Ppc Specialist Job in Fresco Web Services Private Limted
Ppc Specialist
Fresco Web Services Private Limted
4+ weeks ago
- Mohali, Ajitgarh, Punjab
- Not Disclosed
- Full-time
Job Summary
- Strong Expertise in Paid Campaigns - Google, Meta, LinkedIn - (Must know how to set, run and optimize the ad campaigns bringing in the desired results (lead gen, sales, traffic, performance max etc.)
- Conduct thorough keyword research and leverage strong copywriting skills to create compelling ad copies, driving clicks and conversions.
- Possess an analytical mindset, interpreting data and deriving actionable insights from performance metrics. Utilize tools like Google Analytics for comprehensive campaign tracking.
- Design and implement A/B testing strategies to optimize ad creatives, landing pages, and overall campaign elements for enhanced performance.
- Proficiently manage PPC budgets, allocating resources based on performance goals. Apply Conversion Rate Optimization (CRO) principles to boost landing page and website performance.
- Conduct competitive analysis to stay informed about industry trends and benchmark performance. Communicate effectively with cross-functional teams, providing clear campaign reports to clients.
- Demonstrate familiarity with basic HTML, CSS, and website architecture, facilitating necessary adjustments for campaign optimization.
- Experience in content marketing, branding, in-depth market research, and analysis.
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