Senior Executive - Content Writer Job in Captain Fresh

Content Writer at Captain Fresh

Company Overview:

Captain Fresh is a tech-led, vertically integrated global powerhouse of seafood brands. Founded in 2020 and headquartered in Bengaluru, India, Captain Fresh s portfolio includes brands such as CenSea in the US, SuperFish in Poland, and Senecrus in France. With technology at its core, Captain Fresh is reshaping the traditional and fragmented seafood sector. The company vertically integrates key nodes of the seafood value chain procurement, processing, distribution, and retail across multiple species. Leveraging proprietary tech platforms, Captain Fresh ensures high standards of traceability and sustainability. The group sources and distributes over 100 species of seafood across 30 countries, committed to nourishing the world with responsibly sourced seafood, empowering communities, and protecting ecosystems through innovation.

Position:

Content Writer

Department:

Creative and Marketing

Location:

Bengaluru, India

We are looking for a talented Content Writer to join our Creative and Marketing team. The ideal candidate will have a passion for creating compelling content that resonates with our global audience and supports our business goals. If you're a creative thinker with a knack for writing, editing, and storytelling, we want you to be a part of our innovative team!

Key Responsibilities:

• Content Strategy & Creation: Develop and implement content strategies that align with business objectives, with a focus on driving audience engagement and brand awareness for Captain Fresh and its portfolio of brands globally.
• Content Production: Create, edit, and oversee the production of high-quality content across various formats including product marketing videos, articles, social media posts, brochures, email copy, newsletters, and more.
• Content Calendar Management: Maintain and manage a content calendar to ensure timely and consistent delivery of content for social media campaigns and other digital platforms.
• Cross-Functional Collaboration: Collaborate with cross-functional teams, including Design, Tech, HR, and stakeholders of acquired companies, to ensure content aligns with broader business goals and strategies.
• Industry Awareness: Stay updated on the latest trends in the seafood industry, especially within the B2B landscape, and leverage this knowledge to identify relevant content opportunities.
• Brand Consistency: Ensure that all content produced maintains consistency in voice, tone, and style guidelines across all brands under the Captain Fresh umbrella.
• Market Understanding: Develop a strong understanding of seafood market dynamics to create content that resonates with industry trends and customer needs.

Experience/Skill Set:

• Experience: 3-5 years of experience as a Content Writer or in a similar role, with a strong portfolio showcasing engaging content across a variety of platforms.
• Industry Experience: Bonus points for prior experience in content writing for the seafood or food and beverage (FnB) industry.
• Creative Skills: Strong creative mindset with the ability to generate innovative content ideas that stand out in a crowded digital space.
• Writing & Editing: Exceptional writing, editing, and proofreading skills with a sharp eye for detail and quality.
• Digital Marketing Knowledge: Solid understanding and experience with digital marketing strategies, including SEO, SEM, and ASO, to optimize content for search engines and digital channels.
• Collaboration Skills: Ability to communicate and collaborate effectively in a fast-paced environment, working across teams to meet deadlines and business objectives.

Preferred Qualifications:

• Degree in Marketing, Communications, English, or a related field.
• A portfolio of published articles or content samples that showcase your writing style and versatility.

What You Can Expect:

• Collaborative Team: Work with a dynamic and cross-functional team that values open communication and innovation.
• Creative Freedom: Enjoy creative freedom to brainstorm, ideate, and execute content ideas across various platforms.
• Learning Opportunities: Continuous opportunities for professional development and learning within an evolving industry.
• Supportive Leadership: Work in an inclusive and supportive environment with leadership that encourages growth, creativity, and career progression.

Captain Fresh offers a unique and exciting opportunity for content writers who are passionate about creating meaningful and impactful content in a fast-growing tech-driven company. Join us and help shape the future of the seafood industry!