Marketing Executive Job in Tenovia Solutions Pvt Ltd

Role Responsibilities Will be the Owner of the Client VOC of the campaign team Ensures that the P&L of the campaign team is maintained and optimized Has strong fundamentals in both marketplace advertising and D2C advertising Responsible for driving automation internally through Martech adoption/building with the objective of superior delivery and optimized resourcing Responsible for building and grooming Campaign, SEO and Social Media Specialists internally - manage, mentor, coach and bring in best practices to the working rhythms of employees with a sharp focus on setting and achieving aggressive targets Own the knowledge creation of best practices, digital analytics and optimization across paid platforms Deep dive and identify the root cause of gaps in execution and KPI achievement & lead process streamlining as Required Map how organic, paid and social channels work synchronously for the customer as the internal marketing head for the client Manage client escalations and delivery lapses with timely deep diving Measure and report the performance of all digital marketing campaigns, and assess against goals (ROI and KPIs) Collaborates with internal/external teams to deliver critical initiatives Responsible for overseeing optimization efficiency of the team, creative team, and copy rollout, A/B testing of campaigns aiding efficient campaign execution and achieving revenue and performance metrics. Understand requirements, implement, and oversee all aspects of mid-market & enterprise-targeted digital campaigns. Measure and improve Operational goals/activities using data Plan and commit to SLAs & TATs by managing clients, resources