Content Writer Job in Quantum Asset Management

Senior Content Writer Mutual Funds & Finance

Location: Mumbai

Experience: 3 5 Years

Industry: Financial Services / Mutual Funds / Digital Marketing

Job Type: Full Time

Job Summary:

We are seeking a Senior Content Writer with strong experience in the mutual fund or financial services industry to lead the creation of high-quality, SEO-friendly content across multiple digital platforms. The ideal candidate is a strategic thinker with exceptional writing, editing, and storytelling skills who can simplify complex financial concepts for a wide B2C audience. You will play a key role in driving organic traffic, increasing user engagement, and improving search engine rankings.

Key Responsibilities:

Content Strategy & Execution

• Create and implement a content roadmap aligned with SEO, engagement, and lead generation goals.
• Drive content creation across on-page, off-page, and social media touchpoints.
• Monitor key KPIs such as CTR%, average time on site, and keyword ranking performance.

Content Development

• Write and publish SEO-optimized content including:
• Blogs & Listicles
• Product & Support Pages
• Infographics
• Newsletters
• Social media posts
• Develop engaging hooks and narratives tailored to various customer personas.
• Curate content for social media platforms like LinkedIn, Twitter, Instagram, Facebook, and Quora.

Editorial & SEO Excellence

• Edit and proofread articles created by other writers for tone, clarity, grammar, and SEO compliance.
• Conduct content audits and gap analysis to identify opportunities for improvement.
• Use SEO tools and keyword research to optimize content for search engines.
• Work closely with SEO, Design, and Product teams to enhance user experience and engagement.

Performance Monitoring & Optimization

• Analyze content performance using Google Analytics, heatmaps, and engagement metrics.
• Maintain and manage the editorial calendar to ensure timely and relevant content delivery.
• Recommend content experiments to improve ranking, readability, and conversion.

Qualifications & Requirements:

• 3 5 years of experience in digital content writing, preferably in the mutual fund or finance industry.
• Deep understanding of SEO best practices, on-page & off-page optimization, and social media trends.
• Familiarity with Content Management Systems (CMS) and SEO tools like SEMrush, Ahrefs, or Google Search Console.
• Strong grasp of financial products, investment terminology, and compliance guidelines.
• Exceptional command over English; ability to simplify complex ideas for a lay audience.
• Strong research skills with attention to accuracy and detail.
• Ability to manage multiple projects with tight deadlines.

Bonus if you have:

• Experience in managing or mentoring junior content writers.
• Prior work in fintech or BFSI startups.
• Basic understanding of SEM and content performance analytics.