms. As a key member of our marketing team, you will be responsible for creating compelling content that resonates with our target audience and drives organic traffic to the website. Your work will span blogs, website content, social media posts, email campaigns, and potentially more in-depth assets such as white papers, e-books, and case studies. The ideal candidate will have the ability to simplify complex IT concepts and present them in a clear, engaging way for a business audience.

Key Responsibilities:

• Content Creation: Develop high-quality, SEO-optimized content for blogs, websites, social media, email campaigns, and potentially more detailed assets like white papers, e-books, and case studies.
• Content Strategy & Planning: Maintain and manage the content calendar, ensuring timely delivery of engaging and relevant content across all platforms.
• SEO Optimization: Write SEO-friendly content to improve Aezion s visibility in search engines and attract more organic traffic.
• Complex IT Concepts Simplification: Understand complex IT services and translate them into clear, compelling, and accessible content for a business audience.
• Error-Free Content: Ensure all content is free from grammatical errors, properly structured, and aligns with Aezion s style guidelines.
• Content for Buyer s Journey: Craft content tailored to all stages of the buyer s journey, from awareness through consideration to decision-making, focusing particularly on B2B IT services.
• Research & Interviews: Conduct thorough research and interviews to produce in-depth, technical content that aligns with the needs of our audience.

Required Skills and Experience:

• Writing Expertise: Exceptional ability to write clear, compelling, and grammatically correct content.
• Content Creation Across Formats: Proven experience in creating various types of content, including blogs, white papers, case studies, and other forms of long-form content.
• B2B IT Knowledge: Strong understanding of B2B IT services and the ability to write for a business audience, simplifying technical topics for broader understanding.
• SEO Proficiency: Expertise in creating SEO-friendly content specifically for the B2B IT sector, including keyword research, on-page SEO, and optimization techniques.
• Research & Interview Skills: Proficient in researching technical subjects and conducting interviews to gather insights and produce well-informed, in-depth content.
• Attention to Detail: A keen eye for detail in writing and editing, ensuring content is free of errors and meets the company's style and tone guidelines.

Preferred Qualifications:

• Experience in B2B IT Industry: Prior experience writing for the IT services or technology sector is highly desirable.
• SEO Certifications: Certifications in SEO or content marketing (e.g., Google Analytics, SEMrush, HubSpot) would be a plus.