Digital Marketing Executive Job in Technobits Digital

Digital Marketing Executive | Vadodara

Position: 1

Experience: Fresher

Job Type: Full-Time

Location: Vadodara

Role Overview:

We are seeking a Digital Marketing Executive to join our dynamic team in Vadodara. As a key player in our marketing efforts, you will plan and execute various digital campaigns, including SEO/SEM, social media, email, and display advertising. You will also track performance metrics, analyze trends, and optimize campaigns for maximum results. This role offers a fantastic opportunity for a creative and analytical individual to build hands-on experience in the digital marketing landscape.

Key Responsibilities:

• Campaign Planning & Execution: Develop and implement digital marketing campaigns across web, SEO/SEM, email, social media, and display advertising platforms.
• Social Media Management: Design, build, and maintain a strong social media presence across various platforms to engage and grow our online audience.
• Performance Measurement: Track and measure the performance of all digital marketing campaigns, assessing against key metrics such as ROI and KPIs.
• Data Analysis & Optimization: Identify trends, analyze insights, and optimize spend and performance based on data-driven decisions.
• Creative Strategy Development: Brainstorm and implement creative growth strategies to boost brand visibility and engagement.
• A/B Testing & Experiments: Plan and execute conversion tests, experiments, and optimizations to enhance campaign effectiveness.
• Collaboration: Work closely with internal teams to design and optimize landing pages and enhance user experience.
• Customer Experience Evaluation: Utilize strong analytical skills to assess customer interactions across multiple channels and touchpoints.
• Funnel Optimization: Identify critical conversion points and optimize user funnels to maximize lead generation and sales.
• Vendor Collaboration: Work with agencies and other external partners to enhance digital marketing efforts.
• Tech Trend Evaluation: Stay updated on emerging technologies and provide thought leadership on their adoption for the company.

Qualifications & Skills:

• Client Relationship Management: Ability to create and maintain strong client relationships.
• Motivation: Self-driven and customer-focused with a passion for digital marketing.
• Creative & Analytical Mindset: Highly creative with the ability to develop digital campaigns that engage and motivate target audiences. Proficient in marketing research and statistical analysis.
• Digital Marketing Expertise: Strong understanding of digital marketing strategies and tools, including SEO/SEM, email marketing, social media, and display advertising.

Education & Experience:

• Education: Bachelor s or Master s degree in Marketing or a related field.
• Experience: Proven interest or experience in digital marketing (internships, personal projects, or academic experience are valuable for freshers).
• Technical Expertise: Familiarity with SEO/SEM, email campaigns, social media management, and web analytics tools is a plus.

This is an excellent opportunity for freshers looking to dive into the exciting world of digital marketing! If you're a motivated individual with a creative flair, we encourage you to apply and join our innovative team.