Digital Marketing Manager Job in Zjell

Develop and execute short-term & long-term successful SEO strategies

Conducting keyword research, identifying content scope/strategy to guide content teams

Review technical SEO issues and recommend fixes

Optimize website content and landing pages based on user intent, UX, and mobile-first approach

Direct off-page optimization projects (e.g. link-building)

Collect data and report on traffic, rankings, and other SEO aspects

Keep abreast of SEO and integrated marketing trends

Competition analysis to identify gaps and trends

Create regular SEO reports and monitor performance metrics

Define business requirements and coordinate with the technology team to get SEO recommendations implemented and track the impact of each SEO initiative

Continuously updating the website based on fresh SEO trends, Google core updates, and internet marketing industry trends.

Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns (Google Ads/PPC/Social Media Posts/Paid Ads on Insta/FB)

Design, build and maintain our social media presence on Instagram & Facebook

Identify trends and insights, and optimize spend and performance based on the insights

Collaborate with internal teams to create landing pages and optimize the user experience.

Designing Post for Social Media Marketing based on company marketing strategy.

Email Marketing template designing and running email marketing.

Perform daily account management and pay-per-click accounts on Facebook/Instagram & Google (Google Ads) and other search platforms.

On-page and Off-page SEO keyword management and analysis

Report on web traffic and user activity and the audience analysis