Social Media Specialist Job in Xpedient Digital

The Social Media Specialist will implement clients social media marketing including increasing brand awareness; developing content, promotion, engagement and conversation strategies; seeking out and nurturing customer relationships; generating inbound traffic; and cultivating leads and sales.

• Act as social media account executive for multiple clients, across social channels (Facebook, Twitter, Pinterest, LinkedIn, Google+)
• Work cross-functionally with Content Marketing Team, SEO Team, and Bloggers to develop & implement content unique to each brand and their social media objectives
• Engage with audience through social media marketing channels to achieve positive interactions and recommendations
• Manage brand reputations and respond, as appropriate, to company comments.
• Research questions and communicate with the brand communities
• Positively handle customer services questions and complaints on social media channels
• Develop and run creative social media contests
• Analyze and create monthly reports on traffic, social media insights, and web referrals
• Follow the latest social marketing developments such as algorithm changes and future trends

Requirements:

• Excellent social marketing conversation skills with a strong history of active participation on behalf of a consumer brand
• Ability to evaluate social campaign metrics with a particular focus on social KPIs
• Ability to build strong relationships and collaborate effectively
• Ability to work fast and communicate with hundreds of users on social media.
• Experience using social management and analytics software
• 2-4 years of successfully managing online communities; B2B experience a plus
• Good language, writing and communication skills.
• Basic Knowledge of HTML and a good command of MS Office.