Digital Marketing Head Job in Manpowergroup
Digital Marketing Head
Manpowergroup
4+ weeks ago
- Kolkata, West Bengal
- Not Disclosed
- Full-time
- Permanent
Job Summary
JOB DESCRIPTION
I. JOB DETAILS
Job Title Digital Marketing Head
Level/Grade L3C
Department/ Function Marketing
Reporting Supervisor Director
II. JOB PURPOSE
Develop and execute comprehensive digital marketing strategies for the Company
III. KEY RESPONSIBILITIES
Core Responsibilities
(KRAs) Includes
Business
Process
Customers
Financials
Growth
Develop and execute a comprehensive digital marketing strategy for the business.
Plan and implement effective SEO and PPC campaigns to drive traffic to our website and generate
leads.
Design and execute digital campaigns across all channels, including social media, email marketing,
and mobile marketing.
Manage and optimize our company's website to ensure a seamless user experience and drive lead
generation.
Collaborate with the sales team to align digital marketing efforts with sales objectives and revenue
targets.
Use salesforce to track leads and manage the sales pipeline, ensuring timely follow-ups and closing
of deals.
Analyze and report on digital marketing metrics, including website traffic, lead generation, and
conversion rates.
Stay up-to-date with industry trends, best practices, and emerging technologies, and make
recommendations for new initiatives
V. JOB REQUIREMENTS
Minimum Qualifications Bachelor's degree in Marketing, Communication or related field.
Experience Minimum 3-4 years of experience in digital marketing, preferably in the real estate industry.
Technical Skills
Understanding of website development, SEO, and WordPress
Strong knowledge of salesforce for lead management and experience in performance marketing.
Proven track record of driving traffic, generating leads, and increasing conversion rates through
digital marketing efforts.
Behavioural Skills
Excellent communication and analytical skills
Intrapersonal Skills
Decision Making Skills
Strong Leadership Skills
Presentation skills
Time Management
Language Skills
English
Hindi
Bengali
VI. KEY INTERACTIONS
Key Internal Contacts Key External Contacts
1. All stakeholders 1. Marketing agencies
JOB DESCRIPTION DOCUMENTATION
Documented by Date of validation
Validated by Date of validation
HR Dept at PS group of companies
I. JOB DETAILS
Job Title Digital Marketing Head
Level/Grade L3C
Department/ Function Marketing
Reporting Supervisor Director
II. JOB PURPOSE
Develop and execute comprehensive digital marketing strategies for the Company
III. KEY RESPONSIBILITIES
Core Responsibilities
(KRAs) Includes
Business
Process
Customers
Financials
Growth
Develop and execute a comprehensive digital marketing strategy for the business.
Plan and implement effective SEO and PPC campaigns to drive traffic to our website and generate
leads.
Design and execute digital campaigns across all channels, including social media, email marketing,
and mobile marketing.
Manage and optimize our company's website to ensure a seamless user experience and drive lead
generation.
Collaborate with the sales team to align digital marketing efforts with sales objectives and revenue
targets.
Use salesforce to track leads and manage the sales pipeline, ensuring timely follow-ups and closing
of deals.
Analyze and report on digital marketing metrics, including website traffic, lead generation, and
conversion rates.
Stay up-to-date with industry trends, best practices, and emerging technologies, and make
recommendations for new initiatives
V. JOB REQUIREMENTS
Minimum Qualifications Bachelor's degree in Marketing, Communication or related field.
Experience Minimum 3-4 years of experience in digital marketing, preferably in the real estate industry.
Technical Skills
Understanding of website development, SEO, and WordPress
Strong knowledge of salesforce for lead management and experience in performance marketing.
Proven track record of driving traffic, generating leads, and increasing conversion rates through
digital marketing efforts.
Behavioural Skills
Excellent communication and analytical skills
Intrapersonal Skills
Decision Making Skills
Strong Leadership Skills
Presentation skills
Time Management
Language Skills
English
Hindi
Bengali
VI. KEY INTERACTIONS
Key Internal Contacts Key External Contacts
1. All stakeholders 1. Marketing agencies
JOB DESCRIPTION DOCUMENTATION
Documented by Date of validation
Validated by Date of validation
HR Dept at PS group of companies
Experience Required :
3 to 4 Years
Vacancy :
2 - 4 Hires
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