Social Media And Performance Marketing Job in Techstalwarts Software Development Llp

Job Title: Social Media and Performance Marketing

Location: Mumbai

No. of Positions: 2

Experience: 6 months to 1 year

About Us:

We are looking for a driven and creative Social Media and Performance Marketing specialist with a proven track record in executing successful social media campaigns. If you are passionate about optimizing performance across various social platforms and analyzing data to drive impactful results, we want you on our team.

Position Overview:

As a Social Media and Performance Marketing specialist, you will be responsible for executing paid social media campaigns, optimizing performance, and contributing to the overall digital strategy. Your role will involve driving engagement and conversions through a variety of social platforms, ensuring the effectiveness of campaigns, and providing actionable insights based on campaign performance data.

Roles and Responsibilities:

• Execute and manage successful social media campaigns across platforms like Facebook Ads, Google Ads, LinkedIn Ads, and PPC.
• Develop and implement paid social strategies, including retargeting and performance tactics that drive results.
• Analyze campaign performance using analytic tools to measure KPIs and continually optimize campaigns.
• Create engaging and creative social content tailored for each platform while understanding platform algorithms and audience behaviors.
• Leverage marketing automation tools, CRM systems, and ad platforms for lead generation, retargeting, and building customer journeys.
• Work closely with both internal and external teams to ensure alignment on campaign goals, messaging, and timelines.
• Stay up-to-date with the latest social media trends, platform features, and industry best practices.
• Meticulous reporting and budget management to ensure brand consistency and maximize ROI.
• Provide case studies and data to demonstrate successful campaigns and results.

Skills and Qualifications:

• Proven hands-on experience in Social Media Marketing (SMM), Search Engine Marketing (SEM), Google Ads, Facebook Ads, LinkedIn Ads, and PPC.
• Strong analytical skills with experience using analytic tools to track, measure, and report on KPIs.
• Creativity in developing engaging content that resonates with the audience and adapts to platform algorithms.
• Familiarity with marketing automation, CRM systems, and ad platforms for lead generation, retargeting, and customer journeys.
• Excellent communication and collaboration skills to work effectively with cross-functional teams.
• Eagerness to stay updated on new platform features, social media strategies, and industry trends.
• Attention to detail in reporting, budget management, and ensuring brand consistency.
• Bonus experience in additional digital marketing channels like SEO and email marketing is a plus.

If you're a passionate marketer looking to make an impact through performance-driven social media strategies in Mumbai, we d love to hear from you!