Content Lead Job in Workongrid

Key Responsibilities: Content Creation: Produce compelling and informative content, including blog posts, case studies, presentations, and video/podcast scripts, with a primary focus on B2B SaaS. Audience Engagement: Develop content that resonates with our target audience and drives engagement, leads, and conversions. Quality Assurance: Ensure all content is well-written, grammatically correct, and adheres to our brand's tone and voice. Cultural Sensitivity: Display a strong command of the English language and a demonstrable familiarity with global international business culture and practices, with experience working with Western/native English-speaking clients. Content Strategy: Collaborate with the marketing team to contribute to the overall content strategy and ensure content is aligned with the company's objectives. SEO Optimization: Implement SEO best practices in content creation to improve organic visibility. Content Distribution: Assist in the distribution and promotion of content through various channels and platforms. Marketing Software and CRM: Utilize marketing software and CRM systems to optimize content distribution and track performance. Experience in this area is a plus. Requirements: Experience: At least 2 years of experience creating content, preferably for B2B SaaS companies, including blog posts, case studies, presentations, and video/podcasts. Candidates without this experience will not be considered. Language Skills: Exceptional written and verbal communication skills in English. Experience working with Western/native English-speaking clients is a plus. Cultural Awareness: Demonstrable familiarity with global international business culture and practices. Marketing Tools: Experience using marketing software and CRM systems is a plus.