Digital Marketing Executive Job in Rapidops

Job Title: Digital Marketing Executive

Location: Ahmedabad, India

Job Type: Full-time

About Rapidops:

Rapidops Inc. is one of the fastest-growing digital products and software companies in the USA. At Rapidops, we re passionate about enabling companies and individuals to thrive in their work. We partner with leading companies of all sizes and shapes to help transform their businesses and industries with our advanced digital products, software, and services. Our products touch millions of lives daily, solve tough problems, and help to make the world a better place. And there is a lot more to build and transform.

Job Description:

We are looking for a Digital Marketing Executive with 2 to 5 years of experience, particularly in content writing and SEO. The ideal candidate will play a key role in developing and executing digital marketing strategies to drive engagement, leads, and revenue. If you re passionate about content marketing, SEO, and digital campaigns, this is the perfect opportunity for you!

Key Responsibilities:

Content Creation:

• Write high-quality content for the website, blog, social media, email campaigns, and other marketing channels.
• Ensure all content is SEO-optimized and aligned with the brand s voice and style guidelines.
• Edit, proofread, and refine existing content for consistency and quality.
• Develop content that resonates with the target audience, driving engagement and interest.

Digital Marketing Campaigns:

• Develop and manage digital marketing campaigns across various platforms such as social media, email marketing, and PPC (Pay Per Click).
• Track and analyze campaign performance, providing insights and recommendations for optimization.
• Stay updated on digital marketing trends and best practices to inform future campaigns.
• Optimize on-page and off-page SEO to improve website visibility and traffic.

SEO Management:

• Use tools like Google Analytics, Google Search Console, and other SEO software to monitor and analyze SEO performance.
• Conduct keyword research and implement SEO strategies to enhance organic search rankings.

Social Media Strategy:

• Develop and implement social media strategies to increase brand awareness and engagement.
• Manage social media content, schedule posts, and interact with followers across various platforms.
• Monitor trends, feedback, and engagement opportunities on social media.

Email Marketing:

• Design and execute email marketing campaigns to nurture leads and increase conversions.
• Segment email lists and personalize content to enhance engagement.
• Analyze email performance metrics to improve campaign effectiveness.

Collaboration & Reporting:

• Collaborate with the marketing team, sales, and product teams to develop integrated marketing strategies.
• Coordinate with designers, developers, and external vendors to ensure cohesive and effective campaign execution.
• Report on key metrics and suggest improvements for future campaigns.

Requirements:

Education:

• Bachelor s degree in Marketing, Communications, or a related field.

Experience:

• 2 to 5 years of experience in digital marketing, with a strong emphasis on content writing and SEO.

Skills & Expertise:

• Proven experience in creating engaging, high-quality content across various digital channels.
• Strong knowledge of SEO principles and best practices.
• Excellent writing, editing, and proofreading skills.
• Proficiency in using digital marketing tools (e.g., Google Analytics, Google Ads, SEMrush, Ahrefs, WordPress).
• Ability to create content that drives engagement by understanding the target audience.
• Strong analytical and problem-solving skills.
• Ability to manage multiple projects and meet deadlines in a fast-paced environment.
• Excellent communication and teamwork skills.

Why Join Us?

• Growth Opportunities: We offer a chance to expand your skills and career in digital marketing in a fast-growing company.
• Collaborative Environment: Work with a dynamic team of marketing professionals, designers, and developers.
• Impactful Work: Your campaigns will directly impact the brand s growth and customer engagement.
• Work-Life Balance: We believe in a balanced work culture that supports both personal and professional growth.