Sr. Marketing Communication Manager Job in Jiva Ayurveda

Keyskills:

JIVA Ayurvedic Pharmacy Limited (www.jiva.com) is looking for a Sr. Marketing Communication Manager who will establish, ownand drive an internal and external communications strategy across multiple channels.

The role will include:

• Development & messaging of communication plans across the platforms of offline, digital, web & social media.
• Actively lead, build and manage Corporate Communications
• Planning, Strategizing & Positioning of the 360-degree marketing campaigns (ATL/BTL) across different media verticals with concerned product departments, creative/digital/media agencies & productionhouses.
• ATL Campaigns: Planning, Strategizing and Positioning of the product/service led and brand ledcampaigns across different traditional ATL media verticals and online media.
• BTL Communication: Creation of different POS/POP marketing material in sync with the mainlinecampaigns.
• Brand Communication: Prepare Brand Articles, Feature Stories, for different publications). Get the layoutsdesigned for the advertorials & editorials.
• Retail Branding: Maintaining the hi-end visibility of the brand in the market through different brandingactivities, promotional activities, retail display activities etc.
• Digital Marketing: Marcom role for digital activities & campaigns agency and also disseminating the technical information & details taken from the concerned product/brand teams. Planning of regularcontent banks across the platforms and sharing it with all the product teams on a daily basis.
• Corporate Communication
• Website Management: Maintenance of the existing website which includes changing of the Creatives asper the on-going campaign/activity/requirement, addition of the new launches, etc.
• Internal Communication: Plan, prepare & designing of the internal commun
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