Content Strategist Job in Searce Inc
Content Strategist
- Pune, Pune Division, Maharashtra
- Not Disclosed
- Full-time
about the role
The core function is developing a content strategy based on business objectives. The role encompasses overseeing content requirements and creating content deliverables across various practice and product teams in Searce.
key responsibilities
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Online Promotion using social media
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Build a community around our online assets
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Use SEO to increase the reach of our online collateral including our website
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Set-up a CRM system to track prospects and growing online networks
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Identify potential strategic partners
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Enhance our online Brand
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YouTube Channel creation and marketing of exclusive content
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Devising strategies to drive online traffic to the company website
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Build engagement best practices by introducing interesting content/write-ups in accordance with the brand values and objectives
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Strong writing skills - should generate continuous content for our blogs, websites, and other online content, marketing collateral including brochures & PPTs
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Strong online network with the ability to nurture an online community
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Should be able to independently use page-layout and image-editing programs
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An excellent understanding of Conversion Rate Optimization (CRO) for websites and landing pages
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Experience of conceptualizing and working on online communication tools like websites, microsites, internal portals, share points, web analytics tools and reporting metrics, networking tools like discussion boards, blogs etc.
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Familiar with Social Media marketing using Twitter, YouTube, Facebook, LinkedIn, Blogs
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Google Adwords/Analytics certification will be an added advantage
preferred qualifications
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MBA (preferably from a premier School) - Having said that, please note that degrees don't matter, your passion and intelligence does!
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3-8 years of experience in Mass Communication, Creative disciplines & Advertising
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Excellent people management skills
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Experience in managing and grooming fresh talent
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The position will be based at Pune, US experience preferred
Qualification : MBA (preferably from a premier School) - Having said that, please note that degrees don't matter, your passion and intelligence does!

