Product Marketing Specialist Job in Optisol Business Solutions

Product Marketing Specialist

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Job Summary

Experience:3 to 5 years
Salary Range:6 to 9 LPA

Skills Required:

  • A graduate or postgraduate in Marketing
  • 3 years of experience in digital marketing. Experience working in a SaaS platform is a big plus
  • Experience in creating social marketing planner and creating content for marketing campaigns
  • Must be a go getter, self-driven with start-up mindset

Roles and Responsibilities:

  • Conceiving and constructing digital product campaigns for social media platforms that creates a strong engagement pipeline with target marketplace
  • Generate active inbound leads by exploring or creating digital channels, cold calling or running other active sales campaigns
  • Ability to define, collect and measure engagement metrics for the designed campaigns
  • Plan and execute ongoing email blasts based on the market demand forecast and seasonal needs
  • Work closely with content team in creating marketing artefacts that includes but not limited to posters, campaigns, product brochures, etc
  • Work closely with the product engineering team in providing feedbacks regarding the features that work and that does not work in the marketplace
Experience Required :

3 to 5 Years

Vacancy :

2 - 4 Hires

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