Digital Marketing Manager Job in Rannlab Technologies Pvt. Ltd.

Responsibilities:
Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
Design, build and maintain our social media presence
Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
Identify trends and insights, and optimize spend and performance based on the insights
Brainstorm new and creative growth strategies
Plan, execute, and measure experiments and conversion tests
Collaborate with internal teams to create landing pages and optimize user experience
Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
Instrument conversion points and optimize user funnels
Collaborate with agencies and other vendor partners
Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate

Requirements:
BS/MS degree in marketing or a related field
Proven working experience in digital marketing
Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
Experience in optimizing landing pages and user funnels
Experience with A/B and multivariate experiments
Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)
Working knowledge of ad serving tools (e.g., DART, Atlas)
Experience in setting up and optimizing Google Adwords campaigns
Working knowledge of HTML, CSS, and JavaScript development and constraints
Strong analytical skills and data-driven thinking
Up-to-date with the latest trends and best practices in online marketing and measurement

Minimum Experience Required:
For Freshers: 6 Months Training in Well Known Institute or Min 6 Months Work Experience
Internship (Preferred)
For Experience: Minimum 1 Year of Experience in a company in specific domain.
For Freelancers: Minimum 2 Year of Full Time Freelancing

Job Designation:
Trainee/Intern
Jr. Digital Marketing Manager
Sr. Digital Marketing Manager

Selection Process
Written Test/Online Test
Technical Task
Technical Interview
HR Interview

Academic Requirements:
B.E / B. Tech, BCA, MCA in Computer Science, Engineering or a related field
70% throughout Academics
Candidate did an Internship during his/her academics
Candidate did a project during his/her academics

Remuneration:
During Probation Period of 6 months: INR 1.40 3.00 LPA
Post Probation: INR 2.40 3.80 LPA
For 3 or More Year of Experience Person, we will discuss during the final interview
Bond: 1 Year Bond
Job Location: Greater Noida/Noida/Work from Home
Notice Period: 3 Months