Seo / Digital Marketing Executive Job in Softdel

• Primary Skills: Keyword research, On-page optimization, Off-page optimization, Paid ads- Google Ads, LinkedIn Ads
• Additional Skills: Familiar with WordPress, Knowledge of social media marketing
• Tools: Google Analytics, Google Search Console, Bing Webmaster, tools like SEMrush / Ubersuggest / Mozbar / any other SEO tool.

Roles & Responsibilities:

• Maintaining company s organic rank in major search engines like Google, Bing etc.
• Providing keyword list for new content
• Publishing company s links to high authority website
• Answering relevant questions on sites like Quora, Yahoo etc. to drive traffic to website.
• Updating SEO strategies as per recent trends and algorithms
• Planning & executing paid campaigns on LinkedIn or Google Ads as per requirement
• Updating content on website if needed
• Monitoring Google Analytics & generating reports

Education:

Graduate/ Post-Graduate /MBA in marketing