Marketing Data Analyst Job in Kpi Partners

Job Description: This person would support the Digital Marketing org, with dotted lines to the Sr. Specialist, Marketing Analytics, and the Sr. Website Experience Manager. Must-have experience with: -SQL -ETL -Tableau -Google Analytics / Looker Studio Web traffic data Familiarity with UTMs -Mixpanel Building page funnels Segmenting users Nice to have experience with: Customer Data Platform data (e.g. Segment) Specifically, experience working with user event data from Segment Types of Analysis/Work: -Order attribution by UTM -Page Journey/funnels Drop-off Analysis -Working w/ web dev team to implement new Segment events to support analytics -Query optimization -New data pipelines -Tableau workbook support (maintenance/enhancements/new projects) for Marketing