Seo Exceutive Job in Zazz

• Conduct keyword research based on our services, demographics, target audience, etc. to expand outreach opportunities.

• Review company websites regularly to monitor on-page or page performance issues and recommend changes to the content and development teams.

• Keep track of the latest Google updates and suggest essential changes to boost organic outreach.

• Collaborate with the content team to share off-page content requirements based on target keywords.

• Create link-building strategies to build quality links with Guest blogs, off-page articles, forum posting, classifieds, etc.

• Identify backlink opportunities with top-referral sources to conduct high-quality link building.

• Monitor Webmaster Tool and Google Analytics to regularly evaluate the performance of different keywords and make needed changes in SEO strategies.

• Perform a thorough on-page optimization on the websites to check meta tags, site architecture, URL structure, and web content.

• Use tools like Ahref, SEMrush, Moz, and Google Search Console to analyze the website performance and recommend changes to drive quality traffic to websites.

• Identify website visibility and user experience issues using technical SEO and suggest necessary changes within the team.

• Perform competitive analysis to explore the best practices and trends in SEO and monitor link-building campaigns for traffic quality.

• Guide subordinates with off-page SEO activities and review their work for accurate execution.
  

Requirements

• Proven work experience as an SEO in a Software Solutions Agency (preferably in mobile app development)

• Strong knowledge of keyword research, search console, web analytics, web performance optimization, and search rankings

• Proficiency in SEO tools, strategies, and competitor analysis

• Experience in HTML tags, on-page optimization, off-page optimization, and structured data implementation

• Experience in prioritizing tasks and collaborating with cross-functional teams