Sr. Digital Marketing Executive Job in Futurism Technologies Pvt. Ltd.

Key responsibilities and tasks include: Manages, defines and prioritizes the process and execution of key SEO strategic initiatives, site auditing, on-site optimizations, keyword analysis, content development and competitive analysis. Conducting keyword research and using SEO best practices to increase traffic to the website. Identify trends, analyze GA & E-commerce tracking setup and data points Monitor & chase the monthly KPIs set by the clients for the accounts Devising strategies to drive online traffic to the company website Experience in ecommerce, PPC, and social media. Identifying customers needs and recommending new content to address gaps in the company's current content. Tracking conversion rates and making improvements to the website. Conduct competitor research, including seeking and analyzing competitor marketing and sales materials Be updated with the new updates on the Google & Facebook platforms Proficiency in Word, Excel, and Power Point. Requirements Minimum 2-4 years of experience in Digital Marketing or a similar position preferred Experience in working with US client Prior experience of executing marketing campaigns on Amazon & eBay is a big plus. Excellent written and verbal communication skills to collaborate with internal cross functional teams and external business partners. Proven experience building campaign strategies from scratch Excellent Excel skills familiarity with pivot tables and vlookups Basic knowledge of analytics tools and the ability to set up tracking/reporting mechanisms to capture key metrics