Digital Marketing Executive Job in Fresh Mind Ideas

Roles & Responsibilities

Design and execute all aspects of digital marketing, including SEO/SEM, email marketing, social media, and display advertising campaigns.
Manage social media presence.
Analyze performance and contribute to marketing efficiency by identifying areas that must be addressed.
Measure and report performance of every marketing campaign and assess against goals (ROI and KPIs).
Identify the latest trends and insights and optimize strategies and performance.
Create innovative and creative growth strategies.
Develop, execute, and analyze experiments and conversion tests.
Collaborate with other departments to optimize the user experience and improve results.
Planning, monitoring, and assessing results.

Skills & Qualification

Bachelor s or Master s degree
Proven experience in the digital marketing industry (0-2 years)
Experience in leading and maintaining SEO/ SEM, marketing database, email, social media, and display advertising campaigns.
Experience in creating landing pages and optimizing user funnels.
Understanding of websites and marketing analytics tools (Google Analytics, SEMRush, etc.)
Working knowledge of ad serving tools.
Experience in creating and optimizing PPC campaigns for all prominent search engines.
Highly innovative and creative with experience in defining the target audience and developing engaging, motivating, and educating digital campaigns.
Ability to develop and monitor campaign budget.
Up-to-date with the latest trends and best practices in digital marketing.
Should be good in communication.