Content Marketing Manager Job in Pulsus Healthtech Ltd

Job Description

Content marketing is the practice of creating, curating, and distributing relevant and compelling content in a consistent fashion to a targeted buyer, focusing on all stages of busying process from brand awareness through to brand evangelism. Content marketing must include strategic planning, content creation, distribution, and metrics for multiple stages of the buying cycle to amplify the number of customers through different channels.

Orchestrating digital content strategies across all online platforms.

Driving traffic and engagement that translates to sales and brand promotion.

Managing a content marketing budget.

Measuring the results of marketing activity to inform future marketing campaigns.

Managing a journals employees, illustrators and data analysts.

Implementing SEO best practices. Knowing which platform different kinds of content are best suited to.

Designing and implementing creative marketing strategies to disseminate content.

Desired Candidate Profile

Bachelor's degree in Marketing or related field. Experience with online community building. Data-driven and highly analytical. Proficiency with Google Analytics. Proficiency with social media analytics. Time management skills. Excellent interpersonal skills. Excellent written and verbal communication.