Digital Marketing - Executive Job in Bajaao
Digital Marketing - Executive
Bajaao
4+ weeks ago
- Mumbai, Maharashtra
- Not Disclosed
- Full-time
Job Summary
Responsibilities:
- Employ marketing analytics techniques to gather important data (social media, web analytics, rankings etc.)
- Identify trends and insights, and performance based on the insights
- Measure and report performance of digital marketing campaigns, andassesagainst goals (ROI and KPIs)
- Planning and monitoring the ongoing company presence on social media. (Twitter, Instagram, Facebook etc.)
- Communicate with customers on social media, forward the leads to relevant team and monitor them.
- Assist in planning and execution of online newsletters and promotional emails.
- Collaborate with internal teams to create landing pages and optimize user experience; user funnel
- Conduct market research andanalyseconsumer rating reports/ questionnaires.
- Compose and post online content on the company s website and merchandising
- Write marketing literature (content, blogs, press releases etc.) to augment the company s presence in the market
Skills Required:
- Proven workexperience in digital marketing
- Analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch point
- Up-to-date with the latest trends and best practices in online marketing and measurement
- Solid knowledge of website analytics tools (e.g., Google Analytics) is preferable.
- Experience in setting up and optimizing Google AdWords campaigns is preferable
- Strong analytical skills and data-driven thinking


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