Digital Marketing Analyst Job in Zype Digital

Job Description :

• Develop and manage digital marketing campaigns
• Oversee a social media strategy
• Maintain organizations website
• On-page, Off-page optimizations
• Hands on experience in SEO, SMM, SCM & PPC
• Good at content writing
• Able to handle this role independently

Roles and responsibilities :

• Any Graduate who have been doing Digital Marketing Executive role in any services company (preferably IT services) for 2+ years.
• Experienced in Social Media management, handling scheduling of posts on all social channels using Hoot suite platform
• Ability to figure out the popular #Tags for the posts being scheduled
• Expertise in Search Engine optimization activities including preparing Meta Tags, Titles, ALT Tags for website pages and performing off page submissions in high page rank based external websites and get quality back links to ZYPE digital website. He / she also need to work towards keyword ranking activities so that the most needed service oriented keywords figure out on top of Google search engines in US, Europe and other markets where ZYPEDIGITAL provides services
• Planning of paid campaigns on Linked in especially and a good understanding of how to handle Linkedin Ad management
• Understanding of IT market and how IT services are marketed will be an added advantage