Seo Executive Job in Maruti Techlabs Pvt Ltd
Seo Executive
Maruti Techlabs Pvt Ltd
4+ weeks ago
- Ahmedabad, Gujarat
- Not Disclosed
- Full-time
Job Summary
- Carry out ongoing keyword research, discovery and optimization on select content pieces. Work on keyword research based on directions from SEO Analyst
- Monitor daily performance metrics to understand the SEO strategy
- Deliver on the optimization strategies to increase website traffic and keyword rankings
- Conduct SEO analysis of competitors, and report insights to SEO Analyst to breakdown against existing strategies + areas of improvement
- Use Google Analytics (GA-3 and GA-4) to generate reports on a regular basis + work on Data Management related to SEO across campaigns
- Work closely with SEO Analyst and Content teams on improving conversion rate of landing pages, blogs and service pages
- Work on building and deploying landing pages on tools such as ClickFunnels, InstaPage or Unbounce
- Identify publications / guest blogging platforms for content promotion. Execute on content promotion across platforms with high DA
- Set measurable goals that demonstrate improvement for each SEO campaign by working closely with SEO Analyst
- Conduct SEO audits and continuously improve upon previous SEO efforts
- Investigate and analyze the link-building, content, and SEO strategies of our competitors
- Monitor backlink profile for anomalies, relationship-building opportunities, and SEO opportunities
- Work with the extended marketing team to understand overall department goals, and how SEO can deliver against the same
- Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords
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