Digital Marketing Manager Job in Global Education Limited

Digital Marketing Manager

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Job Summary
  • Plans and executes all web, SEO/SEM, database marketing, email, social media, and display advertising campaigns.
  • Designs, builds, and maintains our social media presence.
  • Contributes to marketing effectiveness by identifying short-term and long-range issues that must be addressed.
  • Measures and reports performance of all digital marketing campaigns and assesses against goals.
  • Identifies trends and insights, and optimizes spend and performance based on the insights.
  • Brainstorms new and creative growth strategies through digital marketing.
  • Collaborates with internal teams to create landing pages and optimize user experience.
  • Utilizes strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
  • Completes digital marketing department operational requirements by scheduling and assigning employees and following up on work results.
  • Maintains digital marketing staff by recruiting, selecting, orienting, and training employees.
  • Maintains digital marketing staff job results by counseling and disciplining employees; and planning, monitoring, and appraising job results.
  • Develops digital marketing staff by providing information, educational opportunities, and experiential growth opportunities.

Skills Required :
  • Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform, and motivate
  • Coaching and subordinate involvement.
  • Managing processes.
  • Proficient in marketing research and statistical analysis.
  • Able to develop budgets.
  • Familiar with financial planning and strategy.

Qualification :
  • Bachelors or masters degree in marketing or a related field.
  • Proven working experience in digital marketing.
  • Solid knowledge of website and marketing analytics tools.
Experience Required :

Fresher

Vacancy :

2 - 4 Hires

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