Digital Marketing Executive Job in Edigital Consultants

Digital Marketing Executive

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Job Summary

Job description:

  • Assist the team in the development of the overall digital marketing strategy
  • Implement digital marketing activities across a broad range of digital marketing channels (SEO, SEM, Social Media, Email, Mobile, Display)
  • Planning and monitoring the ongoing company presence on social media
  • Launching optimized online advertisements to increase company and brand awareness
  • Manage and maintain the companies owned media, including websites, mobile apps, and email/CRM software, etc.
  • Manage the creation of relevant and engaging digital content for publishing onto various digital platforms
  • Manage social media marketing campaigns
  • Manage digital advertising campaigns (SEM, Display, Social, Programmatic)
  • Manage SEO campaigns
  • Set up conversion, pixel, and event tracking on the website and across various digital platforms
  • Conduct research on market trends, brand s audiences and competitors, and end-to-end consumer journey to drive engagements and conversions
  • Analyze digital marketing analytics reports and share insights with the team to develop optimization plans
  • Stay abreast of emerging digital tools and platforms, digital marketing trends, new technologies, and share insights with the rest of the team.

Requirements

  • Proven experience as Digital Marketing Executive or similar role
  • Excellent understanding of digital marketing concepts and best practices
  • Experience with B2C social media, Google Adwords and email campaigns and SEO/SEM
  • Working knowledge of ad serving tools (e.g., DART, Atlas)
  • Perfect knowledge of web analytics tools (e.g. Google Analytics, NetInsight, WebTrends etc.)
  • Skills and experience in creative content writing
  • Analytical mindset and critical thinking
  • Excellent communication and interpersonal skills
  • Must be a graduate

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Experience Required :

Fresher

Vacancy :

2 - 4 Hires

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